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Global Outdoor Advertising Market Research Report 2023
Published Date: March 2023
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Report Code: QYRE-Auto-6P3155
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Global Outdoor Advertising Market Research Report 2023

Code: QYRE-Auto-6P3155
Report
March 2023
Pages:108
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

Global Outdoor Advertising Market

Outdoor advertising, also known as out-of-home advertising, is advertising that reaches consumers when they are outside their homes.
Outdoor advertising is aimed at all the public, so it is difficult to choose specific target objects, but outdoor advertising can display the image and brand of the company in a fixed place for a long time, so it is very effective for improving the popularity of the company and the brand.
The global Outdoor Advertising market was valued at US$ million in 2022 and is anticipated to reach US$ million by 2029, witnessing a CAGR of % during the forecast period 2023-2029. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
Key manufacturers of outdoor advertising in the Asia-Pacific region include JCDecaux, Focus Media, and oOh! Media Limited, Asiaray Media Group Limited, Move Media Pte Ltd, Mediacorp Pte Ltd., Dentsu Inc., Beijing Bashi Media, Quotient Technology, Ströer and OUTFLONT Media (CBS), among which the top three manufacturers hold more than 15% of the market share, and the largest manufacturer is Focus Media. The production of outdoor advertising in the Asia-Pacific region is mainly distributed in Japan, Thailand, Indonesia, Philippines and Malaysia, among which the top five production regions account for nearly 40% of the market share. At present, Japan is the largest production region, accounting for more than 30% of the market share. In terms of products, the traditional market share is close to 60%, and the relative growth of digital is faster. In terms of application, large enterprise is the first application field, accounting for nearly 80% of the market share, followed by small and medium-sized enterprises.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Outdoor Advertising, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Outdoor Advertising.
The Outdoor Advertising market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2022 as the base year, with history and forecast data for the period from 2018 to 2029. This report segments the global Outdoor Advertising market comprehensively. Regional market sizes, concerning products by type, by application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Outdoor Advertising companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by type, by application, and by regions.

Key Segmentations

By Company

  • JCDecaux
  • Focus Media
  • oOh!media Limited
  • Asiaray Media Group Limited
  • Moove Media Pte Ltd​
  • Mediacorp Pte Ltd.
  • Dentsu Inc.
  • Beijing Bashi Media
  • Quotient Technology
  • Ströer
  • OUTFRONT Media (CBS)
  • Lamar Advertising Company
  • Clear Channel Outdoor Holdings, Inc.
  • Kesion
  • IPG
  • QBF
  • SiMei Media
  • Guangdong Guangzhou Daily Media Co., Ltd.
  • Publicis Groupe
  • Havas SA
  • Chengdu B-ray Media Co., Ltd.

Segment by Type

  • Digital
  • Traditional

Segment by Application

  • Large Enterprise
  • SME

By Region

  • North America
  • United States
  • Canada
  • Europe
  • Germany
  • France
  • UK
  • Italy
  • Russia
  • Nordic Countries
  • Rest of Europe
  • Asia-Pacific
  • China
  • Japan
  • South Korea
  • Southeast Asia
  • India
  • Australia
  • Rest of Asia
  • Latin America
  • Mexico
  • Brazil
  • Rest of Latin America
  • Middle East & Africa
  • Turkey
  • Saudi Arabia
  • UAE
  • Rest of MEA

Core Chapters

  • Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
  • Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
  • Chapter 3: Detailed analysis of Outdoor Advertising companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
  • Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
  • Chapter 11: Provides profiles of key players, introducing the basic situation of the key companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
  • Chapter 12: The main points and conclusions of the report.

