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Global A2P Messaging Market Research Report 2024
Published Date: January 2024
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Report Code: QYRE-Auto-35Y1697
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Global A2P Messaging Market Insights and Forecast to 2028
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Global A2P Messaging Market Research Report 2024

Code: QYRE-Auto-35Y1697
Report
January 2024
Pages:62
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

A2P Messaging Market Size

The global A2P Messaging market was valued at US$ 64410 million in 2023 and is anticipated to reach US$ 78420 million by 2030, witnessing a CAGR of 2.8% during the forecast period 2024-2030.

A2P Messaging Market

A2P Messaging Market

Application-to-Person messaging (A2P) is one-way SMS to which recipients are not expected to reply. When you send a text message to vote for your favorite singer on the TV talent show, you are using A2P messaging. Software applications use an API to send an receive texts.
The global A2P messaging market is drived by various growth drivers, such as increasing population, rising smartphone connections, increasing mobile payments market, growing retail industry, the use of SMS for marketing and customer relation management. Yet, the market faces certain challenges, such as grey routing, cumbersome traditional telecom infrastructure and a few challenges for MNOs (partial realization of revenue.)
This report aims to provide a comprehensive presentation of the global market for A2P Messaging, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding A2P Messaging.

Report Scope

The A2P Messaging market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global A2P Messaging market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the A2P Messaging companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation

Scope of A2P Messaging Market Report

Report Metric Details
Report Name A2P Messaging Market
Accounted market size in 2023 US$ 64410 million
Forecasted market size in 2030 US$ 78420 million
CAGR 2.8%
Base Year 2023
Forecasted years 2024 - 2030
Segment by Type
  • Grey Route A2P SMS
  • OTT A2P Messaging
  • Others
Segment by Application
  • Banking
  • Ticketing
  • Healthcare
  • Content Payments
  • Operator Engagement
  • Advertising
  • Retail
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company The Carlyle Group (Syniverse Technologies), CLX Communications AB, Infobip Ltd., Twilio
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
  • Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
  • Chapter 3: Detailed analysis of A2P Messaging companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
  • Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
  • Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
  • Chapter 12: The main points and conclusions of the report.

FAQ for this report

How fast is A2P Messaging Market growing?

Ans: The A2P Messaging Market witnessing a CAGR of 2.8% during the forecast period 2024-2030.

What is the A2P Messaging Market size in 2030?

Ans: The A2P Messaging Market size in 2030 will be US$ 78420 million.

Who are the main players in the A2P Messaging Market report?

Ans: The main players in the A2P Messaging Market are The Carlyle Group (Syniverse Technologies), CLX Communications AB, Infobip Ltd., Twilio

What are the Application segmentation covered in the A2P Messaging Market report?

Ans: The Applications covered in the A2P Messaging Market report are Banking, Ticketing, Healthcare, Content Payments, Operator Engagement, Advertising, Retail

What are the Type segmentation covered in the A2P Messaging Market report?

Ans: The Types covered in the A2P Messaging Market report are Grey Route A2P SMS, OTT A2P Messaging, Others

