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Global Body Composition Software Market Research Report 2025
Published Date: September 2025
|
Report Code: QYRE-Auto-2F20009
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Global Body Composition Software Market Research Report 2025
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Global Body Composition Software Market Research Report 2025

Code: QYRE-Auto-2F20009
Report
September 2025
Pages:79
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

Body Composition Software Market

The global market for Body Composition Software was valued at US$ million in the year 2024 and is projected to reach a revised size of US$ million by 2031, growing at a CAGR of %during the forecast period.
North American market for Body Composition Software is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
Asia-Pacific market for Body Composition Software is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
The global market for Body Composition Software in Fitness and Wellness is estimated to increase from $ million in 2024 to $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
The major global companies of Body Composition Software include Spren, TANITA, Quantib, FitTrace, Bodystat, Linear Software, ImpediMed, MEDICAL IP, Maltron, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Body Composition Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Body Composition Software.
The Body Composition Software market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Body Composition Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Body Composition Software companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation

Scope of Body Composition Software Market Report

Report Metric Details
Report Name Body Composition Software Market
Segment by Type
  • On-premises
  • Cloud Based
Segment by Application
  • Fitness and Wellness
  • Sports Performance
  • Healthcare and Medical
  • Research and Education
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company Spren, TANITA, Quantib, FitTrace, Bodystat, Linear Software, ImpediMed, MEDICAL IP, Maltron
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
  • Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
  • Chapter 3: Detailed analysis of Body Composition Software company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
  • Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
  • Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
  • Chapter 12: The main points and conclusions of the report.

FAQ for this report

Who are the main players in the Body Composition Software Market report?

Ans: The main players in the Body Composition Software Market are Spren, TANITA, Quantib, FitTrace, Bodystat, Linear Software, ImpediMed, MEDICAL IP, Maltron

What are the Application segmentation covered in the Body Composition Software Market report?

Ans: The Applications covered in the Body Composition Software Market report are Fitness and Wellness, Sports Performance, Healthcare and Medical, Research and Education

What are the Type segmentation covered in the Body Composition Software Market report?

Ans: The Types covered in the Body Composition Software Market report are On-premises, Cloud Based