Scope of Global Outdoor Advertising Market Report

Report MetricDetails
Report NameGlobal Outdoor Advertising Market
Base Year2022
Forecasted years2023-2029
Forecast unitsUSD
Report coverageRevenue and volume forecast, company share, competitive landscape, growth factors and trends
Geographic regions coveredNorth America, Europe, Asia Pacific, Latin America, Middle East & Africa
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Outdoor Advertising Market Size Growth Rate by Type: 2018 VS 2022 VS 2029
1.2.2 Digital
1.2.3 Traditional
1.3 Market by Application
1.3.1 Global Outdoor Advertising Market Growth by Application: 2018 VS 2022 VS 2029
1.3.2 Large Enterprise
1.3.3 SME
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Outdoor Advertising Market Perspective (2018-2029)
2.2 Outdoor Advertising Growth Trends by Region
2.2.1 Global Outdoor Advertising Market Size by Region: 2018 VS 2022 VS 2029
2.2.2 Outdoor Advertising Historic Market Size by Region (2018-2023)
2.2.3 Outdoor Advertising Forecasted Market Size by Region (2024-2029)
2.3 Outdoor Advertising Market Dynamics
2.3.1 Outdoor Advertising Industry Trends
2.3.2 Outdoor Advertising Market Drivers
2.3.3 Outdoor Advertising Market Challenges
2.3.4 Outdoor Advertising Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Outdoor Advertising Players by Revenue
3.1.1 Global Top Outdoor Advertising Players by Revenue (2018-2023)
3.1.2 Global Outdoor Advertising Revenue Market Share by Players (2018-2023)
3.2 Global Outdoor Advertising Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Outdoor Advertising Revenue
3.4 Global Outdoor Advertising Market Concentration Ratio
3.4.1 Global Outdoor Advertising Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Outdoor Advertising Revenue in 2022
3.5 Outdoor Advertising Key Players Head office and Area Served
3.6 Key Players Outdoor Advertising Product Solution and Service
3.7 Date of Enter into Outdoor Advertising Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Outdoor Advertising Breakdown Data by Type
4.1 Global Outdoor Advertising Historic Market Size by Type (2018-2023)
4.2 Global Outdoor Advertising Forecasted Market Size by Type (2024-2029)
5 Outdoor Advertising Breakdown Data by Application
5.1 Global Outdoor Advertising Historic Market Size by Application (2018-2023)
5.2 Global Outdoor Advertising Forecasted Market Size by Application (2024-2029)
6 North America
6.1 North America Outdoor Advertising Market Size (2018-2029)
6.2 North America Outdoor Advertising Market Growth Rate by Country: 2018 VS 2022 VS 2029
6.3 North America Outdoor Advertising Market Size by Country (2018-2023)
6.4 North America Outdoor Advertising Market Size by Country (2024-2029)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Outdoor Advertising Market Size (2018-2029)
7.2 Europe Outdoor Advertising Market Growth Rate by Country: 2018 VS 2022 VS 2029
7.3 Europe Outdoor Advertising Market Size by Country (2018-2023)
7.4 Europe Outdoor Advertising Market Size by Country (2024-2029)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Outdoor Advertising Market Size (2018-2029)
8.2 Asia-Pacific Outdoor Advertising Market Growth Rate by Region: 2018 VS 2022 VS 2029
8.3 Asia-Pacific Outdoor Advertising Market Size by Region (2018-2023)
8.4 Asia-Pacific Outdoor Advertising Market Size by Region (2024-2029)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Outdoor Advertising Market Size (2018-2029)
9.2 Latin America Outdoor Advertising Market Growth Rate by Country: 2018 VS 2022 VS 2029
9.3 Latin America Outdoor Advertising Market Size by Country (2018-2023)
9.4 Latin America Outdoor Advertising Market Size by Country (2024-2029)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Outdoor Advertising Market Size (2018-2029)
10.2 Middle East & Africa Outdoor Advertising Market Growth Rate by Country: 2018 VS 2022 VS 2029
10.3 Middle East & Africa Outdoor Advertising Market Size by Country (2018-2023)
10.4 Middle East & Africa Outdoor Advertising Market Size by Country (2024-2029)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 JCDecaux
11.1.1 JCDecaux Company Detail
11.1.2 JCDecaux Business Overview