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global A2P Messaging Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Grey Route A2P SMS
1.2.3 OTT A2P Messaging
1.2.4 Others
1.3 Market by Application
1.3.1 Global A2P Messaging Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Banking
1.3.3 Ticketing
1.3.4 Healthcare
1.3.5 Content Payments
1.3.6 Operator Engagement
1.3.7 Advertising
1.3.8 Retail
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global A2P Messaging Market Perspective (2019-2030)
2.2 A2P Messaging Growth Trends by Region
2.2.1 Global A2P Messaging Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 A2P Messaging Historic Market Size by Region (2019-2024)
2.2.3 A2P Messaging Forecasted Market Size by Region (2025-2030)
2.3 A2P Messaging Market Dynamics
2.3.1 A2P Messaging Industry Trends
2.3.2 A2P Messaging Market Drivers
2.3.3 A2P Messaging Market Challenges
2.3.4 A2P Messaging Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top A2P Messaging Players by Revenue
3.1.1 Global Top A2P Messaging Players by Revenue (2019-2024)
3.1.2 Global A2P Messaging Revenue Market Share by Players (2019-2024)
3.2 Global A2P Messaging Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by A2P Messaging Revenue
3.4 Global A2P Messaging Market Concentration Ratio
3.4.1 Global A2P Messaging Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by A2P Messaging Revenue in 2023
3.5 A2P Messaging Key Players Head office and Area Served
3.6 Key Players A2P Messaging Product Solution and Service
3.7 Date of Enter into A2P Messaging Market
3.8 Mergers & Acquisitions, Expansion Plans
4 A2P Messaging Breakdown Data by Type
4.1 Global A2P Messaging Historic Market Size by Type (2019-2024)
4.2 Global A2P Messaging Forecasted Market Size by Type (2025-2030)
5 A2P Messaging Breakdown Data by Application
5.1 Global A2P Messaging Historic Market Size by Application (2019-2024)
5.2 Global A2P Messaging Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America A2P Messaging Market Size (2019-2030)
6.2 North America A2P Messaging Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America A2P Messaging Market Size by Country (2019-2024)
6.4 North America A2P Messaging Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe A2P Messaging Market Size (2019-2030)
7.2 Europe A2P Messaging Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe A2P Messaging Market Size by Country (2019-2024)
7.4 Europe A2P Messaging Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific A2P Messaging Market Size (2019-2030)
8.2 Asia-Pacific A2P Messaging Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific A2P Messaging Market Size by Region (2019-2024)
8.4 Asia-Pacific A2P Messaging Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America A2P Messaging Market Size (2019-2030)
9.2 Latin America A2P Messaging Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America A2P Messaging Market Size by Country (2019-2024)
9.4 Latin America A2P Messaging Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa A2P Messaging Market Size (2019-2030)
10.2 Middle East & Africa A2P Messaging Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa A2P Messaging Market Size by Country (2019-2024)
10.4 Middle East & Africa A2P Messaging Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 The Carlyle Group (Syniverse Technologies)
11.1.1 The Carlyle Group (Syniverse Technologies) Company Detail
11.1.2 The Carlyle Group (Syniverse Technologies) Business Overview
11.1.3 The Carlyle Group (Syniverse Technologies) A2P Messaging Introduction
11.1.4 The Carlyle Group (Syniverse Technologies) Revenue in A2P Messaging Business (2019-2024)
11.1.5 The Carlyle Group (Syniverse Technologies) Recent Development
11.2 CLX Communications AB
11.2.1 CLX Communications AB Company Detail
11.2.2 CLX Communications AB Business Overview
11.2.3 CLX Communications AB A2P Messaging Introduction
11.2.4 CLX Communications AB Revenue in A2P Messaging Business (2019-2024)
11.2.5 CLX Communications AB Recent Development
11.3 Infobip Ltd.
11.3.1 Infobip Ltd. Company Detail
11.3.2 Infobip Ltd. Business Overview
11.3.3 Infobip Ltd. A2P Messaging Introduction
11.3.4 Infobip Ltd. Revenue in A2P Messaging Business (2019-2024)
11.3.5 Infobip Ltd. Recent Development
11.4 Twilio
11.4.1 Twilio Company Detail
11.4.2 Twilio Business Overview
11.4.3 Twilio A2P Messaging Introduction
11.4.4 Twilio Revenue in A2P Messaging Business (2019-2024)
11.4.5 Twilio Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
