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Global DSP (Demand-Side Platform) Market Size, Manufacturers, Supply Chain, Sales Channel and Clients, 2025-2031
Published Date: July 2025
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Report Code: QYRE-Auto-25J6830
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China DSP Demand Side Platform Market Report Forecast 2021 2027
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Global DSP (Demand-Side Platform) Market Size, Manufacturers, Supply Chain, Sales Channel and Clients, 2025-2031

Code: QYRE-Auto-25J6830
Report
July 2025
Pages:132
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES
FEATURED COMPANIES
Criteo
Double Click (Google)
Facebook Ads Manager
Adobe
Trade Desk
Amazon (AAP)
Appnexus
Roku
Mediamath
SocioMatic
Zeta Global
Verizon Media
AdForm
Amobee
Centro Inc

DSP (Demand-Side Platform) Market Size

In 2024, the global market size of DSP (Demand-Side Platform) was estimated to be worth US$ 16250 million and is forecast to reach approximately US$ 63840 million by 2031 with a CAGR of 21.9% during the forecast period 2025-2031.

DSP (Demand-Side Platform) Market

DSP (Demand-Side Platform) Market

Demand side platforms (DSPs) are advertiser campaign management products that provide advertisers features for buying ad placements online in real time. Buying ad placements in real time through DSPs gives advertisers the ability to target their desired audiences as they are actually browsing websites. DSPs are typically managed by in-house marketing teams, advertising agencies, or agency trading desks that specialize in real-time advertising. By providing clarity into impressions and conversions, DSPs help advertisers spend their digital advertising budgets more effectively. DSPs are nearly always packaged into advertiser campaign management products that can manage ads across display, mobile, social, search, and video advertising channels. To purchase ads in real time, DSPs integrate with ad exchanges, which serve as a marketplace for ad inventory. Supply side platforms (or SSP) parallel DSPs. Publishers use SSPs to sell their advertising inventory in ad exchanges. Some DSPs can also integrate directly with SSPs to foster direct buys.
The main DSP (Demand-Side Platform) players include Criteo, Double Click (Google), Facebook Ads Manager, Adobe, etc. The top four DSP (Demand-Side Platform) players account for approximately 35% of the total global market. North America is the largest consumer market for DSP (Demand-Side Platform) accounting for about 45%, followed by Asia-Pacific and Europe. In terms of Type, RTB is the largest segment, with a share about 67%. And in terms of Application, the largest application is Retail, followed by Automotive.

Report Scope

This report aims to provide a comprehensive presentation of the global market for DSP (Demand-Side Platform), with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding DSP (Demand-Side Platform).
The DSP (Demand-Side Platform) market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global DSP (Demand-Side Platform) market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the DSP (Demand-Side Platform) companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, product type, application, and regions.
Market Segmentation

Scope of DSP (Demand-Side Platform) Market Report

Report Metric Details
Report Name DSP (Demand-Side Platform) Market
CAGR 21.9%
Segment by Type
  • RTB
  • PPB
Segment by Application
  • Retail
  • Automotive
  • Financial
  • Telecom
  • Others
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company Criteo, Double Click (Google), Facebook Ads Manager, Adobe, Trade Desk, Amazon (AAP), Appnexus, Roku, Mediamath, SocioMatic, Zeta Global, Verizon Media, AdForm, Amobee, Centro Inc
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on.
  • Chapter 2: Revenue of DSP (Demand-Side Platform) in global and regional level.
  • Chapter 3: Detailed analysis of DSP (Demand-Side Platform) company competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
  • Chapter 4: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, DSP (Demand-Side Platform) revenue, gross margin, and recent development, etc.
  • Chapter 5: Provides the analysis of various market segments by Type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 6: Provides the analysis of various market segments by Application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 7: North America (US & Canada) by Type, by Application and by country, revenue for each segment.
  • Chapter 8: Europe by Type, by Application and by country, revenue for each segment.
  • Chapter 9: Asia Pacific by Type, by Application and by region, revenue for each segment.
  • Chapter 10: Latin America by Type, by Application and by country, revenue for each segment.
  • Chapter 11: Middle East and Africa, by Type, by Application and by country, revenue for each segment.
  • Chapter 12: Analysis of industrial chain, sales channel, key raw materials, distributors, and customers.
  • Chapter 13: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
  • Chapter 14: Research Findings and Conclusion

FAQ for this report

What is the market share of major companies in DSP (Demand-Side Platform) Market?

