The global market for Conversion Rate Optimization (CRO) Platform was valued at US$ 1413 million in the year 2024 and is projected to reach a revised size of US$ 2438 million by 2031, growing at a CAGR of 8.1% during the forecast period.

Conversion Rate Optimization (CRO) Platform Market

A Conversion Rate Optimization (CRO) Platform is a software tool or suite designed to analyze user behavior on websites or digital platforms and implement strategies that improve the percentage of visitors who complete desired actions, such as making a purchase, signing up for a newsletter, or filling out a form. These platforms use data-driven insights, A/B testing, personalization, heatmaps, and user feedback to identify barriers in the customer journey and optimize web pages or funnels to boost conversion rates, ultimately increasing revenue and improving overall digital marketing effectiveness.

North American market for Conversion Rate Optimization (CRO) Platform is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Asia-Pacific market for Conversion Rate Optimization (CRO) Platform is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The global market for Conversion Rate Optimization (CRO) Platform in Large Enterprise is estimated to increase from $ million in 2024 to $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The major global companies of Conversion Rate Optimization (CRO) Platform include Optimizely, VWO (Visual Website Optimizer), Unbounce, Hotjar, Crazy Egg, Google Optimize, Adobe Target, Convert, Kameleoon, Instapage, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.

This report aims to provide a comprehensive presentation of the global market for Conversion Rate Optimization (CRO) Platform, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Conversion Rate Optimization (CRO) Platform.

The Conversion Rate Optimization (CRO) Platform market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Conversion Rate Optimization (CRO) Platform market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.

For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

The report will help the Conversion Rate Optimization (CRO) Platform companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.

Market Segmentation

Scope of Conversion Rate Optimization (CRO) Platform Market Report

Report Metric	Details
Report Name	Conversion Rate Optimization (CRO) Platform Market
Accounted market size in year	US$ 1413 million
Forecasted market size in 2031	US$ 2438 million
CAGR	8.1%
Base Year	year
Forecasted years	2025 - 2031
Segment by Type	Cloud-Based CRO Platforms On-Premise CRO Platforms
Segment by Application	Large Enterprise SMEs (Small and Medium-sized Enterprises)
By Region	North America (United States, Canada) Europe (Germany, France, UK, Italy, Russia) Rest of Europe Nordic Countries Asia-Pacific (China, Japan, South Korea) Southeast Asia (India, Australia) Rest of Asia Latin America (Mexico, Brazil) Rest of Latin America Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company	Optimizely, VWO (Visual Website Optimizer), Unbounce, Hotjar, Crazy Egg, Google Optimize, Adobe Target, Convert, Kameleoon, Instapage, Freshmarketer (Freshworks), Omniconvert, Qubit, AB Tasty, Zoho PageSense, Monetate
Forecast units	USD million in value
Report coverage	Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Conversion Rate Optimization (CRO) Platform company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.

FAQ for this report

How fast is Conversion Rate Optimization (CRO) Platform Market growing?

Ans: The Conversion Rate Optimization (CRO) Platform Market witnessing a CAGR of 8.1% during the forecast period 2025-2031.

What is the Conversion Rate Optimization (CRO) Platform Market size in 2031?

Ans: The Conversion Rate Optimization (CRO) Platform Market size in 2031 will be US$ 2438 million.

Who are the main players in the Conversion Rate Optimization (CRO) Platform Market report?

Ans: The main players in the Conversion Rate Optimization (CRO) Platform Market are Optimizely, VWO (Visual Website Optimizer), Unbounce, Hotjar, Crazy Egg, Google Optimize, Adobe Target, Convert, Kameleoon, Instapage, Freshmarketer (Freshworks), Omniconvert, Qubit, AB Tasty, Zoho PageSense, Monetate

What are the Application segmentation covered in the Conversion Rate Optimization (CRO) Platform Market report?

Ans: The Applications covered in the Conversion Rate Optimization (CRO) Platform Market report are Large Enterprise, SMEs (Small and Medium-sized Enterprises)

What are the Type segmentation covered in the Conversion Rate Optimization (CRO) Platform Market report?