11.1.3 JCDecaux Outdoor Advertising Introduction
11.1.4 JCDecaux Revenue in Outdoor Advertising Business (2018-2023)
11.1.5 JCDecaux Recent Development
11.2 Focus Media
11.2.1 Focus Media Company Detail
11.2.2 Focus Media Business Overview
11.2.3 Focus Media Outdoor Advertising Introduction
11.2.4 Focus Media Revenue in Outdoor Advertising Business (2018-2023)
11.2.5 Focus Media Recent Development
11.3 oOh!media Limited
11.3.1 oOh!media Limited Company Detail
11.3.2 oOh!media Limited Business Overview
11.3.3 oOh!media Limited Outdoor Advertising Introduction
11.3.4 oOh!media Limited Revenue in Outdoor Advertising Business (2018-2023)
11.3.5 oOh!media Limited Recent Development
11.4 Asiaray Media Group Limited
11.4.1 Asiaray Media Group Limited Company Detail
11.4.2 Asiaray Media Group Limited Business Overview
11.4.3 Asiaray Media Group Limited Outdoor Advertising Introduction
11.4.4 Asiaray Media Group Limited Revenue in Outdoor Advertising Business (2018-2023)
11.4.5 Asiaray Media Group Limited Recent Development
11.5 Moove Media Pte Ltd​
11.5.1 Moove Media Pte Ltd​ Company Detail
11.5.2 Moove Media Pte Ltd​ Business Overview
11.5.3 Moove Media Pte Ltd​ Outdoor Advertising Introduction
11.5.4 Moove Media Pte Ltd​ Revenue in Outdoor Advertising Business (2018-2023)
11.5.5 Moove Media Pte Ltd​ Recent Development
11.6 Mediacorp Pte Ltd.
11.6.1 Mediacorp Pte Ltd. Company Detail
11.6.2 Mediacorp Pte Ltd. Business Overview
11.6.3 Mediacorp Pte Ltd. Outdoor Advertising Introduction
11.6.4 Mediacorp Pte Ltd. Revenue in Outdoor Advertising Business (2018-2023)
11.6.5 Mediacorp Pte Ltd. Recent Development
11.7 Dentsu Inc.
11.7.1 Dentsu Inc. Company Detail
11.7.2 Dentsu Inc. Business Overview
11.7.3 Dentsu Inc. Outdoor Advertising Introduction
11.7.4 Dentsu Inc. Revenue in Outdoor Advertising Business (2018-2023)
11.7.5 Dentsu Inc. Recent Development
11.8 Beijing Bashi Media
11.8.1 Beijing Bashi Media Company Detail
11.8.2 Beijing Bashi Media Business Overview
11.8.3 Beijing Bashi Media Outdoor Advertising Introduction
11.8.4 Beijing Bashi Media Revenue in Outdoor Advertising Business (2018-2023)
11.8.5 Beijing Bashi Media Recent Development
11.9 Quotient Technology
11.9.1 Quotient Technology Company Detail
11.9.2 Quotient Technology Business Overview
11.9.3 Quotient Technology Outdoor Advertising Introduction
11.9.4 Quotient Technology Revenue in Outdoor Advertising Business (2018-2023)
11.9.5 Quotient Technology Recent Development
11.10 Ströer
11.10.1 Ströer Company Detail
11.10.2 Ströer Business Overview
11.10.3 Ströer Outdoor Advertising Introduction
11.10.4 Ströer Revenue in Outdoor Advertising Business (2018-2023)
11.10.5 Ströer Recent Development
11.11 OUTFRONT Media (CBS)
11.11.1 OUTFRONT Media (CBS) Company Detail
11.11.2 OUTFRONT Media (CBS) Business Overview
11.11.3 OUTFRONT Media (CBS) Outdoor Advertising Introduction
11.11.4 OUTFRONT Media (CBS) Revenue in Outdoor Advertising Business (2018-2023)
11.11.5 OUTFRONT Media (CBS) Recent Development
11.12 Lamar Advertising Company
11.12.1 Lamar Advertising Company Company Detail
11.12.2 Lamar Advertising Company Business Overview
11.12.3 Lamar Advertising Company Outdoor Advertising Introduction
11.12.4 Lamar Advertising Company Revenue in Outdoor Advertising Business (2018-2023)
11.12.5 Lamar Advertising Company Recent Development
11.13 Clear Channel Outdoor Holdings, Inc.
11.13.1 Clear Channel Outdoor Holdings, Inc. Company Detail
11.13.2 Clear Channel Outdoor Holdings, Inc. Business Overview
11.13.3 Clear Channel Outdoor Holdings, Inc. Outdoor Advertising Introduction
11.13.4 Clear Channel Outdoor Holdings, Inc. Revenue in Outdoor Advertising Business (2018-2023)
11.13.5 Clear Channel Outdoor Holdings, Inc. Recent Development
11.14 Kesion
11.14.1 Kesion Company Detail
11.14.2 Kesion Business Overview
11.14.3 Kesion Outdoor Advertising Introduction
11.14.4 Kesion Revenue in Outdoor Advertising Business (2018-2023)
11.14.5 Kesion Recent Development
11.15 IPG
11.15.1 IPG Company Detail
11.15.2 IPG Business Overview
11.15.3 IPG Outdoor Advertising Introduction
11.15.4 IPG Revenue in Outdoor Advertising Business (2018-2023)
11.15.5 IPG Recent Development
11.16 QBF
