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Global AB Testing Software Market Research Report 2024
Published Date: February 2024
|
Report Code: QYRE-Auto-39C6618
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Global AB Testing Software Market Research Report 2024

Code: QYRE-Auto-39C6618
Report
February 2024
Pages:105
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES
FEATURED COMPANIES
VWO
AB Tasty
Instapage
Dynamic Yield
Adobe
Freshworks
Unbounce
Qubit
Kibo (Monetate)
Kameleoon
Rock Content (ion)
SiteSpect
Evolv Ascend
Omniconvert
Convert
Landingi
NotifyVisitors
Crazy Egg
Leanplum
Oracle
Webtrends Optimize
Salesforce (Evergage)

AB Testing Software Market Size

The global AB Testing Software market was valued at US$ 680 million in 2023 and is anticipated to reach US$ 1396.7 million by 2030, witnessing a CAGR of 10.7% during the forecast period 2024-2030.

AB Testing Software Market

AB Testing Software Market

A/B testing, also called split testing or bucket testing, is a method of comparing two versions of a webpage or app against each other to determine which one performs better. A/B Testing can take the guesswork out of website optimization and enables data-informed decisions that shift business conversations from "we think" to "we know."
Global AB Testing Software key players include Adobe, Optimizely, AB Tasty, Oracle, Freshworks, etc. Global top five manufacturers hold a share over 50%.
North America is the largest market, with a share about 45%, followed by Europe and China, both have a share about 40 percent.
In terms of product, Web Based is the largest segment, with a share about 55%. And in terms of application, the largest application is Large Enterprises, followed by SMEs.
This report aims to provide a comprehensive presentation of the global market for AB Testing Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding AB Testing Software.

Report Scope

The AB Testing Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global AB Testing Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the AB Testing Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation

Scope of AB Testing Software Market Report

Report Metric Details
Report Name AB Testing Software Market
Accounted market size in 2023 US$ 680 million
Forecasted market size in 2030 US$ 1396.7 million
CAGR 10.7%
Base Year 2023
Forecasted years 2024 - 2030
Segment by Type
  • Web Based
  • Mobile Based
  • Full Stack
Segment by Application
  • Large Enterprises
  • SMEs
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company VWO, AB Tasty, Instapage, Dynamic Yield, Adobe, Freshworks, Unbounce, Qubit, Kibo (Monetate), Kameleoon, Rock Content (ion), Salesforce (Evergage), SiteSpect, Evolv Ascend, Omniconvert, Convert, Landingi, NotifyVisitors, Crazy Egg, Leanplum, Oracle, Webtrends Optimize
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
  • Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
  • Chapter 3: Detailed analysis of AB Testing Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
  • Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
  • Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
  • Chapter 12: The main points and conclusions of the report.

FAQ for this report

How fast is AB Testing Software Market growing?

Ans: The AB Testing Software Market witnessing a CAGR of 10.7% during the forecast period 2024-2030.

What is the AB Testing Software Market size in 2030?

Ans: The AB Testing Software Market size in 2030 will be US$ 1396.7 million.

What is the market share of major companies in AB Testing Software Market?

Ans: Global top five manufacturers hold a share over 50%.

What is the AB Testing Software Market share by type?

Ans: In terms of product, Web Based is the largest segment, with a share about 55%.

Who are the main players in the AB Testing Software Market report?

Ans: The main players in the AB Testing Software Market are VWO, AB Tasty, Instapage, Dynamic Yield, Adobe, Freshworks, Unbounce, Qubit, Kibo (Monetate), Kameleoon, Rock Content (ion), Salesforce (Evergage), SiteSpect, Evolv Ascend, Omniconvert, Convert, Landingi, NotifyVisitors, Crazy Egg, Leanplum, Oracle, Webtrends Optimize

What are the Application segmentation covered in the AB Testing Software Market report?

Ans: The Applications covered in the AB Testing Software Market report are Large Enterprises, SMEs

What are the Type segmentation covered in the AB Testing Software Market report?

