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Global Trade Promotion Management and Optimization Solution Market Size, Status and Forecast 2021-2027
Published Date: June 2021
|
Report Code: QYRE-Auto-25O2470
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Global Trade Promotion Management and Optimization Solution Market Size Status and Forecast 2021 2027

Global Trade Promotion Management and Optimization Solution Market Size, Status and Forecast 2021-2027

Code: QYRE-Auto-25O2470
Report
June 2021
120 Pages
QYResearch
Region: Global,
Description
Table of Content
Tables & Figures

Trade Promotion Management and Optimization Solution Market Statistics 2027 

The global Trade Promotion Management and Optimization Solution market size is projected to reach USD 928.7 Million by 2027, from USD 511 Million in 2020, at a CAGR of 8.9% during 2021-2027.

Trade Promotion Management and Optimization Solution market size

What is Trade Promotion Management and Optimization Solution?

Trade Promotion Management (TPM) typically refers to one or more software applications that assist companies in managing their complex trade promotion activity. Trade Promotion Management is a challenge faced by most CPG/FMCG companies around the globe. Consumer goods companies spend substantial amounts of time and money—25 percent of revenue, according to research—on promotions with retailers designed to boost revenue or increase/protect market share (or both).

Trade Promotion Optimization (TPO) is the process of utilizing integrated goals, factoring in promotion (e.g. price, duration) and supply constraints, and predictive analytics to create continuously improving trade promotion strategies and results. TPO requirements include:

  • Aggregate volume planning and predictive modeling (V, S, P)
  • Fund allocation predictive modeling and optimization
  • Account team event and calendar predictive modeling and optimization
  • Post-event causal decomposition and performance reporting
  • Applied learnings, course correction, and continuous improvement

Collectively, The both are referred to as 'trade promotion execution' (TPx). The solutions in the market are currently offered either separately or as part of a combined package, and to date, have largely been used to deliver promotional activity in brick-and-mortar locations.

Trade Promotion Management and Optimization Solution Market Share

North America is the largest region of Trade Promotion Management and Optimization Solution in the world in the past few years. Europe market took up 30% the global market in 2019 

With industry-standard accuracy in analysis and high data integrity, the report makes a brilliant attempt to unveil key opportunities available in the global Trade Promotion Management and Optimization Solution market to help players in achieving a strong market position. Buyers of the report can access verified and reliable market forecasts, including those for the overall size of the global Trade Promotion Management and Optimization Solution market in terms of revenue.

On the whole, the report proves to be an effective tool that players can use to gain a competitive edge over their competitors and ensure lasting success in the global Trade Promotion Management and Optimization Solution market. All of the findings, data, and information provided in the report are validated and revalidated with the help of trustworthy sources. The analysts who have authored the report took a unique and industry-best research and analysis approach for an in-depth study of the global Trade Promotion Management and Optimization Solution market.

 

Trade Promotion Management and Optimization Solution market is segmented by company, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Trade Promotion Management and Optimization Solution market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2016-2027. 

Trade Promotion Management and Optimization Solution Market Segmentation

By Type

  • Cloud-Based
  • On-Premises 

By Application

  • CPG, Retail and E-Commerce
  • Food Service
  • Media and Publishing
  • Others 

By Region

  • North America
  • US.
  • Canada
  • Europe
  • Germany
  • France
  • UK.
  • Italy
  • Russia
  • Nordic
  • Rest of Europe
  • Asia-Pacific
  • China
  • Japan
  • South Korea
  • Southeast Asia
  • India
  • Australia
  • Rest of Asia
  • Latin America
  • Mexico
  • Brazil
  • Rest of Latin America
  • Middle East & Africa
  • Turkey
  • Saudi Arabia
  • UAE
  • Rest of MEA 