11.16.1 QBF Company Detail
11.16.2 QBF Business Overview
11.16.3 QBF Outdoor Advertising Introduction
11.16.4 QBF Revenue in Outdoor Advertising Business (2018-2023)
11.16.5 QBF Recent Development
11.17 SiMei Media
11.17.1 SiMei Media Company Detail
11.17.2 SiMei Media Business Overview
11.17.3 SiMei Media Outdoor Advertising Introduction
11.17.4 SiMei Media Revenue in Outdoor Advertising Business (2018-2023)
11.17.5 SiMei Media Recent Development
11.18 Guangdong Guangzhou Daily Media Co., Ltd.
11.18.1 Guangdong Guangzhou Daily Media Co., Ltd. Company Detail
11.18.2 Guangdong Guangzhou Daily Media Co., Ltd. Business Overview
11.18.3 Guangdong Guangzhou Daily Media Co., Ltd. Outdoor Advertising Introduction
11.18.4 Guangdong Guangzhou Daily Media Co., Ltd. Revenue in Outdoor Advertising Business (2018-2023)
11.18.5 Guangdong Guangzhou Daily Media Co., Ltd. Recent Development
11.19 Publicis Groupe
11.19.1 Publicis Groupe Company Detail
11.19.2 Publicis Groupe Business Overview
11.19.3 Publicis Groupe Outdoor Advertising Introduction
11.19.4 Publicis Groupe Revenue in Outdoor Advertising Business (2018-2023)
11.19.5 Publicis Groupe Recent Development
11.20 Havas SA
11.20.1 Havas SA Company Detail
11.20.2 Havas SA Business Overview
11.20.3 Havas SA Outdoor Advertising Introduction
11.20.4 Havas SA Revenue in Outdoor Advertising Business (2018-2023)
11.20.5 Havas SA Recent Development
11.21 Chengdu B-ray Media Co., Ltd.
11.21.1 Chengdu B-ray Media Co., Ltd. Company Detail
11.21.2 Chengdu B-ray Media Co., Ltd. Business Overview
11.21.3 Chengdu B-ray Media Co., Ltd. Outdoor Advertising Introduction
11.21.4 Chengdu B-ray Media Co., Ltd. Revenue in Outdoor Advertising Business (2018-2023)
11.21.5 Chengdu B-ray Media Co., Ltd. Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
    Table 1. Global Outdoor Advertising Market Size Growth Rate by Type (US$ Million): 2018 VS 2022 VS 2029
    Table 2. Key Players of Digital
    Table 3. Key Players of Traditional
    Table 4. Global Outdoor Advertising Market Size Growth by Application (US$ Million): 2018 VS 2022 VS 2029
    Table 5. Global Outdoor Advertising Market Size by Region (US$ Million): 2018 VS 2022 VS 2029
    Table 6. Global Outdoor Advertising Market Size by Region (2018-2023) & (US$ Million)
    Table 7. Global Outdoor Advertising Market Share by Region (2018-2023)
    Table 8. Global Outdoor Advertising Forecasted Market Size by Region (2024-2029) & (US$ Million)
    Table 9. Global Outdoor Advertising Market Share by Region (2024-2029)
    Table 10. Outdoor Advertising Market Trends
    Table 11. Outdoor Advertising Market Drivers
    Table 12. Outdoor Advertising Market Challenges
    Table 13. Outdoor Advertising Market Restraints
    Table 14. Global Outdoor Advertising Revenue by Players (2018-2023) & (US$ Million)
    Table 15. Global Outdoor Advertising Market Share by Players (2018-2023)
    Table 16. Global Top Outdoor Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Outdoor Advertising as of 2022)
    Table 17. Ranking of Global Top Outdoor Advertising Companies by Revenue (US$ Million) in 2022
    Table 18. Global 5 Largest Players Market Share by Outdoor Advertising Revenue (CR5 and HHI) & (2018-2023)
    Table 19. Key Players Headquarters and Area Served
    Table 20. Key Players Outdoor Advertising Product Solution and Service
    Table 21. Date of Enter into Outdoor Advertising Market
    Table 22. Mergers & Acquisitions, Expansion Plans
    Table 23. Global Outdoor Advertising Market Size by Type (2018-2023) & (US$ Million)
    Table 24. Global Outdoor Advertising Revenue Market Share by Type (2018-2023)
    Table 25. Global Outdoor Advertising Forecasted Market Size by Type (2024-2029) & (US$ Million)
    Table 26. Global Outdoor Advertising Revenue Market Share by Type (2024-2029)
    Table 27. Global Outdoor Advertising Market Size by Application (2018-2023) & (US$ Million)
    Table 28. Global Outdoor Advertising Revenue Market Share by Application (2018-2023)
    Table 29. Global Outdoor Advertising Forecasted Market Size by Application (2024-2029) & (US$ Million)
    Table 30. Global Outdoor Advertising Revenue Market Share by Application (2024-2029)