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Body Composition Software Market Size Growth Rate by Type: 2020 VS 2024 VS 2031
1.2.2 On-premises
1.2.3 Cloud Based
1.3 Market by Application
1.3.1 Global Body Composition Software Market Growth by Application: 2020 VS 2024 VS 2031
1.3.2 Fitness and Wellness
1.3.3 Sports Performance
1.3.4 Healthcare and Medical
1.3.5 Research and Education
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Body Composition Software Market Perspective (2020-2031)
2.2 Global Body Composition Software Growth Trends by Region
2.2.1 Global Body Composition Software Market Size by Region: 2020 VS 2024 VS 2031
2.2.2 Body Composition Software Historic Market Size by Region (2020-2025)
2.2.3 Body Composition Software Forecasted Market Size by Region (2026-2031)
2.3 Body Composition Software Market Dynamics
2.3.1 Body Composition Software Industry Trends
2.3.2 Body Composition Software Market Drivers
2.3.3 Body Composition Software Market Challenges
2.3.4 Body Composition Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Body Composition Software Players by Revenue
3.1.1 Global Top Body Composition Software Players by Revenue (2020-2025)
3.1.2 Global Body Composition Software Revenue Market Share by Players (2020-2025)
3.2 Global Body Composition Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players Ranking by Body Composition Software Revenue
3.4 Global Body Composition Software Market Concentration Ratio
3.4.1 Global Body Composition Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Body Composition Software Revenue in 2024
3.5 Global Key Players of Body Composition Software Head office and Area Served
3.6 Global Key Players of Body Composition Software, Product and Application
3.7 Global Key Players of Body Composition Software, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Body Composition Software Breakdown Data by Type
4.1 Global Body Composition Software Historic Market Size by Type (2020-2025)
4.2 Global Body Composition Software Forecasted Market Size by Type (2026-2031)
5 Body Composition Software Breakdown Data by Application
5.1 Global Body Composition Software Historic Market Size by Application (2020-2025)
5.2 Global Body Composition Software Forecasted Market Size by Application (2026-2031)
6 North America
6.1 North America Body Composition Software Market Size (2020-2031)
6.2 North America Body Composition Software Market Growth Rate by Country: 2020 VS 2024 VS 2031
6.3 North America Body Composition Software Market Size by Country (2020-2025)
6.4 North America Body Composition Software Market Size by Country (2026-2031)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Body Composition Software Market Size (2020-2031)
7.2 Europe Body Composition Software Market Growth Rate by Country: 2020 VS 2024 VS 2031
7.3 Europe Body Composition Software Market Size by Country (2020-2025)
7.4 Europe Body Composition Software Market Size by Country (2026-2031)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Body Composition Software Market Size (2020-2031)
8.2 Asia-Pacific Body Composition Software Market Growth Rate by Region: 2020 VS 2024 VS 2031
8.3 Asia-Pacific Body Composition Software Market Size by Region (2020-2025)
8.4 Asia-Pacific Body Composition Software Market Size by Region (2026-2031)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Body Composition Software Market Size (2020-2031)
9.2 Latin America Body Composition Software Market Growth Rate by Country: 2020 VS 2024 VS 2031
9.3 Latin America Body Composition Software Market Size by Country (2020-2025)
9.4 Latin America Body Composition Software Market Size by Country (2026-2031)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Body Composition Software Market Size (2020-2031)
10.2 Middle East & Africa Body Composition Software Market Growth Rate by Country: 2020 VS 2024 VS 2031
10.3 Middle East & Africa Body Composition Software Market Size by Country (2020-2025)
10.4 Middle East & Africa Body Composition Software Market Size by Country (2026-2031)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Spren
11.1.1 Spren Company Details
11.1.2 Spren Business Overview
11.1.3 Spren Body Composition Software Introduction
11.1.4 Spren Revenue in Body Composition Software Business (2020-2025)
11.1.5 Spren Recent Development
11.2 TANITA
11.2.1 TANITA Company Details
11.2.2 TANITA Business Overview
11.2.3 TANITA Body Composition Software Introduction
11.2.4 TANITA Revenue in Body Composition Software Business (2020-2025)
11.2.5 TANITA Recent Development
11.3 Quantib
11.3.1 Quantib Company Details
11.3.2 Quantib Business Overview
11.3.3 Quantib Body Composition Software Introduction
11.3.4 Quantib Revenue in Body Composition Software Business (2020-2025)
11.3.5 Quantib Recent Development
11.4 FitTrace
11.4.1 FitTrace Company Details
11.4.2 FitTrace Business Overview
11.4.3 FitTrace Body Composition Software Introduction
11.4.4 FitTrace Revenue in Body Composition Software Business (2020-2025)
11.4.5 FitTrace Recent Development
11.5 Bodystat
11.5.1 Bodystat Company Details
11.5.2 Bodystat Business Overview
11.5.3 Bodystat Body Composition Software Introduction
11.5.4 Bodystat Revenue in Body Composition Software Business (2020-2025)
11.5.5 Bodystat Recent Development
11.6 Linear Software
11.6.1 Linear Software Company Details
11.6.2 Linear Software Business Overview
11.6.3 Linear Software Body Composition Software Introduction
11.6.4 Linear Software Revenue in Body Composition Software Business (2020-2025)
11.6.5 Linear Software Recent Development
11.7 ImpediMed
11.7.1 ImpediMed Company Details
11.7.2 ImpediMed Business Overview
11.7.3 ImpediMed Body Composition Software Introduction
11.7.4 ImpediMed Revenue in Body Composition Software Business (2020-2025)
11.7.5 ImpediMed Recent Development
11.8 MEDICAL IP
11.8.1 MEDICAL IP Company Details
11.8.2 MEDICAL IP Business Overview
11.8.3 MEDICAL IP Body Composition Software Introduction
11.8.4 MEDICAL IP Revenue in Body Composition Software Business (2020-2025)
11.8.5 MEDICAL IP Recent Development
11.9 Maltron
11.9.1 Maltron Company Details
11.9.2 Maltron Business Overview
11.9.3 Maltron Body Composition Software Introduction
11.9.4 Maltron Revenue in Body Composition Software Business (2020-2025)
11.9.5 Maltron Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.1.1 Research Programs/Design
13.1.1.2 Market Size Estimation
13.1.1.3 Market Breakdown and Data Triangulation
13.1.2 Data Source
13.1.2.1 Secondary Sources
13.1.2.2 Primary Sources
13.2 Author Details
13.3 Disclaimer
List of Tables
