The global market for Media Monitoring and Analytics Software was valued at US$ 5462 million in the year 2024 and is projected to reach a revised size of US$ 11750 million by 2031, growing at a CAGR of 12.1% during the forecast period.

Media Monitoring and Analytics Software Market

Media Monitoring and Analytics Software refers to a type of software platform designed to track, collect, analyze, and report information from various media sources to help organizations understand public perception, monitor brand reputation, track competitors, and derive actionable insights. These platforms typically cover both traditional media (television, radio, print) and digital media (social media, online news, blogs, forums), often incorporating advanced features like sentiment analysis, trend detection, influencer identification, and AI-driven insights.

Gross Profit Margin

Media monitoring and analytics software is primarily delivered via SaaS (Software as a Service) or cloud subscription models. Its cost structure mainly consists of data collection, server storage, bandwidth usage, and technical support. Due to the high degree of automation and relatively low repetitive labor costs, this type of software typically boasts high gross profit margins. The industry average gross profit margin is generally around 70%, with large platforms often reaching near the upper limit due to their large-scale data processing capabilities and global network coverage. Startups or companies primarily offering customized services may see margins fluctuating between 60% and 70%. High gross profit margins not only reflect the replicability and economies of scale of the software product itself but also provide companies with room for continuous R&D and product optimization, thereby further enhancing market competitiveness and customer loyalty.

Industry Drivers

The rapid development of the media monitoring and analytics software industry is primarily driven by digital transformation, the widespread adoption of social media, and the accelerated dissemination of information. The increasing demand from enterprises and organizations for brand reputation management, crisis early warning, and market intelligence is prompting more companies to invest in real-time public opinion monitoring and analysis tools. Meanwhile, advancements in technologies such as artificial intelligence, natural language processing, image recognition, and automated reporting have significantly enhanced data processing and insight capabilities, enabling platforms to provide more accurate and intelligent analytical results. Furthermore, cross-channel, multilingual, and global service capabilities allow vendors to meet the personalized needs of customers in different regions and industries, thereby further expanding market size. Overall, technological innovation and business needs have jointly driven double-digit growth in the media monitoring and analytics software market, resulting in a relatively stable industry ecosystem.

This report aims to provide a comprehensive presentation of the global market for Media Monitoring and Analytics Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Media Monitoring and Analytics Software.

The Media Monitoring and Analytics Software market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Media Monitoring and Analytics Software market comprehensively. Regional market sizes, concerning products by Type, by Application, by Data Source and by players, are also provided.

For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

The report will help the Media Monitoring and Analytics Software companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.

Market Segmentation

Scope of Media Monitoring and Analytics Software Market Report

Report Metric	Details
Report Name	Media Monitoring and Analytics Software Market
Accounted market size in year	US$ 5462 million
Forecasted market size in 2031	US$ 11750 million
CAGR	12.1%
Base Year	year
Forecasted years	2025 - 2031
Segment by Type	Comprehensive Media Monitoring Platform Social Media Tools AI-Driven Analysis Tools
Segment by Data Source	Internet-Wide Monitoring Tools Vertical Community Monitoring Tools
Segment by Deployment Method	Cloud-based On-premise
Segment by User Scale	SMEs Large Enterprise
Segment by Application	Consumer Goods and Retail Finance and Insurance Others
By Region	North America (United States, Canada) Europe (Germany, France, UK, Italy, Russia) Rest of Europe Nordic Countries Asia-Pacific (China, Japan, South Korea) Southeast Asia (India, Australia) Rest of Asia Latin America (Mexico, Brazil) Rest of Latin America Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company	Cision, Meltwater, Brandwatch, Sprout Social, Hootsuite, Talkwalker, Adobe, Salesforce, Agility PR Solutions, Brand24, Awario, Keyhole, Semrush, AlphaMetricx, Digimind, Isentia
Forecast units	USD million in value
Report coverage	Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, by Data Source etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Media Monitoring and Analytics Software company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.

FAQ for this report

How fast is Media Monitoring and Analytics Software Market growing?

Ans: The Media Monitoring and Analytics Software Market witnessing a CAGR of 12.1% during the forecast period 2025-2031.

