Global Education Technology Market

Global Education Technology Market Overview : 2024 

The education technology market will grow at a CAGR of 15.4% during the period 2018–2024. 

The education industry has witnessed dramatic changes in the past decade and is still undergoing radical process changes in the delivery of its products and services. The advancements in technology and innovations are changing the market scenario and increasing the need for cost-effective and superior customer services.

There is an increasing need for the implementation of technological innovations in the educational processes and data to enable better decision plans, greater responsiveness to customer demands, improved product design & quality, and faster turnaround times.

The availability of basic digital infrastructure is a key driver for education technology that will impel the prospects for the market growth during the forecast period. The availability of an essential infrastructure that offers technical support to staff and students is critical to the successful implementation of online learning and teaching in institutions across all levels.

In addition, the academic institutions across the world are providing off-campus licenses for software, repositories for course & study materials and online course catalogs. This has resulted in a wider acceptance of digital modes of learning, giving a further boost to the growth of the education technology market.

Market Analysis:

The institutions and organizations in the education sector are heading towards enhancing their offerings and are partnering with technology providers to cater to the increasing needs of the users. The new digital educational services are developing wide applications in terms of smart technology, connected products, and services with highly secure connectivity, mobility, analytics, and cloud solutions.

Market Segmentation Analysis:

The report provides in-depth qualitative insights, historical data, and supportable projections & assumptions about the market size. The projections featured in the report have been derived using proven research methodologies and assumptions based on the vendor’s portfolio, blogs, whitepapers, and vendors presentations. Thus, the research report serves every side of the market and is segmented based on regional markets, educational systems, and end-user verticals.

Regions and Vendors Analysis:

The report contains an in-depth analysis of the vendors profile, which includes financial health, business units, key business priorities, SWOT, strategies, and views; and competitive landscape. The key and the prominent vendors covered in the report include Google Inc., Microsoft Corporation, IBM, Apple Inc., EdX, Byju’s, and others. The vendors have been identified based on the portfolio, geographical presence, marketing & distribution channels, revenue generation, and significant investments in R&D.

The regions covered in the report are North America, Europe, Asia Pacific, Latin America and Middle East and Africa. The revenue is generated mainly from North America, Europe, and Asia Pacific. North America is leading the market, followed by Europe, with Asia Pacific emerging in the education technology market.

Benefits

The report provides an in-depth analysis of the global education technology market aiming to reduce time to market for educational products and services, reduce operational cost, and operational performance. The growth of the education technology market is driven by the growing Internet usage among the population, increased use of cloud-based technology by education service companies, use of mobile-based applications along with cross-industry partnerships, and a significant increase in venture capital investments.

The evolution of technologies such as cloud computing, cognitive computing, and machine learning are paving the way for the growth of education technology. Major companies such as IBM, Microsoft, Apple, and Google among others are providing solutions related to education technology; for instance, IBM’s Watson for education technology and Google’s G Suite for education. The report provides details about educational systems, end-users, and regions. Furthermore, the report provides details about the major challenges impacting the market growth. 

