Overview:
Most of the mobile devices that are being used in recent times have no security applications, which is mainly due to the lack of awareness about protecting a mobile device. In most cases, mobile users download a variety of third-party apps, and even after uninstalling, often these apps still have access to consumer information, which is overseen by a majority of mobile phone users. As a result, sensitive personal information, including bank account details, social security number, and contacts, are likely to be exposed to hackers if they could identify the vulnerabilities present in a mobile device.
As numerous enterprises are investing in smartphones and tablets to improve employee mobility as well as consumers leveraging BYOD, both enterprise’s sensitive information and personal information will be at stake. Vulnerabilities, such as injections, poor authentication, and lack of structured BYOD policies on information storage, are expected to result in possible cyber risks with data loss or data breach. The adoption of wearable devices at the workplace is further adding to the increasing security vulnerabilities. Enterprises are investing in a wide range of devices and application security platforms to focus on the application-level protection of a device.
By 2021, on an average, over 110 applications are expected to be used by enterprises across the globe, and a significant part of these apps are likely to be created on open source platforms. Also, device protection policies are expected to be changed across the globe and protection of sensitive customer information will become a responsibility of enterprises, driving the growth for mobile application security among enterprises.
Highlights of the Report:
The market share of MAM platforms is expected to surpass MDM during the forecast period 2017–2023
Due to regulatory push, enterprises are expected to take the ownership of securing their employee information when present in an enterprise
Security solution vendors are expected to come up with industry-centric authentication and encryption solutions
DAST and RASP testing tool platforms are most likely to receive higher adoption from app developers and enterprises
According to Infoholic Research, the “global enterprise mobile application security” market is expected to reach revenue of $8.54 billion by 2023, growing at a CAGR of 12.8% during the forecast period 2017–2023.
Market analysis:
The market is segmented into security testing, platform & solutions, and risk analytics & reporting. The security testing is an essential part in application security that includes a variety of testing tools, namely SAST, DAST, IAST, and RASP. Over 60% of the applications being used by enterprises are developed on open code platforms, which are more vulnerable in the case of hacking. In 2017, SAST accounted for a larger share in the segment mostly due to higher volumes of applications deployed in enterprise devices and lesser app development deployment times, which is offering inadequate time to the enterprises to deal with security concerns. This is not allowing app developers to identify the possible vulnerabilities before an app gets deployed in an enterprise environment. Dealing with vulnerabilities when an application is running has become a major challenge for the enterprises, which is fueling the demand for other testing platforms, namely DAST and RASP. These are expected to grow at a higher rate owing to the increasing adoption of enterprise applications and demand for real-time monitoring and app security.
The popular emperies platforms used in application security are MDM, MAM, and MIM. These platforms offer a variety of solutions that are used for an enterprise application security. Due to the growing endpoint vulnerabilities, screen sharing, and information sharing between a variety of consumer and enterprise device, enterprises are moving toward platforms where their applications are being protected. These platforms offer a similar kind of solutions to end-users. MDM is popular owing to the higher volumes of devices being used in an enterprise, and services provided in MDM covers most of the device level protection that an enterprise needs to overcome device vulnerabilities. Enterprise device vendors, such as Samsung, have entered into a partnership with BlackBerry to collectively improve the device level protection in an enterprise. However, there are other types of platforms, namely MAM and MIM, that mostly focus on application level and protecting information through encryption. MAM is expected to result in enterprise-focused application stores that can host all the enterprise apps and hence securing applications becomes easy. However, these enterprise application stores are yet to receive higher adoption rates as they have limited upgradation from existing MAM platforms. MAM and MIM platforms are expected to witness a higher degree of innovations as protecting information through information encryption and authentication is comparatively easier than safeguarding all end-points in an organization.
Regions:
The Americas and Europe are most likely to hold a larger share in the mobile application security market, and Asia is expected to become a leading adopter, mainly due to the increasing demand from developing countries in Asia. Middle East and Africa are expected to post slower adoption rate for smartphone penetration among the enterGlobal Mobile Application Security Market: Drivers, Restraints, Opportunities, Trends, and Forecast up to 2023
Vendors:
The report provides details about the global mobile application security market. The report also contains an in-depth analysis of vendor profiles, which include financial health, business units, key business priorities, SWOT, strategies, and views; and competitive landscape. The companies included in the report are IBM, CA Technologies, Symantec, BlackBerry, WhiteSource, Black Duck Software, whiteCryption, Waratek, and MI3 SECURITY.
prises except for a few countries, namely UAE, Saudi Arabia, Israel, Turkey, and Egypt.