By Company

  • Blueshift
  • Oracle
  • McKinsey & Company
  • TABS Analytics
  • IRI Worldwide
  • AFS Technologies
  • RI
  • Blacksmith Applications
  • UpClear
  • Acumen Commercial Insights
  • Anaplan
  • CPGToolBox
  • SAP
  • Wipro
  • Accenture

Scope of Trade Promotion Management and Optimization Solution Market Report

Report Metric

Details

Report Name

Trade Promotion Management and Optimization Solution Market

Market size value in 2020

USD 511 Million

Revenue forecast in 2027

USD 928.7 Million

Growth Rate

CAGR 8.9%

Base year considered

2020

Forecast Period

2021-2027

By Type

Cloud-Based, On-Premises

By Application

CPG, Retail and E-Commerce, Food Service, Media and Publishing

Frequently Asked Questions About This Report

1. How big is the Trade promotion management and optimization solution market?

Ans. The global Trade Promotion Management and Optimization Solution market size is projected to reach US$ 928.7 million by 2027, from US$ 511 million in 2020, at a CAGR of 8.9% during 2021-2027.

2. Who are the key companies available in the Trade promotion management and optimization solution market?

Ans. Some of the major companies are Blueshift, Oracle, McKinsey& Company, IRI, AFS Technologies, Upclear, Blacksmith Applications, Blacksmith Applications, TPO, CPGToolBox, Wipro, Accenture etc.

3. Which region holds largest market share in the Trade promotion and management solution market?

Ans. North America is the largest region of Trade Promotion Management and Optimization Solution in the world in the past few years. Europe market took up 30% the global market in 2019

4. Does the report provides covid-19 impact analysis?

Ans. Yes, the report includes a COVID-19 impact analysis. Also, it is further extended into every individual segment of the report.