Ans: The Types covered in the Conversion Rate Optimization (CRO) Platform Market report are Cloud-Based CRO Platforms, On-Premise CRO Platforms

1 Report Overview

1.1 Study Scope

1.2 Market Analysis by Type

1.2.1 Global Conversion Rate Optimization (CRO) Platform Market Size Growth Rate by Type: 2020 VS 2024 VS 2031

1.2.2 Cloud-Based CRO Platforms

1.2.3 On-Premise CRO Platforms

1.3 Market by Application

1.3.1 Global Conversion Rate Optimization (CRO) Platform Market Growth by Application: 2020 VS 2024 VS 2031

1.3.2 Large Enterprise

1.3.3 SMEs (Small and Medium-sized Enterprises)

1.4 Assumptions and Limitations

1.5 Study Objectives

1.6 Years Considered

2 Global Growth Trends

2.1 Global Conversion Rate Optimization (CRO) Platform Market Perspective (2020-2031)

2.2 Global Conversion Rate Optimization (CRO) Platform Growth Trends by Region

2.2.1 Global Conversion Rate Optimization (CRO) Platform Market Size by Region: 2020 VS 2024 VS 2031

2.2.2 Conversion Rate Optimization (CRO) Platform Historic Market Size by Region (2020-2025)

2.2.3 Conversion Rate Optimization (CRO) Platform Forecasted Market Size by Region (2026-2031)

2.3 Conversion Rate Optimization (CRO) Platform Market Dynamics

2.3.1 Conversion Rate Optimization (CRO) Platform Industry Trends

2.3.2 Conversion Rate Optimization (CRO) Platform Market Drivers

2.3.3 Conversion Rate Optimization (CRO) Platform Market Challenges

2.3.4 Conversion Rate Optimization (CRO) Platform Market Restraints

3 Competition Landscape by Key Players

3.1 Global Top Conversion Rate Optimization (CRO) Platform Players by Revenue

3.1.1 Global Top Conversion Rate Optimization (CRO) Platform Players by Revenue (2020-2025)

3.1.2 Global Conversion Rate Optimization (CRO) Platform Revenue Market Share by Players (2020-2025)

3.2 Global Top Conversion Rate Optimization (CRO) Platform Players by Company Type and Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