Table of Contents
1 Industry Outlook 10
1.1 Industry Overview 10
1.2 Industry Trends 11
1.3 PEST Analysis 12
2 Report Outline 13
2.1 Report Scope 13
2.2 Report Summary 14
2.3 Research Methodology 16
2.4 Report Assumptions 17
3 Market Snapshot 18
3.1 Total Addressable Market 18
3.2 Segmented Addressable Market 19
4 Market Outlook 20
4.1 Overview 20
4.2 Porter 5 (Five) Forces 21
5 Market Characteristics 22
5.1 Evolution 22
5.2 Ecosystem 23
5.3 Market Segmentation 24
5.4 Market Dynamics 25
5.4.1 Drivers 26
5.4.1.1 Demand for BYOD among enterprises 26
5.4.1.2 Increasing spending on enterprise security 26
5.4.1.3 Growing volume of enterprise applications 26
5.4.2 Restraints 26
5.4.2.1 Device Protection Gaps 26
5.4.2.2 Challenges in IoT security design 26
5.4.2.3 High first investments for SMEs 27
5.4.3 Opportunities 27
5.4.3.1 Unified Endpoint Management 27
5.4.3.2 Emerging demand for enterprise-focused APP development 27
5.5 DRO – Impact Analysis 28
5.6 Market Trends 29
6 Testing Types: Market Size and Analysis 30
6.1 Overview 30
6.2 Static Application Security Testing 31
6.3 Dynamic Application Security Testing 32
6.4 Interactive Application Security Testing 33
6.5 Runtime application self-protection (RASP) 33
6.6 Others 34
7 Platform & Solutions: Market Size and Analysis 35
7.1 Overview 35
7.2 Platforms: Market Size and Analysis 35
7.2.1 Mobility Device Management 36
7.2.2 Mobility Application Management 36
7.2.3 Mobile Information Management 36
7.3 Solutions: Market Size and Analysis 37
7.3.1 Data protection 38
7.3.2 Intellectual property protection 38
7.3.3 Secure authentication 38
7.3.4 Code vulnerability 38
8 Risk analytics & reporting: Market Size and Analysis 39
8.1 Overview 39
9 Industry: Market Size and Analysis 40
9.1 Overview 40
9.2 Healthcare 41
9.3 Corporate & IT 42
9.4 Manufacturing 43
9.5 Automotive 44
9.6 BFSI 44
9.7 Retail 45
9.8 Government 46
9.9 Others 47
10 Regions: Market Size and Analysis 48
10.1 Overview 48
10.2 Americas 48
10.2.1 US 49
10.2.2 Canada 50
10.2.3 Brazil 51
10.2.4 Mexico 52
10.3 Europe 53
10.3.1 UK 54
10.3.2 France 55
10.3.3 Germany 56
10.3.4 Italy 57
10.3.5 Spain 58
10.3.6 Sweden 59
10.3.7 Switzerland 60
10.3.8 Russia 60
10.4 Asia Pacific 61
10.4.1 China 62
10.4.2 Japan 63
10.4.3 South Korea 64
10.4.4 Australia and New Zealand 65
10.4.5 Malaysia 66
10.4.6 India 67
10.4.7 Singapore 68
10.5 Middle East & Africa 70
10.5.1 UAE 71
10.5.2 Saudi Arabia 72
10.5.3 Turkey 72
10.5.4 Qatar 73
10.5.5 Egypt 73
10.5.6 Israel 74
10.5.7 South Africa 74
11 Vendors Profile 75
11.1 IBM 75
11.1.1 Overview 75
11.1.2 Business Units 76
11.1.3 Geographic Revenue 76
11.1.4 Business Focus 77
11.1.5 SWOT Analysis 77
11.1.6 Business Strategies 78
11.2 CA Technologies 79
11.2.1 Overview 79
11.2.2 Business Focus 80
11.2.3 SWOT Analysis 80
11.2.4 Business Strategies 81
11.3 Symantec Corporation 82
11.3.1 Overview 82
11.3.2 Business Units 82
11.3.3 Geographic Revenue 83
11.3.4 Business Focus 83
11.3.5 SWOT Analysis 84
11.3.6 Business Strategies 84
11.4 BlackBerry 85
11.4.1 Overview 85
11.4.2 Business Units 85
11.4.3 Geographic Revenue 86
