Mobile Value-Added Services Market By Solution (Short Messaging Service (SMS), Multimedia Messaging Service (MMS), Location Based Services, Mobile Email & IM, Mobile Money, Mobile Advertising, Mobile Infotainment, Others), By End-User (SMB, Large Enterprises), By Vertical (Media and Entertainment, Healthcare, Education, Retail, Government, Telecom and IT, Others): Global Opportunity Analysis and Industry Forecast, 2021-2030

Mobile value-added services are upgraded services that complement the basic teleservices such as voice calls, and are referred to as supplemental services. Call-related services such as call waiting, call forwarding, voice mail, and other services like email, Short Messaging Services (SMS), Multimedia Messaging Services (MMS), and others are typical examples of value-added services. The global market for mobile value-added services is primarily driven by increasing use of mobile applications and other web-based services. According to mobile value-added services market analysis, the mobile value-added services are a significant source of revenue for telecom companies.

There are no official norms or regulations governing the privacy of client data for mobile value-added services. Additionally, the user's ability to use mobile value-added services could be limited by the lack of openness around data protection, consumer rights, and regulatory obligations. This aspect is predicted to limit growth of the global mobile value-added services market trend.

The global mobile value-added services market share is expected to grow as mobile users rise. This is due to the fact that mobile devices are now an integral part of everyone's lives and may be utilized to deliver a variety of mobile value-added services. The opportunities for mobile value-added service providers have greatly improved with the arrival of technologies such as 4G and 5G. Additionally, the recent growth of mobile and Internet services has accelerated digitalization of remote operations and is projected to open up a lot of opportunities for value-added services. It is possible to deliver a range of services rapidly, securely, and economically by leveraging Internet and mobile penetration. Mobile phones have thus evolved into the perfect platform for delivering a variety of value-added services. These factors are anticipated to boost mobile value-added services market demand in forecasted time period.

 The COVID-19 pandemic brought several uncertainties leading to severe economic losses as various businesses across the world were on a standstill. During and after the COVID-19 timeframe, the impact on mobile value-added services market has been favorably benefited. The COVID-19 problem resulted in a major shift in consumer behavior towards online interactions and away from in-person interactions and public places. The shift in the healthcare sector is even more pronounced as telemedicine use rises. For instance, in May 2021, the Bharti Airtel took a new initiative to roll out digital tool for its users to help find out information regarding to COIVD-19 medicine, oxygen supply, hospital beds, and testing center through their app Airtel Thanks for its users. Similar other initiatives are projected to relieve the market of the difficulties faced during the pandemic. These factors are anticipated to fuel the growth of mobile value-added services market size.

The key players profiled in this report Mozat, Apple Inc., Vodafone Group plc, Samsung Electronics Co. Ltd., Reliance Industries Ltd., Huawei Investment & Holding Co. Ltd., Onmobile Global Limited, Comviva Technologies, Alphabet Inc., and One97 Communication

●This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the mobile value-added services market analysis from 2021 to 2030 to identify the prevailing mobile value-added services market opportunities.

●The market research is offered along with information related to key drivers, restraints, and opportunities.

●Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.

●In-depth analysis of the mobile value-added services market segmentation assists to determine the prevailing market opportunities.

●Major countries in each region are mapped according to their revenue contribution to the global market.

●Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.

●The report includes the analysis of the regional as well as global mobile value-added services market trends, key players, market segments, application areas, and market growth strategies.

By Solution

● Short Messaging Service (SMS)

● Multimedia Messaging Service (MMS)

● Location Based Services

● Mobile Email IM

● Mobile Money

● Mobile Advertising

● Mobile Infotainment

● Others

By End-User

● SMB

● Large Enterprises

By Vertical

● Media and Entertainment

● Healthcare

● Education

● Retail

● Government

● Telecom and IT

● Others

By Region

● North America

○ U.S.

○ Canada

○ Mexico

● Europe

○ U.K.

○ Germany

○ France

○ Spain

○ Italy

○ Rest of Europe

● Asia-Pacific

○ China

○ India

○ Japan

○ South Korea

○ Australia

○ Rest of Asia-Pacific

● LAMEA

○ Brazil

○ Saudi Arabia

○ UAE

○ South Africa

○ Rest of LAMEA

● Key Market Players

○ Mozat Pte Ltd

○ Apple Inc.

