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Global Programmatic Display Advertising Market Research Report 2023
Published Date: January 2023
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Report Code: QYRE-Auto-18V6044
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Global Programmatic Display Advertising Market Insights and Forecast to 2028
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Global Programmatic Display Advertising Market Research Report 2023

Code: QYRE-Auto-18V6044
Report
January 2023
Pages:111
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

Global Programmatic Display Advertising Market

Programmatic display advertising helps automate the decision-making process of media buying by targeting specific audiences and demographics.
The global Programmatic Display Advertising market was valued at US$ million in 2022 and is anticipated to reach US$ million by 2029, witnessing a CAGR of % during the forecast period 2023-2029. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
Programmatic ads are placed using artificial intelligence (AI) and real-time bidding (RTB) for online display, social media advertising, mobile and video campaigns, and is expanding to traditional TV advertising marketplaces.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Programmatic Display Advertising, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Programmatic Display Advertising.
The Programmatic Display Advertising market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2022 as the base year, with history and forecast data for the period from 2018 to 2029. This report segments the global Programmatic Display Advertising market comprehensively. Regional market sizes, concerning products by type, by application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Programmatic Display Advertising companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by type, by application, and by regions.

Key Segmentations

By Company

  • Facebook
  • Google (Doubleclick)
  • Alibaba
  • Adobe Systems Incorporated
  • Tencent
  • AppNexus
  • Amazon
  • JD.com
  • Yahoo
  • Verizon Communications
  • eBay
  • Booking
  • Expedia
  • MediaMath
  • Baidu
  • Rakuten
  • Rocket Fuel
  • The Trade Desk
  • Adroll
  • Sina

Segment by Type

  • Real Time Bidding
  • Private Marketplace
  • Automated Guaranteed

Segment by Application

  • E-commerce Ads
  • Travel Ads
  • Game Ads
  • Others

By Region

  • North America
  • United States
  • Canada
  • Europe
  • Germany
  • France
  • UK
  • Italy
  • Russia
  • Nordic Countries
  • Rest of Europe
  • Asia-Pacific
  • China
  • Japan
  • South Korea
  • Southeast Asia
  • India
  • Australia
  • Rest of Asia
  • Latin America
  • Mexico
  • Brazil
  • Rest of Latin America
  • Middle East & Africa
  • Turkey
  • Saudi Arabia
  • UAE
  • Rest of MEA

Core Chapters

  • Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
  • Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
  • Chapter 3: Detailed analysis of Programmatic Display Advertising companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
  • Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
  • Chapter 11: Provides profiles of key players, introducing the basic situation of the key companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
  • Chapter 12: The main points and conclusions of the report.

