The global market for Connected Toys was valued at US$ 3393 million in the year 2024 and is projected to reach a revised size of US$ 6932 million by 2031, growing at a CAGR of 10.9% during the forecast period.

Connected Toys Market

Connected toys are internet enabled devices with Wi-Fi, Bluetooth, or other capabilities build in. These toys, which may or may not be smart toys.

North American market for Connected Toys is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Asia-Pacific market for Connected Toys is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The major global manufacturers of Connected Toys include LEGO Group, Sphero, Mattel, PLAYMOBIL, Hasbro, Sony, K’NEX, Konami, PlayFusion, Anki, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Connected Toys, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Connected Toys.

The Connected Toys market size, estimations, and forecasts are provided in terms of sales volume (K Units) and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Connected Toys market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.

For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

The report will help the Connected Toys manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.

Scope of Connected Toys Market Report

Report Metric	Details
Report Name	Connected Toys Market
Accounted market size in year	US$ 3393 million
Forecasted market size in 2031	US$ 6932 million
CAGR	10.9%
Base Year	year
Forecasted years	2025 - 2031
Segment by Type	Smartphone-Connected Toys App-Connected Drones Console-Connected Toys Tablet-Connected Toys
Segment by Application	2–5 Years 6–8 Years 9–12 Years Teenagers
Consumption by Region	North America (United States, Canada) Europe (Germany, France, UK, Italy, Russia) Asia-Pacific (China, Japan, South Korea, Taiwan) Southeast Asia (India) Latin America (Mexico, Brazil)
By Company	LEGO Group, Sphero, Mattel, PLAYMOBIL, Hasbro, Sony, K’NEX, Konami, PlayFusion, Anki, WowWee, DXTR Labs, Leka, Wonder Workshop
Forecast units	USD million in value
Report coverage	Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Core Chapters

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of Connected Toys manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales, revenue of Connected Toys in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 8: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 9: The main points and conclusions of the report.

FAQ for this report

How fast is Connected Toys Market growing?

Ans: The Connected Toys Market witnessing a CAGR of 10.9% during the forecast period 2025-2031.

What is the Connected Toys Market size in 2031?

Ans: The Connected Toys Market size in 2031 will be US$ 6932 million.

Who are the main players in the Connected Toys Market report?

Ans: The main players in the Connected Toys Market are LEGO Group, Sphero, Mattel, PLAYMOBIL, Hasbro, Sony, K’NEX, Konami, PlayFusion, Anki, WowWee, DXTR Labs, Leka, Wonder Workshop

What are the Application segmentation covered in the Connected Toys Market report?

Ans: The Applications covered in the Connected Toys Market report are 2–5 Years, 6–8 Years, 9–12 Years, Teenagers

What are the Type segmentation covered in the Connected Toys Market report?

Ans: The Types covered in the Connected Toys Market report are Smartphone-Connected Toys, App-Connected Drones, Console-Connected Toys, Tablet-Connected Toys