○ Vodafone Group plc

○ Samsung Electronics Co. Ltd.

○ Reliance Industries Ltd.

○ Huawei Investment & Holding Co. Ltd.

○ OnMobile Global Limited

○ Comviva Technologies

○ Alphabet Inc.

○ One97 Communication

1.1.Report description

1.2.Key market segments

1.3.Key benefits to the stakeholders

1.4.Research Methodology

1.4.1.Secondary research

1.4.2.Primary research

1.4.3.Analyst tools and models

2.1.Key findings of the study

2.2.CXO Perspective

3.1.Market definition and scope

3.2.Key findings

3.2.1.Top investment pockets

3.3.Porter’s five forces analysis

3.4.Top player positioning

3.5.Market dynamics

3.5.1.Drivers

3.5.2.Restraints

3.5.3.Opportunities

3.6.COVID-19 Impact Analysis on the market

3.7.Value Chain Analysis

3.8.Key Regulation Analysis

3.9.Patent Landscape

3.10.Market Share Analysis

3.11.Regulatory Guidelines

4.1 Overview

4.1.1 Market size and forecast

4.2 Short Messaging Service (SMS)

4.2.1 Key market trends, growth factors and opportunities

4.2.2 Market size and forecast, by region

4.2.3 Market analysis by country

4.3 Multimedia Messaging Service (MMS)

4.3.1 Key market trends, growth factors and opportunities

4.3.2 Market size and forecast, by region

4.3.3 Market analysis by country

4.4 Location Based Services

4.4.1 Key market trends, growth factors and opportunities

4.4.2 Market size and forecast, by region

4.4.3 Market analysis by country

4.5 Mobile Email & IM

4.5.1 Key market trends, growth factors and opportunities

4.5.2 Market size and forecast, by region

4.5.3 Market analysis by country

4.6 Mobile Money

4.6.1 Key market trends, growth factors and opportunities

4.6.2 Market size and forecast, by region

4.6.3 Market analysis by country

4.7 Mobile Advertising

4.7.1 Key market trends, growth factors and opportunities

4.7.2 Market size and forecast, by region

4.7.3 Market analysis by country

4.8 Mobile Infotainment

4.8.1 Key market trends, growth factors and opportunities

4.8.2 Market size and forecast, by region

4.8.3 Market analysis by country

4.9 Others

4.9.1 Key market trends, growth factors and opportunities

4.9.2 Market size and forecast, by region

4.9.3 Market analysis by country

5.1 Overview

5.1.1 Market size and forecast

5.2 SMB

5.2.1 Key market trends, growth factors and opportunities

5.2.2 Market size and forecast, by region

5.2.3 Market analysis by country

5.3 Large Enterprises

5.3.1 Key market trends, growth factors and opportunities

5.3.2 Market size and forecast, by region

5.3.3 Market analysis by country

6.1 Overview

6.1.1 Market size and forecast

6.2 Media and Entertainment

6.2.1 Key market trends, growth factors and opportunities

6.2.2 Market size and forecast, by region

6.2.3 Market analysis by country

6.3 Healthcare

6.3.1 Key market trends, growth factors and opportunities

6.3.2 Market size and forecast, by region

6.3.3 Market analysis by country

6.4 Education

6.4.1 Key market trends, growth factors and opportunities

6.4.2 Market size and forecast, by region

6.4.3 Market analysis by country

6.5 Retail

6.5.1 Key market trends, growth factors and opportunities

6.5.2 Market size and forecast, by region

6.5.3 Market analysis by country

6.6 Government

6.6.1 Key market trends, growth factors and opportunities

6.6.2 Market size and forecast, by region

6.6.3 Market analysis by country

6.7 Telecom and IT

6.7.1 Key market trends, growth factors and opportunities

6.7.2 Market size and forecast, by region

6.7.3 Market analysis by country

6.8 Others

6.8.1 Key market trends, growth factors and opportunities

6.8.2 Market size and forecast, by region

6.8.3 Market analysis by country

7.1 Overview