11.4.4 Business Focus 87
11.4.5 SWOT Analysis 87
11.4.6 Business Strategies 88
12 Companies to Watch for 89
12.1 WhiteSource 89
12.1.1 Overview 89
12.1.2 Offerings: 89
12.2 Black Duck Software 89
12.2.1 Overview 89
12.2.2 Offerings: 90
12.3 whiteCryption. 90
12.3.1 Overview 90
12.3.2 Offerings: 90
12.4 Waratek 90
12.4.1 Overview 90
12.4.2 Offerings: 91
12.5 MI3 SECURITY 91
12.5.1 Overview 91
12.5.2 Offerings: 91
13 Mergers & Acquisitions 92
14 Competitive Landscape 92
14.1 Competitor Comparison Analysis 92
Annexure 93
Abbreviations 93
List of Tables
TABLE 1 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET REVENUE BY TESTING TYPES, 2017–2023 ($BILLION) 30
TABLE 2 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET GROWTH BY TESTING TYPES, 2017–2023 31
TABLE 3 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET REVENUE BY TESTING TYPES, 2017–2023 ($BILLION) 35
TABLE 4 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET GROWTH BY TESTING TYPES, 2017–2023 36
TABLE 5 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET REVENUE BY SOLUTION TYPES, 2017–2023 ($BILLION) 37
TABLE 6 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET GROWTH BY SOLUTION TYPES, 2017–2023 37
TABLE 7 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET REVENUE BY INDUSTRY, 2017-2023 ($BILLION) 40
TABLE 8 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET GROWTH BY INDUSTRY, 2017-2023 (Y-O-Y) % 40
TABLE 9 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET REVENUE BY REGIONS, 2017–2023 ($BILLION) 48
TABLE 10 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET GROWTH BY REGIONS, 2017–2023, Y-O-Y (%) 48
TABLE 11 AMERICAS MARKET REVENUE BY COUNTRIES, 2017-2023 ($MILLION) 48
TABLE 12 AMERICAS MARKET GROWTH BY COUNTRIES, 2017-2023 49
TABLE 13 EUROPE MARKET REVENUE BY COUNTRIES, 2017-2023 ($MILLION) 53
TABLE 14 EUROPE MARKET GROWTH BY COUNTRIES, 2017-2023 ($MILLION) 54
TABLE 15 ASIA PACIFIC MARKET REVENUE BY COUNTRIES, 2017-2023 ($MILLION) 61
TABLE 16 ASIA PACIFIC MARKET GROWTH BY COUNTRIES, 2017-2023 ($MILLION) 61
TABLE 17 MEA MARKET REVENUE BY COUNTRIES, 2017-2023 ($MILLION) 70
TABLE 18 MEA MARKET GROWTH BY COUNTRIES, 2017-2023 ($MILLION) 70
TABLE 19 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY: MERGERS & ACQUISITIONS 92
List of Charts
CHART 1 PEST ANALYSIS OF GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET 12
CHART 2 RESEARCH METHODOLOGY OF GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET 16
CHART 3 GLOBAL ENTERPRISE MOBILITY MARKET REVENUE, 2017–2023 ($BILLION) 18
CHART 4 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET REVENUE, 2017-2023 ($BILLION) 19
CHART 5 PORTER 5 FORCES GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET 21
CHART 6 EVOLUTION OF INTELLIGENCE VIRTUAL ASSISTANT 22
CHART 7 ECOSYSTEM OF ENTERPRISE MOBILE APPLICATION SECURITY MARKET 23
CHART 8 MARKET SEGMENTATATION OF GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET 24
CHART 9 MARKET DYNAMICS – DRIVERS, RESTRAINTS AND OPPORTUNITIES 25
CHART 10 DRO - IMPACT ANALYSIS OF GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY MARKET 28