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Trade Promotion Management and Optimization Solution Market Size Growth Rate by Type: 2016 VS 2021 VS 2027
1.2.2 Cloud-Based
1.2.3 On-Premises
1.3 Market by Application
1.3.1 Global Trade Promotion Management and Optimization Solution Market Share by Application: 2016 VS 2021 VS 2027
1.3.2 CPG, Retail and E-Commerce
1.3.3 Food Service
1.3.4 Media and Publishing
1.3.5 Others
1.4 Study Objectives
1.5 Years Considered
2 Global Growth Trends
2.1 Global Trade Promotion Management and Optimization Solution Market Perspective (2016-2027)
2.2 Trade Promotion Management and Optimization Solution Growth Trends by Regions
2.2.1 Trade Promotion Management and Optimization Solution Market Size by Regions: 2016 VS 2021 VS 2027
2.2.2 Trade Promotion Management and Optimization Solution Historic Market Share by Regions (2016-2021)
2.2.3 Trade Promotion Management and Optimization Solution Forecasted Market Size by Regions (2022-2027)
2.3 Trade Promotion Management and Optimization Solution Industry Dynamic
2.3.1 Trade Promotion Management and Optimization Solution Market Trends
2.3.2 Trade Promotion Management and Optimization Solution Market Drivers
2.3.3 Trade Promotion Management and Optimization Solution Market Challenges
2.3.4 Trade Promotion Management and Optimization Solution Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Trade Promotion Management and Optimization Solution Players by Revenue
3.1.1 Global Top Trade Promotion Management and Optimization Solution Players by Revenue (2016-2021)
3.1.2 Global Trade Promotion Management and Optimization Solution Revenue Market Share by Players (2016-2021)
3.2 Global Trade Promotion Management and Optimization Solution Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
3.3 Players Covered: Ranking by Trade Promotion Management and Optimization Solution Revenue
3.4 Global Trade Promotion Management and Optimization Solution Market Concentration Ratio
3.4.1 Global Trade Promotion Management and Optimization Solution Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Trade Promotion Management and Optimization Solution Revenue in 2020
3.5 Trade Promotion Management and Optimization Solution Key Players Head office and Area Served
3.6 Key Players Trade Promotion Management and Optimization Solution Product Solution and Service
3.7 Date of Enter into Trade Promotion Management and Optimization Solution Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Trade Promotion Management and Optimization Solution Breakdown Data by Type
4.1 Global Trade Promotion Management and Optimization Solution Historic Market Size by Type (2016-2021)
4.2 Global Trade Promotion Management and Optimization Solution Forecasted Market Size by Type (2022-2027)
5 Trade Promotion Management and Optimization Solution Breakdown Data by Application
5.1 Global Trade Promotion Management and Optimization Solution Historic Market Size by Application (2016-2021)
5.2 Global Trade Promotion Management and Optimization Solution Forecasted Market Size by Application (2022-2027)
6 North America
6.1 North America Trade Promotion Management and Optimization Solution Market Size (2016-2027)
6.2 North America Trade Promotion Management and Optimization Solution Market Size by Type
6.2.1 North America Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021)
6.2.2 North America Trade Promotion Management and Optimization Solution Market Size by Type (2022-2027)
6.2.3 North America Trade Promotion Management and Optimization Solution Market Size by Type (2016-2027)
6.3 North America Trade Promotion Management and Optimization Solution Market Size by Application
6.3.1 North America Trade Promotion Management and Optimization Solution Market Size by Application (2016-2021)
6.3.2 North America Trade Promotion Management and Optimization Solution Market Size by Application (2022-2027)
6.3.3 North America Trade Promotion Management and Optimization Solution Market Size by Application (2016-2027)
6.4 North America Trade Promotion Management and Optimization Solution Market Size by Country
6.4.1 North America Trade Promotion Management and Optimization Solution Market Size by Country (2016-2021)
6.4.2 North America Trade Promotion Management and Optimization Solution Market Size by Country (2022-2027)
6.4.3 United States
6.4.4 Canada
7 Europe
7.1 Europe Trade Promotion Management and Optimization Solution Market Size (2016-2027)
7.2 Europe Trade Promotion Management and Optimization Solution Market Size by Type
7.2.1 Europe Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021)
7.2.2 Europe Trade Promotion Management and Optimization Solution Market Size by Type (2022-2027)
7.2.3 Europe Trade Promotion Management and Optimization Solution Market Size by Type (2016-2027)
7.3 Europe Trade Promotion Management and Optimization Solution Market Size by Application
7.3.1 Europe Trade Promotion Management and Optimization Solution Market Size by Application (2016-2021)
7.3.2 Europe Trade Promotion Management and Optimization Solution Market Size by Application (2022-2027)