7.1.1 Market size and forecast

7.2 North America

7.2.1 Key trends and opportunities

7.2.2 North America Market size and forecast, by Solution

7.2.3 North America Market size and forecast, by End-User

7.2.4 North America Market size and forecast, by Vertical

7.2.5 North America Market size and forecast, by country

7.2.5.1 U.S.

7.2.5.1.1 Market size and forecast, by Solution

7.2.5.1.2 Market size and forecast, by End-User

7.2.5.1.3 Market size and forecast, by Vertical

7.2.5.2 Canada

7.2.5.2.1 Market size and forecast, by Solution

7.2.5.2.2 Market size and forecast, by End-User

7.2.5.2.3 Market size and forecast, by Vertical

7.2.5.3 Mexico

7.2.5.3.1 Market size and forecast, by Solution

7.2.5.3.2 Market size and forecast, by End-User

7.2.5.3.3 Market size and forecast, by Vertical

7.3 Europe

7.3.1 Key trends and opportunities

7.3.2 Europe Market size and forecast, by Solution

7.3.3 Europe Market size and forecast, by End-User

7.3.4 Europe Market size and forecast, by Vertical

7.3.5 Europe Market size and forecast, by country

7.3.5.1 U.K.

7.3.5.1.1 Market size and forecast, by Solution

7.3.5.1.2 Market size and forecast, by End-User

7.3.5.1.3 Market size and forecast, by Vertical

7.3.5.2 Germany

7.3.5.2.1 Market size and forecast, by Solution

7.3.5.2.2 Market size and forecast, by End-User

7.3.5.2.3 Market size and forecast, by Vertical

7.3.5.3 France

7.3.5.3.1 Market size and forecast, by Solution

7.3.5.3.2 Market size and forecast, by End-User

7.3.5.3.3 Market size and forecast, by Vertical

7.3.5.4 Spain

7.3.5.4.1 Market size and forecast, by Solution

7.3.5.4.2 Market size and forecast, by End-User

7.3.5.4.3 Market size and forecast, by Vertical

7.3.5.5 Italy

7.3.5.5.1 Market size and forecast, by Solution

7.3.5.5.2 Market size and forecast, by End-User

7.3.5.5.3 Market size and forecast, by Vertical

7.3.5.6 Rest of Europe

7.3.5.6.1 Market size and forecast, by Solution

7.3.5.6.2 Market size and forecast, by End-User

7.3.5.6.3 Market size and forecast, by Vertical

7.4 Asia-Pacific

7.4.1 Key trends and opportunities

7.4.2 Asia-Pacific Market size and forecast, by Solution

7.4.3 Asia-Pacific Market size and forecast, by End-User

7.4.4 Asia-Pacific Market size and forecast, by Vertical

7.4.5 Asia-Pacific Market size and forecast, by country

7.4.5.1 China

7.4.5.1.1 Market size and forecast, by Solution

7.4.5.1.2 Market size and forecast, by End-User

7.4.5.1.3 Market size and forecast, by Vertical

7.4.5.2 India

7.4.5.2.1 Market size and forecast, by Solution

7.4.5.2.2 Market size and forecast, by End-User

7.4.5.2.3 Market size and forecast, by Vertical

7.4.5.3 Japan

7.4.5.3.1 Market size and forecast, by Solution

7.4.5.3.2 Market size and forecast, by End-User

7.4.5.3.3 Market size and forecast, by Vertical

7.4.5.4 South Korea

7.4.5.4.1 Market size and forecast, by Solution

7.4.5.4.2 Market size and forecast, by End-User

7.4.5.4.3 Market size and forecast, by Vertical

7.4.5.5 Australia

7.4.5.5.1 Market size and forecast, by Solution

7.4.5.5.2 Market size and forecast, by End-User

7.4.5.5.3 Market size and forecast, by Vertical

7.4.5.6 Rest of Asia-Pacific

7.4.5.6.1 Market size and forecast, by Solution

7.4.5.6.2 Market size and forecast, by End-User

7.4.5.6.3 Market size and forecast, by Vertical

7.5 LAMEA

7.5.1 Key trends and opportunities

7.5.2 LAMEA Market size and forecast, by Solution

7.5.3 LAMEA Market size and forecast, by End-User

7.5.4 LAMEA Market size and forecast, by Vertical

7.5.5 LAMEA Market size and forecast, by country

7.5.5.1 Brazil

7.5.5.1.1 Market size and forecast, by Solution

