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Global Next Generation AntiVirus Market Research Report 2026
Published Date: 2025-12-31
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Report Code: QYRE-Auto-10F20444
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Global Next Generation AntiVirus Market Research Report 2026
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Global Next Generation AntiVirus Market Research Report 2026

Code: QYRE-Auto-10F20444
Report
2025-12-31
Pages:116
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

Next Generation AntiVirus Market

The global Next Generation AntiVirus market was valued at US$ million in 2025 and is anticipated to reach US$ million by 2032, at a CAGR of %from 2026 to 2032.
Next-generation antivirus software is an intelligent, behavior-driven, and cloud-collaborative endpoint malware protection technology system developed in contrast to traditional signature-based antivirus technologies. NGAV, relying on machine learning, behavioral analysis, threat intelligence, cloud-based big data modeling, and real-time monitoring capabilities, can identify and block malicious behavior even in the absence of signatures, unknown samples, file-less attacks, and multi-stage attack chains. It is one of the core components of modern endpoint protection platforms.
Gross Margin Levels
Next-generation antivirus/modern endpoint security belongs to the typical high-margin SaaS/software sector. On the one hand, the main costs of the products are concentrated in R&D investment and cloud infrastructure, with extremely low marginal costs for a single new endpoint; on the other hand, the subscription model of enterprise customers allows ARR (Average Revenue Expected) to accumulate continuously, resulting in gross margins far higher than traditional hardware and on-premises software. Taking cloud-native NGAV vendors as an example, their disclosed GAAP gross margins in the past two years have typically been in the range of 70%–78%. Although traditional security vendors have more diversified product lines overall, the gross margins of endpoint security/platform businesses also remain high, with overall operating profit margins around 18–24%. In summary, under the "pure software + cloud subscription + security platform package" model, the ex-factory/subscription gross margin of the NGAV industry can be roughly considered to be in the range of 65%–80%, with a central value of about 70%–75%. After deducting the high investment in sales and R&D, leading vendors are gradually transitioning from losses to operating profits, while long-tail vendors are still in a growth stage characterized by "high gross margins but high expenses."
Industry Drivers
The core forces driving the continued expansion of the next-generation antivirus market can be summarized into four main lines: threat evolution, architectural changes, IT landscape transformation, and compliance pressures. First, the global cyberattack landscape is becoming increasingly complex, with ransomware, supply chain attacks, fileless attacks, and living-off-the-land techniques constantly proliferating. Traditional signature-based antivirus software is no longer effective against combined attacks of "zero-day + unsigned + multi-stage," making NGAV/EPP, based on behavioral analysis, machine learning, and real-time threat intelligence, the "new standard" for enterprise endpoint security. Second, enterprise IT architectures are rapidly evolving towards cloudification, remote work, and mobility. Endpoint forms are expanding from PCs to mobile devices, virtual desktops, cloud workloads, and IoT/OT devices, leading to an exponential increase in the attack surface. This forces customers to upgrade from single-point antivirus tools to modern endpoint security platforms that combine "unified cloud management + cross-platform agents + XDR integration."
This report delivers a comprehensive overview of the global Next Generation AntiVirus market, with both quantitative and qualitative analyses, to help readers develop growth strategies, assess the competitive landscape, evaluate their position in the current market, and make informed business decisions regarding Next Generation AntiVirus. The Next Generation AntiVirus market size, estimates, and forecasts are provided in terms of revenue (US$ millions), with 2025 as the base year and historical and forecast data for 2021–2032.
The report segments the global Next Generation AntiVirus market comprehensively. Regional market sizes by Type, by Application, by Deployment Method, and by player are also provided. For deeper insight, the report profiles the competitive landscape, key competitors, and their respective market rankings, and discusses technological trends and new product developments.
This report will assist Next Generation AntiVirus manufacturers, new entrants, and companies across the industry value chain with information on revenues, sales volume, and average prices for the overall market and its sub-segments, by company, by Type, by Application, and by region.
Market Segmentation