Ans: The top four DSP (Demand-Side Platform) players account for approximately 35% of the total global market.

What is the DSP (Demand-Side Platform) Market share by region?

Ans: North America is the largest consumer market for DSP (Demand-Side Platform) accounting for about 45%, followed by Asia-Pacific and Europe.

What is the DSP (Demand-Side Platform) Market share by type?

Ans: In terms of Type, RTB is the largest segment, with a share about 67%.

Who are the main players in the DSP (Demand-Side Platform) Market report?

Ans: The main players in the DSP (Demand-Side Platform) Market are Criteo, Double Click (Google), Facebook Ads Manager, Adobe, Trade Desk, Amazon (AAP), Appnexus, Roku, Mediamath, SocioMatic, Zeta Global, Verizon Media, AdForm, Amobee, Centro Inc

What are the Application segmentation covered in the DSP (Demand-Side Platform) Market report?

Ans: The Applications covered in the DSP (Demand-Side Platform) Market report are Retail, Automotive, Financial, Telecom, Others

What are the Type segmentation covered in the DSP (Demand-Side Platform) Market report?

Ans: The Types covered in the DSP (Demand-Side Platform) Market report are RTB, PPB

1 Study Coverage
1.1 DSP (Demand-Side Platform) Product Introduction
1.2 Market by Type
1.2.1 Global DSP (Demand-Side Platform) Market Size Growth Rate by Type (2020 VS 2024 VS 2031)
1.2.2 RTB
1.2.3 PPB
1.3 Market by Application
1.3.1 Global DSP (Demand-Side Platform) Market Size Growth Rate by Application (2020 VS 2024 VS 2031)
1.3.2 Retail
1.3.3 Automotive
1.3.4 Financial
1.3.5 Telecom
1.3.6 Others
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Executive Summary
2.1 Global DSP (Demand-Side Platform) Market Size Estimates and Forecasts
2.2 DSP (Demand-Side Platform) Market Size by Region: 2024 Versus 2031
2.2.1 Global DSP (Demand-Side Platform) Revenue by Region: 2020-2025
2.2.2 Global DSP (Demand-Side Platform) Revenue Forecast by Region (2026-2031)
2.2.3 Global DSP (Demand-Side Platform) Revenue Market Share by Region (2020-2031)
3 Market Segments
3.1 Breakdown Data by Type
3.1.1 Global DSP (Demand-Side Platform) Revenue by Type (2020-2031)
3.1.2 Global DSP (Demand-Side Platform) Revenue Market Share by Type (2020-2031)
3.2 Breakdown Data by Application
3.2.1 Global DSP (Demand-Side Platform) Revenue by Application (2020-2031)
3.2.2 Global DSP (Demand-Side Platform) Revenue Market Share by Application (2020-2031)
3.3 by Type and by Application Crossing Analysis
3.3.1 RTB of DSP (Demand-Side Platform) Revenue Market Share by Application
3.3.2 PPB of DSP (Demand-Side Platform) Revenue Market Share by Application
4 Global DSP (Demand-Side Platform) by Company
4.1 Global DSP (Demand-Side Platform) Revenue by Company (2020-2025)
4.2 Global DSP (Demand-Side Platform) Revenue Share by Company (2020-2025)
4.3 Competitive Landscape
4.3.1 Key DSP (Demand-Side Platform) Companies around the World: Ranking by Revenue
4.3.2 Global DSP (Demand-Side Platform) Market Concentration Ratio (CR5 and HHI) & (2020-2025)
4.3.3 Global DSP (Demand-Side Platform) Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
4.4 Global DSP (Demand-Side Platform) Companies Headquarters & Product Type
4.4.1 Global DSP (Demand-Side Platform) Companies Headquarters
4.4.2 Date of International Companies Enter into DSP (Demand-Side Platform) Market
4.4.3 Global DSP (Demand-Side Platform) Companies Product & Service
4.4.4 RTB Revenue Market Share of DSP (Demand-Side Platform) by Company
4.4.5 PPB Revenue Market Share of DSP (Demand-Side Platform) by Company
4.5 Global DSP (Demand-Side Platform) Mergers & Acquisitions, Expansion Plans
5 Company Profiles
5.1 Criteo
5.1.1 Criteo Corporation Information
5.1.2 Criteo Description, Business Overview
5.1.3 Criteo DSP (Demand-Side Platform) Products Offered
5.1.4 Criteo DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.1.5 Criteo DSP (Demand-Side Platform) Revenue by Product in 2024
5.1.6 Criteo DSP (Demand-Side Platform) Revenue by Application in 2024
5.1.7 Criteo DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.1.8 Criteo Recent Developments
5.2 Double Click (Google)
5.2.1 Double Click (Google) Corporation Information
5.2.2 Double Click (Google) Description, Business Overview
5.2.3 Double Click (Google) DSP (Demand-Side Platform) Products Offered