    Table 1. Global A2P Messaging Market Size Growth Rate by Type (US$ Million): 2019 VS 2023 VS 2030
    Table 2. Key Players of Grey Route A2P SMS
    Table 3. Key Players of OTT A2P Messaging
    Table 4. Key Players of Others
    Table 5. Global A2P Messaging Market Size Growth by Application (US$ Million): 2019 VS 2023 VS 2030
    Table 6. Global A2P Messaging Market Size by Region (US$ Million): 2019 VS 2023 VS 2030
    Table 7. Global A2P Messaging Market Size by Region (2019-2024) & (US$ Million)
    Table 8. Global A2P Messaging Market Share by Region (2019-2024)
    Table 9. Global A2P Messaging Forecasted Market Size by Region (2025-2030) & (US$ Million)
    Table 10. Global A2P Messaging Market Share by Region (2025-2030)
    Table 11. A2P Messaging Market Trends
    Table 12. A2P Messaging Market Drivers
    Table 13. A2P Messaging Market Challenges
    Table 14. A2P Messaging Market Restraints
    Table 15. Global A2P Messaging Revenue by Players (2019-2024) & (US$ Million)
    Table 16. Global A2P Messaging Market Share by Players (2019-2024)
    Table 17. Global Top A2P Messaging Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in A2P Messaging as of 2023)
    Table 18. Ranking of Global Top A2P Messaging Companies by Revenue (US$ Million) in 2023
    Table 19. Global 5 Largest Players Market Share by A2P Messaging Revenue (CR5 and HHI) & (2019-2024)
    Table 20. Key Players Headquarters and Area Served
    Table 21. Key Players A2P Messaging Product Solution and Service
    Table 22. Date of Enter into A2P Messaging Market
    Table 23. Mergers & Acquisitions, Expansion Plans
    Table 24. Global A2P Messaging Market Size by Type (2019-2024) & (US$ Million)
    Table 25. Global A2P Messaging Revenue Market Share by Type (2019-2024)
    Table 26. Global A2P Messaging Forecasted Market Size by Type (2025-2030) & (US$ Million)
    Table 27. Global A2P Messaging Revenue Market Share by Type (2025-2030)
    Table 28. Global A2P Messaging Market Size by Application (2019-2024) & (US$ Million)
    Table 29. Global A2P Messaging Revenue Market Share by Application (2019-2024)
    Table 30. Global A2P Messaging Forecasted Market Size by Application (2025-2030) & (US$ Million)
    Table 31. Global A2P Messaging Revenue Market Share by Application (2025-2030)
    Table 32. North America A2P Messaging Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 33. North America A2P Messaging Market Size by Country (2019-2024) & (US$ Million)
    Table 34. North America A2P Messaging Market Size by Country (2025-2030) & (US$ Million)
    Table 35. Europe A2P Messaging Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 36. Europe A2P Messaging Market Size by Country (2019-2024) & (US$ Million)
    Table 37. Europe A2P Messaging Market Size by Country (2025-2030) & (US$ Million)
    Table 38. Asia-Pacific A2P Messaging Market Size Growth Rate by Region (US$ Million): 2019 VS 2023 VS 2030
    Table 39. Asia-Pacific A2P Messaging Market Size by Region (2019-2024) & (US$ Million)
    Table 40. Asia-Pacific A2P Messaging Market Size by Region (2025-2030) & (US$ Million)
    Table 41. Latin America A2P Messaging Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 42. Latin America A2P Messaging Market Size by Country (2019-2024) & (US$ Million)
    Table 43. Latin America A2P Messaging Market Size by Country (2025-2030) & (US$ Million)
    Table 44. Middle East & Africa A2P Messaging Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 45. Middle East & Africa A2P Messaging Market Size by Country (2019-2024) & (US$ Million)
    Table 46. Middle East & Africa A2P Messaging Market Size by Country (2025-2030) & (US$ Million)
    Table 47. The Carlyle Group (Syniverse Technologies) Company Detail
    Table 48. The Carlyle Group (Syniverse Technologies) Business Overview
    Table 49. The Carlyle Group (Syniverse Technologies) A2P Messaging Product
    Table 50. The Carlyle Group (Syniverse Technologies) Revenue in A2P Messaging Business (2019-2024) & (US$ Million)
    Table 51. The Carlyle Group (Syniverse Technologies) Recent Development
    Table 52. CLX Communications AB Company Detail
    Table 53. CLX Communications AB Business Overview
    Table 54. CLX Communications AB A2P Messaging Product
    Table 55. CLX Communications AB Revenue in A2P Messaging Business (2019-2024) & (US$ Million)
    Table 56. CLX Communications AB Recent Development
    Table 57. Infobip Ltd. Company Detail