Scope of Next Generation AntiVirus Market Report

Report Metric Details
Report Name Next Generation AntiVirus Market
Segment by Type
  • Behavior and Event-Driven
  • AI-Driven
  • Others
Segment by Deployment Method
  • Cloud-based
  • On-premise
Segment by User Scale
  • Large Enterprise
  • SMEs
Segment by Application
  • Finance and Insurance
  • Manufacturing
  • Internet and High Technology
  • Others
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company Microsoft, CrowdStrike, Trend Micro, Trellix, Palo Alto Networks, Broadcom, Sophos, Bitdefender, Cisco, VMware Carbon Black, Check Point, Malwarebytes, Fortinet, BlackBerry Cylance
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Defines the scope of the report and presents an executive summary of market segments (by Type, by Application, by Deployment Method, etc.), including the size of each segment and its future growth potential. It offers a high-level view of the current market and its likely evolution in the short, medium, and long term.
  • Chapter 2: Summarizes global and regional market size and outlines market dynamics and recent developments, including key drivers, restraints, challenges and risks for industry participants, and relevant policy analysis.
  • Chapter 3: Provides a detailed view of the competitive landscape for Next Generation AntiVirus companies, covering revenue share, development plans, and mergers and acquisitions.
  • Chapter 4: Analyzes segments by Type, detailing the size and growth potential of each segment to help readers identify blue-ocean opportunities.
  • Chapter 5: Analyzes segments by Application, detailing the size and growth potential of each downstream segment to help readers identify blue-ocean opportunities.
  • Chapter 6–10: Regional deep dives (North America, Europe, Asia Pacific, Latin America, Middle East & Africa) broken down by country. Each chapter quantifies market size and growth potential by region and key countries, and outlines market development, outlook, addressable space, and capacity.
  • Chapter 11: Profiles key players, presenting essential information on leading companies, including product/ service offerings, revenue, gross margin, product introductions/portfolios, recent developments, etc.
  • Chapter 12: Key findings and conclusions of the report.

FAQ for this report

Who are the main players in the Next Generation AntiVirus Market report?

Ans: The main players in the Next Generation AntiVirus Market are Microsoft, CrowdStrike, Trend Micro, Trellix, Palo Alto Networks, Broadcom, Sophos, Bitdefender, Cisco, VMware Carbon Black, Check Point, Malwarebytes, Fortinet, BlackBerry Cylance

What are the Application segmentation covered in the Next Generation AntiVirus Market report?

Ans: The Applications covered in the Next Generation AntiVirus Market report are Finance and Insurance, Manufacturing, Internet and High Technology, Others

What are the Type segmentation covered in the Next Generation AntiVirus Market report?

Ans: The Types covered in the Next Generation AntiVirus Market report are Behavior and Event-Driven, AI-Driven, Others