5.2.4 Double Click (Google) DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.2.5 Double Click (Google) DSP (Demand-Side Platform) Revenue by Product in 2024
5.2.6 Double Click (Google) DSP (Demand-Side Platform) Revenue by Application in 2024
5.2.7 Double Click (Google) DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.2.8 Double Click (Google) Recent Developments
5.3 Facebook Ads Manager
5.3.1 Facebook Ads Manager Corporation Information
5.3.2 Facebook Ads Manager Description, Business Overview
5.3.3 Facebook Ads Manager DSP (Demand-Side Platform) Products Offered
5.3.4 Facebook Ads Manager DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.3.5 Facebook Ads Manager DSP (Demand-Side Platform) Revenue by Product in 2024
5.3.6 Facebook Ads Manager DSP (Demand-Side Platform) Revenue by Application in 2024
5.3.7 Facebook Ads Manager DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.3.8 Facebook Ads Manager Recent Developments
5.4 Adobe
5.4.1 Adobe Corporation Information
5.4.2 Adobe Description, Business Overview
5.4.3 Adobe DSP (Demand-Side Platform) Products Offered
5.4.4 Adobe DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.4.5 Adobe DSP (Demand-Side Platform) Revenue by Product in 2024
5.4.6 Adobe DSP (Demand-Side Platform) Revenue by Application in 2024
5.4.7 Adobe DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.4.8 Adobe Recent Developments
5.5 Trade Desk
5.5.1 Trade Desk Corporation Information
5.5.2 Trade Desk Description, Business Overview
5.5.3 Trade Desk DSP (Demand-Side Platform) Products Offered
5.5.4 Trade Desk DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.5.5 Trade Desk DSP (Demand-Side Platform) Revenue by Product in 2024
5.5.6 Trade Desk DSP (Demand-Side Platform) Revenue by Application in 2024
5.5.7 Trade Desk DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.5.8 Trade Desk Recent Developments
5.6 Amazon (AAP)
5.6.1 Amazon (AAP) Corporation Information
5.6.2 Amazon (AAP) Description, Business Overview
5.6.3 Amazon (AAP) DSP (Demand-Side Platform) Products Offered
5.6.4 Amazon (AAP) DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.6.5 Amazon (AAP) DSP (Demand-Side Platform) Revenue by Product in 2024
5.6.6 Amazon (AAP) DSP (Demand-Side Platform) Revenue by Application in 2024
5.6.7 Amazon (AAP) DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.6.8 Amazon (AAP) Recent Developments
5.7 Appnexus
5.7.1 Appnexus Corporation Information
5.7.2 Appnexus Description, Business Overview
5.7.3 Appnexus DSP (Demand-Side Platform) Products Offered
5.7.4 Appnexus DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.7.5 Appnexus DSP (Demand-Side Platform) Revenue by Product in 2024
5.7.6 Appnexus DSP (Demand-Side Platform) Revenue by Application in 2024
5.7.7 Appnexus DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.7.8 Appnexus Recent Developments
5.8 Roku
5.8.1 Roku Corporation Information
5.8.2 Roku Description, Business Overview
5.8.3 Roku DSP (Demand-Side Platform) Products Offered
5.8.4 Roku DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.8.5 Roku DSP (Demand-Side Platform) Revenue by Product in 2024
5.8.6 Roku DSP (Demand-Side Platform) Revenue by Application in 2024
5.8.7 Roku DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.8.8 Roku Recent Developments
5.9 Mediamath
5.9.1 Mediamath Corporation Information
5.9.2 Mediamath Description, Business Overview
5.9.3 Mediamath DSP (Demand-Side Platform) Products Offered
5.9.4 Mediamath DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.9.5 Mediamath DSP (Demand-Side Platform) Revenue by Product in 2024
5.9.6 Mediamath DSP (Demand-Side Platform) Revenue by Application in 2024
5.9.7 Mediamath DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.9.8 Mediamath Recent Developments
5.10 SocioMatic
5.10.1 SocioMatic Corporation Information
5.10.2 SocioMatic Description, Business Overview
5.10.3 SocioMatic DSP (Demand-Side Platform) Products Offered
5.10.4 SocioMatic DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.10.5 SocioMatic DSP (Demand-Side Platform) Revenue by Product in 2024
5.10.6 SocioMatic DSP (Demand-Side Platform) Revenue by Application in 2024
5.10.7 SocioMatic DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.10.8 SocioMatic Recent Developments
5.11 Zeta Global