1 Connected Toys Market Overview

1.1 Product Definition

1.2 Connected Toys by Type

1.2.1 Global Connected Toys Market Value Comparison by Type (2024 VS 2031)

1.2.2 Smartphone-Connected Toys

1.2.3 App-Connected Drones

1.2.4 Console-Connected Toys

1.2.5 Tablet-Connected Toys

1.3 Connected Toys by Application

1.3.1 Global Connected Toys Market Value by Application (2024 VS 2031)

1.3.2 2–5 Years

1.3.3 6–8 Years

1.3.4 9–12 Years

1.3.5 Teenagers

1.4 Global Connected Toys Market Size Estimates and Forecasts

1.4.1 Global Connected Toys Revenue 2020-2031

1.4.2 Global Connected Toys Sales 2020-2031

1.4.3 Global Connected Toys Market Average Price (2020-2031)

1.5 Assumptions and Limitations

2 Connected Toys Market Competition by Manufacturers

2.1 Global Connected Toys Sales Market Share by Manufacturers (2020-2025)

2.2 Global Connected Toys Revenue Market Share by Manufacturers (2020-2025)

2.3 Global Connected Toys Average Price by Manufacturers (2020-2025)

2.4 Global Key Players of Connected Toys, Industry Ranking, 2022 VS 2023 VS 2024

2.5 Global Key Manufacturers of Connected Toys, Manufacturing Sites & Headquarters

2.6 Global Key Manufacturers of Connected Toys, Product Type & Application

2.7 Global Key Manufacturers of Connected Toys, Date of Enter into This Industry

2.8 Global Connected Toys Market Competitive Situation and Trends

2.8.1 Global Connected Toys Market Concentration Rate

2.8.2 The Global 5 and 10 Largest Connected Toys Players Market Share by Revenue

2.8.3 Global Connected Toys Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

2.9 Manufacturers Mergers & Acquisitions, Expansion Plans

3 Global Connected Toys Market Scenario by Region

3.1 Global Connected Toys Market Size by Region: 2020 Versus 2024 Versus 2031

3.2 Global Connected Toys Sales by Region: 2020-2031

3.2.1 Global Connected Toys Sales by Region: 2020-2025

3.2.2 Global Connected Toys Sales by Region: 2026-2031

3.3 Global Connected Toys Revenue by Region: 2020-2031

3.3.1 Global Connected Toys Revenue by Region: 2020-2025

3.3.2 Global Connected Toys Revenue by Region: 2026-2031

3.4 North America Connected Toys Market Facts & Figures by Country

3.4.1 North America Connected Toys Market Size by Country: 2020 VS 2024 VS 2031

3.4.2 North America Connected Toys Sales by Country (2020-2031)

3.4.3 North America Connected Toys Revenue by Country (2020-2031)

3.4.4 U.S.

3.4.5 Canada

3.5 Europe Connected Toys Market Facts & Figures by Country

3.5.1 Europe Connected Toys Market Size by Country: 2020 VS 2024 VS 2031

3.5.2 Europe Connected Toys Sales by Country (2020-2031)

3.5.3 Europe Connected Toys Revenue by Country (2020-2031)

3.5.4 Germany

3.5.5 France

3.5.6 U.K.

3.5.7 Italy

3.5.8 Russia

3.6 Asia Pacific Connected Toys Market Facts & Figures by Region

3.6.1 Asia Pacific Connected Toys Market Size by Region: 2020 VS 2024 VS 2031

3.6.2 Asia Pacific Connected Toys Sales by Region (2020-2031)

3.6.3 Asia Pacific Connected Toys Revenue by Region (2020-2031)

3.6.4 China

3.6.5 Japan

3.6.6 South Korea

3.6.7 India

3.6.8 Australia

3.6.9 Taiwan

3.6.10 Indonesia

3.6.11 Thailand

3.6.12 Malaysia

3.6.13 Philippines

3.7 Latin America Connected Toys Market Facts & Figures by Country

3.7.1 Latin America Connected Toys Market Size by Country: 2020 VS 2024 VS 2031

3.7.2 Latin America Connected Toys Sales by Country (2020-2031)

3.7.3 Latin America Connected Toys Revenue by Country (2020-2031)

3.7.4 Mexico

3.7.5 Brazil

3.7.6 Argentina

3.8 Middle East and Africa Connected Toys Market Facts & Figures by Country

3.8.1 Middle East and Africa Connected Toys Market Size by Country: 2020 VS 2024 VS 2031

3.8.2 Middle East and Africa Connected Toys Sales by Country (2020-2031)

3.8.3 Middle East and Africa Connected Toys Revenue by Country (2020-2031)

3.8.4 Turkey

3.8.5 Saudi Arabia