 Table 1. Global Body Composition Software Market Size Growth Rate by Type (US$ Million): 2020 VS 2024 VS 2031
 Table 2. Key Players of On-premises
 Table 3. Key Players of Cloud Based
 Table 4. Global Body Composition Software Market Size Growth by Application (US$ Million): 2020 VS 2024 VS 2031
 Table 5. Global Body Composition Software Market Size by Region (US$ Million): 2020 VS 2024 VS 2031
 Table 6. Global Body Composition Software Market Size by Region (2020-2025) & (US$ Million)
 Table 7. Global Body Composition Software Market Share by Region (2020-2025)
 Table 8. Global Body Composition Software Forecasted Market Size by Region (2026-2031) & (US$ Million)
 Table 9. Global Body Composition Software Market Share by Region (2026-2031)
 Table 10. Body Composition Software Market Trends
 Table 11. Body Composition Software Market Drivers
 Table 12. Body Composition Software Market Challenges
 Table 13. Body Composition Software Market Restraints
 Table 14. Global Body Composition Software Revenue by Players (2020-2025) & (US$ Million)
 Table 15. Global Body Composition Software Market Share by Players (2020-2025)
 Table 16. Global Top Body Composition Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Body Composition Software as of 2024)
 Table 17. Ranking of Global Top Body Composition Software Companies by Revenue (US$ Million) in 2024
 Table 18. Global 5 Largest Players Market Share by Body Composition Software Revenue (CR5 and HHI) & (2020-2025)
 Table 19. Global Key Players of Body Composition Software, Headquarters and Area Served
 Table 20. Global Key Players of Body Composition Software, Product and Application
 Table 21. Global Key Players of Body Composition Software, Date of Enter into This Industry
 Table 22. Mergers & Acquisitions, Expansion Plans
 Table 23. Global Body Composition Software Market Size by Type (2020-2025) & (US$ Million)
 Table 24. Global Body Composition Software Revenue Market Share by Type (2020-2025)
 Table 25. Global Body Composition Software Forecasted Market Size by Type (2026-2031) & (US$ Million)
 Table 26. Global Body Composition Software Revenue Market Share by Type (2026-2031)
 Table 27. Global Body Composition Software Market Size by Application (2020-2025) & (US$ Million)
 Table 28. Global Body Composition Software Revenue Market Share by Application (2020-2025)
 Table 29. Global Body Composition Software Forecasted Market Size by Application (2026-2031) & (US$ Million)
 Table 30. Global Body Composition Software Revenue Market Share by Application (2026-2031)
 Table 31. North America Body Composition Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 32. North America Body Composition Software Market Size by Country (2020-2025) & (US$ Million)
 Table 33. North America Body Composition Software Market Size by Country (2026-2031) & (US$ Million)
 Table 34. Europe Body Composition Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 35. Europe Body Composition Software Market Size by Country (2020-2025) & (US$ Million)
 Table 36. Europe Body Composition Software Market Size by Country (2026-2031) & (US$ Million)
 Table 37. Asia-Pacific Body Composition Software Market Size Growth Rate by Region (US$ Million): 2020 VS 2024 VS 2031
 Table 38. Asia-Pacific Body Composition Software Market Size by Region (2020-2025) & (US$ Million)
 Table 39. Asia-Pacific Body Composition Software Market Size by Region (2026-2031) & (US$ Million)
 Table 40. Latin America Body Composition Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 41. Latin America Body Composition Software Market Size by Country (2020-2025) & (US$ Million)
 Table 42. Latin America Body Composition Software Market Size by Country (2026-2031) & (US$ Million)
 Table 43. Middle East & Africa Body Composition Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 44. Middle East & Africa Body Composition Software Market Size by Country (2020-2025) & (US$ Million)
 Table 45. Middle East & Africa Body Composition Software Market Size by Country (2026-2031) & (US$ Million)
 Table 46. Spren Company Details
 Table 47. Spren Business Overview
 Table 48. Spren Body Composition Software Product
 Table 49. Spren Revenue in Body Composition Software Business (2020-2025) & (US$ Million)
 Table 50. Spren Recent Development
 Table 51. TANITA Company Details
 Table 52. TANITA Business Overview
 Table 53. TANITA Body Composition Software Product
 Table 54. TANITA Revenue in Body Composition Software Business (2020-2025) & (US$ Million)
 Table 55. TANITA Recent Development
 Table 56. Quantib Company Details
 Table 57. Quantib Business Overview
 Table 58. Quantib Body Composition Software Product
 Table 59. Quantib Revenue in Body Composition Software Business (2020-2025) & (US$ Million)
 Table 60. Quantib Recent Development
 Table 61. FitTrace Company Details
 Table 62. FitTrace Business Overview
 Table 63. FitTrace Body Composition Software Product
 Table 64. FitTrace Revenue in Body Composition Software Business (2020-2025) & (US$ Million)
 Table 65. FitTrace Recent Development
 Table 66. Bodystat Company Details
 Table 67. Bodystat Business Overview
 Table 68. Bodystat Body Composition Software Product
 Table 69. Bodystat Revenue in Body Composition Software Business (2020-2025) & (US$ Million)
 Table 70. Bodystat Recent Development
 Table 71. Linear Software Company Details
 Table 72. Linear Software Business Overview
 Table 73. Linear Software Body Composition Software Product
 Table 74. Linear Software Revenue in Body Composition Software Business (2020-2025) & (US$ Million)
 Table 75. Linear Software Recent Development
 Table 76. ImpediMed Company Details
 Table 77. ImpediMed Business Overview
 Table 78. ImpediMed Body Composition Software Product
 Table 79. ImpediMed Revenue in Body Composition Software Business (2020-2025) & (US$ Million)
 Table 80. ImpediMed Recent Development
 Table 81. MEDICAL IP Company Details
 Table 82. MEDICAL IP Business Overview
 Table 83. MEDICAL IP Body Composition Software Product
 Table 84. MEDICAL IP Revenue in Body Composition Software Business (2020-2025) & (US$ Million)
 Table 85. MEDICAL IP Recent Development
 Table 86. Maltron Company Details
 Table 87. Maltron Business Overview
 Table 88. Maltron Body Composition Software Product
 Table 89. Maltron Revenue in Body Composition Software Business (2020-2025) & (US$ Million)
 Table 90. Maltron Recent Development
 Table 91. Research Programs/Design for This Report
 Table 92. Key Data Information from Secondary Sources
 Table 93. Key Data Information from Primary Sources
 Table 94. Authors List of This Report