What is the Media Monitoring and Analytics Software Market size in 2031?

Ans: The Media Monitoring and Analytics Software Market size in 2031 will be US$ 11750 million.

Who are the main players in the Media Monitoring and Analytics Software Market report?

Ans: The main players in the Media Monitoring and Analytics Software Market are Cision, Meltwater, Brandwatch, Sprout Social, Hootsuite, Talkwalker, Adobe, Salesforce, Agility PR Solutions, Brand24, Awario, Keyhole, Semrush, AlphaMetricx, Digimind, Isentia

What are the Application segmentation covered in the Media Monitoring and Analytics Software Market report?

Ans: The Applications covered in the Media Monitoring and Analytics Software Market report are Consumer Goods and Retail, Finance and Insurance, Others

What are the Type segmentation covered in the Media Monitoring and Analytics Software Market report?

Ans: The Types covered in the Media Monitoring and Analytics Software Market report are Comprehensive Media Monitoring Platform, Social Media Tools, AI-Driven Analysis Tools

1 Report Overview

1.1 Study Scope

1.2 Market Analysis by Type

1.2.1 Global Media Monitoring and Analytics Software Market Size Growth Rate by Type: 2020 VS 2024 VS 2031

1.2.2 Comprehensive Media Monitoring Platform

1.2.3 Social Media Tools

1.2.4 AI-Driven Analysis Tools

1.3 Market by Data Source

1.3.1 Global Media Monitoring and Analytics Software Market Size Growth Rate by Data Source: 2020 VS 2024 VS 2031

1.3.2 Internet-Wide Monitoring Tools

1.3.3 Vertical Community Monitoring Tools

1.4 Market by Deployment Method

1.4.1 Global Media Monitoring and Analytics Software Market Size Growth Rate by Deployment Method: 2020 VS 2024 VS 2031

1.4.2 Cloud-based

1.4.3 On-premise

1.5 Market by User Scale

1.5.1 Global Media Monitoring and Analytics Software Market Size Growth Rate by User Scale: 2020 VS 2024 VS 2031

1.5.2 SMEs

1.5.3 Large Enterprise

1.6 Market by Application

1.6.1 Global Media Monitoring and Analytics Software Market Growth by Application: 2020 VS 2024 VS 2031

1.6.2 Consumer Goods and Retail

1.6.3 Finance and Insurance

1.6.4 Others

1.7 Assumptions and Limitations

1.8 Study Objectives

1.9 Years Considered

2 Global Growth Trends

2.1 Global Media Monitoring and Analytics Software Market Perspective (2020-2031)

2.2 Global Media Monitoring and Analytics Software Growth Trends by Region

2.2.1 Global Media Monitoring and Analytics Software Market Size by Region: 2020 VS 2024 VS 2031

2.2.2 Media Monitoring and Analytics Software Historic Market Size by Region (2020-2025)

2.2.3 Media Monitoring and Analytics Software Forecasted Market Size by Region (2026-2031)

2.3 Media Monitoring and Analytics Software Market Dynamics

2.3.1 Media Monitoring and Analytics Software Industry Trends

2.3.2 Media Monitoring and Analytics Software Market Drivers

2.3.3 Media Monitoring and Analytics Software Market Challenges

2.3.4 Media Monitoring and Analytics Software Market Restraints

3 Competition Landscape by Key Players

3.1 Global Top Media Monitoring and Analytics Software Players by Revenue

3.1.1 Global Top Media Monitoring and Analytics Software Players by Revenue (2020-2025)

3.1.2 Global Media Monitoring and Analytics Software Revenue Market Share by Players (2020-2025)

3.2 Global Top Media Monitoring and Analytics Software Players by Company Type and Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