7.3.3 Europe Trade Promotion Management and Optimization Solution Market Size by Application (2016-2027)
7.4 Europe Trade Promotion Management and Optimization Solution Market Size by Country
7.4.1 Europe Trade Promotion Management and Optimization Solution Market Size by Country (2016-2021)
7.4.2 Europe Trade Promotion Management and Optimization Solution Market Size by Country (2022-2027)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic
8 Asia-Pacific
8.1 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size (2016-2027)
8.2 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Type
8.2.1 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021)
8.2.2 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Type (2022-2027)
8.2.3 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Type (2016-2027)
8.3 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Application
8.3.1 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Application (2016-2021)
8.3.2 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Application (2022-2027)
8.3.3 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Application (2016-2027)
8.4 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Region
8.4.1 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Region (2016-2021)
8.4.2 Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Region (2022-2027)
8.4.3 China
8.4.4 Japan
8.4.5 South Korea
8.4.6 Southeast Asia
8.4.7 India
8.4.8 Australia
9 Latin America
9.1 Latin America Trade Promotion Management and Optimization Solution Market Size (2016-2027)
9.2 Latin America Trade Promotion Management and Optimization Solution Market Size by Type
9.2.1 Latin America Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021)
9.2.2 Latin America Trade Promotion Management and Optimization Solution Market Size by Type (2022-2027)
9.2.3 Latin America Trade Promotion Management and Optimization Solution Market Size by Type (2016-2027)
9.3 Latin America Trade Promotion Management and Optimization Solution Market Size by Application
9.3.1 Latin America Trade Promotion Management and Optimization Solution Market Size by Application (2016-2021)
9.3.2 Latin America Trade Promotion Management and Optimization Solution Market Size by Application (2022-2027)
9.3.3 Latin America Trade Promotion Management and Optimization Solution Market Size by Application (2016-2027)
9.4 Latin America Trade Promotion Management and Optimization Solution Market Size by Country
9.4.1 Latin America Trade Promotion Management and Optimization Solution Market Size by Country (2016-2021)
9.4.2 Latin America Trade Promotion Management and Optimization Solution Market Size by Country (2022-2027)
9.4.3 Mexico
9.4.4 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size (2016-2027)
10.2 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Type
10.2.1 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021)
10.2.2 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Type (2022-2027)
10.2.3 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Type (2016-2027)
10.3 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Application
10.3.1 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Application (2016-2021)
10.3.2 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Application (2022-2027)
10.3.3 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Application (2016-2027)
10.4 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Country
10.4.1 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Country (2016-2021)
10.4.2 Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Country (2022-2027)
10.4.3 Turkey
10.4.4 Saudi Arabia
10.4.5 UAE
11 Key Players Profiles
11.1 Blueshift
11.1.1 Blueshift Company Details
11.1.2 Blueshift Business Overview
11.1.3 Blueshift Trade Promotion Management and Optimization Solution Introduction
11.1.4 Blueshift Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.1.5 Blueshift Recent Development
11.2 Oracle
11.2.1 Oracle Company Details
11.2.2 Oracle Business Overview
11.2.3 Oracle Trade Promotion Management and Optimization Solution Introduction
11.2.4 Oracle Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.2.5 Oracle Recent Development
11.3 McKinsey & Company
11.3.1 McKinsey & Company Company Details
11.3.2 McKinsey & Company Business Overview
11.3.3 McKinsey & Company Trade Promotion Management and Optimization Solution Introduction
11.3.4 McKinsey & Company Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.3.5 McKinsey & Company Recent Development
11.4 TABS Analytics
11.4.1 TABS Analytics Company Details
11.4.2 TABS Analytics Business Overview
11.4.3 TABS Analytics Trade Promotion Management and Optimization Solution Introduction
11.4.4 TABS Analytics Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.4.5 TABS Analytics Recent Development
11.5 IRI Worldwide
11.5.1 IRI Worldwide Company Details
11.5.2 IRI Worldwide Business Overview
11.5.3 IRI Worldwide Trade Promotion Management and Optimization Solution Introduction
11.5.4 IRI Worldwide Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.5.5 IRI Worldwide Recent Development
11.6 AFS Technologies
11.6.1 AFS Technologies Company Details