3.3 Global Key Players Ranking by Conversion Rate Optimization (CRO) Platform Revenue

3.4 Global Conversion Rate Optimization (CRO) Platform Market Concentration Ratio

3.4.1 Global Conversion Rate Optimization (CRO) Platform Market Concentration Ratio (CR5 and HHI)

3.4.2 Global Top 10 and Top 5 Companies by Conversion Rate Optimization (CRO) Platform Revenue in 2024

3.5 Global Key Players of Conversion Rate Optimization (CRO) Platform Head office and Area Served

3.6 Global Key Players of Conversion Rate Optimization (CRO) Platform, Product and Application

3.7 Global Key Players of Conversion Rate Optimization (CRO) Platform, Date of Enter into This Industry

3.8 Mergers & Acquisitions, Expansion Plans

4 Conversion Rate Optimization (CRO) Platform Breakdown Data by Type

4.1 Global Conversion Rate Optimization (CRO) Platform Historic Market Size by Type (2020-2025)

4.2 Global Conversion Rate Optimization (CRO) Platform Forecasted Market Size by Type (2026-2031)

5 Conversion Rate Optimization (CRO) Platform Breakdown Data by Application

5.1 Global Conversion Rate Optimization (CRO) Platform Historic Market Size by Application (2020-2025)

5.2 Global Conversion Rate Optimization (CRO) Platform Forecasted Market Size by Application (2026-2031)

6 North America

6.1 North America Conversion Rate Optimization (CRO) Platform Market Size (2020-2031)

6.2 North America Conversion Rate Optimization (CRO) Platform Market Growth Rate by Country: 2020 VS 2024 VS 2031

6.3 North America Conversion Rate Optimization (CRO) Platform Market Size by Country (2020-2025)

6.4 North America Conversion Rate Optimization (CRO) Platform Market Size by Country (2026-2031)

6.5 United States

6.6 Canada

7 Europe

7.1 Europe Conversion Rate Optimization (CRO) Platform Market Size (2020-2031)

7.2 Europe Conversion Rate Optimization (CRO) Platform Market Growth Rate by Country: 2020 VS 2024 VS 2031

7.3 Europe Conversion Rate Optimization (CRO) Platform Market Size by Country (2020-2025)

7.4 Europe Conversion Rate Optimization (CRO) Platform Market Size by Country (2026-2031)

7.5 Germany

7.6 France

7.7 U.K.

7.8 Italy

7.9 Russia

7.10 Nordic Countries

8 Asia-Pacific

8.1 Asia-Pacific Conversion Rate Optimization (CRO) Platform Market Size (2020-2031)

8.2 Asia-Pacific Conversion Rate Optimization (CRO) Platform Market Growth Rate by Region: 2020 VS 2024 VS 2031

8.3 Asia-Pacific Conversion Rate Optimization (CRO) Platform Market Size by Region (2020-2025)

8.4 Asia-Pacific Conversion Rate Optimization (CRO) Platform Market Size by Region (2026-2031)

8.5 China

8.6 Japan

8.7 South Korea

8.8 Southeast Asia

8.9 India

8.10 Australia

9 Latin America

9.1 Latin America Conversion Rate Optimization (CRO) Platform Market Size (2020-2031)

9.2 Latin America Conversion Rate Optimization (CRO) Platform Market Growth Rate by Country: 2020 VS 2024 VS 2031

9.3 Latin America Conversion Rate Optimization (CRO) Platform Market Size by Country (2020-2025)

9.4 Latin America Conversion Rate Optimization (CRO) Platform Market Size by Country (2026-2031)

9.5 Mexico

9.6 Brazil

10 Middle East & Africa

10.1 Middle East & Africa Conversion Rate Optimization (CRO) Platform Market Size (2020-2031)

10.2 Middle East & Africa Conversion Rate Optimization (CRO) Platform Market Growth Rate by Country: 2020 VS 2024 VS 2031

10.3 Middle East & Africa Conversion Rate Optimization (CRO) Platform Market Size by Country (2020-2025)

10.4 Middle East & Africa Conversion Rate Optimization (CRO) Platform Market Size by Country (2026-2031)

10.5 Turkey

10.6 Saudi Arabia

10.7 UAE

11 Key Players Profiles

11.1 Optimizely

11.1.1 Optimizely Company Details

11.1.2 Optimizely Business Overview

11.1.3 Optimizely Conversion Rate Optimization (CRO) Platform Introduction

11.1.4 Optimizely Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.1.5 Optimizely Recent Development

11.2 VWO (Visual Website Optimizer)

11.2.1 VWO (Visual Website Optimizer) Company Details

11.2.2 VWO (Visual Website Optimizer) Business Overview

11.2.3 VWO (Visual Website Optimizer) Conversion Rate Optimization (CRO) Platform Introduction

11.2.4 VWO (Visual Website Optimizer) Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.2.5 VWO (Visual Website Optimizer) Recent Development