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Next Generation AntiVirus Market Size Growth Rate by Type: 2021 vs 2025 vs 2032
1.2.2 Behavior and Event-Driven
1.2.3 AI-Driven
1.2.4 Others
1.3 Market by Deployment Method
1.3.1 Global Next Generation AntiVirus Market Size Growth Rate by Deployment Method: 2021 vs 2025 vs 2032
1.3.2 Cloud-based
1.3.3 On-premise
1.4 Market by User Scale
1.4.1 Global Next Generation AntiVirus Market Size Growth Rate by User Scale: 2021 vs 2025 vs 2032
1.4.2 Large Enterprise
1.4.3 SMEs
1.5 Market by Application
1.5.1 Global Next Generation AntiVirus Market Growth by Application: 2021 vs 2025 vs 2032
1.5.2 Finance and Insurance
1.5.3 Manufacturing
1.5.4 Internet and High Technology
1.5.5 Others
1.6 Assumptions and Limitations
1.7 Study Objectives
1.8 Years Considered
2 Global Growth Trends
2.1 Global Next Generation AntiVirus Market Perspective (2021–2032)
2.2 Global Next Generation AntiVirus Growth Trends by Region
2.2.1 Global Next Generation AntiVirus Market Size by Region: 2021 vs 2025 vs 2032
2.2.2 Next Generation AntiVirus Historic Market Size by Region (2021–2026)
2.2.3 Next Generation AntiVirus Forecasted Market Size by Region (2027–2032)
2.3 Next Generation AntiVirus Market Dynamics
2.3.1 Next Generation AntiVirus Industry Trends
2.3.2 Next Generation AntiVirus Market Drivers
2.3.3 Next Generation AntiVirus Market Challenges
2.3.4 Next Generation AntiVirus Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Next Generation AntiVirus Players by Revenue
3.1.1 Global Top Next Generation AntiVirus Players by Revenue (2021–2026)
3.1.2 Global Next Generation AntiVirus Revenue Market Share by Players (2021–2026)
3.2 Global Top Next Generation AntiVirus Players Market Share by Company Tier (Tier 1, Tier 2, Tier 3)
3.3 Global Key Players Ranking by Next Generation AntiVirus Revenue
3.4 Global Next Generation AntiVirus Market Concentration Ratio
3.4.1 Global Next Generation AntiVirus Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Next Generation AntiVirus Revenue in 2025
3.5 Global Key Players of Next Generation AntiVirus Head Offices and Areas Served
3.6 Global Key Players of Next Generation AntiVirus, Products and Applications
3.7 Global Key Players of Next Generation AntiVirus, Date of General Availability (GA)
3.8 Mergers and Acquisitions, Expansion Plans
4 Next Generation AntiVirus Breakdown Data by Type
4.1 Global Next Generation AntiVirus Historic Market Size by Type (2021–2026)
4.2 Global Next Generation AntiVirus Forecasted Market Size by Type (2027–2032)
5 Next Generation AntiVirus Breakdown Data by Application
5.1 Global Next Generation AntiVirus Historic Market Size by Application (2021–2026)
5.2 Global Next Generation AntiVirus Forecasted Market Size by Application (2027–2032)
6 North America
6.1 North America Next Generation AntiVirus Market Size (2021–2032)
6.2 North America Next Generation AntiVirus Market Growth Rate by Country: 2021 vs 2025 vs 2032
6.3 North America Next Generation AntiVirus Market Size by Country (2021–2026)
6.4 North America Next Generation AntiVirus Market Size by Country (2027–2032)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Next Generation AntiVirus Market Size (2021–2032)
7.2 Europe Next Generation AntiVirus Market Growth Rate by Country: 2021 vs 2025 vs 2032
7.3 Europe Next Generation AntiVirus Market Size by Country (2021–2026)
7.4 Europe Next Generation AntiVirus Market Size by Country (2027–2032)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Ireland
8 Asia-Pacific
8.1 Asia-Pacific Next Generation AntiVirus Market Size (2021–2032)
8.2 Asia-Pacific Next Generation AntiVirus Market Growth Rate by Region: 2021 vs 2025 vs 2032
8.3 Asia-Pacific Next Generation AntiVirus Market Size by Region (2021–2026)
8.4 Asia-Pacific Next Generation AntiVirus Market Size by Region (2027–2032)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia & New Zealand
9 Latin America
9.1 Latin America Next Generation AntiVirus Market Size (2021–2032)
9.2 Latin America Next Generation AntiVirus Market Growth Rate by Country: 2021 vs 2025 vs 2032
9.3 Latin America Next Generation AntiVirus Market Size by Country (2021–2026)