    Table 31. North America Outdoor Advertising Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 32. North America Outdoor Advertising Market Size by Country (2018-2023) & (US$ Million)
    Table 33. North America Outdoor Advertising Market Size by Country (2024-2029) & (US$ Million)
    Table 34. Europe Outdoor Advertising Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 35. Europe Outdoor Advertising Market Size by Country (2018-2023) & (US$ Million)
    Table 36. Europe Outdoor Advertising Market Size by Country (2024-2029) & (US$ Million)
    Table 37. Asia-Pacific Outdoor Advertising Market Size Growth Rate by Region (US$ Million): 2018 VS 2022 VS 2029
    Table 38. Asia-Pacific Outdoor Advertising Market Size by Region (2018-2023) & (US$ Million)
    Table 39. Asia-Pacific Outdoor Advertising Market Size by Region (2024-2029) & (US$ Million)
    Table 40. Latin America Outdoor Advertising Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 41. Latin America Outdoor Advertising Market Size by Country (2018-2023) & (US$ Million)
    Table 42. Latin America Outdoor Advertising Market Size by Country (2024-2029) & (US$ Million)
    Table 43. Middle East & Africa Outdoor Advertising Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 44. Middle East & Africa Outdoor Advertising Market Size by Country (2018-2023) & (US$ Million)
    Table 45. Middle East & Africa Outdoor Advertising Market Size by Country (2024-2029) & (US$ Million)
    Table 46. JCDecaux Company Detail
    Table 47. JCDecaux Business Overview
    Table 48. JCDecaux Outdoor Advertising Product
    Table 49. JCDecaux Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 50. JCDecaux Recent Development
    Table 51. Focus Media Company Detail
    Table 52. Focus Media Business Overview
    Table 53. Focus Media Outdoor Advertising Product
    Table 54. Focus Media Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 55. Focus Media Recent Development
    Table 56. oOh!media Limited Company Detail
    Table 57. oOh!media Limited Business Overview
    Table 58. oOh!media Limited Outdoor Advertising Product
    Table 59. oOh!media Limited Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 60. oOh!media Limited Recent Development
    Table 61. Asiaray Media Group Limited Company Detail
    Table 62. Asiaray Media Group Limited Business Overview
    Table 63. Asiaray Media Group Limited Outdoor Advertising Product
    Table 64. Asiaray Media Group Limited Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 65. Asiaray Media Group Limited Recent Development
    Table 66. Moove Media Pte Ltd​ Company Detail
    Table 67. Moove Media Pte Ltd​ Business Overview
    Table 68. Moove Media Pte Ltd​ Outdoor Advertising Product
    Table 69. Moove Media Pte Ltd​ Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 70. Moove Media Pte Ltd​ Recent Development
    Table 71. Mediacorp Pte Ltd. Company Detail
    Table 72. Mediacorp Pte Ltd. Business Overview
    Table 73. Mediacorp Pte Ltd. Outdoor Advertising Product
    Table 74. Mediacorp Pte Ltd. Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 75. Mediacorp Pte Ltd. Recent Development
    Table 76. Dentsu Inc. Company Detail
    Table 77. Dentsu Inc. Business Overview
    Table 78. Dentsu Inc. Outdoor Advertising Product
    Table 79. Dentsu Inc. Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 80. Dentsu Inc. Recent Development
    Table 81. Beijing Bashi Media Company Detail
    Table 82. Beijing Bashi Media Business Overview
    Table 83. Beijing Bashi Media Outdoor Advertising Product
    Table 84. Beijing Bashi Media Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 85. Beijing Bashi Media Recent Development
    Table 86. Quotient Technology Company Detail
    Table 87. Quotient Technology Business Overview
    Table 88. Quotient Technology Outdoor Advertising Product
    Table 89. Quotient Technology Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 90. Quotient Technology Recent Development
    Table 91. Ströer Company Detail
    Table 92. Ströer Business Overview
    Table 93. Ströer Outdoor Advertising Product