3.3 Global Key Players Ranking by Media Monitoring and Analytics Software Revenue

3.4 Global Media Monitoring and Analytics Software Market Concentration Ratio

3.4.1 Global Media Monitoring and Analytics Software Market Concentration Ratio (CR5 and HHI)

3.4.2 Global Top 10 and Top 5 Companies by Media Monitoring and Analytics Software Revenue in 2024

3.5 Global Key Players of Media Monitoring and Analytics Software Head office and Area Served

3.6 Global Key Players of Media Monitoring and Analytics Software, Product and Application

3.7 Global Key Players of Media Monitoring and Analytics Software, Date of Enter into This Industry

3.8 Mergers & Acquisitions, Expansion Plans

4 Media Monitoring and Analytics Software Breakdown Data by Type

4.1 Global Media Monitoring and Analytics Software Historic Market Size by Type (2020-2025)

4.2 Global Media Monitoring and Analytics Software Forecasted Market Size by Type (2026-2031)

5 Media Monitoring and Analytics Software Breakdown Data by Application

5.1 Global Media Monitoring and Analytics Software Historic Market Size by Application (2020-2025)

5.2 Global Media Monitoring and Analytics Software Forecasted Market Size by Application (2026-2031)

6 North America

6.1 North America Media Monitoring and Analytics Software Market Size (2020-2031)

6.2 North America Media Monitoring and Analytics Software Market Growth Rate by Country: 2020 VS 2024 VS 2031

6.3 North America Media Monitoring and Analytics Software Market Size by Country (2020-2025)

6.4 North America Media Monitoring and Analytics Software Market Size by Country (2026-2031)

6.5 United States

6.6 Canada

7 Europe

7.1 Europe Media Monitoring and Analytics Software Market Size (2020-2031)

7.2 Europe Media Monitoring and Analytics Software Market Growth Rate by Country: 2020 VS 2024 VS 2031

7.3 Europe Media Monitoring and Analytics Software Market Size by Country (2020-2025)

7.4 Europe Media Monitoring and Analytics Software Market Size by Country (2026-2031)

7.5 Germany

7.6 France

7.7 U.K.

7.8 Italy

7.9 Russia

7.10 Ireland

8 Asia-Pacific

8.1 Asia-Pacific Media Monitoring and Analytics Software Market Size (2020-2031)

8.2 Asia-Pacific Media Monitoring and Analytics Software Market Growth Rate by Region: 2020 VS 2024 VS 2031

8.3 Asia-Pacific Media Monitoring and Analytics Software Market Size by Region (2020-2025)

8.4 Asia-Pacific Media Monitoring and Analytics Software Market Size by Region (2026-2031)

8.5 China

8.6 Japan

8.7 South Korea

8.8 Southeast Asia

8.9 India

8.10 Australia & New Zealand

9 Latin America

9.1 Latin America Media Monitoring and Analytics Software Market Size (2020-2031)

9.2 Latin America Media Monitoring and Analytics Software Market Growth Rate by Country: 2020 VS 2024 VS 2031

9.3 Latin America Media Monitoring and Analytics Software Market Size by Country (2020-2025)

9.4 Latin America Media Monitoring and Analytics Software Market Size by Country (2026-2031)

9.5 Mexico

9.6 Brazil

10 Middle East & Africa

10.1 Middle East & Africa Media Monitoring and Analytics Software Market Size (2020-2031)

10.2 Middle East & Africa Media Monitoring and Analytics Software Market Growth Rate by Country: 2020 VS 2024 VS 2031

10.3 Middle East & Africa Media Monitoring and Analytics Software Market Size by Country (2020-2025)

10.4 Middle East & Africa Media Monitoring and Analytics Software Market Size by Country (2026-2031)

10.5 Israel

10.6 Saudi Arabia

10.7 UAE

11 Key Players Profiles

11.1 Cision

11.1.1 Cision Company Details

11.1.2 Cision Business Overview

11.1.3 Cision Media Monitoring and Analytics Software Introduction

11.1.4 Cision Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.1.5 Cision Recent Development

11.2 Meltwater

11.2.1 Meltwater Company Details

11.2.2 Meltwater Business Overview

11.2.3 Meltwater Media Monitoring and Analytics Software Introduction

11.2.4 Meltwater Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.2.5 Meltwater Recent Development

11.3 Brandwatch

11.3.1 Brandwatch Company Details

11.3.2 Brandwatch Business Overview