Scope of Global Programmatic Display Advertising Market Report

Report MetricDetails
Report NameGlobal Programmatic Display Advertising Market
Base Year2022
Forecasted years2023-2029
Forecast unitsUSD
Report coverageRevenue and volume forecast, company share, competitive landscape, growth factors and trends
Geographic regions coveredNorth America, Europe, Asia Pacific, Latin America, Middle East & Africa
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Programmatic Display Advertising Market Size Growth Rate by Type: 2018 VS 2022 VS 2029
1.2.2 Real Time Bidding
1.2.3 Private Marketplace
1.2.4 Automated Guaranteed
1.3 Market by Application
1.3.1 Global Programmatic Display Advertising Market Growth by Application: 2018 VS 2022 VS 2029
1.3.2 E-commerce Ads
1.3.3 Travel Ads
1.3.4 Game Ads
1.3.5 Others
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Programmatic Display Advertising Market Perspective (2018-2029)
2.2 Programmatic Display Advertising Growth Trends by Region
2.2.1 Global Programmatic Display Advertising Market Size by Region: 2018 VS 2022 VS 2029
2.2.2 Programmatic Display Advertising Historic Market Size by Region (2018-2023)
2.2.3 Programmatic Display Advertising Forecasted Market Size by Region (2024-2029)
2.3 Programmatic Display Advertising Market Dynamics
2.3.1 Programmatic Display Advertising Industry Trends
2.3.2 Programmatic Display Advertising Market Drivers
2.3.3 Programmatic Display Advertising Market Challenges
2.3.4 Programmatic Display Advertising Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Programmatic Display Advertising Players by Revenue
3.1.1 Global Top Programmatic Display Advertising Players by Revenue (2018-2023)
3.1.2 Global Programmatic Display Advertising Revenue Market Share by Players (2018-2023)
3.2 Global Programmatic Display Advertising Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Programmatic Display Advertising Revenue
3.4 Global Programmatic Display Advertising Market Concentration Ratio
3.4.1 Global Programmatic Display Advertising Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Programmatic Display Advertising Revenue in 2022
3.5 Programmatic Display Advertising Key Players Head office and Area Served
3.6 Key Players Programmatic Display Advertising Product Solution and Service
3.7 Date of Enter into Programmatic Display Advertising Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Programmatic Display Advertising Breakdown Data by Type
4.1 Global Programmatic Display Advertising Historic Market Size by Type (2018-2023)
4.2 Global Programmatic Display Advertising Forecasted Market Size by Type (2024-2029)
5 Programmatic Display Advertising Breakdown Data by Application
5.1 Global Programmatic Display Advertising Historic Market Size by Application (2018-2023)
5.2 Global Programmatic Display Advertising Forecasted Market Size by Application (2024-2029)
6 North America
6.1 North America Programmatic Display Advertising Market Size (2018-2029)
6.2 North America Programmatic Display Advertising Market Growth Rate by Country: 2018 VS 2022 VS 2029
6.3 North America Programmatic Display Advertising Market Size by Country (2018-2023)
6.4 North America Programmatic Display Advertising Market Size by Country (2024-2029)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Programmatic Display Advertising Market Size (2018-2029)
7.2 Europe Programmatic Display Advertising Market Growth Rate by Country: 2018 VS 2022 VS 2029
7.3 Europe Programmatic Display Advertising Market Size by Country (2018-2023)
7.4 Europe Programmatic Display Advertising Market Size by Country (2024-2029)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Programmatic Display Advertising Market Size (2018-2029)
8.2 Asia-Pacific Programmatic Display Advertising Market Growth Rate by Region: 2018 VS 2022 VS 2029
8.3 Asia-Pacific Programmatic Display Advertising Market Size by Region (2018-2023)
8.4 Asia-Pacific Programmatic Display Advertising Market Size by Region (2024-2029)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Programmatic Display Advertising Market Size (2018-2029)
9.2 Latin America Programmatic Display Advertising Market Growth Rate by Country: 2018 VS 2022 VS 2029
9.3 Latin America Programmatic Display Advertising Market Size by Country (2018-2023)
9.4 Latin America Programmatic Display Advertising Market Size by Country (2024-2029)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Programmatic Display Advertising Market Size (2018-2029)
10.2 Middle East & Africa Programmatic Display Advertising Market Growth Rate by Country: 2018 VS 2022 VS 2029
10.3 Middle East & Africa Programmatic Display Advertising Market Size by Country (2018-2023)
10.4 Middle East & Africa Programmatic Display Advertising Market Size by Country (2024-2029)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Facebook
11.1.1 Facebook Company Detail
11.1.2 Facebook Business Overview
11.1.3 Facebook Programmatic Display Advertising Introduction
11.1.4 Facebook Revenue in Programmatic Display Advertising Business (2018-2023)