7.5.5.1.2 Market size and forecast, by End-User

7.5.5.1.3 Market size and forecast, by Vertical

7.5.5.2 Saudi Arabia

7.5.5.2.1 Market size and forecast, by Solution

7.5.5.2.2 Market size and forecast, by End-User

7.5.5.2.3 Market size and forecast, by Vertical

7.5.5.3 UAE

7.5.5.3.1 Market size and forecast, by Solution

7.5.5.3.2 Market size and forecast, by End-User

7.5.5.3.3 Market size and forecast, by Vertical

7.5.5.4 South Africa

7.5.5.4.1 Market size and forecast, by Solution

7.5.5.4.2 Market size and forecast, by End-User

7.5.5.4.3 Market size and forecast, by Vertical

7.5.5.5 Rest of LAMEA

7.5.5.5.1 Market size and forecast, by Solution

7.5.5.5.2 Market size and forecast, by End-User

7.5.5.5.3 Market size and forecast, by Vertical

8.1. Introduction

8.2. Top winning strategies

8.3. Product Mapping of Top 10 Player

8.4. Competitive Dashboard

8.5. Competitive Heatmap

8.6. Key developments

9.1 Mozat Pte Ltd

9.1.1 Company overview

9.1.2 Company snapshot

9.1.3 Operating business segments

9.1.4 Product portfolio

9.1.5 Business performance

9.1.6 Key strategic moves and developments

9.2 Apple Inc.

9.2.1 Company overview

9.2.2 Company snapshot

9.2.3 Operating business segments

9.2.4 Product portfolio

9.2.5 Business performance

9.2.6 Key strategic moves and developments

9.3 Vodafone Group plc

9.3.1 Company overview

9.3.2 Company snapshot

9.3.3 Operating business segments

9.3.4 Product portfolio

9.3.5 Business performance

9.3.6 Key strategic moves and developments

9.4 Samsung Electronics Co. Ltd.

9.4.1 Company overview

9.4.2 Company snapshot

9.4.3 Operating business segments

9.4.4 Product portfolio

9.4.5 Business performance

9.4.6 Key strategic moves and developments

9.5 Reliance Industries Ltd.

9.5.1 Company overview

9.5.2 Company snapshot

9.5.3 Operating business segments

9.5.4 Product portfolio

9.5.5 Business performance

9.5.6 Key strategic moves and developments

9.6 Huawei Investment & Holding Co. Ltd.

9.6.1 Company overview

9.6.2 Company snapshot

9.6.3 Operating business segments

9.6.4 Product portfolio

9.6.5 Business performance

9.6.6 Key strategic moves and developments

9.7 OnMobile Global Limited

9.7.1 Company overview

9.7.2 Company snapshot

9.7.3 Operating business segments

9.7.4 Product portfolio

9.7.5 Business performance

9.7.6 Key strategic moves and developments

9.8 Comviva Technologies

9.8.1 Company overview

9.8.2 Company snapshot

9.8.3 Operating business segments

9.8.4 Product portfolio

9.8.5 Business performance

9.8.6 Key strategic moves and developments

9.9 Alphabet Inc.

9.9.1 Company overview

9.9.2 Company snapshot

9.9.3 Operating business segments

9.9.4 Product portfolio

9.9.5 Business performance

9.9.6 Key strategic moves and developments

9.10 One97 Communications

9.10.1 Company overview

9.10.2 Company snapshot

9.10.3 Operating business segments

9.10.4 Product portfolio

9.10.5 Business performance

9.10.6 Key strategic moves and development

LIST OF TABLES

TABLE 1. GLOBAL MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 2. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR SHORT MESSAGING SERVICE (SMS), BY REGION , 2021-2030,($MILLION)

TABLE 3. MOBILE VALUE-ADDED SERVICES MARKET FOR SHORT MESSAGING SERVICE (SMS) BY COUNTRY, 2021-2030,($MILLION)

TABLE 4. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR MULTIMEDIA MESSAGING SERVICE (MMS), BY REGION , 2021-2030,($MILLION)

TABLE 5. MOBILE VALUE-ADDED SERVICES MARKET FOR MULTIMEDIA MESSAGING SERVICE (MMS) BY COUNTRY, 2021-2030,($MILLION)

TABLE 6. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR LOCATION BASED SERVICES, BY REGION , 2021-2030,($MILLION)