11.3 Unbounce

11.3.1 Unbounce Company Details

11.3.2 Unbounce Business Overview

11.3.3 Unbounce Conversion Rate Optimization (CRO) Platform Introduction

11.3.4 Unbounce Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.3.5 Unbounce Recent Development

11.4 Hotjar

11.4.1 Hotjar Company Details

11.4.2 Hotjar Business Overview

11.4.3 Hotjar Conversion Rate Optimization (CRO) Platform Introduction

11.4.4 Hotjar Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.4.5 Hotjar Recent Development

11.5 Crazy Egg

11.5.1 Crazy Egg Company Details

11.5.2 Crazy Egg Business Overview

11.5.3 Crazy Egg Conversion Rate Optimization (CRO) Platform Introduction

11.5.4 Crazy Egg Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.5.5 Crazy Egg Recent Development

11.6 Google Optimize

11.6.1 Google Optimize Company Details

11.6.2 Google Optimize Business Overview

11.6.3 Google Optimize Conversion Rate Optimization (CRO) Platform Introduction

11.6.4 Google Optimize Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.6.5 Google Optimize Recent Development

11.7 Adobe Target

11.7.1 Adobe Target Company Details

11.7.2 Adobe Target Business Overview

11.7.3 Adobe Target Conversion Rate Optimization (CRO) Platform Introduction

11.7.4 Adobe Target Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.7.5 Adobe Target Recent Development

11.8 Convert

11.8.1 Convert Company Details

11.8.2 Convert Business Overview

11.8.3 Convert Conversion Rate Optimization (CRO) Platform Introduction

11.8.4 Convert Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.8.5 Convert Recent Development

11.9 Kameleoon

11.9.1 Kameleoon Company Details

11.9.2 Kameleoon Business Overview

11.9.3 Kameleoon Conversion Rate Optimization (CRO) Platform Introduction

11.9.4 Kameleoon Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.9.5 Kameleoon Recent Development

11.10 Instapage

11.10.1 Instapage Company Details

11.10.2 Instapage Business Overview

11.10.3 Instapage Conversion Rate Optimization (CRO) Platform Introduction

11.10.4 Instapage Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.10.5 Instapage Recent Development

11.11 Freshmarketer (Freshworks)

11.11.1 Freshmarketer (Freshworks) Company Details

11.11.2 Freshmarketer (Freshworks) Business Overview

11.11.3 Freshmarketer (Freshworks) Conversion Rate Optimization (CRO) Platform Introduction

11.11.4 Freshmarketer (Freshworks) Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.11.5 Freshmarketer (Freshworks) Recent Development

11.12 Omniconvert

11.12.1 Omniconvert Company Details

11.12.2 Omniconvert Business Overview

11.12.3 Omniconvert Conversion Rate Optimization (CRO) Platform Introduction

11.12.4 Omniconvert Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.12.5 Omniconvert Recent Development

11.13 Qubit

11.13.1 Qubit Company Details

11.13.2 Qubit Business Overview

11.13.3 Qubit Conversion Rate Optimization (CRO) Platform Introduction

11.13.4 Qubit Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.13.5 Qubit Recent Development

11.14 AB Tasty

11.14.1 AB Tasty Company Details

11.14.2 AB Tasty Business Overview

11.14.3 AB Tasty Conversion Rate Optimization (CRO) Platform Introduction

11.14.4 AB Tasty Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.14.5 AB Tasty Recent Development

11.15 Zoho PageSense

11.15.1 Zoho PageSense Company Details

11.15.2 Zoho PageSense Business Overview

11.15.3 Zoho PageSense Conversion Rate Optimization (CRO) Platform Introduction

11.15.4 Zoho PageSense Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.15.5 Zoho PageSense Recent Development

11.16 Monetate

11.16.1 Monetate Company Details

11.16.2 Monetate Business Overview

11.16.3 Monetate Conversion Rate Optimization (CRO) Platform Introduction

11.16.4 Monetate Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

11.16.5 Monetate Recent Development

12 Analyst's Viewpoints/Conclusions

13 Appendix

13.1 Research Methodology

13.1.1 Methodology/Research Approach

13.1.1.1 Research Programs/Design

13.1.1.2 Market Size Estimation

13.1.1.3 Market Breakdown and Data Triangulation

13.1.2 Data Source

13.1.2.1 Secondary Sources

13.1.2.2 Primary Sources

13.2 Author Details

13.3 Disclaimer

FEATURED COMPANIES

VWO (Visual Website Optimizer)

Google Optimize

Freshmarketer (Freshworks)

List of Tables

Table 1. Global Conversion Rate Optimization (CRO) Platform Market Size Growth Rate by Type (US$ Million): 2020 VS 2024 VS 2031

Table 2. Key Players of Cloud-Based CRO Platforms

Table 3. Key Players of On-Premise CRO Platforms

Table 4. Global Conversion Rate Optimization (CRO) Platform Market Size Growth by Application (US$ Million): 2020 VS 2024 VS 2031

Table 5. Global Conversion Rate Optimization (CRO) Platform Market Size by Region (US$ Million): 2020 VS 2024 VS 2031

Table 6. Global Conversion Rate Optimization (CRO) Platform Market Size by Region (2020-2025) & (US$ Million)