Table of Contents

1 Industry Outlook 9
1.1 Industry Overview 9
1.2 Industry Trends 9
1.3 PEST Analysis 10
2 Report Outline 11
2.1 Report Scope 11
2.2 Report Summary 11
2.3 Research Methodology 13
2.4 Report Assumptions 13
3 Market Snapshot 15
3.1 Total Addressable Market 15
3.2 Segmented Addressable Market 15
3.3 Related Markets 17
3.3.1 Cloud-based Learning Management System 17
3.3.2 Cognitive Analytics 17
4 Market Outlook 18
4.1 Overview 18
4.2 Market Trends 19
4.3 Market Definition 19
4.4 Porter 5 (Five) Forces 20
5 Market Characteristics 21
5.1 Market Dynamics 21
5.1.1 Drivers 22
5.1.1.1 High adoption rate of new technologies 22
5.1.1.2 Increasing investments flow into the EdTech market 22
5.1.1.3 Lower cost of online education 22
5.1.1.4 Adopting campaign marketing tools to enhance learner engagement 22
5.1.2 Restraints 23
5.1.2.1 Compliance with privacy & data security regulations and shortage of industry regulations & standards 23
5.1.2.2 Insufficient digital infrastructure in emerging & undeveloped economies 23
5.1.3 Opportunities 23
5.1.3.1 Growth in Internet and smartphone penetration 23
5.1.3.2 Hybrid business model 24
5.1.3.3 Growth in gamification 24
5.1.4 DRO – Impact Analysis 25
5.2 Market Segmentation 26
6 Educational Systems 27
6.1 Overview 27
6.2 Learning Management System 29
6.2.1 Market Size and Analysis 29
6.3 e-Learning Content Management System 30
6.3.1 Market Size and Analysis 30
6.4 e-Learning Content Development System 31
6.4.1 Market Size and Analysis 31
6.5 Student Response System 32
6.5.1 Market Size and Analysis 32
6.6 Electronic Document Management System 33
6.6.1 Market Size and Analysis 33
6.7 Others 34
6.7.1 Market Size and Analysis 34
7 End-users 35
7.1 Overview 35
7.2 Kindergarten 36
7.2.1 Market Size and Analysis 36
7.3 Grade 1–12 37
7.3.1 Market Size and Analysis 37
7.4 Higher Education 38
7.4.1 Market Size and Analysis 38
8 Regions 40
8.1 Overview 40
8.2 North America 40
8.2.1 Market Size and Analysis 41
8.2.2 DRO for North America 42
8.3 Europe 44
8.3.1 Market Size and Analysis 44
8.3.2 DRO for Europe 45
8.4 APAC 47
8.4.1 Market Size and Analysis 47
8.4.2 DRO for APAC 48
8.5 LAMEA 50
8.5.1 Market Size and Analysis 50
8.5.2 DRO for LAMEA 51
9 Vendors Profile 53
9.1 Google LLC 53
9.1.1 Overview 53
9.1.2 Business Segments 54
9.1.3 Geographic Revenue 55
9.1.4 Business Focus 56
9.1.5 SWOT Analysis 56
9.1.6 Business Strategies 57
9.2 IBM Corporation 59
9.2.1 Overview 59
9.2.2 Business Segments 60
9.2.3 Geographic Revenue 61
9.2.4 Business Focus 62
9.2.5 SWOT Analysis 62
9.2.6 Business Strategies 63
9.3 Microsoft 65
9.3.1 Overview 65
9.3.2 Business Segments 66
9.3.3 Geographic Revenue 67
9.3.4 Business Focus 68
9.3.5 SWOT Analysis 68
9.3.6 Business Strategies 69
9.4 Apple Inc. 71
9.4.1 Overview 71
9.4.2 Business Segments 72
9.4.3 Geographic Revenue 73
9.4.4 Business Focus 74
9.4.5 SWOT Analysis 74
9.4.6 Business Strategies 75
9.5 EdX 77
9.5.1 Overview 77
9.5.2 Business Focus 77
9.5.3 SWOT Analysis 78
9.5.4 Business Strategies 79
10 Companies to Watch for 80
10.1 Coursera, Inc. 80
10.1.1 Overview 80
10.2 Udacity, Inc. 80
10.2.1 Overview 80
10.3 FutureLearn 81
10.3.1 Overview 81
10.4 Think & Learn Pvt Ltd. (Byju’s) 81
10.4.1 Overview 81
Annexure 83
Abbreviations 83

 

List of Tables

TABLE 1 EDUCATION TECHNOLOGY MARKET REVENUE BY EDUCATION SYSTEMS, 2018–2024 ($BILLION) 28
TABLE 2 EDUCATION TECHNOLOGY MARKET REVENUE BY END-USERS, 2018–2024 ($BILLION) 35
TABLE 3 EDUCATION TECHNOLOGY MARKET SIZE BY REGIONS, 2018–2024 ($BILLION) 40
TABLE 4 DRO FOR NORTH AMERICA 42
TABLE 5 NORTH AMERICA MARKET REVENUE BY EDUCATIONAL SYSTEMS, 2018–2024 ($BILLION) 42
TABLE 6 NORTH AMERICA MARKET REVENUE BY END-USERS, 2018–2024 ($BILLION) 43
TABLE 7 DRO FOR EUROPE 45
TABLE 8 EUROPE MARKET REVENUE BY EDUCATIONAL SYSTEMS, 2018–2024 ($BILLION) 45
TABLE 9 EUROPE MARKET REVENUE BY END-USERS, 2018–2024 ($BILLION) 46
TABLE 10 DRO FOR APAC 48
TABLE 11 APAC MARKET REVENUE BY EDUCATIONAL SYSTEMS, 2018–2024 ($BILLION) 48
TABLE 12 APAC MARKET REVENUE BY END-USERS, 2018–2024 ($BILLION) 49
TABLE 13 DRO FOR LAMEA 51
TABLE 14 LAMEA MARKET REVENUE BY EDUCATIONAL SYSTEMS, 2018–2024 ($BILLION) 51
TABLE 15 LAMEA MARKET REVENUE BY END-USERS, 2018–2024 ($BILLION) 52
 