TABLE 7. MOBILE VALUE-ADDED SERVICES MARKET FOR LOCATION BASED SERVICES BY COUNTRY, 2021-2030,($MILLION)

TABLE 8. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR MOBILE EMAIL & IM, BY REGION , 2021-2030,($MILLION)

TABLE 9. MOBILE VALUE-ADDED SERVICES MARKET FOR MOBILE EMAIL & IM BY COUNTRY, 2021-2030,($MILLION)

TABLE 10. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR MOBILE MONEY, BY REGION , 2021-2030,($MILLION)

TABLE 11. MOBILE VALUE-ADDED SERVICES MARKET FOR MOBILE MONEY BY COUNTRY, 2021-2030,($MILLION)

TABLE 12. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR MOBILE ADVERTISING, BY REGION , 2021-2030,($MILLION)

TABLE 13. MOBILE VALUE-ADDED SERVICES MARKET FOR MOBILE ADVERTISING BY COUNTRY, 2021-2030,($MILLION)

TABLE 14. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR MOBILE INFOTAINMENT, BY REGION , 2021-2030,($MILLION)

TABLE 15. MOBILE VALUE-ADDED SERVICES MARKET FOR MOBILE INFOTAINMENT BY COUNTRY, 2021-2030,($MILLION)

TABLE 16. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR OTHERS, BY REGION , 2021-2030,($MILLION)

TABLE 17. MOBILE VALUE-ADDED SERVICES MARKET FOR OTHERS BY COUNTRY, 2021-2030,($MILLION)

TABLE 18. GLOBAL MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 19. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR SMB, BY REGION , 2021-2030,($MILLION)

TABLE 20. MOBILE VALUE-ADDED SERVICES MARKET FOR SMB BY COUNTRY, 2021-2030,($MILLION)

TABLE 21. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR LARGE ENTERPRISES, BY REGION , 2021-2030,($MILLION)

TABLE 22. MOBILE VALUE-ADDED SERVICES MARKET FOR LARGE ENTERPRISES BY COUNTRY, 2021-2030,($MILLION)

TABLE 23. GLOBAL MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 24. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR MEDIA AND ENTERTAINMENT, BY REGION , 2021-2030,($MILLION)

TABLE 25. MOBILE VALUE-ADDED SERVICES MARKET FOR MEDIA AND ENTERTAINMENT BY COUNTRY, 2021-2030,($MILLION)

TABLE 26. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR HEALTHCARE, BY REGION , 2021-2030,($MILLION)

TABLE 27. MOBILE VALUE-ADDED SERVICES MARKET FOR HEALTHCARE BY COUNTRY, 2021-2030,($MILLION)

TABLE 28. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR EDUCATION, BY REGION , 2021-2030,($MILLION)

TABLE 29. MOBILE VALUE-ADDED SERVICES MARKET FOR EDUCATION BY COUNTRY, 2021-2030,($MILLION)

TABLE 30. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR RETAIL, BY REGION , 2021-2030,($MILLION)

TABLE 31. MOBILE VALUE-ADDED SERVICES MARKET FOR RETAIL BY COUNTRY, 2021-2030,($MILLION)

TABLE 32. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR GOVERNMENT, BY REGION , 2021-2030,($MILLION)

TABLE 33. MOBILE VALUE-ADDED SERVICES MARKET FOR GOVERNMENT BY COUNTRY, 2021-2030,($MILLION)

TABLE 34. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR TELECOM AND IT, BY REGION , 2021-2030,($MILLION)

TABLE 35. MOBILE VALUE-ADDED SERVICES MARKET FOR TELECOM AND IT BY COUNTRY, 2021-2030,($MILLION)

TABLE 36. MOBILE VALUE-ADDED SERVICES MARKET REVENUE, FOR OTHERS, BY REGION , 2021-2030,($MILLION)

TABLE 37. MOBILE VALUE-ADDED SERVICES MARKET FOR OTHERS BY COUNTRY, 2021-2030,($MILLION)

TABLE 38. MOBILE VALUE-ADDED SERVICES MARKET, BY REGION, 2021-2030,($MILLION)

TABLE 39. NORTH AMERICA MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 40. NORTH AMERICA MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 41. NORTH AMERICA MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 42. NORTH AMERICA MOBILE VALUE-ADDED SERVICES MARKET, BY COUNTRY, 2021-2030,($MILLION)