    Table 94. Ströer Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 95. Ströer Recent Development
    Table 96. OUTFRONT Media (CBS) Company Detail
    Table 97. OUTFRONT Media (CBS) Business Overview
    Table 98. OUTFRONT Media (CBS) Outdoor Advertising Product
    Table 99. OUTFRONT Media (CBS) Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 100. OUTFRONT Media (CBS) Recent Development
    Table 101. Lamar Advertising Company Company Detail
    Table 102. Lamar Advertising Company Business Overview
    Table 103. Lamar Advertising Company Outdoor Advertising Product
    Table 104. Lamar Advertising Company Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 105. Lamar Advertising Company Recent Development
    Table 106. Clear Channel Outdoor Holdings, Inc. Company Detail
    Table 107. Clear Channel Outdoor Holdings, Inc. Business Overview
    Table 108. Clear Channel Outdoor Holdings, Inc. Outdoor Advertising Product
    Table 109. Clear Channel Outdoor Holdings, Inc. Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 110. Clear Channel Outdoor Holdings, Inc. Recent Development
    Table 111. Kesion Company Detail
    Table 112. Kesion Business Overview
    Table 113. Kesion Outdoor Advertising Product
    Table 114. Kesion Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 115. Kesion Recent Development
    Table 116. IPG Company Detail
    Table 117. IPG Business Overview
    Table 118. IPG Outdoor Advertising Product
    Table 119. IPG Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 120. IPG Recent Development
    Table 121. QBF Company Detail
    Table 122. QBF Business Overview
    Table 123. QBF Outdoor Advertising Product
    Table 124. QBF Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 125. QBF Recent Development
    Table 126. SiMei Media Company Detail
    Table 127. SiMei Media Business Overview
    Table 128. SiMei Media Outdoor Advertising Product
    Table 129. SiMei Media Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 130. SiMei Media Recent Development
    Table 131. Guangdong Guangzhou Daily Media Co., Ltd. Company Detail
    Table 132. Guangdong Guangzhou Daily Media Co., Ltd. Business Overview
    Table 133. Guangdong Guangzhou Daily Media Co., Ltd. Outdoor Advertising Product
    Table 134. Guangdong Guangzhou Daily Media Co., Ltd. Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 135. Guangdong Guangzhou Daily Media Co., Ltd. Recent Development
    Table 136. Publicis Groupe Company Detail
    Table 137. Publicis Groupe Business Overview
    Table 138. Publicis Groupe Outdoor Advertising Product
    Table 139. Publicis Groupe Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 140. Publicis Groupe Recent Development
    Table 141. Havas SA Company Detail
    Table 142. Havas SA Business Overview
    Table 143. Havas SA Outdoor Advertising Product
    Table 144. Havas SA Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 145. Havas SA Recent Development
    Table 146. Chengdu B-ray Media Co., Ltd. Company Detail
    Table 147. Chengdu B-ray Media Co., Ltd. Business Overview
    Table 148. Chengdu B-ray Media Co., Ltd. Outdoor Advertising Product
    Table 149. Chengdu B-ray Media Co., Ltd. Revenue in Outdoor Advertising Business (2018-2023) & (US$ Million)
    Table 150. Chengdu B-ray Media Co., Ltd. Recent Development
    Table 151. Research Programs/Design for This Report
    Table 152. Key Data Information from Secondary Sources
    Table 153. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global Outdoor Advertising Market Size Comparison by Type (2023-2029) & (US$ Million)
    Figure 2. Global Outdoor Advertising Market Share by Type: 2022 VS 2029
    Figure 3. Digital Features
    Figure 4. Traditional Features
    Figure 5. Global Outdoor Advertising Market Size Comparison by Application (2023-2029) & (US$ Million)
    Figure 6. Global Outdoor Advertising Market Share by Application: 2022 VS 2029
    Figure 7. Large Enterprise Case Studies
    Figure 8. SME Case Studies
    Figure 9. Outdoor Advertising Report Years Considered
    Figure 10. Global Outdoor Advertising Market Size (US$ Million), Year-over-Year: 2018-2029