11.1.5 Facebook Recent Development
11.2 Google (Doubleclick)
11.2.1 Google (Doubleclick) Company Detail
11.2.2 Google (Doubleclick) Business Overview
11.2.3 Google (Doubleclick) Programmatic Display Advertising Introduction
11.2.4 Google (Doubleclick) Revenue in Programmatic Display Advertising Business (2018-2023)
11.2.5 Google (Doubleclick) Recent Development
11.3 Alibaba
11.3.1 Alibaba Company Detail
11.3.2 Alibaba Business Overview
11.3.3 Alibaba Programmatic Display Advertising Introduction
11.3.4 Alibaba Revenue in Programmatic Display Advertising Business (2018-2023)
11.3.5 Alibaba Recent Development
11.4 Adobe Systems Incorporated
11.4.1 Adobe Systems Incorporated Company Detail
11.4.2 Adobe Systems Incorporated Business Overview
11.4.3 Adobe Systems Incorporated Programmatic Display Advertising Introduction
11.4.4 Adobe Systems Incorporated Revenue in Programmatic Display Advertising Business (2018-2023)
11.4.5 Adobe Systems Incorporated Recent Development
11.5 Tencent
11.5.1 Tencent Company Detail
11.5.2 Tencent Business Overview
11.5.3 Tencent Programmatic Display Advertising Introduction
11.5.4 Tencent Revenue in Programmatic Display Advertising Business (2018-2023)
11.5.5 Tencent Recent Development
11.6 AppNexus
11.6.1 AppNexus Company Detail
11.6.2 AppNexus Business Overview
11.6.3 AppNexus Programmatic Display Advertising Introduction
11.6.4 AppNexus Revenue in Programmatic Display Advertising Business (2018-2023)
11.6.5 AppNexus Recent Development
11.7 Amazon
11.7.1 Amazon Company Detail
11.7.2 Amazon Business Overview
11.7.3 Amazon Programmatic Display Advertising Introduction
11.7.4 Amazon Revenue in Programmatic Display Advertising Business (2018-2023)
11.7.5 Amazon Recent Development
11.8 JD.com
11.8.1 JD.com Company Detail
11.8.2 JD.com Business Overview
11.8.3 JD.com Programmatic Display Advertising Introduction
11.8.4 JD.com Revenue in Programmatic Display Advertising Business (2018-2023)
11.8.5 JD.com Recent Development
11.9 Yahoo
11.9.1 Yahoo Company Detail
11.9.2 Yahoo Business Overview
11.9.3 Yahoo Programmatic Display Advertising Introduction
11.9.4 Yahoo Revenue in Programmatic Display Advertising Business (2018-2023)
11.9.5 Yahoo Recent Development
11.10 Verizon Communications
11.10.1 Verizon Communications Company Detail
11.10.2 Verizon Communications Business Overview
11.10.3 Verizon Communications Programmatic Display Advertising Introduction
11.10.4 Verizon Communications Revenue in Programmatic Display Advertising Business (2018-2023)
11.10.5 Verizon Communications Recent Development
11.11 eBay
11.11.1 eBay Company Detail
11.11.2 eBay Business Overview
11.11.3 eBay Programmatic Display Advertising Introduction
11.11.4 eBay Revenue in Programmatic Display Advertising Business (2018-2023)
11.11.5 eBay Recent Development
11.12 Booking
11.12.1 Booking Company Detail
11.12.2 Booking Business Overview
11.12.3 Booking Programmatic Display Advertising Introduction
11.12.4 Booking Revenue in Programmatic Display Advertising Business (2018-2023)
11.12.5 Booking Recent Development
11.13 Expedia
11.13.1 Expedia Company Detail
11.13.2 Expedia Business Overview
11.13.3 Expedia Programmatic Display Advertising Introduction
11.13.4 Expedia Revenue in Programmatic Display Advertising Business (2018-2023)
11.13.5 Expedia Recent Development
11.14 MediaMath
11.14.1 MediaMath Company Detail
11.14.2 MediaMath Business Overview
11.14.3 MediaMath Programmatic Display Advertising Introduction
11.14.4 MediaMath Revenue in Programmatic Display Advertising Business (2018-2023)
11.14.5 MediaMath Recent Development
11.15 Baidu
11.15.1 Baidu Company Detail
11.15.2 Baidu Business Overview
11.15.3 Baidu Programmatic Display Advertising Introduction
11.15.4 Baidu Revenue in Programmatic Display Advertising Business (2018-2023)
11.15.5 Baidu Recent Development
11.16 Rakuten
11.16.1 Rakuten Company Detail
11.16.2 Rakuten Business Overview
11.16.3 Rakuten Programmatic Display Advertising Introduction
11.16.4 Rakuten Revenue in Programmatic Display Advertising Business (2018-2023)
11.16.5 Rakuten Recent Development
11.17 Rocket Fuel
11.17.1 Rocket Fuel Company Detail
11.17.2 Rocket Fuel Business Overview
11.17.3 Rocket Fuel Programmatic Display Advertising Introduction
11.17.4 Rocket Fuel Revenue in Programmatic Display Advertising Business (2018-2023)
11.17.5 Rocket Fuel Recent Development
11.18 The Trade Desk
11.18.1 The Trade Desk Company Detail
11.18.2 The Trade Desk Business Overview
11.18.3 The Trade Desk Programmatic Display Advertising Introduction
11.18.4 The Trade Desk Revenue in Programmatic Display Advertising Business (2018-2023)
11.18.5 The Trade Desk Recent Development
11.19 Adroll
11.19.1 Adroll Company Detail
11.19.2 Adroll Business Overview
11.19.3 Adroll Programmatic Display Advertising Introduction
11.19.4 Adroll Revenue in Programmatic Display Advertising Business (2018-2023)
11.19.5 Adroll Recent Development
11.20 Sina
11.20.1 Sina Company Detail
11.20.2 Sina Business Overview
11.20.3 Sina Programmatic Display Advertising Introduction