TABLE 43. U.S. MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 44. U.S. MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 45. U.S. MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 46. CANADA MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 47. CANADA MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 48. CANADA MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 49. MEXICO MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 50. MEXICO MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 51. MEXICO MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 52. EUROPE MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 53. EUROPE MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 54. EUROPE MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 55. EUROPE MOBILE VALUE-ADDED SERVICES MARKET, BY COUNTRY, 2021-2030,($MILLION)

TABLE 56. U.K. MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 57. U.K. MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 58. U.K. MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 59. GERMANY MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 60. GERMANY MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 61. GERMANY MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 62. FRANCE MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 63. FRANCE MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 64. FRANCE MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 65. SPAIN MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 66. SPAIN MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 67. SPAIN MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 68. ITALY MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 69. ITALY MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 70. ITALY MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 71. REST OF EUROPE MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 72. REST OF EUROPE MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 73. REST OF EUROPE MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 74. ASIA-PACIFIC MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 75. ASIA-PACIFIC MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 76. ASIA-PACIFIC MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 77. ASIA-PACIFIC MOBILE VALUE-ADDED SERVICES MARKET, BY COUNTRY, 2021-2030,($MILLION)

TABLE 78. CHINA MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 79. CHINA MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 80. CHINA MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 81. INDIA MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 82. INDIA MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 83. INDIA MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 84. JAPAN MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 85. JAPAN MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 86. JAPAN MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 87. SOUTH KOREA MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 88. SOUTH KOREA MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 89. SOUTH KOREA MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 90. AUSTRALIA MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 91. AUSTRALIA MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 92. AUSTRALIA MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 93. REST OF ASIA-PACIFIC MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 94. REST OF ASIA-PACIFIC MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 95. REST OF ASIA-PACIFIC MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 96. LAMEA MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 97. LAMEA MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 98. LAMEA MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 99. LAMEA MOBILE VALUE-ADDED SERVICES MARKET, BY COUNTRY, 2021-2030,($MILLION)

TABLE 100. BRAZIL MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 101. BRAZIL MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 102. BRAZIL MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 103. SAUDI ARABIA MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 104. SAUDI ARABIA MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 105. SAUDI ARABIA MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 106. UAE MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 107. UAE MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 108. UAE MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 109. SOUTH AFRICA MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 110. SOUTH AFRICA MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 111. SOUTH AFRICA MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 112. REST OF LAMEA MOBILE VALUE-ADDED SERVICES MARKET, BY SOLUTION, 2021-2030,($MILLION)

TABLE 113. REST OF LAMEA MOBILE VALUE-ADDED SERVICES MARKET, BY END-USER, 2021-2030,($MILLION)

TABLE 114. REST OF LAMEA MOBILE VALUE-ADDED SERVICES MARKET, BY VERTICAL, 2021-2030,($MILLION)