9.4 Latin America Next Generation AntiVirus Market Size by Country (2027–2032)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Next Generation AntiVirus Market Size (2021–2032)
10.2 Middle East & Africa Next Generation AntiVirus Market Growth Rate by Country: 2021 vs 2025 vs 2032
10.3 Middle East & Africa Next Generation AntiVirus Market Size by Country (2021–2026)
10.4 Middle East & Africa Next Generation AntiVirus Market Size by Country (2027–2032)
10.5 Israel
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Microsoft
11.1.1 Microsoft Company Details
11.1.2 Microsoft Business Overview
11.1.3 Microsoft Next Generation AntiVirus Introduction
11.1.4 Microsoft Revenue in Next Generation AntiVirus Business (2021–2026)
11.1.5 Microsoft Recent Development
11.2 CrowdStrike
11.2.1 CrowdStrike Company Details
11.2.2 CrowdStrike Business Overview
11.2.3 CrowdStrike Next Generation AntiVirus Introduction
11.2.4 CrowdStrike Revenue in Next Generation AntiVirus Business (2021–2026)
11.2.5 CrowdStrike Recent Development
11.3 Trend Micro
11.3.1 Trend Micro Company Details
11.3.2 Trend Micro Business Overview
11.3.3 Trend Micro Next Generation AntiVirus Introduction
11.3.4 Trend Micro Revenue in Next Generation AntiVirus Business (2021–2026)
11.3.5 Trend Micro Recent Development
11.4 Trellix
11.4.1 Trellix Company Details
11.4.2 Trellix Business Overview
11.4.3 Trellix Next Generation AntiVirus Introduction
11.4.4 Trellix Revenue in Next Generation AntiVirus Business (2021–2026)
11.4.5 Trellix Recent Development
11.5 Palo Alto Networks
11.5.1 Palo Alto Networks Company Details
11.5.2 Palo Alto Networks Business Overview
11.5.3 Palo Alto Networks Next Generation AntiVirus Introduction
11.5.4 Palo Alto Networks Revenue in Next Generation AntiVirus Business (2021–2026)
11.5.5 Palo Alto Networks Recent Development
11.6 Broadcom
11.6.1 Broadcom Company Details
11.6.2 Broadcom Business Overview
11.6.3 Broadcom Next Generation AntiVirus Introduction
11.6.4 Broadcom Revenue in Next Generation AntiVirus Business (2021–2026)
11.6.5 Broadcom Recent Development
11.7 Sophos
11.7.1 Sophos Company Details
11.7.2 Sophos Business Overview
11.7.3 Sophos Next Generation AntiVirus Introduction
11.7.4 Sophos Revenue in Next Generation AntiVirus Business (2021–2026)
11.7.5 Sophos Recent Development
11.8 Bitdefender
11.8.1 Bitdefender Company Details
11.8.2 Bitdefender Business Overview
11.8.3 Bitdefender Next Generation AntiVirus Introduction
11.8.4 Bitdefender Revenue in Next Generation AntiVirus Business (2021–2026)
11.8.5 Bitdefender Recent Development
11.9 Cisco
11.9.1 Cisco Company Details
11.9.2 Cisco Business Overview
11.9.3 Cisco Next Generation AntiVirus Introduction
11.9.4 Cisco Revenue in Next Generation AntiVirus Business (2021–2026)
11.9.5 Cisco Recent Development
11.10 VMware Carbon Black
11.10.1 VMware Carbon Black Company Details
11.10.2 VMware Carbon Black Business Overview
11.10.3 VMware Carbon Black Next Generation AntiVirus Introduction
11.10.4 VMware Carbon Black Revenue in Next Generation AntiVirus Business (2021–2026)
11.10.5 VMware Carbon Black Recent Development
11.11 Check Point
11.11.1 Check Point Company Details
11.11.2 Check Point Business Overview
11.11.3 Check Point Next Generation AntiVirus Introduction
11.11.4 Check Point Revenue in Next Generation AntiVirus Business (2021–2026)
11.11.5 Check Point Recent Development
11.12 Malwarebytes
11.12.1 Malwarebytes Company Details
11.12.2 Malwarebytes Business Overview
11.12.3 Malwarebytes Next Generation AntiVirus Introduction
11.12.4 Malwarebytes Revenue in Next Generation AntiVirus Business (2021–2026)
11.12.5 Malwarebytes Recent Development
11.13 Fortinet
11.13.1 Fortinet Company Details
11.13.2 Fortinet Business Overview
11.13.3 Fortinet Next Generation AntiVirus Introduction
11.13.4 Fortinet Revenue in Next Generation AntiVirus Business (2021–2026)
11.13.5 Fortinet Recent Development
11.14 BlackBerry Cylance
11.14.1 BlackBerry Cylance Company Details
11.14.2 BlackBerry Cylance Business Overview
11.14.3 BlackBerry Cylance Next Generation AntiVirus Introduction
11.14.4 BlackBerry Cylance Revenue in Next Generation AntiVirus Business (2021–2026)
11.14.5 BlackBerry Cylance Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.1.1 Research Programs/Design
13.1.1.2 Market Size Estimation