11.20.4 Sina Revenue in Programmatic Display Advertising Business (2018-2023)
11.20.5 Sina Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
    Table 1. Global Programmatic Display Advertising Market Size Growth Rate by Type (US$ Million): 2018 VS 2022 VS 2029
    Table 2. Key Players of Real Time Bidding
    Table 3. Key Players of Private Marketplace
    Table 4. Key Players of Automated Guaranteed
    Table 5. Global Programmatic Display Advertising Market Size Growth by Application (US$ Million): 2018 VS 2022 VS 2029
    Table 6. Global Programmatic Display Advertising Market Size by Region (US$ Million): 2018 VS 2022 VS 2029
    Table 7. Global Programmatic Display Advertising Market Size by Region (2018-2023) & (US$ Million)
    Table 8. Global Programmatic Display Advertising Market Share by Region (2018-2023)
    Table 9. Global Programmatic Display Advertising Forecasted Market Size by Region (2024-2029) & (US$ Million)
    Table 10. Global Programmatic Display Advertising Market Share by Region (2024-2029)
    Table 11. Programmatic Display Advertising Market Trends
    Table 12. Programmatic Display Advertising Market Drivers
    Table 13. Programmatic Display Advertising Market Challenges
    Table 14. Programmatic Display Advertising Market Restraints
    Table 15. Global Programmatic Display Advertising Revenue by Players (2018-2023) & (US$ Million)
    Table 16. Global Programmatic Display Advertising Market Share by Players (2018-2023)
    Table 17. Global Top Programmatic Display Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Programmatic Display Advertising as of 2022)
    Table 18. Ranking of Global Top Programmatic Display Advertising Companies by Revenue (US$ Million) in 2022
    Table 19. Global 5 Largest Players Market Share by Programmatic Display Advertising Revenue (CR5 and HHI) & (2018-2023)
    Table 20. Key Players Headquarters and Area Served
    Table 21. Key Players Programmatic Display Advertising Product Solution and Service
    Table 22. Date of Enter into Programmatic Display Advertising Market
    Table 23. Mergers & Acquisitions, Expansion Plans
    Table 24. Global Programmatic Display Advertising Market Size by Type (2018-2023) & (US$ Million)
    Table 25. Global Programmatic Display Advertising Revenue Market Share by Type (2018-2023)
    Table 26. Global Programmatic Display Advertising Forecasted Market Size by Type (2024-2029) & (US$ Million)
    Table 27. Global Programmatic Display Advertising Revenue Market Share by Type (2024-2029)
    Table 28. Global Programmatic Display Advertising Market Size by Application (2018-2023) & (US$ Million)
    Table 29. Global Programmatic Display Advertising Revenue Market Share by Application (2018-2023)
    Table 30. Global Programmatic Display Advertising Forecasted Market Size by Application (2024-2029) & (US$ Million)
    Table 31. Global Programmatic Display Advertising Revenue Market Share by Application (2024-2029)
    Table 32. North America Programmatic Display Advertising Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 33. North America Programmatic Display Advertising Market Size by Country (2018-2023) & (US$ Million)
    Table 34. North America Programmatic Display Advertising Market Size by Country (2024-2029) & (US$ Million)
    Table 35. Europe Programmatic Display Advertising Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 36. Europe Programmatic Display Advertising Market Size by Country (2018-2023) & (US$ Million)
    Table 37. Europe Programmatic Display Advertising Market Size by Country (2024-2029) & (US$ Million)
    Table 38. Asia-Pacific Programmatic Display Advertising Market Size Growth Rate by Region (US$ Million): 2018 VS 2022 VS 2029
    Table 39. Asia-Pacific Programmatic Display Advertising Market Size by Region (2018-2023) & (US$ Million)
    Table 40. Asia-Pacific Programmatic Display Advertising Market Size by Region (2024-2029) & (US$ Million)
    Table 41. Latin America Programmatic Display Advertising Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 42. Latin America Programmatic Display Advertising Market Size by Country (2018-2023) & (US$ Million)
    Table 43. Latin America Programmatic Display Advertising Market Size by Country (2024-2029) & (US$ Million)
    Table 44. Middle East & Africa Programmatic Display Advertising Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 45. Middle East & Africa Programmatic Display Advertising Market Size by Country (2018-2023) & (US$ Million)
    Table 46. Middle East & Africa Programmatic Display Advertising Market Size by Country (2024-2029) & (US$ Million)
    Table 47. Facebook Company Detail
    Table 48. Facebook Business Overview
    Table 49. Facebook Programmatic Display Advertising Product
    Table 50. Facebook Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 51. Facebook Recent Development
    Table 52. Google (Doubleclick) Company Detail
    Table 53. Google (Doubleclick) Business Overview