TABLE 115.MOZAT PTE LTD: COMPANY SNAPSHOT

TABLE 116.MOZAT PTE LTD: OPERATING SEGMENTS

TABLE 117.MOZAT PTE LTD: PRODUCT PORTFOLIO

TABLE 118.MOZAT PTE LTD: NET SALES,

TABLE 119.MOZAT PTE LTD: KEY STRATERGIES

TABLE 120.APPLE INC.: COMPANY SNAPSHOT

TABLE 121.APPLE INC.: OPERATING SEGMENTS

TABLE 122.APPLE INC.: PRODUCT PORTFOLIO

TABLE 123.APPLE INC.: NET SALES,

TABLE 124.APPLE INC.: KEY STRATERGIES

TABLE 125.VODAFONE GROUP PLC: COMPANY SNAPSHOT

TABLE 126.VODAFONE GROUP PLC: OPERATING SEGMENTS

TABLE 127.VODAFONE GROUP PLC: PRODUCT PORTFOLIO

TABLE 128.VODAFONE GROUP PLC: NET SALES,

TABLE 129.VODAFONE GROUP PLC: KEY STRATERGIES

TABLE 130.SAMSUNG ELECTRONICS CO. LTD.: COMPANY SNAPSHOT

TABLE 131.SAMSUNG ELECTRONICS CO. LTD.: OPERATING SEGMENTS

TABLE 132.SAMSUNG ELECTRONICS CO. LTD.: PRODUCT PORTFOLIO

TABLE 133.SAMSUNG ELECTRONICS CO. LTD.: NET SALES,

TABLE 134.SAMSUNG ELECTRONICS CO. LTD.: KEY STRATERGIES

TABLE 135.RELIANCE INDUSTRIES LTD.: COMPANY SNAPSHOT

TABLE 136.RELIANCE INDUSTRIES LTD.: OPERATING SEGMENTS

TABLE 137.RELIANCE INDUSTRIES LTD.: PRODUCT PORTFOLIO

TABLE 138.RELIANCE INDUSTRIES LTD.: NET SALES,

TABLE 139.RELIANCE INDUSTRIES LTD.: KEY STRATERGIES

TABLE 140.HUAWEI INVESTMENT & HOLDING CO. LTD.: COMPANY SNAPSHOT

TABLE 141.HUAWEI INVESTMENT & HOLDING CO. LTD.: OPERATING SEGMENTS

TABLE 142.HUAWEI INVESTMENT & HOLDING CO. LTD.: PRODUCT PORTFOLIO

TABLE 143.HUAWEI INVESTMENT & HOLDING CO. LTD.: NET SALES,

TABLE 144.HUAWEI INVESTMENT & HOLDING CO. LTD.: KEY STRATERGIES

TABLE 145.ONMOBILE GLOBAL LIMITED: COMPANY SNAPSHOT

TABLE 146.ONMOBILE GLOBAL LIMITED: OPERATING SEGMENTS

TABLE 147.ONMOBILE GLOBAL LIMITED: PRODUCT PORTFOLIO

TABLE 148.ONMOBILE GLOBAL LIMITED: NET SALES,

TABLE 149.ONMOBILE GLOBAL LIMITED: KEY STRATERGIES

TABLE 150.COMVIVA TECHNOLOGIES: COMPANY SNAPSHOT

TABLE 151.COMVIVA TECHNOLOGIES: OPERATING SEGMENTS

TABLE 152.COMVIVA TECHNOLOGIES: PRODUCT PORTFOLIO

TABLE 153.COMVIVA TECHNOLOGIES: NET SALES,

TABLE 154.COMVIVA TECHNOLOGIES: KEY STRATERGIES

TABLE 155.ALPHABET INC.: COMPANY SNAPSHOT

TABLE 156.ALPHABET INC.: OPERATING SEGMENTS

TABLE 157.ALPHABET INC.: PRODUCT PORTFOLIO

TABLE 158.ALPHABET INC.: NET SALES,

TABLE 159.ALPHABET INC.: KEY STRATERGIES

TABLE 160.ONE97 COMMUNICATIONS: COMPANY SNAPSHOT

TABLE 161.ONE97 COMMUNICATIONS: OPERATING SEGMENTS

TABLE 162.ONE97 COMMUNICATIONS: PRODUCT PORTFOLIO

TABLE 163.ONE97 COMMUNICATIONS: NET SALES,

TABLE 164.ONE97 COMMUNICATIONS: KEY STRATERGIES LIST OF FIGURES

FIGURE 1.MOBILE VALUE-ADDED SERVICES MARKET SEGMENTATION

FIGURE 2.MOBILE VALUE-ADDED SERVICES MARKET,2021-2030

FIGURE 3.MOBILE VALUE-ADDED SERVICES MARKET,2021-2030

FIGURE 4. TOP INVESTMENT POCKETS, BY REGION

FIGURE 5.PORTER FIVE-1

FIGURE 6.PORTER FIVE-2

FIGURE 7.PORTER FIVE-3

FIGURE 8.PORTER FIVE-4

FIGURE 9.PORTER FIVE-5

FIGURE 10.TOP PLAYER POSITIONING

FIGURE 11.MOBILE VALUE-ADDED SERVICES MARKET:DRIVERS, RESTRAINTS AND OPPORTUNITIES

FIGURE 12.VALUE CHAIN ANALYSIS

FIGURE 13.KEY REGULATION ANALYSIS

FIGURE 14.PATENT ANALYSIS BY COMPANY

FIGURE 15.PATENT ANALYSIS BY COUNTRY

FIGURE 16.MARKET SHARE ANALYSIS

FIGURE 17.REGULATORY GUIDELINES

FIGURE 18.MOBILE VALUE-ADDED SERVICES MARKET,BY SOLUTION,2021(%)