5.11.1 Zeta Global Corporation Information
5.11.2 Zeta Global Description, Business Overview
5.11.3 Zeta Global DSP (Demand-Side Platform) Products Offered
5.11.4 Zeta Global DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.11.5 Zeta Global DSP (Demand-Side Platform) Revenue by Product in 2024
5.11.6 Zeta Global DSP (Demand-Side Platform) Revenue by Application in 2024
5.11.7 Zeta Global DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.11.8 Zeta Global Recent Developments
5.12 Verizon Media
5.12.1 Verizon Media Corporation Information
5.12.2 Verizon Media Description, Business Overview
5.12.3 Verizon Media DSP (Demand-Side Platform) Products Offered
5.12.4 Verizon Media DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.12.5 Verizon Media DSP (Demand-Side Platform) Revenue by Product in 2024
5.12.6 Verizon Media DSP (Demand-Side Platform) Revenue by Application in 2024
5.12.7 Verizon Media DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.12.8 Verizon Media Recent Developments
5.13 AdForm
5.13.1 AdForm Corporation Information
5.13.2 AdForm Description, Business Overview
5.13.3 AdForm DSP (Demand-Side Platform) Products Offered
5.13.4 AdForm DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.13.5 AdForm DSP (Demand-Side Platform) Revenue by Product in 2024
5.13.6 AdForm DSP (Demand-Side Platform) Revenue by Application in 2024
5.13.7 AdForm DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.13.8 AdForm Recent Developments
5.14 Amobee
5.14.1 Amobee Corporation Information
5.14.2 Amobee Description, Business Overview
5.14.3 Amobee DSP (Demand-Side Platform) Products Offered
5.14.4 Amobee DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.14.5 Amobee DSP (Demand-Side Platform) Revenue by Product in 2024
5.14.6 Amobee DSP (Demand-Side Platform) Revenue by Application in 2024
5.14.7 Amobee DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.14.8 Amobee Recent Developments
5.15 Centro Inc
5.15.1 Centro Inc Corporation Information
5.15.2 Centro Inc Description, Business Overview
5.15.3 Centro Inc DSP (Demand-Side Platform) Products Offered
5.15.4 Centro Inc DSP (Demand-Side Platform) Revenue and Gross Margin (2020-2025)
5.15.5 Centro Inc DSP (Demand-Side Platform) Revenue by Product in 2024
5.15.6 Centro Inc DSP (Demand-Side Platform) Revenue by Application in 2024
5.15.7 Centro Inc DSP (Demand-Side Platform) Revenue by Geographic Area in 2024
5.15.8 Centro Inc Recent Developments
6 North America
6.1 North America DSP (Demand-Side Platform) Market Size YoY Growth 2020-2031
6.2 North America DSP (Demand-Side Platform) Market Facts & Figures by Country (2020-2031)
6.3 North America DSP (Demand-Side Platform) Revenue by Type (2020-2025)
6.4 North America DSP (Demand-Side Platform) Revenue by Application (2020-2025)
7 Asia-Pacific
7.1 Asia-Pacific DSP (Demand-Side Platform) Market Size YoY Growth 2020-2031
7.2 Asia-Pacific DSP (Demand-Side Platform) Market Facts & Figures by Region (2020-2031)
7.3 Asia-Pacific DSP (Demand-Side Platform) Revenue by Type (2020-2025)
7.4 Asia-Pacific DSP (Demand-Side Platform) Revenue by Application (2020-2025)
8 Europe
8.1 Europe DSP (Demand-Side Platform) Market Size YoY Growth 2020-2031
8.2 Europe DSP (Demand-Side Platform) Market Facts & Figures by Country (2020-2031)
8.3 Europe DSP (Demand-Side Platform) Revenue by Type (2020-2025)
8.4 Europe DSP (Demand-Side Platform) Revenue by Application (2020-2025)
9 Latin America
9.1 Latin America DSP (Demand-Side Platform) Market Size YoY Growth 2020-2031
9.2 Latin America DSP (Demand-Side Platform) Market Facts & Figures by Country (2020-2031)
9.3 Latin America DSP (Demand-Side Platform) Revenue by Type (2020-2025)
9.4 Latin America DSP (Demand-Side Platform) Revenue by Application (2020-2025)
10 Middle East and Africa
10.1 Latin America DSP (Demand-Side Platform) Market Size YoY Growth 2020-2031
10.2 Middle East and Africa DSP (Demand-Side Platform) Market Facts & Figures by Country (2020-2031)
10.3 Middle East and Africa DSP (Demand-Side Platform) Revenue by Type (2020-2025)
10.4 Middle East and Africa DSP (Demand-Side Platform) Revenue by Application (2020-2025)
11 Supply Chain and Sales Channel analysis
11.1 DSP (Demand-Side Platform) Supply Chain Analysis
11.2 DSP (Demand-Side Platform) Key Raw Materials and Upstream Suppliers