    Table 58. Infobip Ltd. Business Overview
    Table 59. Infobip Ltd. A2P Messaging Product
    Table 60. Infobip Ltd. Revenue in A2P Messaging Business (2019-2024) & (US$ Million)
    Table 61. Infobip Ltd. Recent Development
    Table 62. Twilio Company Detail
    Table 63. Twilio Business Overview
    Table 64. Twilio A2P Messaging Product
    Table 65. Twilio Revenue in A2P Messaging Business (2019-2024) & (US$ Million)
    Table 66. Twilio Recent Development
    Table 67. Research Programs/Design for This Report
    Table 68. Key Data Information from Secondary Sources
    Table 69. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global A2P Messaging Market Size Comparison by Type (2024-2030) & (US$ Million)
    Figure 2. Global A2P Messaging Market Share by Type: 2023 VS 2030
    Figure 3. Grey Route A2P SMS Features
    Figure 4. OTT A2P Messaging Features
    Figure 5. Others Features
    Figure 6. Global A2P Messaging Market Size Comparison by Application (2024-2030) & (US$ Million)
    Figure 7. Global A2P Messaging Market Share by Application: 2023 VS 2030
    Figure 8. Banking Case Studies
    Figure 9. Ticketing Case Studies
    Figure 10. Healthcare Case Studies
    Figure 11. Content Payments Case Studies
    Figure 12. Operator Engagement Case Studies
    Figure 13. Advertising Case Studies
    Figure 14. Retail Case Studies
    Figure 15. A2P Messaging Report Years Considered
    Figure 16. Global A2P Messaging Market Size (US$ Million), Year-over-Year: 2019-2030
    Figure 17. Global A2P Messaging Market Size, (US$ Million), 2019 VS 2023 VS 2030
    Figure 18. Global A2P Messaging Market Share by Region: 2023 VS 2030
    Figure 19. Global A2P Messaging Market Share by Players in 2023
    Figure 20. Global Top A2P Messaging Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in A2P Messaging as of 2023)
    Figure 21. The Top 10 and 5 Players Market Share by A2P Messaging Revenue in 2023
    Figure 22. North America A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 23. North America A2P Messaging Market Share by Country (2019-2030)
    Figure 24. United States A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 25. Canada A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 26. Europe A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 27. Europe A2P Messaging Market Share by Country (2019-2030)
    Figure 28. Germany A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 29. France A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 30. U.K. A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 31. Italy A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 32. Russia A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 33. Nordic Countries A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 34. Asia-Pacific A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 35. Asia-Pacific A2P Messaging Market Share by Region (2019-2030)
    Figure 36. China A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 37. Japan A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 38. South Korea A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 39. Southeast Asia A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 40. India A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 41. Australia A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 42. Latin America A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 43. Latin America A2P Messaging Market Share by Country (2019-2030)
    Figure 44. Mexico A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 45. Brazil A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 46. Middle East & Africa A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 47. Middle East & Africa A2P Messaging Market Share by Country (2019-2030)
    Figure 48. Turkey A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 49. Saudi Arabia A2P Messaging Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 50. The Carlyle Group (Syniverse Technologies) Revenue Growth Rate in A2P Messaging Business (2019-2024)
    Figure 51. CLX Communications AB Revenue Growth Rate in A2P Messaging Business (2019-2024)
    Figure 52. Infobip Ltd. Revenue Growth Rate in A2P Messaging Business (2019-2024)
    Figure 53. Twilio Revenue Growth Rate in A2P Messaging Business (2019-2024)
    Figure 54. Bottom-up and Top-down Approaches for This Report
    Figure 55. Data Triangulation
    Figure 56. Key Executives Interviewed
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