    Table 54. Google (Doubleclick) Programmatic Display Advertising Product
    Table 55. Google (Doubleclick) Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 56. Google (Doubleclick) Recent Development
    Table 57. Alibaba Company Detail
    Table 58. Alibaba Business Overview
    Table 59. Alibaba Programmatic Display Advertising Product
    Table 60. Alibaba Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 61. Alibaba Recent Development
    Table 62. Adobe Systems Incorporated Company Detail
    Table 63. Adobe Systems Incorporated Business Overview
    Table 64. Adobe Systems Incorporated Programmatic Display Advertising Product
    Table 65. Adobe Systems Incorporated Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 66. Adobe Systems Incorporated Recent Development
    Table 67. Tencent Company Detail
    Table 68. Tencent Business Overview
    Table 69. Tencent Programmatic Display Advertising Product
    Table 70. Tencent Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 71. Tencent Recent Development
    Table 72. AppNexus Company Detail
    Table 73. AppNexus Business Overview
    Table 74. AppNexus Programmatic Display Advertising Product
    Table 75. AppNexus Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 76. AppNexus Recent Development
    Table 77. Amazon Company Detail
    Table 78. Amazon Business Overview
    Table 79. Amazon Programmatic Display Advertising Product
    Table 80. Amazon Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 81. Amazon Recent Development
    Table 82. JD.com Company Detail
    Table 83. JD.com Business Overview
    Table 84. JD.com Programmatic Display Advertising Product
    Table 85. JD.com Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 86. JD.com Recent Development
    Table 87. Yahoo Company Detail
    Table 88. Yahoo Business Overview
    Table 89. Yahoo Programmatic Display Advertising Product
    Table 90. Yahoo Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 91. Yahoo Recent Development
    Table 92. Verizon Communications Company Detail
    Table 93. Verizon Communications Business Overview
    Table 94. Verizon Communications Programmatic Display Advertising Product
    Table 95. Verizon Communications Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 96. Verizon Communications Recent Development
    Table 97. eBay Company Detail
    Table 98. eBay Business Overview
    Table 99. eBay Programmatic Display Advertising Product
    Table 100. eBay Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 101. eBay Recent Development
    Table 102. Booking Company Detail
    Table 103. Booking Business Overview
    Table 104. Booking Programmatic Display Advertising Product
    Table 105. Booking Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 106. Booking Recent Development
    Table 107. Expedia Company Detail
    Table 108. Expedia Business Overview
    Table 109. Expedia Programmatic Display Advertising Product
    Table 110. Expedia Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 111. Expedia Recent Development
    Table 112. MediaMath Company Detail
    Table 113. MediaMath Business Overview
    Table 114. MediaMath Programmatic Display Advertising Product
    Table 115. MediaMath Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 116. MediaMath Recent Development
    Table 117. Baidu Company Detail
    Table 118. Baidu Business Overview
    Table 119. Baidu Programmatic Display Advertising Product
    Table 120. Baidu Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 121. Baidu Recent Development
    Table 122. Rakuten Company Detail
    Table 123. Rakuten Business Overview
    Table 124. Rakuten Programmatic Display Advertising Product
    Table 125. Rakuten Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 126. Rakuten Recent Development
    Table 127. Rocket Fuel Company Detail
    Table 128. Rocket Fuel Business Overview
    Table 129. Rocket Fuel Programmatic Display Advertising Product
    Table 130. Rocket Fuel Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 131. Rocket Fuel Recent Development
    Table 132. The Trade Desk Company Detail
    Table 133. The Trade Desk Business Overview
    Table 134. The Trade Desk Programmatic Display Advertising Product
    Table 135. The Trade Desk Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 136. The Trade Desk Recent Development
    Table 137. Adroll Company Detail
    Table 138. Adroll Business Overview
    Table 139. Adroll Programmatic Display Advertising Product
    Table 140. Adroll Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 141. Adroll Recent Development
    Table 142. Sina Company Detail
    Table 143. Sina Business Overview
    Table 144. Sina Programmatic Display Advertising Product
    Table 145. Sina Revenue in Programmatic Display Advertising Business (2018-2023) & (US$ Million)
    Table 146. Sina Recent Development
    Table 147. Research Programs/Design for This Report
    Table 148. Key Data Information from Secondary Sources