Table 7. Global Conversion Rate Optimization (CRO) Platform Market Share by Region (2020-2025)

Table 8. Global Conversion Rate Optimization (CRO) Platform Forecasted Market Size by Region (2026-2031) & (US$ Million)

Table 9. Global Conversion Rate Optimization (CRO) Platform Market Share by Region (2026-2031)

Table 10. Conversion Rate Optimization (CRO) Platform Market Trends

Table 11. Conversion Rate Optimization (CRO) Platform Market Drivers

Table 12. Conversion Rate Optimization (CRO) Platform Market Challenges

Table 13. Conversion Rate Optimization (CRO) Platform Market Restraints

Table 14. Global Conversion Rate Optimization (CRO) Platform Revenue by Players (2020-2025) & (US$ Million)

Table 15. Global Conversion Rate Optimization (CRO) Platform Market Share by Players (2020-2025)

Table 16. Global Top Conversion Rate Optimization (CRO) Platform Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Conversion Rate Optimization (CRO) Platform as of 2024)

Table 17. Ranking of Global Top Conversion Rate Optimization (CRO) Platform Companies by Revenue (US$ Million) in 2024

Table 18. Global 5 Largest Players Market Share by Conversion Rate Optimization (CRO) Platform Revenue (CR5 and HHI) & (2020-2025)

Table 19. Global Key Players of Conversion Rate Optimization (CRO) Platform, Headquarters and Area Served

Table 20. Global Key Players of Conversion Rate Optimization (CRO) Platform, Product and Application

Table 21. Global Key Players of Conversion Rate Optimization (CRO) Platform, Date of Enter into This Industry

Table 22. Mergers & Acquisitions, Expansion Plans

Table 23. Global Conversion Rate Optimization (CRO) Platform Market Size by Type (2020-2025) & (US$ Million)

Table 24. Global Conversion Rate Optimization (CRO) Platform Revenue Market Share by Type (2020-2025)

Table 25. Global Conversion Rate Optimization (CRO) Platform Forecasted Market Size by Type (2026-2031) & (US$ Million)

Table 26. Global Conversion Rate Optimization (CRO) Platform Revenue Market Share by Type (2026-2031)

Table 27. Global Conversion Rate Optimization (CRO) Platform Market Size by Application (2020-2025) & (US$ Million)

Table 28. Global Conversion Rate Optimization (CRO) Platform Revenue Market Share by Application (2020-2025)

Table 29. Global Conversion Rate Optimization (CRO) Platform Forecasted Market Size by Application (2026-2031) & (US$ Million)

Table 30. Global Conversion Rate Optimization (CRO) Platform Revenue Market Share by Application (2026-2031)

Table 31. North America Conversion Rate Optimization (CRO) Platform Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 32. North America Conversion Rate Optimization (CRO) Platform Market Size by Country (2020-2025) & (US$ Million)

Table 33. North America Conversion Rate Optimization (CRO) Platform Market Size by Country (2026-2031) & (US$ Million)

Table 34. Europe Conversion Rate Optimization (CRO) Platform Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 35. Europe Conversion Rate Optimization (CRO) Platform Market Size by Country (2020-2025) & (US$ Million)

Table 36. Europe Conversion Rate Optimization (CRO) Platform Market Size by Country (2026-2031) & (US$ Million)

Table 37. Asia-Pacific Conversion Rate Optimization (CRO) Platform Market Size Growth Rate by Region (US$ Million): 2020 VS 2024 VS 2031

Table 38. Asia-Pacific Conversion Rate Optimization (CRO) Platform Market Size by Region (2020-2025) & (US$ Million)

Table 39. Asia-Pacific Conversion Rate Optimization (CRO) Platform Market Size by Region (2026-2031) & (US$ Million)

Table 40. Latin America Conversion Rate Optimization (CRO) Platform Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 41. Latin America Conversion Rate Optimization (CRO) Platform Market Size by Country (2020-2025) & (US$ Million)

Table 42. Latin America Conversion Rate Optimization (CRO) Platform Market Size by Country (2026-2031) & (US$ Million)