11.6.2 AFS Technologies Business Overview
11.6.3 AFS Technologies Trade Promotion Management and Optimization Solution Introduction
11.6.4 AFS Technologies Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.6.5 AFS Technologies Recent Development
11.7 RI
11.7.1 RI Company Details
11.7.2 RI Business Overview
11.7.3 RI Trade Promotion Management and Optimization Solution Introduction
11.7.4 RI Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.7.5 RI Recent Development
11.8 Blacksmith Applications
11.8.1 Blacksmith Applications Company Details
11.8.2 Blacksmith Applications Business Overview
11.8.3 Blacksmith Applications Trade Promotion Management and Optimization Solution Introduction
11.8.4 Blacksmith Applications Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.8.5 Blacksmith Applications Recent Development
11.9 UpClear
11.9.1 UpClear Company Details
11.9.2 UpClear Business Overview
11.9.3 UpClear Trade Promotion Management and Optimization Solution Introduction
11.9.4 UpClear Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.9.5 UpClear Recent Development
11.10 Acumen Commercial Insights
11.10.1 Acumen Commercial Insights Company Details
11.10.2 Acumen Commercial Insights Business Overview
11.10.3 Acumen Commercial Insights Trade Promotion Management and Optimization Solution Introduction
11.10.4 Acumen Commercial Insights Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.10.5 Acumen Commercial Insights Recent Development
11.11 Anaplan
11.11.1 Anaplan Company Details
11.11.2 Anaplan Business Overview
11.11.3 Anaplan Trade Promotion Management and Optimization Solution Introduction
11.11.4 Anaplan Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.11.5 Anaplan Recent Development
11.12 CPGToolBox
11.12.1 CPGToolBox Company Details
11.12.2 CPGToolBox Business Overview
11.12.3 CPGToolBox Trade Promotion Management and Optimization Solution Introduction
11.12.4 CPGToolBox Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.12.5 CPGToolBox Recent Development
11.13 SAP
11.13.1 SAP Company Details
11.13.2 SAP Business Overview
11.13.3 SAP Trade Promotion Management and Optimization Solution Introduction
11.13.4 SAP Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.13.5 SAP Recent Development
11.14 Wipro
11.14.1 Wipro Company Details
11.14.2 Wipro Business Overview
11.14.3 Wipro Trade Promotion Management and Optimization Solution Introduction
11.14.4 Wipro Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.14.5 Wipro Recent Development
11.15 Accenture
11.15.1 Accenture Company Details
11.15.2 Accenture Business Overview
11.15.3 Accenture Trade Promotion Management and Optimization Solution Introduction
11.15.4 Accenture Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021)
11.15.5 Accenture Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
    Table 1. Global Trade Promotion Management and Optimization Solution Market Size Growth Rate by Type (US$ Million):2016 VS 2021 VS 2027
    Table 2. Key Players of Cloud-Based
    Table 3. Key Players of On-Premises
    Table 4. Global Trade Promotion Management and Optimization Solution Market Size Growth by Application (US$ Million): 2016 VS 2021 VS 2027
    Table 5. Global Trade Promotion Management and Optimization Solution Market Size by Regions (US$ Million): 2016 VS 2021 VS 2027
    Table 6. Global Trade Promotion Management and Optimization Solution Market Size by Regions (2016-2021) & (US$ Million)
    Table 7. Global Trade Promotion Management and Optimization Solution Market Share by Regions (2016-2021)
    Table 8. Global Trade Promotion Management and Optimization Solution Forecasted Market Size by Regions (2022-2027) & (US$ Million)
    Table 9. Global Trade Promotion Management and Optimization Solution Market Share by Regions (2022-2027)
    Table 10. Trade Promotion Management and Optimization Solution Market Trends
    Table 11. Trade Promotion Management and Optimization Solution Market Drivers
    Table 12. Trade Promotion Management and Optimization Solution Market Challenges
    Table 13. Trade Promotion Management and Optimization Solution Market Restraints
    Table 14. Global Trade Promotion Management and Optimization Solution Revenue by Players (2016-2021) & (US$ Million)
    Table 15. Global Trade Promotion Management and Optimization Solution Market Share by Players (2016-2021)
    Table 16. Global Top Trade Promotion Management and Optimization Solution Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Trade Promotion Management and Optimization Solution as of 2020)
    Table 17. Ranking of Global Top Trade Promotion Management and Optimization Solution Companies by Revenue (US$ Million) in 2020
    Table 18. Global 5 Largest Players Market Share by Trade Promotion Management and Optimization Solution Revenue (CR5 and HHI) & (2016-2021)
    Table 19. Key Players Headquarters and Area Served
    Table 20. Key Players Trade Promotion Management and Optimization Solution Product Solution and Service
    Table 21. Date of Enter into Trade Promotion Management and Optimization Solution Market
    Table 22. Mergers & Acquisitions, Expansion Plans