13.1.1.3 Market Breakdown and Data Triangulation
13.1.2 Data Source
13.1.2.1 Secondary Sources
13.1.2.2 Primary Sources
13.2 Author Details
13.3 Disclaimer
List of Tables
 Table 1. Global Next Generation AntiVirus Market Size Growth Rate by Type (US$ Million): 2021 vs 2025 vs 2032
 Table 2. Key Players of Behavior and Event-Driven
 Table 3. Key Players of AI-Driven
 Table 4. Key Players of Others
 Table 5. Global Next Generation AntiVirus Market Size Growth Rate by Deployment Method (US$ Million): 2021 vs 2025 vs 2032
 Table 6. Key Players of Cloud-based
 Table 7. Key Players of On-premise
 Table 8. Global Next Generation AntiVirus Market Size Growth Rate by User Scale (US$ Million): 2021 vs 2025 vs 2032
 Table 9. Key Players of Large Enterprise
 Table 10. Key Players of SMEs
 Table 11. Global Next Generation AntiVirus Market Size Growth by Application (US$ Million): 2021 vs 2025 vs 2032
 Table 12. Global Next Generation AntiVirus Market Size by Region (US$ Million): 2021 vs 2025 vs 2032
 Table 13. Global Next Generation AntiVirus Market Size by Region (US$ Million), 2021–2026
 Table 14. Global Next Generation AntiVirus Market Share by Region (2021–2026)
 Table 15. Global Next Generation AntiVirus Forecasted Market Size by Region (US$ Million), 2027–2032
 Table 16. Global Next Generation AntiVirus Market Share by Region (2027–2032)
 Table 17. Next Generation AntiVirus Market Trends
 Table 18. Next Generation AntiVirus Market Drivers
 Table 19. Next Generation AntiVirus Market Challenges
 Table 20. Next Generation AntiVirus Market Restraints
 Table 21. Global Next Generation AntiVirus Revenue by Players (US$ Million), 2021–2026
 Table 22. Global Next Generation AntiVirus Market Share by Players (2021–2026)
 Table 23. Global Top Next Generation AntiVirus Players by Tier (Tier 1, Tier 2, and Tier 3), based on Next Generation AntiVirus Revenue, 2025
 Table 24. Ranking of Global Top Next Generation AntiVirus Companies by Revenue (US$ Million) in 2025
 Table 25. Global 5 Largest Players Market Share by Next Generation AntiVirus Revenue (CR5 and HHI), 2021–2026
 Table 26. Global Key Players of Next Generation AntiVirus, Headquarters and Area Served
 Table 27. Global Key Players of Next Generation AntiVirus, Products and Applications
 Table 28. Global Key Players of Next Generation AntiVirus, Date of General Availability (GA)
 Table 29. Mergers and Acquisitions, Expansion Plans
 Table 30. Global Next Generation AntiVirus Market Size by Type (US$ Million), 2021–2026
 Table 31. Global Next Generation AntiVirus Revenue Market Share by Type (2021–2026)
 Table 32. Global Next Generation AntiVirus Forecasted Market Size by Type (US$ Million), 2027–2032
 Table 33. Global Next Generation AntiVirus Revenue Market Share by Type (2027–2032)
 Table 34. Global Next Generation AntiVirus Market Size by Application (US$ Million), 2021–2026
 Table 35. Global Next Generation AntiVirus Revenue Market Share by Application (2021–2026)
 Table 36. Global Next Generation AntiVirus Forecasted Market Size by Application (US$ Million), 2027–2032
 Table 37. Global Next Generation AntiVirus Revenue Market Share by Application (2027–2032)
 Table 38. North America Next Generation AntiVirus Market Size Growth Rate by Country (US$ Million): 2021 vs 2025 vs 2032
 Table 39. North America Next Generation AntiVirus Market Size by Country (US$ Million), 2021–2026
 Table 40. North America Next Generation AntiVirus Market Size by Country (US$ Million), 2027–2032
 Table 41. Europe Next Generation AntiVirus Market Size Growth Rate by Country (US$ Million): 2021 vs 2025 vs 2032
 Table 42. Europe Next Generation AntiVirus Market Size by Country (US$ Million), 2021–2026
 Table 43. Europe Next Generation AntiVirus Market Size by Country (US$ Million), 2027–2032
 Table 44. Asia-Pacific Next Generation AntiVirus Market Size Growth Rate by Region (US$ Million): 2021 vs 2025 vs 2032
 Table 45. Asia-Pacific Next Generation AntiVirus Market Size by Region (US$ Million), 2021–2026
 Table 46. Asia-Pacific Next Generation AntiVirus Market Size by Region (US$ Million), 2027–2032
 Table 47. Latin America Next Generation AntiVirus Market Size Growth Rate by Country (US$ Million): 2021 vs 2025 vs 2032