Ans: The Types covered in the AB Testing Software Market report are Web Based, Mobile Based, Full Stack

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global AB Testing Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Web Based
1.2.3 Mobile Based
1.2.4 Full Stack
1.3 Market by Application
1.3.1 Global AB Testing Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global AB Testing Software Market Perspective (2019-2030)
2.2 AB Testing Software Growth Trends by Region
2.2.1 Global AB Testing Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 AB Testing Software Historic Market Size by Region (2019-2024)
2.2.3 AB Testing Software Forecasted Market Size by Region (2025-2030)
2.3 AB Testing Software Market Dynamics
2.3.1 AB Testing Software Industry Trends
2.3.2 AB Testing Software Market Drivers
2.3.3 AB Testing Software Market Challenges
2.3.4 AB Testing Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top AB Testing Software Players by Revenue
3.1.1 Global Top AB Testing Software Players by Revenue (2019-2024)
3.1.2 Global AB Testing Software Revenue Market Share by Players (2019-2024)
3.2 Global AB Testing Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by AB Testing Software Revenue
3.4 Global AB Testing Software Market Concentration Ratio
3.4.1 Global AB Testing Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by AB Testing Software Revenue in 2023
3.5 AB Testing Software Key Players Head office and Area Served
3.6 Key Players AB Testing Software Product Solution and Service
3.7 Date of Enter into AB Testing Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 AB Testing Software Breakdown Data by Type
4.1 Global AB Testing Software Historic Market Size by Type (2019-2024)
4.2 Global AB Testing Software Forecasted Market Size by Type (2025-2030)
5 AB Testing Software Breakdown Data by Application
5.1 Global AB Testing Software Historic Market Size by Application (2019-2024)
5.2 Global AB Testing Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America AB Testing Software Market Size (2019-2030)
6.2 North America AB Testing Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America AB Testing Software Market Size by Country (2019-2024)
6.4 North America AB Testing Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe AB Testing Software Market Size (2019-2030)
7.2 Europe AB Testing Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe AB Testing Software Market Size by Country (2019-2024)
7.4 Europe AB Testing Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific AB Testing Software Market Size (2019-2030)
8.2 Asia-Pacific AB Testing Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific AB Testing Software Market Size by Region (2019-2024)
8.4 Asia-Pacific AB Testing Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America AB Testing Software Market Size (2019-2030)
9.2 Latin America AB Testing Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America AB Testing Software Market Size by Country (2019-2024)
9.4 Latin America AB Testing Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa AB Testing Software Market Size (2019-2030)
10.2 Middle East & Africa AB Testing Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa AB Testing Software Market Size by Country (2019-2024)
10.4 Middle East & Africa AB Testing Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 VWO
11.1.1 VWO Company Detail
11.1.2 VWO Business Overview
11.1.3 VWO AB Testing Software Introduction
11.1.4 VWO Revenue in AB Testing Software Business (2019-2024)
11.1.5 VWO Recent Development
11.2 AB Tasty
11.2.1 AB Tasty Company Detail
11.2.2 AB Tasty Business Overview
11.2.3 AB Tasty AB Testing Software Introduction
11.2.4 AB Tasty Revenue in AB Testing Software Business (2019-2024)
11.2.5 AB Tasty Recent Development
11.3 Instapage
11.3.1 Instapage Company Detail
11.3.2 Instapage Business Overview
11.3.3 Instapage AB Testing Software Introduction
11.3.4 Instapage Revenue in AB Testing Software Business (2019-2024)
11.3.5 Instapage Recent Development
11.4 Dynamic Yield
11.4.1 Dynamic Yield Company Detail
11.4.2 Dynamic Yield Business Overview
11.4.3 Dynamic Yield AB Testing Software Introduction
11.4.4 Dynamic Yield Revenue in AB Testing Software Business (2019-2024)
11.4.5 Dynamic Yield Recent Development
11.5 Adobe
11.5.1 Adobe Company Detail
11.5.2 Adobe Business Overview
11.5.3 Adobe AB Testing Software Introduction
11.5.4 Adobe Revenue in AB Testing Software Business (2019-2024)
11.5.5 Adobe Recent Development
11.6 Freshworks
11.6.1 Freshworks Company Detail
11.6.2 Freshworks Business Overview
11.6.3 Freshworks AB Testing Software Introduction
11.6.4 Freshworks Revenue in AB Testing Software Business (2019-2024)
11.6.5 Freshworks Recent Development