    Table 23. Global Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021) (US$ Million)
    Table 24. Global Trade Promotion Management and Optimization Solution Revenue Market Share by Type (2016-2021)
    Table 25. Global Trade Promotion Management and Optimization Solution Forecasted Market Size by Type (2022-2027) (US$ Million)
    Table 26. Global Trade Promotion Management and Optimization Solution Revenue Market Share by Type (2022-2027) & (US$ Million)
    Table 27. Global Trade Promotion Management and Optimization Solution Market Size Share by Application (2016-2021) & (US$ Million)
    Table 28. Global Trade Promotion Management and Optimization Solution Revenue Market Share by Application (2016-2021)
    Table 29. Global Trade Promotion Management and Optimization Solution Forecasted Market Size by Application (2022-2027) (US$ Million)
    Table 30. Global Trade Promotion Management and Optimization Solution Revenue Market Share by Application (2022-2027) & (US$ Million)
    Table 31. North America Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021) (US$ Million)
    Table 32. North America Trade Promotion Management and Optimization Solution Market Size by Type (2022-2027) & (US$ Million)
    Table 33. North America Trade Promotion Management and Optimization Solution Market Size by Application (2016-2021) (US$ Million)
    Table 34. North America Trade Promotion Management and Optimization Solution Market Size by Application (2022-2027) & (US$ Million)
    Table 35. North America Trade Promotion Management and Optimization Solution Market Size by Country (2016-2021) & (US$ Million)
    Table 36. North America Trade Promotion Management and Optimization Solution Market Size by Country (2022-2027) & (US$ Million)
    Table 37. Europe Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021) (US$ Million)
    Table 38. Europe Trade Promotion Management and Optimization Solution Market Size by Type (2022-2027) & (US$ Million)
    Table 39. Europe Trade Promotion Management and Optimization Solution Market Size by Application (2016-2021) (US$ Million)
    Table 40. Europe Trade Promotion Management and Optimization Solution Market Size by Application (2022-2027) & (US$ Million)
    Table 41. Europe Trade Promotion Management and Optimization Solution Market Size by Country (2016-2021) & (US$ Million)
    Table 42. Europe Trade Promotion Management and Optimization Solution Market Size by Country (2022-2027) & (US$ Million)
    Table 43. Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021) (US$ Million)
    Table 44. Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Type (2022-2027) & (US$ Million)
    Table 45. Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Application (2016-2021) (US$ Million)
    Table 46. Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Application (2022-2027) & (US$ Million)
    Table 47. Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Region (2016-2021) & (US$ Million)
    Table 48. Asia-Pacific Trade Promotion Management and Optimization Solution Market Size by Region (2022-2027) & (US$ Million)
    Table 49. Latin America Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021) (US$ Million)
    Table 50. Latin America Trade Promotion Management and Optimization Solution Market Size by Type (2022-2027) & (US$ Million)
    Table 51. Latin America Trade Promotion Management and Optimization Solution Market Size by Application (2016-2021) (US$ Million)
    Table 52. Latin America Trade Promotion Management and Optimization Solution Market Size by Application (2022-2027) & (US$ Million)
    Table 53. Latin America Trade Promotion Management and Optimization Solution Market Size by Country (2016-2021) & (US$ Million)
    Table 54. Latin America Trade Promotion Management and Optimization Solution Market Size by Country (2022-2027) & (US$ Million)
    Table 55. Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Type (2016-2021) (US$ Million)
    Table 56. Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Type (2022-2027) & (US$ Million)
    Table 57. Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Application (2016-2021) (US$ Million)
    Table 58. Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Application (2022-2027) & (US$ Million)
    Table 59. Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Country (2016-2021) & (US$ Million)
    Table 60. Middle East & Africa Trade Promotion Management and Optimization Solution Market Size by Country (2022-2027) & (US$ Million)
    Table 61. Blueshift Company Details
    Table 62. Blueshift Business Overview
    Table 63. Blueshift Trade Promotion Management and Optimization Solution Product
    Table 64. Blueshift Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 65. Blueshift Recent Development
    Table 66. Oracle Company Details
    Table 67. Oracle Business Overview
    Table 68. Oracle Trade Promotion Management and Optimization Solution Product
    Table 69. Oracle Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 70. Oracle Recent Development
    Table 71. McKinsey & Company Company Details