3.8.6 U.A.E

4 Segment by Type

4.1 Global Connected Toys Sales by Type (2020-2031)

4.1.1 Global Connected Toys Sales by Type (2020-2025)

4.1.2 Global Connected Toys Sales by Type (2026-2031)

4.1.3 Global Connected Toys Sales Market Share by Type (2020-2031)

4.2 Global Connected Toys Revenue by Type (2020-2031)

4.2.1 Global Connected Toys Revenue by Type (2020-2025)

4.2.2 Global Connected Toys Revenue by Type (2026-2031)

4.2.3 Global Connected Toys Revenue Market Share by Type (2020-2031)

4.3 Global Connected Toys Price by Type (2020-2031)

5 Segment by Application

5.1 Global Connected Toys Sales by Application (2020-2031)

5.1.1 Global Connected Toys Sales by Application (2020-2025)

5.1.2 Global Connected Toys Sales by Application (2026-2031)

5.1.3 Global Connected Toys Sales Market Share by Application (2020-2031)

5.2 Global Connected Toys Revenue by Application (2020-2031)

5.2.1 Global Connected Toys Revenue by Application (2020-2025)

5.2.2 Global Connected Toys Revenue by Application (2026-2031)

5.2.3 Global Connected Toys Revenue Market Share by Application (2020-2031)

5.3 Global Connected Toys Price by Application (2020-2031)

6 Key Companies Profiled

6.1 LEGO Group

6.1.1 LEGO Group Company Information

6.1.2 LEGO Group Description and Business Overview

6.1.3 LEGO Group Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.1.4 LEGO Group Connected Toys Product Portfolio

6.1.5 LEGO Group Recent Developments/Updates

6.2 Sphero

6.2.1 Sphero Company Information

6.2.2 Sphero Description and Business Overview

6.2.3 Sphero Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.2.4 Sphero Connected Toys Product Portfolio

6.2.5 Sphero Recent Developments/Updates

6.3 Mattel

6.3.1 Mattel Company Information

6.3.2 Mattel Description and Business Overview

6.3.3 Mattel Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.3.4 Mattel Connected Toys Product Portfolio

6.3.5 Mattel Recent Developments/Updates

6.4 PLAYMOBIL

6.4.1 PLAYMOBIL Company Information

6.4.2 PLAYMOBIL Description and Business Overview

6.4.3 PLAYMOBIL Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.4.4 PLAYMOBIL Connected Toys Product Portfolio

6.4.5 PLAYMOBIL Recent Developments/Updates

6.5 Hasbro

6.5.1 Hasbro Company Information

6.5.2 Hasbro Description and Business Overview

6.5.3 Hasbro Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.5.4 Hasbro Connected Toys Product Portfolio

6.5.5 Hasbro Recent Developments/Updates

6.6 Sony

6.6.1 Sony Company Information

6.6.2 Sony Description and Business Overview

6.6.3 Sony Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.6.4 Sony Connected Toys Product Portfolio

6.6.5 Sony Recent Developments/Updates

6.7 K’NEX

6.7.1 K’NEX Company Information

6.7.2 K’NEX Description and Business Overview

6.7.3 K’NEX Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.7.4 K’NEX Connected Toys Product Portfolio

6.7.5 K’NEX Recent Developments/Updates

6.8 Konami

6.8.1 Konami Company Information

6.8.2 Konami Description and Business Overview

6.8.3 Konami Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.8.4 Konami Connected Toys Product Portfolio

6.8.5 Konami Recent Developments/Updates

6.9 PlayFusion

6.9.1 PlayFusion Company Information

6.9.2 PlayFusion Description and Business Overview

6.9.3 PlayFusion Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.9.4 PlayFusion Connected Toys Product Portfolio

6.9.5 PlayFusion Recent Developments/Updates

6.10 Anki

6.10.1 Anki Company Information

6.10.2 Anki Description and Business Overview

6.10.3 Anki Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.10.4 Anki Connected Toys Product Portfolio

6.10.5 Anki Recent Developments/Updates

6.11 WowWee

6.11.1 WowWee Company Information

6.11.2 WowWee Description and Business Overview