Table 43. Middle East & Africa Conversion Rate Optimization (CRO) Platform Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 44. Middle East & Africa Conversion Rate Optimization (CRO) Platform Market Size by Country (2020-2025) & (US$ Million)

Table 45. Middle East & Africa Conversion Rate Optimization (CRO) Platform Market Size by Country (2026-2031) & (US$ Million)

Table 46. Optimizely Company Details

Table 47. Optimizely Business Overview

Table 48. Optimizely Conversion Rate Optimization (CRO) Platform Product

Table 49. Optimizely Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 50. Optimizely Recent Development

Table 51. VWO (Visual Website Optimizer) Company Details

Table 52. VWO (Visual Website Optimizer) Business Overview

Table 53. VWO (Visual Website Optimizer) Conversion Rate Optimization (CRO) Platform Product

Table 54. VWO (Visual Website Optimizer) Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 55. VWO (Visual Website Optimizer) Recent Development

Table 56. Unbounce Company Details

Table 57. Unbounce Business Overview

Table 58. Unbounce Conversion Rate Optimization (CRO) Platform Product

Table 59. Unbounce Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 60. Unbounce Recent Development

Table 61. Hotjar Company Details

Table 62. Hotjar Business Overview

Table 63. Hotjar Conversion Rate Optimization (CRO) Platform Product

Table 64. Hotjar Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 65. Hotjar Recent Development

Table 66. Crazy Egg Company Details

Table 67. Crazy Egg Business Overview

Table 68. Crazy Egg Conversion Rate Optimization (CRO) Platform Product

Table 69. Crazy Egg Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 70. Crazy Egg Recent Development

Table 71. Google Optimize Company Details

Table 72. Google Optimize Business Overview

Table 73. Google Optimize Conversion Rate Optimization (CRO) Platform Product

Table 74. Google Optimize Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 75. Google Optimize Recent Development

Table 76. Adobe Target Company Details

Table 77. Adobe Target Business Overview

Table 78. Adobe Target Conversion Rate Optimization (CRO) Platform Product

Table 79. Adobe Target Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 80. Adobe Target Recent Development

Table 81. Convert Company Details

Table 82. Convert Business Overview

Table 83. Convert Conversion Rate Optimization (CRO) Platform Product

Table 84. Convert Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 85. Convert Recent Development

Table 86. Kameleoon Company Details

Table 87. Kameleoon Business Overview

Table 88. Kameleoon Conversion Rate Optimization (CRO) Platform Product

Table 89. Kameleoon Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 90. Kameleoon Recent Development

Table 91. Instapage Company Details

Table 92. Instapage Business Overview

Table 93. Instapage Conversion Rate Optimization (CRO) Platform Product

Table 94. Instapage Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 95. Instapage Recent Development

Table 96. Freshmarketer (Freshworks) Company Details

Table 97. Freshmarketer (Freshworks) Business Overview

Table 98. Freshmarketer (Freshworks) Conversion Rate Optimization (CRO) Platform Product

Table 99. Freshmarketer (Freshworks) Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 100. Freshmarketer (Freshworks) Recent Development

Table 101. Omniconvert Company Details

Table 102. Omniconvert Business Overview

Table 103. Omniconvert Conversion Rate Optimization (CRO) Platform Product

Table 104. Omniconvert Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 105. Omniconvert Recent Development

Table 106. Qubit Company Details

Table 107. Qubit Business Overview

Table 108. Qubit Conversion Rate Optimization (CRO) Platform Product

Table 109. Qubit Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 110. Qubit Recent Development

Table 111. AB Tasty Company Details

Table 112. AB Tasty Business Overview

Table 113. AB Tasty Conversion Rate Optimization (CRO) Platform Product

Table 114. AB Tasty Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 115. AB Tasty Recent Development

Table 116. Zoho PageSense Company Details

Table 117. Zoho PageSense Business Overview

Table 118. Zoho PageSense Conversion Rate Optimization (CRO) Platform Product

Table 119. Zoho PageSense Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 120. Zoho PageSense Recent Development

Table 121. Monetate Company Details

Table 122. Monetate Business Overview

Table 123. Monetate Conversion Rate Optimization (CRO) Platform Product

Table 124. Monetate Revenue in Conversion Rate Optimization (CRO) Platform Business (2020-2025) & (US$ Million)

