Global Live Streaming Video Platform Market Size, Manufacturers, Supply Chain, Sales Channel and Clients, 2022-2028

Live Streaming Video Platform Market Outlook - 2028

Considering the economic change due to COVID-19 and Russia-Ukraine War Influence, the global Live Streaming Video Platform market is projected to reach US$ 138400 million by 2028 from an estimated US$ 46580 million in 2022, at a CAGR of 19.9% during 2023 and 2028.

The industry's leading producers are Kuaishou, YY and Twitch, with revenue ratios of 17.13%, 14.48% and 12.28%, respectively, in 2019.

Live Streaming Video Platform 

Live streaming refers to online streaming media simultaneously recorded and broadcast in real time. Live Streaming Video Platform is a place where people can share their own videos to others. In general, streaming platforms generate revenue from below sources, while utilizing a “free-to-use” model.

Advertising -- digital advertising can include pre-roll clips on stream or throughout the platform website. A large majority of advertising revenue typically accrues to the platform directly.

Subscriptions -- users can sign up for subscriptions that allow for improved viewing (i.e. ad-free) or increased interactivity (chat with streamers, emojis). For the platforms that offer subscriptions, the platforms typically receive a meaningful take rate.

Donations & Virtual Gifts -- viewers may make donations and or virtual gifts to their favourite streamers, many times in an attempt to have their name called out on stream. Platforms typically take a significant cut of donation and/or virtual gifting revenues, but it varies significantly amongst platforms.

Live Streaming Video Platform Market Insights

This report aims to provide a comprehensive presentation of the global market for Live Streaming Video Platform, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyse their position in the current marketplace, and make informed business decisions regarding Live Streaming Video Platform.

The Live Streaming Video Platform market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2021 as the base year, with history and forecast data for the period from 2017 to 2028. This report segments the global Live Streaming Video Platform market comprehensively. Regional market sizes, concerning products by type, by application, and by players, are also provided. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.

For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

The report will help the Live Streaming Video Platform companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, product type, application, and regions.

Live Streaming Video Platform Market Key Companies & Market Share Insights

In this section, the readers will gain an understanding of the key players competing. This report has studied the key growth strategies, such as innovative trends and developments, intensification of product portfolio, mergers and acquisitions, collaborations, new product innovation, and geographical expansion, undertaken by these participants to maintain their presence. Apart from business strategies, the study includes current developments and key financials. The readers will also get access to the data related to global revenue by companies for the period 2017-2022. This all-inclusive report will certainly serve the clients to stay updated and make effective decisions in their businesses. Some of the prominent players reviewed in the research report include:

• Kuaishou
• YY
• Twitch
• Tencent Music Entertainment (TME)
• Momo
• Douyu
• ByteDance
• YouTube
• Inke
• Huajiao
• Yizhibo (Weibo)
• Twitter (Periscope)
• Brightcove (Ooyala)
• Uplive
• Mixer
• Facebook
• Instagram
• Snapchat
• Vimeo (Livestream)
• IBM Cloud Video

Live Streaming Video Platform Market Segments Review

Product Type Insights

Global markets are presented by Live Streaming Video Platform type, along with growth forecasts through 2028. Estimates on revenue are based on the price in the supply chain at which the Live Streaming Video Platform are procured by the companies.

This report has studied every segment and provided the market size using historical data. They have also talked about the growth opportunities that the segment may pose in the future. This study bestows revenue data by type, and during the historical period (2017-2022) and forecast period (2023-2028).

Live Streaming Video Platform Market Segment by Type

• B2B
• B2C

Application Insights

This report has provided the market size (revenue data) by application, during the historical period (2017-2022) and forecast period (2023-2028).

This report also outlines the market trends of each segment and consumer behaviors impacting the Live Streaming Video Platform market and what implications these may have on the industry's future. This report can help to understand the relevant market and consumer trends that are driving the Live Streaming Video Platform market.

Live Streaming Video Platform Market Segment by Application

• Music, Dancing and Talk Shows
• Game
• Dating Shows
• Outdoor Activities and Sports
• Others

Regional Outlook

This section of the report provides key insights regarding various regions and the key players operating in each region. Economic, social, environmental, technological, and political factors have been taken into consideration while assessing the growth of the particular region/country. The readers will also get their hands on the revenue of each region and country for the period 2017-2028.

The market has been segmented into various major geographies, including North America, Europe, Asia-Pacific, South America, Middle East & Africa. Detailed analysis of major countries such as the USA, Germany, the U.K., Italy, France, China, Japan, South Korea, Southeast Asia, and India will be covered within the regional segment. For market estimates, data are going to be provided for 2021 because of the base year, with estimates for 2022 and forecast revenue for 2028.

• North America
• United States
• Canada
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia-Pacific
• China
• Japan
• South Korea
• India
• Southeast Asia
• Australia
• Rest of Asia-Pacific
• Latin America
• Mexico
• Brazil
• Argentina
• Rest of Latin America
• Middle East & Africa
• Turkey
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Reasons to Buy This Report

• This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Live Streaming Video Platform market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
• This report will help stakeholders to understand the global industry status and trends of Live Streaming Video Platform and provides them with information on key market drivers, restraints, challenges, and opportunities.
• This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in value), competitor ecosystem, new product development, expansion, and acquisition.
• This report stays updated with novel technology integration, features, and the latest developments in the market
• This report helps stakeholders to understand the COVID-19 and Russia-Ukraine War Influence on the Live Streaming Video Platform industry.
• This report helps stakeholders to gain insights into which regions to target globally.
• This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Live Streaming Video Platform.
• This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.\