6.11.3 WowWee Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.11.4 WowWee Connected Toys Product Portfolio

6.11.5 WowWee Recent Developments/Updates

6.12 DXTR Labs

6.12.1 DXTR Labs Company Information

6.12.2 DXTR Labs Description and Business Overview

6.12.3 DXTR Labs Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.12.4 DXTR Labs Connected Toys Product Portfolio

6.12.5 DXTR Labs Recent Developments/Updates

6.13 Leka

6.13.1 Leka Company Information

6.13.2 Leka Description and Business Overview

6.13.3 Leka Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.13.4 Leka Connected Toys Product Portfolio

6.13.5 Leka Recent Developments/Updates

6.14 Wonder Workshop

6.14.1 Wonder Workshop Company Information

6.14.2 Wonder Workshop Description and Business Overview

6.14.3 Wonder Workshop Connected Toys Sales, Revenue and Gross Margin (2020-2025)

6.14.4 Wonder Workshop Connected Toys Product Portfolio

6.14.5 Wonder Workshop Recent Developments/Updates

7 Industry Chain and Sales Channels Analysis

7.1 Connected Toys Industry Chain Analysis

7.2 Connected Toys Raw Material Supply Analysis

7.2.1 Key Raw Materials

7.2.2 Raw Materials Key Suppliers

7.3 Connected Toys Production Mode & Process Analysis

7.4 Connected Toys Sales and Marketing

7.4.1 Connected Toys Sales Channels

7.4.2 Connected Toys Distributors

7.5 Connected Toys Customer Analysis

8 Connected Toys Market Dynamics

8.1 Connected Toys Industry Trends

8.2 Connected Toys Market Drivers

8.3 Connected Toys Market Challenges

8.4 Connected Toys Market Restraints

9 Research Findings and Conclusion

10 Methodology and Data Source

10.1 Methodology/Research Approach

10.1.1 Research Programs/Design

10.1.2 Market Size Estimation

10.1.3 Market Breakdown and Data Triangulation

10.2 Data Source

10.2.1 Secondary Sources

10.2.2 Primary Sources

10.3 Author List

10.4 Disclaimer

FEATURED COMPANIES

List of Tables

Table 1. Global Connected Toys Market Value Comparison by Type (2024 VS 2031) & (US$ Million)

Table 2. Global Connected Toys Market Value by Application (2024 VS 2031) & (US$ Million)

Table 3. Global Connected Toys Market Competitive Situation by Manufacturers in 2024

Table 4. Global Connected Toys Sales (K Units) of Key Manufacturers (2020-2025)

Table 5. Global Connected Toys Sales Market Share by Manufacturers (2020-2025)

Table 6. Global Connected Toys Revenue (US$ Million) by Manufacturers (2020-2025)

Table 7. Global Connected Toys Revenue Share by Manufacturers (2020-2025)

Table 8. Global Market Connected Toys Average Price (USD/Unit) of Key Manufacturers (2020-2025)

Table 9. Global Key Players of Connected Toys, Industry Ranking, 2022 VS 2023 VS 2024

Table 10. Global Key Manufacturers of Connected Toys, Manufacturing Sites & Headquarters

Table 11. Global Key Manufacturers of Connected Toys, Product Type & Application

Table 12. Global Key Manufacturers of Connected Toys, Date of Enter into This Industry

Table 13. Global Manufacturers Market Concentration Ratio (CR5 and HHI)

Table 14. Global Connected Toys by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Connected Toys as of 2024)

Table 15. Manufacturers Mergers & Acquisitions, Expansion Plans

Table 16. Global Connected Toys Market Size by Region (US$ Million): 2020 VS 2024 VS 2031

Table 17. Global Connected Toys Sales by Region (2020-2025) & (K Units)

Table 18. Global Connected Toys Sales Market Share by Region (2020-2025)

Table 19. Global Connected Toys Sales by Region (2026-2031) & (K Units)

Table 20. Global Connected Toys Sales Market Share by Region (2026-2031)

Table 21. Global Connected Toys Revenue by Region (2020-2025) & (US$ Million)

Table 22. Global Connected Toys Revenue Market Share by Region (2020-2025)

Table 23. Global Connected Toys Revenue by Region (2026-2031) & (US$ Million)

Table 24. Global Connected Toys Revenue Market Share by Region (2026-2031)