 Table 48. Latin America Next Generation AntiVirus Market Size by Country (US$ Million), 2021–2026
 Table 49. Latin America Next Generation AntiVirus Market Size by Country (US$ Million), 2027–2032
 Table 50. Middle East & Africa Next Generation AntiVirus Market Size Growth Rate by Country (US$ Million): 2021 vs 2025 vs 2032
 Table 51. Middle East & Africa Next Generation AntiVirus Market Size by Country (US$ Million), 2021–2026
 Table 52. Middle East & Africa Next Generation AntiVirus Market Size by Country (US$ Million), 2027–2032
 Table 53. Microsoft Company Details
 Table 54. Microsoft Business Overview
 Table 55. Microsoft Next Generation AntiVirus Product
 Table 56. Microsoft Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 57. Microsoft Recent Development
 Table 58. CrowdStrike Company Details
 Table 59. CrowdStrike Business Overview
 Table 60. CrowdStrike Next Generation AntiVirus Product
 Table 61. CrowdStrike Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 62. CrowdStrike Recent Development
 Table 63. Trend Micro Company Details
 Table 64. Trend Micro Business Overview
 Table 65. Trend Micro Next Generation AntiVirus Product
 Table 66. Trend Micro Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 67. Trend Micro Recent Development
 Table 68. Trellix Company Details
 Table 69. Trellix Business Overview
 Table 70. Trellix Next Generation AntiVirus Product
 Table 71. Trellix Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 72. Trellix Recent Development
 Table 73. Palo Alto Networks Company Details
 Table 74. Palo Alto Networks Business Overview
 Table 75. Palo Alto Networks Next Generation AntiVirus Product
 Table 76. Palo Alto Networks Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 77. Palo Alto Networks Recent Development
 Table 78. Broadcom Company Details
 Table 79. Broadcom Business Overview
 Table 80. Broadcom Next Generation AntiVirus Product
 Table 81. Broadcom Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 82. Broadcom Recent Development
 Table 83. Sophos Company Details
 Table 84. Sophos Business Overview
 Table 85. Sophos Next Generation AntiVirus Product
 Table 86. Sophos Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 87. Sophos Recent Development
 Table 88. Bitdefender Company Details
 Table 89. Bitdefender Business Overview
 Table 90. Bitdefender Next Generation AntiVirus Product
 Table 91. Bitdefender Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 92. Bitdefender Recent Development
 Table 93. Cisco Company Details
 Table 94. Cisco Business Overview
 Table 95. Cisco Next Generation AntiVirus Product
 Table 96. Cisco Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 97. Cisco Recent Development
 Table 98. VMware Carbon Black Company Details
 Table 99. VMware Carbon Black Business Overview
 Table 100. VMware Carbon Black Next Generation AntiVirus Product
 Table 101. VMware Carbon Black Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 102. VMware Carbon Black Recent Development
 Table 103. Check Point Company Details
 Table 104. Check Point Business Overview
 Table 105. Check Point Next Generation AntiVirus Product
 Table 106. Check Point Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 107. Check Point Recent Development
 Table 108. Malwarebytes Company Details
 Table 109. Malwarebytes Business Overview
 Table 110. Malwarebytes Next Generation AntiVirus Product
 Table 111. Malwarebytes Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 112. Malwarebytes Recent Development
 Table 113. Fortinet Company Details
 Table 114. Fortinet Business Overview
 Table 115. Fortinet Next Generation AntiVirus Product
 Table 116. Fortinet Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 117. Fortinet Recent Development
 Table 118. BlackBerry Cylance Company Details
 Table 119. BlackBerry Cylance Business Overview
 Table 120. BlackBerry Cylance Next Generation AntiVirus Product
 Table 121. BlackBerry Cylance Revenue in Next Generation AntiVirus Business (US$ Million), 2021–2026
 Table 122. BlackBerry Cylance Recent Development
 Table 123. Research Programs/Design for This Report
 Table 124. Key Data Information from Secondary Sources
 Table 125. Key Data Information from Primary Sources
 Table 126. Authors List of This Report