List of Charts

CHART 1 PEST ANALYSIS OF EDUCATION TECHNOLOGY MARKET 9
CHART 2 RESEARCH METHODOLOGY OF EDUCATION TECHNOLOGY MARKET 12
CHART 3 EDUCATION TECHNOLOGY MARKET REVENUE, 2018–2024 ($BILLION) 14
CHART 4 PORTERS 5 FORCES ON EDUCATION TECHNOLOGY MARKET 19
CHART 5 MARKET DYNAMICS – DRIVERS, RESTRAINTS & OPPORTUNITIES 20
CHART 6 DRO - IMPACT ANALYSIS OF EDUCATION TECHNOLOGY MARKET 24
CHART 7 EDUCATION TECHNOLOGY MARKET SEGMENTATION 25
CHART 8 EDUCATION TECHNOLOGY MARKET SHARE BY EDUCATION SYSTEMS, 2018 AND 2024 26
CHART 9 LEARNING MANAGEMENT SYSTEM (LMS) MARKET REVENUE, 2018–2024 ($BILLION) 28
CHART 10 E-LEARNING CONTENT MANAGEMENT SYSTEM (LCMS) MARKET REVENUE, 2018–2024 ($BILLION) 29
CHART 11 E-LEARNING CONTENT DEVELOPMENT SYSTEM (LCDS) MARKET REVENUE, 2018–2024 ($BILLION) 30
CHART 12 STUDENT RESPONSE SYSTEM (SRS) MARKET REVENUE, 2018–2024 ($BILLION) 31
CHART 13 ELECTRONIC DOCUMENT MANAGEMENT SYSTEM MARKET REVENUE, 2018–2024 ($BILLION) 32
CHART 14 OTHERS MARKET REVENUE, 2018–2024 ($BILLION) 33
CHART 15 EDUCATION TECHNOLOGY MARKET SHARE BY END-USERS, 2018 AND 2024 34
CHART 16 KINDERGARTEN MARKET REVENUE, 2018–2024 ($BILLION) 35
CHART 17 GRADE 1–12 MARKET REVENUE, 2018–2024 ($BILLION) 36
CHART 18 HIGHER EDUCATION MARKET REVENUE, 2018–2024 ($BILLION) 37
CHART 19 NORTH AMERICA MARKET REVENUE, 2018–2024 ($BILLION) 40
CHART 20 EUROPE MARKET REVENUE, 2018–2024 ($BILLION) 43
CHART 21 APAC MARKET REVENUE, 2018–2024 ($BILLION) 46
CHART 22 LAMEA MARKET REVENUE, 2018–2024 ($BILLION) 49
CHART 23 GOOGLE: MARKET OVERVIEW SNAPSHOT 52
CHART 24 GOOGLE: BUSINESS SEGMENTS 53
CHART 25 GOOGLE: GEOGRAPHIC REVENUE 54
CHART 26 GOOGLE SWOT ANALYSIS 55
CHART 27 IBM: MARKET OVERVIEW SNAPSHOT 58
CHART 28 IBM: BUSINESS SEGMENTS 59
CHART 29 IBM: GEOGRAPHIC REVENUE 60
CHART 30 IBM: SWOT ANALYSIS 61
CHART 31 MICROSOFT: MARKET OVERVIEW SNAPSHOT 64
CHART 32 MICROSOFT: BUSINESS SEGMENTS 65
CHART 33 MICROSOFT: GEOGRAPHIC REVENUE 66
CHART 34 MICROSOFT: SWOT ANALYSIS 67
CHART 35 APPLE: MARKET OVERVIEW SNAPSHOT 70
CHART 36 APPLE: BUSINESS SEGMENTS 71
CHART 37 APPLE: GEOGRAPHIC REVENUE 72
CHART 38 APPLE: SWOT ANALYSIS 73
CHART 39 EDX: MARKET OVERVIEW SNAPSHOT 76
CHART 40 EDX: SWOT ANALYSIS 77