Table 25. North America Connected Toys Revenue by Country: 2020 VS 2024 VS 2031 (US$ Million)

Table 26. North America Connected Toys Sales by Country (2020-2025) & (K Units)

Table 27. North America Connected Toys Sales by Country (2026-2031) & (K Units)

Table 28. North America Connected Toys Revenue by Country (2020-2025) & (US$ Million)

Table 29. North America Connected Toys Revenue by Country (2026-2031) & (US$ Million)

Table 30. Europe Connected Toys Revenue by Country: 2020 VS 2024 VS 2031 (US$ Million)

Table 31. Europe Connected Toys Sales by Country (2020-2025) & (K Units)

Table 32. Europe Connected Toys Sales by Country (2026-2031) & (K Units)

Table 33. Europe Connected Toys Revenue by Country (2020-2025) & (US$ Million)

Table 34. Europe Connected Toys Revenue by Country (2026-2031) & (US$ Million)

Table 35. Asia Pacific Connected Toys Revenue by Region: 2020 VS 2024 VS 2031 (US$ Million)

Table 36. Asia Pacific Connected Toys Sales by Region (2020-2025) & (K Units)

Table 37. Asia Pacific Connected Toys Sales by Region (2026-2031) & (K Units)

Table 38. Asia Pacific Connected Toys Revenue by Region (2020-2025) & (US$ Million)

Table 39. Asia Pacific Connected Toys Revenue by Region (2026-2031) & (US$ Million)

Table 40. Latin America Connected Toys Revenue by Country: 2020 VS 2024 VS 2031 (US$ Million)

Table 41. Latin America Connected Toys Sales by Country (2020-2025) & (K Units)

Table 42. Latin America Connected Toys Sales by Country (2026-2031) & (K Units)

Table 43. Latin America Connected Toys Revenue by Country (2020-2025) & (US$ Million)

Table 44. Latin America Connected Toys Revenue by Country (2026-2031) & (US$ Million)

Table 45. Middle East and Africa Connected Toys Revenue by Country: 2020 VS 2024 VS 2031 (US$ Million)

Table 46. Middle East and Africa Connected Toys Sales by Country (2020-2025) & (K Units)

Table 47. Middle East and Africa Connected Toys Sales by Country (2026-2031) & (K Units)

Table 48. Middle East and Africa Connected Toys Revenue by Country (2020-2025) & (US$ Million)

Table 49. Middle East and Africa Connected Toys Revenue by Country (2026-2031) & (US$ Million)

Table 50. Global Connected Toys Sales (K Units) by Type (2020-2025)

Table 51. Global Connected Toys Sales (K Units) by Type (2026-2031)

Table 52. Global Connected Toys Sales Market Share by Type (2020-2025)

Table 53. Global Connected Toys Sales Market Share by Type (2026-2031)

Table 54. Global Connected Toys Revenue (US$ Million) by Type (2020-2025)

Table 55. Global Connected Toys Revenue (US$ Million) by Type (2026-2031)

Table 56. Global Connected Toys Revenue Market Share by Type (2020-2025)

Table 57. Global Connected Toys Revenue Market Share by Type (2026-2031)

Table 58. Global Connected Toys Price (USD/Unit) by Type (2020-2025)

Table 59. Global Connected Toys Price (USD/Unit) by Type (2026-2031)

Table 60. Global Connected Toys Sales (K Units) by Application (2020-2025)

Table 61. Global Connected Toys Sales (K Units) by Application (2026-2031)

Table 62. Global Connected Toys Sales Market Share by Application (2020-2025)

Table 63. Global Connected Toys Sales Market Share by Application (2026-2031)

Table 64. Global Connected Toys Revenue (US$ Million) by Application (2020-2025)

Table 65. Global Connected Toys Revenue (US$ Million) by Application (2026-2031)

Table 66. Global Connected Toys Revenue Market Share by Application (2020-2025)

Table 67. Global Connected Toys Revenue Market Share by Application (2026-2031)

Table 68. Global Connected Toys Price (USD/Unit) by Application (2020-2025)