    Figure 11. Global Outdoor Advertising Market Size, (US$ Million), 2018 VS 2022 VS 2029
    Figure 12. Global Outdoor Advertising Market Share by Region: 2022 VS 2029
    Figure 13. Global Outdoor Advertising Market Share by Players in 2022
    Figure 14. Global Top Outdoor Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Outdoor Advertising as of 2022)
    Figure 15. The Top 10 and 5 Players Market Share by Outdoor Advertising Revenue in 2022
    Figure 16. North America Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 17. North America Outdoor Advertising Market Share by Country (2018-2029)
    Figure 18. United States Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 19. Canada Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 20. Europe Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 21. Europe Outdoor Advertising Market Share by Country (2018-2029)
    Figure 22. Germany Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 23. France Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 24. U.K. Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 25. Italy Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 26. Russia Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 27. Nordic Countries Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 28. Asia-Pacific Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 29. Asia-Pacific Outdoor Advertising Market Share by Region (2018-2029)
    Figure 30. China Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 31. Japan Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 32. South Korea Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 33. Southeast Asia Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 34. India Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 35. Australia Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 36. Latin America Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 37. Latin America Outdoor Advertising Market Share by Country (2018-2029)
    Figure 38. Mexico Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 39. Brazil Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 40. Middle East & Africa Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 41. Middle East & Africa Outdoor Advertising Market Share by Country (2018-2029)
    Figure 42. Turkey Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 43. Saudi Arabia Outdoor Advertising Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 44. JCDecaux Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 45. Focus Media Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 46. oOh!media Limited Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 47. Asiaray Media Group Limited Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 48. Moove Media Pte Ltd​ Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 49. Mediacorp Pte Ltd. Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 50. Dentsu Inc. Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 51. Beijing Bashi Media Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 52. Quotient Technology Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 53. Ströer Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 54. OUTFRONT Media (CBS) Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 55. Lamar Advertising Company Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 56. Clear Channel Outdoor Holdings, Inc. Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 57. Kesion Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 58. IPG Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 59. QBF Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 60. SiMei Media Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 61. Guangdong Guangzhou Daily Media Co., Ltd. Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 62. Publicis Groupe Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 63. Havas SA Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 64. Chengdu B-ray Media Co., Ltd. Revenue Growth Rate in Outdoor Advertising Business (2018-2023)
    Figure 65. Bottom-up and Top-down Approaches for This Report
    Figure 66. Data Triangulation
    Figure 67. Key Executives Interviewed
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