11.3 DSP (Demand-Side Platform) Clients Analysis
11.4 DSP (Demand-Side Platform) Sales Channel and Sales Model Analysis
11.4.1 DSP (Demand-Side Platform) Distribution Channel Analysis: Indirect Sales VS Direct Sales
11.4.2 DSP (Demand-Side Platform) Distribution Channel Analysis: Online Sales VS Offline Sales
11.4.3 DSP (Demand-Side Platform) Distributors
12 DSP (Demand-Side Platform) Market Dynamics
12.1 DSP (Demand-Side Platform) Industry Trends
12.2 DSP (Demand-Side Platform) Market Drivers
12.3 DSP (Demand-Side Platform) Market Challenges
12.4 DSP (Demand-Side Platform) Market Restraints
13 Research Findings and Conclusion
14 Appendix
14.1 Research Methodology
14.1.1 Methodology/Research Approach
14.1.1.1 Research Programs/Design
14.1.1.2 Market Size Estimation
14.1.1.3 Market Breakdown and Data Triangulation
14.1.2 Data Source
14.1.2.1 Secondary Sources
14.1.2.2 Primary Sources
14.2 Author Details
14.3 Disclaimer
FEATURED COMPANIES
Criteo
Double Click (Google)
Facebook Ads Manager
Adobe
Trade Desk
Amazon (AAP)
Appnexus
Roku
Mediamath
SocioMatic
Zeta Global
Verizon Media
AdForm
Amobee
Centro Inc
List of Tables
 Table 1. Global DSP (Demand-Side Platform) Market Size Growth Rate (CAGR) by Type (US$ Million): 2020 VS 2024 VS 2031
 Table 2. Global DSP (Demand-Side Platform) Market Size Growth by Application (US$ Million): 2020 VS 2024 VS 2031
 Table 3. Global DSP (Demand-Side Platform) Market Size by Region (US$ Million): 2024 VS 2031
 Table 4. Global DSP (Demand-Side Platform) Revenue by Region (2020-2025) & (US$ Million)
 Table 5. Global DSP (Demand-Side Platform) Revenue Forecast by Region (2026-2031) & (US$ Million)
 Table 6. Global DSP (Demand-Side Platform) Revenue by Type (2020-2025) & (US$ Million)
 Table 7. Global DSP (Demand-Side Platform) Revenue Forecast by Type (2026-2031) & (US$ Million)
 Table 8. Global DSP (Demand-Side Platform) Revenue by Application (2020-2025) & (US$ Million)
 Table 9. Global DSP (Demand-Side Platform) Revenue Forecast by Application (2026-2031) & (US$ Million)
 Table 10. DSP (Demand-Side Platform) Revenue by Company (2020-2025) & (US$ Million)
 Table 11. DSP (Demand-Side Platform) Revenue Share by Company (2020-2025)
 Table 12. Ranking of Global Top DSP (Demand-Side Platform) Players by Revenue (US$ Million) in 2024
 Table 13. Global DSP (Demand-Side Platform) Companies Market Concentration Ratio (CR5 and HHI) & (2020-2025)
 Table 14. Global DSP (Demand-Side Platform) by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in DSP (Demand-Side Platform) as of 2024)
 Table 15. Global DSP (Demand-Side Platform) Companies Headquarters
 Table 16. Date of International Companies Enter into DSP (Demand-Side Platform) Market
 Table 17. Global DSP (Demand-Side Platform) Companies Product & Service
 Table 18. Global DSP (Demand-Side Platform) Mergers & Acquisitions, Expansion Plans
 Table 19. Criteo Corporation Information
 Table 20. Criteo Description and Business Overview
 Table 21. Criteo DSP (Demand-Side Platform) Product
 Table 22. Criteo DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 23. Criteo Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 24. Criteo Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 25. Criteo Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 26. Criteo Recent Developments
 Table 27. Double Click (Google) Corporation Information
 Table 28. Double Click (Google) Description and Business Overview
 Table 29. Double Click (Google) DSP (Demand-Side Platform) Product
 Table 30. Double Click (Google) DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 31. Double Click (Google) Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 32. Double Click (Google) Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 33. Double Click (Google) Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 34. Double Click (Google) Recent Developments
 Table 35. Facebook Ads Manager Corporation Information
 Table 36. Facebook Ads Manager Description and Business Overview
 Table 37. Facebook Ads Manager DSP (Demand-Side Platform) Product
 Table 38. Facebook Ads Manager DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 39. Facebook Ads Manager Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 40. Facebook Ads Manager Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 41. Facebook Ads Manager Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 42. Facebook Ads Manager Recent Developments