    Table 72. McKinsey & Company Business Overview
    Table 73. McKinsey & Company Trade Promotion Management and Optimization Solution Product
    Table 74. McKinsey & Company Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 75. McKinsey & Company Recent Development
    Table 76. TABS Analytics Company Details
    Table 77. TABS Analytics Business Overview
    Table 78. TABS Analytics Trade Promotion Management and Optimization Solution Product
    Table 79. TABS Analytics Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 80. TABS Analytics Recent Development
    Table 81. IRI Worldwide Company Details
    Table 82. IRI Worldwide Business Overview
    Table 83. IRI Worldwide Trade Promotion Management and Optimization Solution Product
    Table 84. IRI Worldwide Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 85. IRI Worldwide Recent Development
    Table 86. AFS Technologies Company Details
    Table 87. AFS Technologies Business Overview
    Table 88. AFS Technologies Trade Promotion Management and Optimization Solution Product
    Table 89. AFS Technologies Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 90. AFS Technologies Recent Development
    Table 91. RI Company Details
    Table 92. RI Business Overview
    Table 93. RI Trade Promotion Management and Optimization Solution Product
    Table 94. RI Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 95. RI Recent Development
    Table 96. Blacksmith Applications Company Details
    Table 97. Blacksmith Applications Business Overview
    Table 98. Blacksmith Applications Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 99. Blacksmith Applications Recent Development
    Table 100. UpClear Company Details
    Table 101. UpClear Business Overview
    Table 102. UpClear Trade Promotion Management and Optimization Solution Product
    Table 103. UpClear Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 104. UpClear Recent Development
    Table 105. Acumen Commercial Insights Company Details
    Table 106. Acumen Commercial Insights Business Overview
    Table 107. Acumen Commercial Insights Trade Promotion Management and Optimization Solution Product
    Table 108. Acumen Commercial Insights Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 109. Acumen Commercial Insights Recent Development
    Table 110. Anaplan Company Details
    Table 111. Anaplan Business Overview
    Table 112. Anaplan Trade Promotion Management and Optimization Solution Product
    Table 113. Anaplan Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 114. Anaplan Recent Development
    Table 115. CPGToolBox Company Details
    Table 116. CPGToolBox Business Overview
    Table 117. CPGToolBox Trade Promotion Management and Optimization Solution Product
    Table 118. CPGToolBox Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 119. CPGToolBox Recent Development
    Table 120. SAP Company Details
    Table 121. SAP Business Overview
    Table 122. SAP Trade Promotion Management and Optimization Solution Product
    Table 123. SAP Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 124. SAP Recent Development
    Table 125. Wipro Company Details
    Table 126. Wipro Business Overview
    Table 127. Wipro Trade Promotion Management and Optimization Solution Product
    Table 128. Wipro Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 129. Wipro Recent Development
    Table 130. Accenture Company Details
    Table 131. Accenture Business Overview
    Table 132. Accenture Trade Promotion Management and Optimization Solution Product
    Table 133. Accenture Revenue in Trade Promotion Management and Optimization Solution Business (2016-2021) & (US$ Million)
    Table 134. Accenture Recent Development
    Table 135. Research Programs/Design for This Report
    Table 136. Key Data Information from Secondary Sources
    Table 137. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global Trade Promotion Management and Optimization Solution Market Share by Type: 2020 VS 2027
    Figure 2. Cloud-Based Features
    Figure 3. On-Premises Features
    Figure 4. Global Trade Promotion Management and Optimization Solution Market Share by Application: 2020 VS 2027
    Figure 5. CPG, Retail and E-Commerce Case Studies
    Figure 6. Food Service Case Studies
    Figure 7. Media and Publishing Case Studies
    Figure 8. Others Case Studies
    Figure 9. Trade Promotion Management and Optimization Solution Report Years Considered
    Figure 10. Global Trade Promotion Management and Optimization Solution Market Size (US$ Million), Year-over-Year: 2016-2027
    Figure 11. Global Trade Promotion Management and Optimization Solution Market Size (US$ Million), 2016 VS 2021 VS 2027
    Figure 12. Global Trade Promotion Management and Optimization Solution Market Share by Regions: 2020 VS 2027
    Figure 13. Global Trade Promotion Management and Optimization Solution Market Share by Regions (2022-2027)
    Figure 14. Global Trade Promotion Management and Optimization Solution Market Share by Players in 2020