List of Figures
 Figure 1. Body Composition Software Picture
 Figure 2. Global Body Composition Software Market Size Comparison by Type (2020-2031) & (US$ Million)
 Figure 3. Global Body Composition Software Market Share by Type: 2024 VS 2031
 Figure 4. On-premises Features
 Figure 5. Cloud Based Features
 Figure 6. Global Body Composition Software Market Size by Application (2020-2031) & (US$ Million)
 Figure 7. Global Body Composition Software Market Share by Application: 2024 VS 2031
 Figure 8. Fitness and Wellness Case Studies
 Figure 9. Sports Performance Case Studies
 Figure 10. Healthcare and Medical Case Studies
 Figure 11. Research and Education Case Studies
 Figure 12. Body Composition Software Report Years Considered
 Figure 13. Global Body Composition Software Market Size (US$ Million), Year-over-Year: 2020-2031
 Figure 14. Global Body Composition Software Market Size, (US$ Million), 2020 VS 2024 VS 2031
 Figure 15. Global Body Composition Software Market Share by Region: 2024 VS 2031
 Figure 16. Global Body Composition Software Market Share by Players in 2024
 Figure 17. Global Top Body Composition Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Body Composition Software as of 2024)
 Figure 18. The Top 10 and 5 Players Market Share by Body Composition Software Revenue in 2024
 Figure 19. North America Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 20. North America Body Composition Software Market Share by Country (2020-2031)
 Figure 21. United States Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 22. Canada Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 23. Europe Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 24. Europe Body Composition Software Market Share by Country (2020-2031)
 Figure 25. Germany Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 26. France Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 27. U.K. Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 28. Italy Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 29. Russia Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 30. Nordic Countries Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 31. Asia-Pacific Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 32. Asia-Pacific Body Composition Software Market Share by Region (2020-2031)
 Figure 33. China Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 34. Japan Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 35. South Korea Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 36. Southeast Asia Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 37. India Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 38. Australia Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 39. Latin America Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 40. Latin America Body Composition Software Market Share by Country (2020-2031)
 Figure 41. Mexico Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 42. Brazil Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 43. Middle East & Africa Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 44. Middle East & Africa Body Composition Software Market Share by Country (2020-2031)
 Figure 45. Turkey Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 46. Saudi Arabia Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 47. UAE Body Composition Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 48. Spren Revenue Growth Rate in Body Composition Software Business (2020-2025)
 Figure 49. TANITA Revenue Growth Rate in Body Composition Software Business (2020-2025)
 Figure 50. Quantib Revenue Growth Rate in Body Composition Software Business (2020-2025)
 Figure 51. FitTrace Revenue Growth Rate in Body Composition Software Business (2020-2025)
 Figure 52. Bodystat Revenue Growth Rate in Body Composition Software Business (2020-2025)
 Figure 53. Linear Software Revenue Growth Rate in Body Composition Software Business (2020-2025)
 Figure 54. ImpediMed Revenue Growth Rate in Body Composition Software Business (2020-2025)
 Figure 55. MEDICAL IP Revenue Growth Rate in Body Composition Software Business (2020-2025)
 Figure 56. Maltron Revenue Growth Rate in Body Composition Software Business (2020-2025)
 Figure 57. Bottom-up and Top-down Approaches for This Report
 Figure 58. Data Triangulation
 Figure 59. Key Executives Interviewed
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