11.3.3 Brandwatch Media Monitoring and Analytics Software Introduction

11.3.4 Brandwatch Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.3.5 Brandwatch Recent Development

11.4 Sprout Social

11.4.1 Sprout Social Company Details

11.4.2 Sprout Social Business Overview

11.4.3 Sprout Social Media Monitoring and Analytics Software Introduction

11.4.4 Sprout Social Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.4.5 Sprout Social Recent Development

11.5 Hootsuite

11.5.1 Hootsuite Company Details

11.5.2 Hootsuite Business Overview

11.5.3 Hootsuite Media Monitoring and Analytics Software Introduction

11.5.4 Hootsuite Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.5.5 Hootsuite Recent Development

11.6 Talkwalker

11.6.1 Talkwalker Company Details

11.6.2 Talkwalker Business Overview

11.6.3 Talkwalker Media Monitoring and Analytics Software Introduction

11.6.4 Talkwalker Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.6.5 Talkwalker Recent Development

11.7 Adobe

11.7.1 Adobe Company Details

11.7.2 Adobe Business Overview

11.7.3 Adobe Media Monitoring and Analytics Software Introduction

11.7.4 Adobe Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.7.5 Adobe Recent Development

11.8 Salesforce

11.8.1 Salesforce Company Details

11.8.2 Salesforce Business Overview

11.8.3 Salesforce Media Monitoring and Analytics Software Introduction

11.8.4 Salesforce Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.8.5 Salesforce Recent Development

11.9 Agility PR Solutions

11.9.1 Agility PR Solutions Company Details

11.9.2 Agility PR Solutions Business Overview

11.9.3 Agility PR Solutions Media Monitoring and Analytics Software Introduction

11.9.4 Agility PR Solutions Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.9.5 Agility PR Solutions Recent Development

11.10 Brand24

11.10.1 Brand24 Company Details

11.10.2 Brand24 Business Overview

11.10.3 Brand24 Media Monitoring and Analytics Software Introduction

11.10.4 Brand24 Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.10.5 Brand24 Recent Development

11.11 Awario

11.11.1 Awario Company Details

11.11.2 Awario Business Overview

11.11.3 Awario Media Monitoring and Analytics Software Introduction

11.11.4 Awario Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.11.5 Awario Recent Development

11.12 Keyhole

11.12.1 Keyhole Company Details

11.12.2 Keyhole Business Overview

11.12.3 Keyhole Media Monitoring and Analytics Software Introduction

11.12.4 Keyhole Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.12.5 Keyhole Recent Development

11.13 Semrush

11.13.1 Semrush Company Details

11.13.2 Semrush Business Overview

11.13.3 Semrush Media Monitoring and Analytics Software Introduction

11.13.4 Semrush Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.13.5 Semrush Recent Development

11.14 AlphaMetricx

11.14.1 AlphaMetricx Company Details

11.14.2 AlphaMetricx Business Overview

11.14.3 AlphaMetricx Media Monitoring and Analytics Software Introduction

11.14.4 AlphaMetricx Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.14.5 AlphaMetricx Recent Development

11.15 Digimind

11.15.1 Digimind Company Details

11.15.2 Digimind Business Overview

11.15.3 Digimind Media Monitoring and Analytics Software Introduction

11.15.4 Digimind Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.15.5 Digimind Recent Development

11.16 Isentia

11.16.1 Isentia Company Details

11.16.2 Isentia Business Overview

11.16.3 Isentia Media Monitoring and Analytics Software Introduction

11.16.4 Isentia Revenue in Media Monitoring and Analytics Software Business (2020-2025)

11.16.5 Isentia Recent Development

12 Analyst's Viewpoints/Conclusions

13 Appendix

13.1 Research Methodology

13.1.1 Methodology/Research Approach

13.1.1.1 Research Programs/Design

13.1.1.2 Market Size Estimation

13.1.1.3 Market Breakdown and Data Triangulation

13.1.2 Data Source

13.1.2.1 Secondary Sources

13.1.2.2 Primary Sources

13.2 Author Details

13.3 Disclaimer

FEATURED COMPANIES

List of Tables

Table 1. Global Media Monitoring and Analytics Software Market Size Growth Rate by Type (US$ Million): 2020 VS 2024 VS 2031