11.7 Unbounce
11.7.1 Unbounce Company Detail
11.7.2 Unbounce Business Overview
11.7.3 Unbounce AB Testing Software Introduction
11.7.4 Unbounce Revenue in AB Testing Software Business (2019-2024)
11.7.5 Unbounce Recent Development
11.8 Qubit
11.8.1 Qubit Company Detail
11.8.2 Qubit Business Overview
11.8.3 Qubit AB Testing Software Introduction
11.8.4 Qubit Revenue in AB Testing Software Business (2019-2024)
11.8.5 Qubit Recent Development
11.9 Kibo (Monetate)
11.9.1 Kibo (Monetate) Company Detail
11.9.2 Kibo (Monetate) Business Overview
11.9.3 Kibo (Monetate) AB Testing Software Introduction
11.9.4 Kibo (Monetate) Revenue in AB Testing Software Business (2019-2024)
11.9.5 Kibo (Monetate) Recent Development
11.10 Kameleoon
11.10.1 Kameleoon Company Detail
11.10.2 Kameleoon Business Overview
11.10.3 Kameleoon AB Testing Software Introduction
11.10.4 Kameleoon Revenue in AB Testing Software Business (2019-2024)
11.10.5 Kameleoon Recent Development
11.11 Rock Content (ion)
11.11.1 Rock Content (ion) Company Detail
11.11.2 Rock Content (ion) Business Overview
11.11.3 Rock Content (ion) AB Testing Software Introduction
11.11.4 Rock Content (ion) Revenue in AB Testing Software Business (2019-2024)
11.11.5 Rock Content (ion) Recent Development
11.12 Salesforce (Evergage)
11.12.1 Salesforce (Evergage) Company Detail
11.12.2 Salesforce (Evergage) Business Overview
11.12.3 Salesforce (Evergage) AB Testing Software Introduction
11.12.4 Salesforce (Evergage) Revenue in AB Testing Software Business (2019-2024)
11.12.5 Salesforce (Evergage) Recent Development
11.13 SiteSpect
11.13.1 SiteSpect Company Detail
11.13.2 SiteSpect Business Overview
11.13.3 SiteSpect AB Testing Software Introduction
11.13.4 SiteSpect Revenue in AB Testing Software Business (2019-2024)
11.13.5 SiteSpect Recent Development
11.14 Evolv Ascend
11.14.1 Evolv Ascend Company Detail
11.14.2 Evolv Ascend Business Overview
11.14.3 Evolv Ascend AB Testing Software Introduction
11.14.4 Evolv Ascend Revenue in AB Testing Software Business (2019-2024)
11.14.5 Evolv Ascend Recent Development
11.15 Omniconvert
11.15.1 Omniconvert Company Detail
11.15.2 Omniconvert Business Overview
11.15.3 Omniconvert AB Testing Software Introduction
11.15.4 Omniconvert Revenue in AB Testing Software Business (2019-2024)
11.15.5 Omniconvert Recent Development
11.16 Convert
11.16.1 Convert Company Detail
11.16.2 Convert Business Overview
11.16.3 Convert AB Testing Software Introduction
11.16.4 Convert Revenue in AB Testing Software Business (2019-2024)
11.16.5 Convert Recent Development
11.17 Landingi
11.17.1 Landingi Company Detail
11.17.2 Landingi Business Overview
11.17.3 Landingi AB Testing Software Introduction
11.17.4 Landingi Revenue in AB Testing Software Business (2019-2024)
11.17.5 Landingi Recent Development
11.18 NotifyVisitors
11.18.1 NotifyVisitors Company Detail
11.18.2 NotifyVisitors Business Overview
11.18.3 NotifyVisitors AB Testing Software Introduction
11.18.4 NotifyVisitors Revenue in AB Testing Software Business (2019-2024)
11.18.5 NotifyVisitors Recent Development
11.19 Crazy Egg
11.19.1 Crazy Egg Company Detail
11.19.2 Crazy Egg Business Overview
11.19.3 Crazy Egg AB Testing Software Introduction
11.19.4 Crazy Egg Revenue in AB Testing Software Business (2019-2024)
11.19.5 Crazy Egg Recent Development
11.20 Leanplum
11.20.1 Leanplum Company Detail
11.20.2 Leanplum Business Overview
11.20.3 Leanplum AB Testing Software Introduction
11.20.4 Leanplum Revenue in AB Testing Software Business (2019-2024)
11.20.5 Leanplum Recent Development
11.21 Oracle
11.21.1 Oracle Company Detail
11.21.2 Oracle Business Overview
11.21.3 Oracle AB Testing Software Introduction
11.21.4 Oracle Revenue in AB Testing Software Business (2019-2024)
11.21.5 Oracle Recent Development
11.22 Webtrends Optimize
11.22.1 Webtrends Optimize Company Detail
11.22.2 Webtrends Optimize Business Overview
11.22.3 Webtrends Optimize AB Testing Software Introduction
11.22.4 Webtrends Optimize Revenue in AB Testing Software Business (2019-2024)
11.22.5 Webtrends Optimize Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
FEATURED COMPANIES
VWO
AB Tasty
Instapage
Dynamic Yield
Adobe
Freshworks
Unbounce
Qubit
Kibo (Monetate)
Kameleoon
Rock Content (ion)
SiteSpect
Evolv Ascend
Omniconvert
Convert
Landingi
NotifyVisitors
Crazy Egg
Leanplum
Oracle
Webtrends Optimize
Salesforce (Evergage)
List of Tables
    Table 1. Global AB Testing Software Market Size Growth Rate by Type (US$ Million): 2019 VS 2023 VS 2030
    Table 2. Key Players of Web Based
    Table 3. Key Players of Mobile Based
    Table 4. Key Players of Full Stack
    Table 5. Global AB Testing Software Market Size Growth by Application (US$ Million): 2019 VS 2023 VS 2030