Table 69. Global Connected Toys Price (USD/Unit) by Application (2026-2031)

Table 70. LEGO Group Company Information

Table 71. LEGO Group Description and Business Overview

Table 72. LEGO Group Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 73. LEGO Group Connected Toys Product

Table 74. LEGO Group Recent Developments/Updates

Table 75. Sphero Company Information

Table 76. Sphero Description and Business Overview

Table 77. Sphero Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 78. Sphero Connected Toys Product

Table 79. Sphero Recent Developments/Updates

Table 80. Mattel Company Information

Table 81. Mattel Description and Business Overview

Table 82. Mattel Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 83. Mattel Connected Toys Product

Table 84. Mattel Recent Developments/Updates

Table 85. PLAYMOBIL Company Information

Table 86. PLAYMOBIL Description and Business Overview

Table 87. PLAYMOBIL Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 88. PLAYMOBIL Connected Toys Product

Table 89. PLAYMOBIL Recent Developments/Updates

Table 90. Hasbro Company Information

Table 91. Hasbro Description and Business Overview

Table 92. Hasbro Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 93. Hasbro Connected Toys Product

Table 94. Hasbro Recent Developments/Updates

Table 95. Sony Company Information

Table 96. Sony Description and Business Overview

Table 97. Sony Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 98. Sony Connected Toys Product

Table 99. Sony Recent Developments/Updates

Table 100. K’NEX Company Information

Table 101. K’NEX Description and Business Overview

Table 102. K’NEX Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 103. K’NEX Connected Toys Product

Table 104. K’NEX Recent Developments/Updates

Table 105. Konami Company Information

Table 106. Konami Description and Business Overview

Table 107. Konami Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 108. Konami Connected Toys Product

Table 109. Konami Recent Developments/Updates

Table 110. PlayFusion Company Information

Table 111. PlayFusion Description and Business Overview

Table 112. PlayFusion Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 113. PlayFusion Connected Toys Product

Table 114. PlayFusion Recent Developments/Updates

Table 115. Anki Company Information

Table 116. Anki Description and Business Overview

Table 117. Anki Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 118. Anki Connected Toys Product

Table 119. Anki Recent Developments/Updates

Table 120. WowWee Company Information

Table 121. WowWee Description and Business Overview

Table 122. WowWee Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 123. WowWee Connected Toys Product

Table 124. WowWee Recent Developments/Updates

Table 125. DXTR Labs Company Information

Table 126. DXTR Labs Description and Business Overview

Table 127. DXTR Labs Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 128. DXTR Labs Connected Toys Product

Table 129. DXTR Labs Recent Developments/Updates

Table 130. Leka Company Information

Table 131. Leka Description and Business Overview

Table 132. Leka Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 133. Leka Connected Toys Product

Table 134. Leka Recent Developments/Updates

Table 135. Wonder Workshop Company Information

Table 136. Wonder Workshop Description and Business Overview

Table 137. Wonder Workshop Connected Toys Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)

Table 138. Wonder Workshop Connected Toys Product

Table 139. Wonder Workshop Recent Developments/Updates

Table 140. Key Raw Materials Lists

Table 141. Raw Materials Key Suppliers Lists

Table 142. Connected Toys Distributors List

Table 143. Connected Toys Customers List

Table 144. Connected Toys Market Trends

Table 145. Connected Toys Market Drivers

Table 146. Connected Toys Market Challenges

Table 147. Connected Toys Market Restraints

Table 148. Research Programs/Design for This Report

Table 149. Key Data Information from Secondary Sources

Table 150. Key Data Information from Primary Sources

Table 151. Authors List of This Report

List of Figures

Figure 1. Product Picture of Connected Toys

Figure 2. Global Connected Toys Market Value Comparison by Type (2020-2031) & (US$ Million)

Figure 3. Global Connected Toys Market Share by Type: 2024 & 2031

Figure 4. Smartphone-Connected Toys Product Picture

Figure 5. App-Connected Drones Product Picture

Figure 6. Console-Connected Toys Product Picture

Figure 7. Tablet-Connected Toys Product Picture

Figure 8. Global Connected Toys Market Value by Application (2020-2031) & (US$ Million)