 Table 43. Adobe Corporation Information
 Table 44. Adobe Description and Business Overview
 Table 45. Adobe DSP (Demand-Side Platform) Product
 Table 46. Adobe DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 47. Adobe Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 48. Adobe Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 49. Adobe Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 50. Adobe Recent Developments
 Table 51. Trade Desk Corporation Information
 Table 52. Trade Desk Description and Business Overview
 Table 53. Trade Desk DSP (Demand-Side Platform) Product
 Table 54. Trade Desk DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 55. Trade Desk Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 56. Trade Desk Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 57. Trade Desk Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 58. Trade Desk Recent Developments
 Table 59. Amazon (AAP) Corporation Information
 Table 60. Amazon (AAP) Description and Business Overview
 Table 61. Amazon (AAP) DSP (Demand-Side Platform) Product
 Table 62. Amazon (AAP) DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 63. Amazon (AAP) Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 64. Amazon (AAP) Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 65. Amazon (AAP) Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 66. Amazon (AAP) Recent Developments
 Table 67. Appnexus Corporation Information
 Table 68. Appnexus Description and Business Overview
 Table 69. Appnexus DSP (Demand-Side Platform) Product
 Table 70. Appnexus DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 71. Appnexus Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 72. Appnexus Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 73. Appnexus Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 74. Appnexus Recent Developments
 Table 75. Roku Corporation Information
 Table 76. Roku Description and Business Overview
 Table 77. Roku DSP (Demand-Side Platform) Product
 Table 78. Roku DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 79. Roku Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 80. Roku Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 81. Roku Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 82. Roku Recent Developments
 Table 83. Mediamath Corporation Information
 Table 84. Mediamath Description and Business Overview
 Table 85. Mediamath DSP (Demand-Side Platform) Product
 Table 86. Mediamath DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 87. Mediamath Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 88. Mediamath Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 89. Mediamath Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 90. Mediamath Recent Developments
 Table 91. SocioMatic Corporation Information
 Table 92. SocioMatic Description and Business Overview
 Table 93. SocioMatic DSP (Demand-Side Platform) Product
 Table 94. SocioMatic DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 95. SocioMatic Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 96. SocioMatic Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 97. SocioMatic Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 98. SocioMatic Recent Developments
 Table 99. Zeta Global Corporation Information
 Table 100. Zeta Global Description and Business Overview
 Table 101. Zeta Global DSP (Demand-Side Platform) Product
 Table 102. Zeta Global DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 103. Zeta Global Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 104. Zeta Global Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 105. Zeta Global Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 106. Zeta Global Recent Developments
 Table 107. Verizon Media Corporation Information
 Table 108. Verizon Media Description and Business Overview
 Table 109. Verizon Media DSP (Demand-Side Platform) Product
 Table 110. Verizon Media DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 111. Verizon Media Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 112. Verizon Media Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 113. Verizon Media Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 114. Verizon Media Recent Developments