Table 2. Key Players of Comprehensive Media Monitoring Platform

Table 3. Key Players of Social Media Tools

Table 4. Key Players of AI-Driven Analysis Tools

Table 5. Global Media Monitoring and Analytics Software Market Size Growth Rate by Data Source (US$ Million): 2020 VS 2024 VS 2031

Table 6. Key Players of Internet-Wide Monitoring Tools

Table 7. Key Players of Vertical Community Monitoring Tools

Table 8. Global Media Monitoring and Analytics Software Market Size Growth Rate by Deployment Method (US$ Million): 2020 VS 2024 VS 2031

Table 9. Key Players of Cloud-based

Table 10. Key Players of On-premise

Table 11. Global Media Monitoring and Analytics Software Market Size Growth Rate by User Scale (US$ Million): 2020 VS 2024 VS 2031

Table 12. Key Players of SMEs

Table 13. Key Players of Large Enterprise

Table 14. Global Media Monitoring and Analytics Software Market Size Growth by Application (US$ Million): 2020 VS 2024 VS 2031

Table 15. Global Media Monitoring and Analytics Software Market Size by Region (US$ Million): 2020 VS 2024 VS 2031

Table 16. Global Media Monitoring and Analytics Software Market Size by Region (2020-2025) & (US$ Million)

Table 17. Global Media Monitoring and Analytics Software Market Share by Region (2020-2025)

Table 18. Global Media Monitoring and Analytics Software Forecasted Market Size by Region (2026-2031) & (US$ Million)

Table 19. Global Media Monitoring and Analytics Software Market Share by Region (2026-2031)

Table 20. Media Monitoring and Analytics Software Market Trends

Table 21. Media Monitoring and Analytics Software Market Drivers

Table 22. Media Monitoring and Analytics Software Market Challenges

Table 23. Media Monitoring and Analytics Software Market Restraints

Table 24. Global Media Monitoring and Analytics Software Revenue by Players (2020-2025) & (US$ Million)

Table 25. Global Media Monitoring and Analytics Software Market Share by Players (2020-2025)

Table 26. Global Top Media Monitoring and Analytics Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Media Monitoring and Analytics Software as of 2024)

Table 27. Ranking of Global Top Media Monitoring and Analytics Software Companies by Revenue (US$ Million) in 2024

Table 28. Global 5 Largest Players Market Share by Media Monitoring and Analytics Software Revenue (CR5 and HHI) & (2020-2025)

Table 29. Global Key Players of Media Monitoring and Analytics Software, Headquarters and Area Served

Table 30. Global Key Players of Media Monitoring and Analytics Software, Product and Application

Table 31. Global Key Players of Media Monitoring and Analytics Software, Date of Enter into This Industry

Table 32. Mergers & Acquisitions, Expansion Plans

Table 33. Global Media Monitoring and Analytics Software Market Size by Type (2020-2025) & (US$ Million)

Table 34. Global Media Monitoring and Analytics Software Revenue Market Share by Type (2020-2025)

Table 35. Global Media Monitoring and Analytics Software Forecasted Market Size by Type (2026-2031) & (US$ Million)

Table 36. Global Media Monitoring and Analytics Software Revenue Market Share by Type (2026-2031)

Table 37. Global Media Monitoring and Analytics Software Market Size by Application (2020-2025) & (US$ Million)

Table 38. Global Media Monitoring and Analytics Software Revenue Market Share by Application (2020-2025)

Table 39. Global Media Monitoring and Analytics Software Forecasted Market Size by Application (2026-2031) & (US$ Million)

Table 40. Global Media Monitoring and Analytics Software Revenue Market Share by Application (2026-2031)

Table 41. North America Media Monitoring and Analytics Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 42. North America Media Monitoring and Analytics Software Market Size by Country (2020-2025) & (US$ Million)

Table 43. North America Media Monitoring and Analytics Software Market Size by Country (2026-2031) & (US$ Million)

Table 44. Europe Media Monitoring and Analytics Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 45. Europe Media Monitoring and Analytics Software Market Size by Country (2020-2025) & (US$ Million)

Table 46. Europe Media Monitoring and Analytics Software Market Size by Country (2026-2031) & (US$ Million)

Table 47. Asia-Pacific Media Monitoring and Analytics Software Market Size Growth Rate by Region (US$ Million): 2020 VS 2024 VS 2031