FIGURE 19.COMPARATIVE SHARE ANALYSIS OF SHORT MESSAGING SERVICE (SMS) MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 20.COMPARATIVE SHARE ANALYSIS OF MULTIMEDIA MESSAGING SERVICE (MMS) MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 21.COMPARATIVE SHARE ANALYSIS OF LOCATION BASED SERVICES MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 22.COMPARATIVE SHARE ANALYSIS OF MOBILE EMAIL & IM MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 23.COMPARATIVE SHARE ANALYSIS OF MOBILE MONEY MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 24.COMPARATIVE SHARE ANALYSIS OF MOBILE ADVERTISING MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 25.COMPARATIVE SHARE ANALYSIS OF MOBILE INFOTAINMENT MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 26.COMPARATIVE SHARE ANALYSIS OF OTHERS MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 27.MOBILE VALUE-ADDED SERVICES MARKET,BY END-USER,2021(%)

FIGURE 28.COMPARATIVE SHARE ANALYSIS OF SMB MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 29.COMPARATIVE SHARE ANALYSIS OF LARGE ENTERPRISES MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 30.MOBILE VALUE-ADDED SERVICES MARKET,BY VERTICAL,2021(%)

FIGURE 31.COMPARATIVE SHARE ANALYSIS OF MEDIA AND ENTERTAINMENT MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 32.COMPARATIVE SHARE ANALYSIS OF HEALTHCARE MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 33.COMPARATIVE SHARE ANALYSIS OF EDUCATION MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 34.COMPARATIVE SHARE ANALYSIS OF RETAIL MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 35.COMPARATIVE SHARE ANALYSIS OF GOVERNMENT MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 36.COMPARATIVE SHARE ANALYSIS OF TELECOM AND IT MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 37.COMPARATIVE SHARE ANALYSIS OF OTHERS MOBILE VALUE-ADDED SERVICES MARKET,2021-2030(%)

FIGURE 38.MOBILE VALUE-ADDED SERVICES MARKET BY REGION,2021

FIGURE 39.U.S. MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 40.CANADA MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 41.MEXICO MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 42.U.K. MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 43.GERMANY MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 44.FRANCE MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 45.SPAIN MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 46.ITALY MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 47.REST OF EUROPE MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 48.CHINA MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 49.INDIA MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 50.JAPAN MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 51.SOUTH KOREA MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 52.AUSTRALIA MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 53.REST OF ASIA-PACIFIC MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 54.BRAZIL MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 55.SAUDI ARABIA MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 56.UAE MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 57.SOUTH AFRICA MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 58.REST OF LAMEA MOBILE VALUE-ADDED SERVICES MARKET,2021-2030($MILLION)

FIGURE 59. TOP WINNING STRATEGIES, BY YEAR

FIGURE 60. TOP WINNING STRATEGIES, BY DEVELOPMENT

FIGURE 61. TOP WINNING STRATEGIES, BY COMPANY

FIGURE 62.PRODUCT MAPPING OF TOP 10 PLAYERS

FIGURE 63.COMPETITIVE DASHBOARD

FIGURE 64.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS

FIGURE 65.MOZAT PTE LTD.: NET SALES ,($MILLION)

FIGURE 66.APPLE INC..: NET SALES ,($MILLION)

FIGURE 67.VODAFONE GROUP PLC.: NET SALES ,($MILLION)

FIGURE 68.SAMSUNG ELECTRONICS CO. LTD..: NET SALES ,($MILLION)

FIGURE 69.RELIANCE INDUSTRIES LTD..: NET SALES ,($MILLION)

FIGURE 70.HUAWEI INVESTMENT & HOLDING CO. LTD..: NET SALES ,($MILLION)

FIGURE 71.ONMOBILE GLOBAL LIMITED.: NET SALES ,($MILLION)

FIGURE 72.COMVIVA TECHNOLOGIES.: NET SALES ,($MILLION)

FIGURE 73.ALPHABET INC..: NET SALES ,($MILLION)

FIGURE 74.ONE97 COMMUNICATIONS.: NET SALES ,($MILLION