    Table 6. Global AB Testing Software Market Size by Region (US$ Million): 2019 VS 2023 VS 2030
    Table 7. Global AB Testing Software Market Size by Region (2019-2024) & (US$ Million)
    Table 8. Global AB Testing Software Market Share by Region (2019-2024)
    Table 9. Global AB Testing Software Forecasted Market Size by Region (2025-2030) & (US$ Million)
    Table 10. Global AB Testing Software Market Share by Region (2025-2030)
    Table 11. AB Testing Software Market Trends
    Table 12. AB Testing Software Market Drivers
    Table 13. AB Testing Software Market Challenges
    Table 14. AB Testing Software Market Restraints
    Table 15. Global AB Testing Software Revenue by Players (2019-2024) & (US$ Million)
    Table 16. Global AB Testing Software Market Share by Players (2019-2024)
    Table 17. Global Top AB Testing Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in AB Testing Software as of 2023)
    Table 18. Ranking of Global Top AB Testing Software Companies by Revenue (US$ Million) in 2023
    Table 19. Global 5 Largest Players Market Share by AB Testing Software Revenue (CR5 and HHI) & (2019-2024)
    Table 20. Key Players Headquarters and Area Served
    Table 21. Key Players AB Testing Software Product Solution and Service
    Table 22. Date of Enter into AB Testing Software Market
    Table 23. Mergers & Acquisitions, Expansion Plans
    Table 24. Global AB Testing Software Market Size by Type (2019-2024) & (US$ Million)
    Table 25. Global AB Testing Software Revenue Market Share by Type (2019-2024)
    Table 26. Global AB Testing Software Forecasted Market Size by Type (2025-2030) & (US$ Million)
    Table 27. Global AB Testing Software Revenue Market Share by Type (2025-2030)
    Table 28. Global AB Testing Software Market Size by Application (2019-2024) & (US$ Million)
    Table 29. Global AB Testing Software Revenue Market Share by Application (2019-2024)
    Table 30. Global AB Testing Software Forecasted Market Size by Application (2025-2030) & (US$ Million)
    Table 31. Global AB Testing Software Revenue Market Share by Application (2025-2030)
    Table 32. North America AB Testing Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 33. North America AB Testing Software Market Size by Country (2019-2024) & (US$ Million)
    Table 34. North America AB Testing Software Market Size by Country (2025-2030) & (US$ Million)
    Table 35. Europe AB Testing Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 36. Europe AB Testing Software Market Size by Country (2019-2024) & (US$ Million)
    Table 37. Europe AB Testing Software Market Size by Country (2025-2030) & (US$ Million)
    Table 38. Asia-Pacific AB Testing Software Market Size Growth Rate by Region (US$ Million): 2019 VS 2023 VS 2030
    Table 39. Asia-Pacific AB Testing Software Market Size by Region (2019-2024) & (US$ Million)
    Table 40. Asia-Pacific AB Testing Software Market Size by Region (2025-2030) & (US$ Million)
    Table 41. Latin America AB Testing Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 42. Latin America AB Testing Software Market Size by Country (2019-2024) & (US$ Million)
    Table 43. Latin America AB Testing Software Market Size by Country (2025-2030) & (US$ Million)
    Table 44. Middle East & Africa AB Testing Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 45. Middle East & Africa AB Testing Software Market Size by Country (2019-2024) & (US$ Million)
    Table 46. Middle East & Africa AB Testing Software Market Size by Country (2025-2030) & (US$ Million)
    Table 47. VWO Company Detail
    Table 48. VWO Business Overview
    Table 49. VWO AB Testing Software Product
    Table 50. VWO Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 51. VWO Recent Development
    Table 52. AB Tasty Company Detail
    Table 53. AB Tasty Business Overview
    Table 54. AB Tasty AB Testing Software Product
    Table 55. AB Tasty Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 56. AB Tasty Recent Development
    Table 57. Instapage Company Detail
    Table 58. Instapage Business Overview
    Table 59. Instapage AB Testing Software Product
    Table 60. Instapage Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 61. Instapage Recent Development
    Table 62. Dynamic Yield Company Detail
    Table 63. Dynamic Yield Business Overview
    Table 64. Dynamic Yield AB Testing Software Product
    Table 65. Dynamic Yield Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 66. Dynamic Yield Recent Development
    Table 67. Adobe Company Detail
    Table 68. Adobe Business Overview
    Table 69. Adobe AB Testing Software Product
    Table 70. Adobe Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 71. Adobe Recent Development