Figure 9. Global Connected Toys Market Share by Application: 2024 & 2031

Figure 10. 2–5 Years

Figure 11. 6–8 Years

Figure 12. 9–12 Years

Figure 13. Teenagers

Figure 14. Global Connected Toys Revenue, (US$ Million), 2020 VS 2024 VS 2031

Figure 15. Global Connected Toys Market Size (2020-2031) & (US$ Million)

Figure 16. Global Connected Toys Sales (2020-2031) & (K Units)

Figure 17. Global Connected Toys Average Price (USD/Unit) & (2020-2031)

Figure 18. Connected Toys Report Years Considered

Figure 19. Connected Toys Sales Share by Manufacturers in 2024

Figure 20. Global Connected Toys Revenue Share by Manufacturers in 2024

Figure 21. Global 5 and 10 Largest Connected Toys Players: Market Share by Revenue in Connected Toys in 2024

Figure 22. Connected Toys Market Share by Company Type (Tier 1, Tier 2, and Tier 3): 2020 VS 2024

Figure 23. Global Connected Toys Market Size by Region (US$ Million): 2020 VS 2024 VS 2031

Figure 24. North America Connected Toys Sales Market Share by Country (2020-2031)

Figure 25. North America Connected Toys Revenue Market Share by Country (2020-2031)

Figure 26. U.S. Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 27. Canada Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 28. Europe Connected Toys Sales Market Share by Country (2020-2031)

Figure 29. Europe Connected Toys Revenue Market Share by Country (2020-2031)

Figure 30. Germany Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 31. France Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 32. U.K. Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 33. Italy Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 34. Russia Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 35. Asia Pacific Connected Toys Sales Market Share by Region (2020-2031)

Figure 36. Asia Pacific Connected Toys Revenue Market Share by Region (2020-2031)

Figure 37. China Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 38. Japan Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 39. South Korea Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 40. India Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 41. Australia Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 42. Taiwan Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 43. Indonesia Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 44. Thailand Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 45. Malaysia Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 46. Philippines Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 47. Latin America Connected Toys Sales Market Share by Country (2020-2031)

Figure 48. Latin America Connected Toys Revenue Market Share by Country (2020-2031)

Figure 49. Mexico Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 50. Brazil Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 51. Argentina Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 52. Middle East and Africa Connected Toys Sales Market Share by Country (2020-2031)

Figure 53. Middle East and Africa Connected Toys Revenue Market Share by Country (2020-2031)

Figure 54. Turkey Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 55. Saudi Arabia Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 56. U.A.E Connected Toys Revenue Growth Rate (2020-2031) & (US$ Million)

Figure 57. Global Sales Market Share of Connected Toys by Type (2020-2031)

Figure 58. Global Revenue Market Share of Connected Toys by Type (2020-2031)

Figure 59. Global Connected Toys Price (USD/Unit) by Type (2020-2031)

Figure 60. Global Sales Market Share of Connected Toys by Application (2020-2031)

Figure 61. Global Revenue Market Share of Connected Toys by Application (2020-2031)

Figure 62. Global Connected Toys Price (USD/Unit) by Application (2020-2031)

Figure 63. Connected Toys Value Chain

Figure 64. Channels of Distribution (Direct Vs Distribution)

Figure 65. Bottom-up and Top-down Approaches for This Report

Figure 66. Data Triangulation

Figure 67. Key Executives Interviewed

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Global Connected Toys Market Research Report 2025

Published Date: September 2025

Report Code: QYRE-Auto-29U2445

Global Connected Toys Market Research Report 2025

FEATURED COMPANIES

Connected Toys Market Size

Connected Toys Market

Report Scope

Scope of Connected Toys Market Report

Core Chapters

FAQ for this report

How fast is Connected Toys Market growing?

What is the Connected Toys Market size in 2031?

Who are the main players in the Connected Toys Market report?

What are the Application segmentation covered in the Connected Toys Market report?

What are the Type segmentation covered in the Connected Toys Market report?

FEATURED COMPANIES

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