CHART 11 STATIC APPLICATION SECURITY TESTING MARKET REVENUE, 2017–2023 ($BILLION) 31
CHART 12 DYNAMIC APPLICATION SECURITY TESTING MARKET REVENUE, 2017–2023 ($BILLION) 32
CHART 13 INTERACTIVE APPLICATION SECURITY TESTING MARKET REVENUE, 2017–2023 ($BILLION) 33
CHART 14 RUNTIME SELF PROTECTION TESTING MARKET REVENUE, 2017–2023 ($BILLION) 33
CHART 15 STATIC APPLICATION SECURITY TESTING MARKET REVENUE, 2017–2023 ($BILLION) 34
CHART 16 RISK ANALYTICS & REPORTING MARKET REVENUE, 2017–2023 ($BILLION) 39
CHART 1 HEALTHCARE MARKET REVENUE, 2017–2023 ($BILLION) 41
CHART 2 CORPORATE & IT MARKET REVENUE, 2017–2023 ($BILLION) 42
CHART 3 MANUFACTURING MARKET REVENUE, 2017–2023 ($MILLION) 43
CHART 4 AUTOMOTIVE MARKET REVENUE, 2017–2023 ($MILLION) 44
CHART 5 BFSI MARKET REVENUE, 2017–2023 ($MILLION) 45
CHART 6 RETAIL MARKET REVENUE, 2017–2023 ($MILLION) 45
CHART 7 GOVERNMENT MARKET REVENUE, 2017–2023 ($MILLION) 46
CHART 8 OTHERS MARKET REVENUE, 2017–2023 ($MILLION) 47
CHART 9 US MARKET REVENUE, 2017–2023 ($MILLION) 50
CHART 10 CANADA MARKET REVENUE, 2017–2023 ($MILLION) 51
CHART 11 BRAZIL MARKET REVENUE, 2017–2023 ($MILLION) 51
CHART 12 MEXICO MARKET REVENUE, 2017–2023 ($MILLION) 52
CHART 13 UK MARKET REVENUE, 2017–2023 ($MILLION) 55
CHART 14 FRANCE MARKET REVENUE, 2017–2023 ($MILLION) 55
CHART 15 GERMANY MARKET REVENUE, 2017–2023 ($MILLION) 56
CHART 16 ITALY MARKET REVENUE, 2017–2023 ($MILLION) 57
CHART 17 SPAIN MARKET REVENUE, 2017–2023 ($MILLION) 58
CHART 18 SWEDEN MARKET REVENUE, 2017–2023 ($MILLION) 59
CHART 19 SWITZERLAND MARKET REVENUE, 2017–2023 ($MILLION) 60
CHART 20 RUSSIA MARKET REVENUE, 2017–2023 ($MILLION) 60
CHART 21 CHINA MARKET REVENUE, 2017–2023 ($MILLION) 62
CHART 22 JAPAN MARKET REVENUE, 2017–2023 ($MILLION) 63
CHART 23 SOUTH KOREA MARKET REVENUE, 2017–2023 ($MILLION) 64
CHART 24 AUSTRALIA & NEW ZEALAND MARKET REVENUE, 2017–2023 ($MILLION) 65
CHART 25 MALAYSIA MARKET REVENUE, 2017–2023 ($MILLION) 66
CHART 26 INDIA MARKET REVENUE, 2017–2023 ($MILLION) 67
CHART 27 SINGAPORE MARKET REVENUE, 2017–2023 ($MILLION) 68
CHART 28 UAE MARKET REVENUE, 2017–2023 ($MILLION) 71
CHART 29 SAUDI ARABIA MARKET REVENUE, 2017–2023 ($MILLION) 72
CHART 30 TURKEY MARKET REVENUE, 2017–2023 ($MILLION) 72
CHART 31 QATAR MARKET REVENUE, 2017–2023 ($MILLION) 73
CHART 32 EGYPT MARKET REVENUE, 2017–2023 ($MILLION) 73
CHART 33 ISRAEL MARKET REVENUE, 2017–2023 ($MILLION) 74
CHART 34 SOUTH AFRICA MARKET REVENUE, 2017–2023 ($MILLION) 74
CHART 35 IBM: OVERVIEW SNAPSHOT 75
CHART 36 IBM: BUSINESS UNITS 76
CHART 37 IBM: GEOGRAPHIC REVENUE 76
CHART 38 IBM: SWOT ANALYSIS 77
CHART 39 CA TECHNOLOGIES: OVERVIEW SNAPSHOT 79
CHART 40 CA TECHNOLOGIES: SWOT ANALYSIS 80
CHART 41 SYMANTEC: OVERVIEW SNAPSHOT 82
CHART 42 SYMANTEC: BUSINESS UNITS 82
CHART 43 SYMANTEC: GEOGRAPHIC REVENUE 83
CHART 44 SYMANTEC: SWOT ANALYSIS 84
CHART 45 BLACKBERRY: OVERVIEW SNAPSHOT 85
CHART 46 BLACKBERRY: BUSINESS UNITS 85
CHART 47 BLACKBERRY: GEOGRAPHIC REVENUE 86
CHART 48 BLACKBERRY: SWOT ANALYSIS 87
CHART 49 GLOBAL ENTERPRISE MOBILE APPLICATION SECURITY: COMPETITIVE LANDSCAPE 92