 Table 115. AdForm Corporation Information
 Table 116. AdForm Description and Business Overview
 Table 117. AdForm DSP (Demand-Side Platform) Product
 Table 118. AdForm DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 119. AdForm Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 120. AdForm Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 121. AdForm Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 122. AdForm Recent Developments
 Table 123. Amobee Corporation Information
 Table 124. Amobee Description and Business Overview
 Table 125. Amobee DSP (Demand-Side Platform) Product
 Table 126. Amobee DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 127. Amobee Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 128. Amobee Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 129. Amobee Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 130. Amobee Recent Developments
 Table 131. Centro Inc Corporation Information
 Table 132. Centro Inc Description and Business Overview
 Table 133. Centro Inc DSP (Demand-Side Platform) Product
 Table 134. Centro Inc DSP (Demand-Side Platform) Revenue (US$ Million) and Gross Margin (2020-2025)
 Table 135. Centro Inc Revenue Proportion of DSP (Demand-Side Platform) by Product in 2024
 Table 136. Centro Inc Revenue Proportion of DSP (Demand-Side Platform) by Application in 2024
 Table 137. Centro Inc Revenue Proportion of DSP (Demand-Side Platform) by Geographic Area in 2024
 Table 138. Centro Inc Recent Developments
 Table 139. North America DSP (Demand-Side Platform) Revenue by Country (2020-2025) & (US$ Million)
 Table 140. North America DSP (Demand-Side Platform) Revenue by Country (2026-2031) & (US$ Million)
 Table 141. North America DSP (Demand-Side Platform) Revenue by Type (2020-2025) & (US$ Million)
 Table 142. North America DSP (Demand-Side Platform) Revenue by Application (2020-2025) & (US$ Million)
 Table 143. Asia-Pacific DSP (Demand-Side Platform) Revenue by Region (2020-2025) & (US$ Million)
 Table 144. Asia-Pacific DSP (Demand-Side Platform) Revenue by Region (2026-2031) & (US$ Million)
 Table 145. Asia-Pacific DSP (Demand-Side Platform) Revenue by Type (2020-2025) & (US$ Million)
 Table 146. Asia-Pacific DSP (Demand-Side Platform) Revenue by Application (2020-2025) & (US$ Million)
 Table 147. Europe DSP (Demand-Side Platform) Revenue by Country (2020-2025) & (US$ Million)
 Table 148. Europe DSP (Demand-Side Platform) Revenue by Country (2026-2031) & (US$ Million)
 Table 149. Europe DSP (Demand-Side Platform) Revenue by Type (2020-2025) & (US$ Million)
 Table 150. Europe DSP (Demand-Side Platform) Revenue by Application (2020-2025) & (US$ Million)
 Table 151. Latin America DSP (Demand-Side Platform) Revenue by Country (2020-2025) & (US$ Million)
 Table 152. Latin America DSP (Demand-Side Platform) Revenue by Country (2026-2031) & (US$ Million)
 Table 153. Latin America DSP (Demand-Side Platform) Revenue by Type (2020-2025) & (US$ Million)
 Table 154. Latin America DSP (Demand-Side Platform) Revenue by Application (2020-2025) & (US$ Million)
 Table 155. Middle East and Africa DSP (Demand-Side Platform) Revenue by Country (2020-2025) & (US$ Million)
 Table 156. Middle East and Africa DSP (Demand-Side Platform) Revenue by Country (2026-2031) & (US$ Million)
 Table 157. Middle East and Africa DSP (Demand-Side Platform) Revenue by Type (2020-2025) & (US$ Million)
 Table 158. Middle East and Africa DSP (Demand-Side Platform) Revenue by Application (2020-2025) & (US$ Million)
 Table 159. DSP (Demand-Side Platform) Key Raw Materials, Industry Status and Trend
 Table 160. DSP (Demand-Side Platform) Key Raw Materials and Upstream Suppliers
 Table 161. DSP (Demand-Side Platform) Clients Status and Trend
 Table 162. DSP (Demand-Side Platform) Typical Clients
 Table 163. DSP (Demand-Side Platform) Distributors
 Table 164. DSP (Demand-Side Platform) Market Trends
 Table 165. DSP (Demand-Side Platform) Market Drivers
 Table 166. DSP (Demand-Side Platform) Market Challenges
 Table 167. DSP (Demand-Side Platform) Market Restraints
 Table 168. Research Programs/Design for This Report
 Table 169. Key Data Information from Secondary Sources
 Table 170. Key Data Information from Primary Sources