    Table 72. Freshworks Company Detail
    Table 73. Freshworks Business Overview
    Table 74. Freshworks AB Testing Software Product
    Table 75. Freshworks Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 76. Freshworks Recent Development
    Table 77. Unbounce Company Detail
    Table 78. Unbounce Business Overview
    Table 79. Unbounce AB Testing Software Product
    Table 80. Unbounce Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 81. Unbounce Recent Development
    Table 82. Qubit Company Detail
    Table 83. Qubit Business Overview
    Table 84. Qubit AB Testing Software Product
    Table 85. Qubit Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 86. Qubit Recent Development
    Table 87. Kibo (Monetate) Company Detail
    Table 88. Kibo (Monetate) Business Overview
    Table 89. Kibo (Monetate) AB Testing Software Product
    Table 90. Kibo (Monetate) Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 91. Kibo (Monetate) Recent Development
    Table 92. Kameleoon Company Detail
    Table 93. Kameleoon Business Overview
    Table 94. Kameleoon AB Testing Software Product
    Table 95. Kameleoon Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 96. Kameleoon Recent Development
    Table 97. Rock Content (ion) Company Detail
    Table 98. Rock Content (ion) Business Overview
    Table 99. Rock Content (ion) AB Testing Software Product
    Table 100. Rock Content (ion) Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 101. Rock Content (ion) Recent Development
    Table 102. Salesforce (Evergage) Company Detail
    Table 103. Salesforce (Evergage) Business Overview
    Table 104. Salesforce (Evergage) AB Testing Software Product
    Table 105. Salesforce (Evergage) Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 106. Salesforce (Evergage) Recent Development
    Table 107. SiteSpect Company Detail
    Table 108. SiteSpect Business Overview
    Table 109. SiteSpect AB Testing Software Product
    Table 110. SiteSpect Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 111. SiteSpect Recent Development
    Table 112. Evolv Ascend Company Detail
    Table 113. Evolv Ascend Business Overview
    Table 114. Evolv Ascend AB Testing Software Product
    Table 115. Evolv Ascend Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 116. Evolv Ascend Recent Development
    Table 117. Omniconvert Company Detail
    Table 118. Omniconvert Business Overview
    Table 119. Omniconvert AB Testing Software Product
    Table 120. Omniconvert Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 121. Omniconvert Recent Development
    Table 122. Convert Company Detail
    Table 123. Convert Business Overview
    Table 124. Convert AB Testing Software Product
    Table 125. Convert Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 126. Convert Recent Development
    Table 127. Landingi Company Detail
    Table 128. Landingi Business Overview
    Table 129. Landingi AB Testing Software Product
    Table 130. Landingi Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 131. Landingi Recent Development
    Table 132. NotifyVisitors Company Detail
    Table 133. NotifyVisitors Business Overview
    Table 134. NotifyVisitors AB Testing Software Product
    Table 135. NotifyVisitors Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 136. NotifyVisitors Recent Development
    Table 137. Crazy Egg Company Detail
    Table 138. Crazy Egg Business Overview
    Table 139. Crazy Egg AB Testing Software Product
    Table 140. Crazy Egg Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 141. Crazy Egg Recent Development
    Table 142. Leanplum Company Detail
    Table 143. Leanplum Business Overview
    Table 144. Leanplum AB Testing Software Product
    Table 145. Leanplum Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 146. Leanplum Recent Development
    Table 147. Oracle Company Detail
    Table 148. Oracle Business Overview
    Table 149. Oracle AB Testing Software Product
    Table 150. Oracle Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 151. Oracle Recent Development
    Table 152. Webtrends Optimize Company Detail
    Table 153. Webtrends Optimize Business Overview
    Table 154. Webtrends Optimize AB Testing Software Product
    Table 155. Webtrends Optimize Revenue in AB Testing Software Business (2019-2024) & (US$ Million)
    Table 156. Webtrends Optimize Recent Development
    Table 157. Research Programs/Design for This Report
    Table 158. Key Data Information from Secondary Sources
    Table 159. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global AB Testing Software Market Size Comparison by Type (2024-2030) & (US$ Million)
    Figure 2. Global AB Testing Software Market Share by Type: 2023 VS 2030