Table 48. Asia-Pacific Media Monitoring and Analytics Software Market Size by Region (2020-2025) & (US$ Million)

Table 49. Asia-Pacific Media Monitoring and Analytics Software Market Size by Region (2026-2031) & (US$ Million)

Table 50. Latin America Media Monitoring and Analytics Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 51. Latin America Media Monitoring and Analytics Software Market Size by Country (2020-2025) & (US$ Million)

Table 52. Latin America Media Monitoring and Analytics Software Market Size by Country (2026-2031) & (US$ Million)

Table 53. Middle East & Africa Media Monitoring and Analytics Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 54. Middle East & Africa Media Monitoring and Analytics Software Market Size by Country (2020-2025) & (US$ Million)

Table 55. Middle East & Africa Media Monitoring and Analytics Software Market Size by Country (2026-2031) & (US$ Million)

Table 56. Cision Company Details

Table 57. Cision Business Overview

Table 58. Cision Media Monitoring and Analytics Software Product

Table 59. Cision Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 60. Cision Recent Development

Table 61. Meltwater Company Details

Table 62. Meltwater Business Overview

Table 63. Meltwater Media Monitoring and Analytics Software Product

Table 64. Meltwater Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 65. Meltwater Recent Development

Table 66. Brandwatch Company Details

Table 67. Brandwatch Business Overview

Table 68. Brandwatch Media Monitoring and Analytics Software Product

Table 69. Brandwatch Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 70. Brandwatch Recent Development

Table 71. Sprout Social Company Details

Table 72. Sprout Social Business Overview

Table 73. Sprout Social Media Monitoring and Analytics Software Product

Table 74. Sprout Social Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 75. Sprout Social Recent Development

Table 76. Hootsuite Company Details

Table 77. Hootsuite Business Overview

Table 78. Hootsuite Media Monitoring and Analytics Software Product

Table 79. Hootsuite Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 80. Hootsuite Recent Development

Table 81. Talkwalker Company Details

Table 82. Talkwalker Business Overview

Table 83. Talkwalker Media Monitoring and Analytics Software Product

Table 84. Talkwalker Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 85. Talkwalker Recent Development

Table 86. Adobe Company Details

Table 87. Adobe Business Overview

Table 88. Adobe Media Monitoring and Analytics Software Product

Table 89. Adobe Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 90. Adobe Recent Development

Table 91. Salesforce Company Details

Table 92. Salesforce Business Overview

Table 93. Salesforce Media Monitoring and Analytics Software Product

Table 94. Salesforce Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 95. Salesforce Recent Development

Table 96. Agility PR Solutions Company Details

Table 97. Agility PR Solutions Business Overview

Table 98. Agility PR Solutions Media Monitoring and Analytics Software Product

Table 99. Agility PR Solutions Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 100. Agility PR Solutions Recent Development

Table 101. Brand24 Company Details

Table 102. Brand24 Business Overview

Table 103. Brand24 Media Monitoring and Analytics Software Product

Table 104. Brand24 Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 105. Brand24 Recent Development

Table 106. Awario Company Details

Table 107. Awario Business Overview

Table 108. Awario Media Monitoring and Analytics Software Product

Table 109. Awario Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 110. Awario Recent Development

Table 111. Keyhole Company Details

Table 112. Keyhole Business Overview

Table 113. Keyhole Media Monitoring and Analytics Software Product

Table 114. Keyhole Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 115. Keyhole Recent Development

Table 116. Semrush Company Details

Table 117. Semrush Business Overview

Table 118. Semrush Media Monitoring and Analytics Software Product

Table 119. Semrush Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 120. Semrush Recent Development

Table 121. AlphaMetricx Company Details

Table 122. AlphaMetricx Business Overview

Table 123. AlphaMetricx Media Monitoring and Analytics Software Product

Table 124. AlphaMetricx Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 125. AlphaMetricx Recent Development

Table 126. Digimind Company Details

Table 127. Digimind Business Overview

Table 128. Digimind Media Monitoring and Analytics Software Product

Table 129. Digimind Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 130. Digimind Recent Development