List of Figures
 Figure 1. Next Generation AntiVirus Picture
 Figure 2. Global Next Generation AntiVirus Market Size Comparison by Type (US$ Million), 2021–2032
 Figure 3. Global Next Generation AntiVirus Market Share by Type: 2025 vs 2032
 Figure 4. Behavior and Event-Driven Features
 Figure 5. AI-Driven Features
 Figure 6. Others Features
 Figure 7. Global Next Generation AntiVirus Market Size Comparison by Deployment Method (US$ Million), 2021–2032
 Figure 8. Cloud-based Features
 Figure 9. On-premise Features
 Figure 10. Global Next Generation AntiVirus Market Size Comparison by User Scale (US$ Million), 2021–2032
 Figure 11. Large Enterprise Features
 Figure 12. SMEs Features
 Figure 13. Global Next Generation AntiVirus Market Size by Application (US$ Million), 2021–2032
 Figure 14. Global Next Generation AntiVirus Market Share by Application: 2025 vs 2032
 Figure 15. Finance and Insurance Case Studies
 Figure 16. Manufacturing Case Studies
 Figure 17. Internet and High Technology Case Studies
 Figure 18. Others Case Studies
 Figure 19. Next Generation AntiVirus Report Years Considered
 Figure 20. Global Next Generation AntiVirus Market Size (US$ Million), Year-over-Year: 2021–2032
 Figure 21. Global Next Generation AntiVirus Market Size, (US$ Million), 2021 vs 2025 vs 2032
 Figure 22. Global Next Generation AntiVirus Market Share by Region: 2025 vs 2032
 Figure 23. Global Next Generation AntiVirus Market Share by Players in 2025
 Figure 24. Global Next Generation AntiVirus Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
 Figure 25. The Top 10 and 5 Players Market Share by Next Generation AntiVirus Revenue in 2025
 Figure 26. North America Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 27. North America Next Generation AntiVirus Market Share by Country (2021–2032)
 Figure 28. United States Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 29. Canada Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 30. Europe Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 31. Europe Next Generation AntiVirus Market Share by Country (2021–2032)
 Figure 32. Germany Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 33. France Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 34. U.K. Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 35. Italy Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 36. Russia Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 37. Ireland Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 38. Asia-Pacific Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 39. Asia-Pacific Next Generation AntiVirus Market Share by Region (2021–2032)
 Figure 40. China Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 41. Japan Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 42. South Korea Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 43. Southeast Asia Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 44. India Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 45. Australia & New Zealand Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 46. Latin America Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 47. Latin America Next Generation AntiVirus Market Share by Country (2021–2032)
 Figure 48. Mexico Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 49. Brazil Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 50. Middle East & Africa Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 51. Middle East & Africa Next Generation AntiVirus Market Share by Country (2021–2032)
 Figure 52. Israel Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 53. Saudi Arabia Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 54. UAE Next Generation AntiVirus Market Size YoY Growth (US$ Million), 2021–2032
 Figure 55. Microsoft Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 56. CrowdStrike Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 57. Trend Micro Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 58. Trellix Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 59. Palo Alto Networks Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 60. Broadcom Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 61. Sophos Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 62. Bitdefender Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 63. Cisco Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 64. VMware Carbon Black Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 65. Check Point Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 66. Malwarebytes Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 67. Fortinet Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 68. BlackBerry Cylance Revenue Growth Rate in Next Generation AntiVirus Business (2021–2026)
 Figure 69. Bottom-up and Top-down Approaches for This Report
 Figure 70. Data Triangulation
 Figure 71. Key Executives Interviewed
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