    Table 149. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global Programmatic Display Advertising Market Size Comparison by Type (2023-2029) & (US$ Million)
    Figure 2. Global Programmatic Display Advertising Market Share by Type: 2022 VS 2029
    Figure 3. Real Time Bidding Features
    Figure 4. Private Marketplace Features
    Figure 5. Automated Guaranteed Features
    Figure 6. Global Programmatic Display Advertising Market Size Comparison by Application (2023-2029) & (US$ Million)
    Figure 7. Global Programmatic Display Advertising Market Share by Application: 2022 VS 2029
    Figure 8. E-commerce Ads Case Studies
    Figure 9. Travel Ads Case Studies
    Figure 10. Game Ads Case Studies
    Figure 11. Others Case Studies
    Figure 12. Programmatic Display Advertising Report Years Considered
    Figure 13. Global Programmatic Display Advertising Market Size (US$ Million), Year-over-Year: 2018-2029
    Figure 14. Global Programmatic Display Advertising Market Size, (US$ Million), 2018 VS 2022 VS 2029
    Figure 15. Global Programmatic Display Advertising Market Share by Region: 2022 VS 2029
    Figure 16. Global Programmatic Display Advertising Market Share by Players in 2022
    Figure 17. Global Top Programmatic Display Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Programmatic Display Advertising as of 2022)
    Figure 18. The Top 10 and 5 Players Market Share by Programmatic Display Advertising Revenue in 2022
    Figure 19. North America Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 20. North America Programmatic Display Advertising Market Share by Country (2018-2029)
    Figure 21. United States Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 22. Canada Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 23. Europe Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 24. Europe Programmatic Display Advertising Market Share by Country (2018-2029)
    Figure 25. Germany Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 26. France Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 27. U.K. Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 28. Italy Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 29. Russia Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 30. Nordic Countries Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 31. Asia-Pacific Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 32. Asia-Pacific Programmatic Display Advertising Market Share by Region (2018-2029)
    Figure 33. China Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 34. Japan Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 35. South Korea Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 36. Southeast Asia Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 37. India Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 38. Australia Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 39. Latin America Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 40. Latin America Programmatic Display Advertising Market Share by Country (2018-2029)
    Figure 41. Mexico Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 42. Brazil Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 43. Middle East & Africa Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 44. Middle East & Africa Programmatic Display Advertising Market Share by Country (2018-2029)
    Figure 45. Turkey Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 46. Saudi Arabia Programmatic Display Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 47. Facebook Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 48. Google (Doubleclick) Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 49. Alibaba Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 50. Adobe Systems Incorporated Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 51. Tencent Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 52. AppNexus Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 53. Amazon Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 54. JD.com Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 55. Yahoo Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 56. Verizon Communications Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 57. eBay Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 58. Booking Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 59. Expedia Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 60. MediaMath Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 61. Baidu Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 62. Rakuten Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 63. Rocket Fuel Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 64. The Trade Desk Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 65. Adroll Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 66. Sina Revenue Growth Rate in Programmatic Display Advertising Business (2018-2023)
    Figure 67. Bottom-up and Top-down Approaches for This Report
    Figure 68. Data Triangulation
    Figure 69. Key Executives Interviewed
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