Table 131. Isentia Company Details

Table 132. Isentia Business Overview

Table 133. Isentia Media Monitoring and Analytics Software Product

Table 134. Isentia Revenue in Media Monitoring and Analytics Software Business (2020-2025) & (US$ Million)

Table 135. Isentia Recent Development

Table 136. Research Programs/Design for This Report

Table 137. Key Data Information from Secondary Sources

Table 138. Key Data Information from Primary Sources

Table 139. Authors List of This Report

List of Figures

Figure 1. Media Monitoring and Analytics Software Picture

Figure 2. Global Media Monitoring and Analytics Software Market Size Comparison by Type (2020-2031) & (US$ Million)

Figure 3. Global Media Monitoring and Analytics Software Market Share by Type: 2024 VS 2031

Figure 4. Comprehensive Media Monitoring Platform Features

Figure 5. Social Media Tools Features

Figure 6. AI-Driven Analysis Tools Features

Figure 7. Global Media Monitoring and Analytics Software Market Size Comparison by Data Source (2020-2031) & (US$ Million)

Figure 8. Internet-Wide Monitoring Tools Features

Figure 9. Vertical Community Monitoring Tools Features

Figure 10. Global Media Monitoring and Analytics Software Market Size Comparison by Deployment Method (2020-2031) & (US$ Million)

Figure 11. Cloud-based Features

Figure 12. On-premise Features

Figure 13. Global Media Monitoring and Analytics Software Market Size Comparison by User Scale (2020-2031) & (US$ Million)

Figure 14. SMEs Features

Figure 15. Large Enterprise Features

Figure 16. Global Media Monitoring and Analytics Software Market Size by Application (2020-2031) & (US$ Million)

Figure 17. Global Media Monitoring and Analytics Software Market Share by Application: 2024 VS 2031

Figure 18. Consumer Goods and Retail Case Studies

Figure 19. Finance and Insurance Case Studies

Figure 20. Others Case Studies

Figure 21. Media Monitoring and Analytics Software Report Years Considered

Figure 22. Global Media Monitoring and Analytics Software Market Size (US$ Million), Year-over-Year: 2020-2031

Figure 23. Global Media Monitoring and Analytics Software Market Size, (US$ Million), 2020 VS 2024 VS 2031

Figure 24. Global Media Monitoring and Analytics Software Market Share by Region: 2024 VS 2031

Figure 25. Global Media Monitoring and Analytics Software Market Share by Players in 2024

Figure 26. Global Media Monitoring and Analytics Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

Figure 27. The Top 10 and 5 Players Market Share by Media Monitoring and Analytics Software Revenue in 2024

Figure 28. North America Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 29. North America Media Monitoring and Analytics Software Market Share by Country (2020-2031)

Figure 30. United States Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 31. Canada Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 32. Europe Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 33. Europe Media Monitoring and Analytics Software Market Share by Country (2020-2031)

Figure 34. Germany Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 35. France Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 36. U.K. Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 37. Italy Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 38. Russia Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 39. Ireland Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 40. Asia-Pacific Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 41. Asia-Pacific Media Monitoring and Analytics Software Market Share by Region (2020-2031)

Figure 42. China Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 43. Japan Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 44. South Korea Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 45. Southeast Asia Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 46. India Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 47. Australia & New Zealand Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 48. Latin America Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 49. Latin America Media Monitoring and Analytics Software Market Share by Country (2020-2031)

Figure 50. Mexico Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 51. Brazil Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 52. Middle East & Africa Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 53. Middle East & Africa Media Monitoring and Analytics Software Market Share by Country (2020-2031)

Figure 54. Israel Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 55. Saudi Arabia Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 56. UAE Media Monitoring and Analytics Software Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 57. Cision Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 58. Meltwater Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 59. Brandwatch Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 60. Sprout Social Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 61. Hootsuite Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 62. Talkwalker Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 63. Adobe Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 64. Salesforce Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 65. Agility PR Solutions Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 66. Brand24 Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 67. Awario Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 68. Keyhole Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 69. Semrush Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 70. AlphaMetricx Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 71. Digimind Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 72. Isentia Revenue Growth Rate in Media Monitoring and Analytics Software Business (2020-2025)

Figure 73. Bottom-up and Top-down Approaches for This Report

Figure 74. Data Triangulation

Figure 75. Key Executives Interviewed

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