List of Figures
 Figure 1. DSP (Demand-Side Platform) Product Picture
 Figure 2. Global DSP (Demand-Side Platform) Market Size by Type (US$ Million): 2020 VS 2024 VS 2031
 Figure 3. Global DSP (Demand-Side Platform) Revenue Market Share by Type in 2024 & 2031
 Figure 4. RTB Product Picture
 Figure 5. PPB Product Picture
 Figure 6. Global DSP (Demand-Side Platform) Market Size by Application (US$ Million): 2020 VS 2024 VS 2031
 Figure 7. Global DSP (Demand-Side Platform) Revenue Market Share by Application in 2024 & 2031
 Figure 8. Retail
 Figure 9. Automotive
 Figure 10. Financial
 Figure 11. Telecom
 Figure 12. Others
 Figure 13. DSP (Demand-Side Platform) Report Years Considered
 Figure 14. Global DSP (Demand-Side Platform) Revenue, (US$ Million), 2020 VS 2024 VS 2031
 Figure 15. Global DSP (Demand-Side Platform) Market Size (2020-2031) & (US$ Million)
 Figure 16. Global DSP (Demand-Side Platform) Market Size Market Share by Region: 2024 Versus 2031
 Figure 17. Global DSP (Demand-Side Platform) Revenue Market Share by Region (2020-2031)
 Figure 18. Global DSP (Demand-Side Platform) Revenue Market Share Forecast by Type (2020-2031)
 Figure 19. Global DSP (Demand-Side Platform) Revenue Market Share Forecast by Application (2020-2031)
 Figure 20. RTB of DSP (Demand-Side Platform) Revenue Market Share by Application, 2024 VS 2031
 Figure 21. PPB of DSP (Demand-Side Platform) Revenue Market Share by Application, 2024 VS 2031
 Figure 22. DSP (Demand-Side Platform) Revenue Share by Company (2024)
 Figure 23. DSP (Demand-Side Platform) Market Share by Company Type (Tier 1, Tier 2, and Tier 3): 2020 VS 2024
 Figure 24. RTB Revenue Proportion by Company in 2024
 Figure 25. PPB Revenue Proportion by Company in 2024
 Figure 26. North America DSP (Demand-Side Platform) Revenue 2020-2031 (US$ Million)
 Figure 27. North America DSP (Demand-Side Platform) Revenue Market Share by Type (2020-2025)
 Figure 28. North America DSP (Demand-Side Platform) Revenue Market Share by Application (2020-2025)
 Figure 29. Asia-Pacific DSP (Demand-Side Platform) Revenue 2020-2031 (US$ Million)
 Figure 30. Asia-Pacific DSP (Demand-Side Platform) Revenue Market Share by Region (2020-2031)
 Figure 31. Asia-Pacific DSP (Demand-Side Platform) Revenue Market Share by Type (2020-2025)
 Figure 32. Asia-Pacific DSP (Demand-Side Platform) Revenue Market Share by Application (2020-2025)
 Figure 33. Europe DSP (Demand-Side Platform) Revenue Growth Rate 2020-2031 (US$ Million)
 Figure 34. Europe DSP (Demand-Side Platform) Revenue Market Share by Country (2020-2031)
 Figure 35. Europe DSP (Demand-Side Platform) Revenue Market Share by Type (2020-2025)
 Figure 36. Europe DSP (Demand-Side Platform) Revenue Market Share by Application (2020-2025)
 Figure 37. Latin America DSP (Demand-Side Platform) Revenue Growth Rate 2020-2031 (US$ Million)
 Figure 38. Latin America DSP (Demand-Side Platform) Revenue Market Share by Country (2020-2031)
 Figure 39. Latin America DSP (Demand-Side Platform) Revenue Market Share by Type (2020-2025)
 Figure 40. Latin America DSP (Demand-Side Platform) Revenue Market Share by Application (2020-2025)
 Figure 41. Middle East and Africa DSP (Demand-Side Platform) Revenue Growth Rate 2020-2031 (US$ Million)
 Figure 42. Middle East and Africa DSP (Demand-Side Platform) Revenue Market Share by Country (2020-2031)
 Figure 43. Middle East and Africa DSP (Demand-Side Platform) Revenue Market Share by Type (2020-2025)
 Figure 44. Middle East and Africa DSP (Demand-Side Platform) Revenue Market Share by Application (2020-2025)
 Figure 45. DSP (Demand-Side Platform) Supply Chain (Upstream and Downstream Market)
 Figure 46. Global Production Market Share of DSP (Demand-Side Platform) Raw Materials by Region in 2024
 Figure 47. DSP (Demand-Side Platform) Distribution Channels
 Figure 48. Global DSP (Demand-Side Platform) Percentage 2020-2031: Indirect Sales VS Direct Sales
 Figure 49. Global DSP (Demand-Side Platform) Percentage 2020-2031: Online Sales VS Offline Sales
 Figure 50. Bottom-up and Top-down Approaches for This Report
 Figure 51. Data Triangulation
 Figure 52. Key Executives Interviewed
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