    Figure 3. Web Based Features
    Figure 4. Mobile Based Features
    Figure 5. Full Stack Features
    Figure 6. Global AB Testing Software Market Size Comparison by Application (2024-2030) & (US$ Million)
    Figure 7. Global AB Testing Software Market Share by Application: 2023 VS 2030
    Figure 8. Large Enterprises Case Studies
    Figure 9. SMEs Case Studies
    Figure 10. AB Testing Software Report Years Considered
    Figure 11. Global AB Testing Software Market Size (US$ Million), Year-over-Year: 2019-2030
    Figure 12. Global AB Testing Software Market Size, (US$ Million), 2019 VS 2023 VS 2030
    Figure 13. Global AB Testing Software Market Share by Region: 2023 VS 2030
    Figure 14. Global AB Testing Software Market Share by Players in 2023
    Figure 15. Global Top AB Testing Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in AB Testing Software as of 2023)
    Figure 16. The Top 10 and 5 Players Market Share by AB Testing Software Revenue in 2023
    Figure 17. North America AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 18. North America AB Testing Software Market Share by Country (2019-2030)
    Figure 19. United States AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 20. Canada AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 21. Europe AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 22. Europe AB Testing Software Market Share by Country (2019-2030)
    Figure 23. Germany AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 24. France AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 25. U.K. AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 26. Italy AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 27. Russia AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 28. Nordic Countries AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 29. Asia-Pacific AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 30. Asia-Pacific AB Testing Software Market Share by Region (2019-2030)
    Figure 31. China AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 32. Japan AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 33. South Korea AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 34. Southeast Asia AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 35. India AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 36. Australia AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 37. Latin America AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 38. Latin America AB Testing Software Market Share by Country (2019-2030)
    Figure 39. Mexico AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 40. Brazil AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 41. Middle East & Africa AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 42. Middle East & Africa AB Testing Software Market Share by Country (2019-2030)
    Figure 43. Turkey AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 44. Saudi Arabia AB Testing Software Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 45. VWO Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 46. AB Tasty Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 47. Instapage Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 48. Dynamic Yield Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 49. Adobe Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 50. Freshworks Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 51. Unbounce Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 52. Qubit Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 53. Kibo (Monetate) Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 54. Kameleoon Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 55. Rock Content (ion) Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 56. Salesforce (Evergage) Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 57. SiteSpect Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 58. Evolv Ascend Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 59. Omniconvert Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 60. Convert Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 61. Landingi Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 62. NotifyVisitors Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 63. Crazy Egg Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 64. Leanplum Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 65. Oracle Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 66. Webtrends Optimize Revenue Growth Rate in AB Testing Software Business (2019-2024)
    Figure 67. Bottom-up and Top-down Approaches for This Report
    Figure 68. Data Triangulation
    Figure 69. Key Executives Interviewed
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