Table 125. Monetate Recent Development

Table 126. Research Programs/Design for This Report

Table 127. Key Data Information from Secondary Sources

Table 128. Key Data Information from Primary Sources

Table 129. Authors List of This Report

List of Figures

Figure 1. Conversion Rate Optimization (CRO) Platform Picture

Figure 2. Global Conversion Rate Optimization (CRO) Platform Market Size Comparison by Type (2020-2031) & (US$ Million)

Figure 3. Global Conversion Rate Optimization (CRO) Platform Market Share by Type: 2024 VS 2031

Figure 4. Cloud-Based CRO Platforms Features

Figure 5. On-Premise CRO Platforms Features

Figure 6. Global Conversion Rate Optimization (CRO) Platform Market Size by Application (2020-2031) & (US$ Million)

Figure 7. Global Conversion Rate Optimization (CRO) Platform Market Share by Application: 2024 VS 2031

Figure 8. Large Enterprise Case Studies

Figure 9. SMEs (Small and Medium-sized Enterprises) Case Studies

Figure 10. Conversion Rate Optimization (CRO) Platform Report Years Considered

Figure 11. Global Conversion Rate Optimization (CRO) Platform Market Size (US$ Million), Year-over-Year: 2020-2031

Figure 12. Global Conversion Rate Optimization (CRO) Platform Market Size, (US$ Million), 2020 VS 2024 VS 2031

Figure 13. Global Conversion Rate Optimization (CRO) Platform Market Share by Region: 2024 VS 2031

Figure 14. Global Conversion Rate Optimization (CRO) Platform Market Share by Players in 2024

Figure 15. Global Conversion Rate Optimization (CRO) Platform Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

Figure 16. The Top 10 and 5 Players Market Share by Conversion Rate Optimization (CRO) Platform Revenue in 2024

Figure 17. North America Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 18. North America Conversion Rate Optimization (CRO) Platform Market Share by Country (2020-2031)

Figure 19. United States Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 20. Canada Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 21. Europe Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 22. Europe Conversion Rate Optimization (CRO) Platform Market Share by Country (2020-2031)

Figure 23. Germany Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 24. France Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 25. U.K. Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 26. Italy Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 27. Russia Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 28. Nordic Countries Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 29. Asia-Pacific Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 30. Asia-Pacific Conversion Rate Optimization (CRO) Platform Market Share by Region (2020-2031)

Figure 31. China Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 32. Japan Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 33. South Korea Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 34. Southeast Asia Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 35. India Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 36. Australia Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 37. Latin America Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 38. Latin America Conversion Rate Optimization (CRO) Platform Market Share by Country (2020-2031)

Figure 39. Mexico Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 40. Brazil Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 41. Middle East & Africa Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 42. Middle East & Africa Conversion Rate Optimization (CRO) Platform Market Share by Country (2020-2031)

Figure 43. Turkey Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 44. Saudi Arabia Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 45. UAE Conversion Rate Optimization (CRO) Platform Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 46. Optimizely Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 47. VWO (Visual Website Optimizer) Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 48. Unbounce Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 49. Hotjar Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 50. Crazy Egg Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 51. Google Optimize Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 52. Adobe Target Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 53. Convert Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 54. Kameleoon Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 55. Instapage Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 56. Freshmarketer (Freshworks) Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 57. Omniconvert Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 58. Qubit Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 59. AB Tasty Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 60. Zoho PageSense Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 61. Monetate Revenue Growth Rate in Conversion Rate Optimization (CRO) Platform Business (2020-2025)

Figure 62. Bottom-up and Top-down Approaches for This Report

Figure 63. Data Triangulation

Figure 64. Key Executives Interviewed

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Global Conversion Rate Optimization (CRO) Platform Market Research Report 2025

Published Date: June 2025

Report Code: QYRE-Auto-9Y19595

Global Conversion Rate Optimization (CRO) Platform Market Research Report 2025

FEATURED COMPANIES

Conversion Rate Optimization (CRO) Platform Market Size

Conversion Rate Optimization (CRO) Platform Market

Scope of Conversion Rate Optimization (CRO) Platform Market Report

Chapter Outline

FAQ for this report

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