    Figure 15. Global Top Trade Promotion Management and Optimization Solution Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Trade Promotion Management and Optimization Solution as of 2020
    Figure 16. The Top 10 and 5 Players Market Share by Trade Promotion Management and Optimization Solution Revenue in 2020
    Figure 17. Global Trade Promotion Management and Optimization Solution Revenue Market Share by Type (2016-2021)
    Figure 18. Global Trade Promotion Management and Optimization Solution Revenue Market Share by Type (2022-2027)
    Figure 19. North America Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 20. North America Trade Promotion Management and Optimization Solution Market Share by Type (2016-2027)
    Figure 21. North America Trade Promotion Management and Optimization Solution Market Share by Application (2016-2027)
    Figure 22. North America Trade Promotion Management and Optimization Solution Market Share by Country (2016-2027)
    Figure 23. United States Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 24. Canada Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 25. Europe Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 26. Europe Trade Promotion Management and Optimization Solution Market Share by Type (2016-2027)
    Figure 27. Europe Trade Promotion Management and Optimization Solution Market Share by Application (2016-2027)
    Figure 28. Europe Trade Promotion Management and Optimization Solution Market Share by Country (2016-2027)
    Figure 29. Germany Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 30. France Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 31. U.K. Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 32. Italy Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 33. Russia Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 34. Nordic Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 35. Asia-Pacific Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 36. Asia-Pacific Trade Promotion Management and Optimization Solution Market Share by Type (2016-2027)
    Figure 37. Asia-Pacific Trade Promotion Management and Optimization Solution Market Share by Application (2016-2027)
    Figure 38. Asia-Pacific Trade Promotion Management and Optimization Solution Market Share by Region (2016-2027)
    Figure 39. China Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 40. Japan Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 41. South Korea Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 42. Southeast Asia Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 43. India Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 44. Australia Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 45. Latin America Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 46. Latin America Trade Promotion Management and Optimization Solution Market Share by Type (2016-2027)
    Figure 47. Latin America Trade Promotion Management and Optimization Solution Market Share by Application (2016-2027)
    Figure 48. Latin America Trade Promotion Management and Optimization Solution Market Share by Country (2016-2027)
    Figure 49. Mexico Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 50. Brazil Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 51. Middle East & Africa Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 52. Middle East & Africa Trade Promotion Management and Optimization Solution Market Share by Type (2016-2027)
    Figure 53. Middle East & Africa Trade Promotion Management and Optimization Solution Market Share by Application (2016-2027)
    Figure 54. Middle East & Africa Trade Promotion Management and Optimization Solution Market Share by Country (2016-2027)
    Figure 55. Turkey Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 56. Saudi Arabia Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 57. UAE Trade Promotion Management and Optimization Solution Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 58. Blueshift Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 59. Oracle Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 60. McKinsey & Company Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 61. TABS Analytics Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 62. IRI Worldwide Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 63. AFS Technologies Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 64. RI Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 65. Blacksmith Applications Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 66. UpClear Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 67. Acumen Commercial Insights Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 68. Anaplan Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 69. CPGToolBox Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 70. SAP Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 71. Wipro Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 72. Accenture Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2016-2021)
    Figure 73. Bottom-up and Top-down Approaches for This Report
    Figure 74. Data Triangulation
    Figure 75. Key Executives Interviewed
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