Global Television Advertising (TV Commercial ) Market Research Report 2023

The global Television Advertising (TV Commercial ) market was valued at US$ million in 2022 and is anticipated to reach US$ million by 2029, witnessing a CAGR of % during the forecast period 2023-2029. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.

North American market for Television Advertising (TV Commercial ) is estimated to increase from $ million in 2023 to reach $ million by 2029, at a CAGR of % during the forecast period of 2023 through 2029.

Asia-Pacific market for Television Advertising (TV Commercial ) is estimated to increase from $ million in 2023 to reach $ million by 2029, at a CAGR of % during the forecast period of 2023 through 2029.

The global market for Television Advertising (TV Commercial ) in Retail is estimated to increase from $ million in 2023 to $ million by 2029, at a CAGR of % during the forecast period of 2023 through 2029.

The key global companies of Television Advertising (TV Commercial ) include CBS, Comcast, News, Viacom, Fisher Communication, Comcast, Cox Communications, Gray Television and LiveRail, etc. In 2022, the world's top three vendors accounted for approximately % of the revenue.

This report aims to provide a comprehensive presentation of the global market for Television Advertising (TV Commercial ), with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Television Advertising (TV Commercial ).

The Television Advertising (TV Commercial ) market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2022 as the base year, with history and forecast data for the period from 2018 to 2029. This report segments the global Television Advertising (TV Commercial ) market comprehensively. Regional market sizes, concerning products by type, by application, and by players, are also provided.

For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

The report will help the Television Advertising (TV Commercial ) companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by type, by application, and by regions.

1.1 Study Scope

1.2 Market Analysis by Form of announcement

1.2.1 Global Television Advertising (TV Commercial ) Market Size Growth Rate by Form of announcement: 2018 VS 2022 VS 2029

1.2.2 AD Hoc Broadcast

1.2.3 Ordinary Advertising

1.2.4 Economic Information

1.2.5 Direct Selling Advertising

1.2.6 Text Ads

1.2.7 Other

1.3 Market by Application

1.3.1 Global Television Advertising (TV Commercial ) Market Growth by Application: 2018 VS 2022 VS 2029

1.3.2 Retail

1.3.3 Car

1.3.4 Entertainment and Game

1.3.5 Financial Services

1.3.6 Telecom

1.3.7 Consumer Goods

1.3.8 Healthcare Industrial

1.3.9 Other

1.4 Study Objectives

1.5 Years Considered

1.6 Years Considered

2.1 Global Television Advertising (TV Commercial ) Market Perspective (2018-2029)

2.2 Television Advertising (TV Commercial ) Growth Trends by Region

2.2.1 Global Television Advertising (TV Commercial ) Market Size by Region: 2018 VS 2022 VS 2029

2.2.2 Television Advertising (TV Commercial ) Historic Market Size by Region (2018-2023)

2.2.3 Television Advertising (TV Commercial ) Forecasted Market Size by Region (2024-2029)

2.3 Television Advertising (TV Commercial ) Market Dynamics

2.3.1 Television Advertising (TV Commercial ) Industry Trends

2.3.2 Television Advertising (TV Commercial ) Market Drivers

2.3.3 Television Advertising (TV Commercial ) Market Challenges

2.3.4 Television Advertising (TV Commercial ) Market Restraints

3.1 Global Top Television Advertising (TV Commercial ) Players by Revenue

3.1.1 Global Top Television Advertising (TV Commercial ) Players by Revenue (2018-2023)

3.1.2 Global Television Advertising (TV Commercial ) Revenue Market Share by Players (2018-2023)

3.2 Global Television Advertising (TV Commercial ) Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

3.3 Players Covered: Ranking by Television Advertising (TV Commercial ) Revenue

3.4 Global Television Advertising (TV Commercial ) Market Concentration Ratio

3.4.1 Global Television Advertising (TV Commercial ) Market Concentration Ratio (CR5 and HHI)

3.4.2 Global Top 10 and Top 5 Companies by Television Advertising (TV Commercial ) Revenue in 2022

3.5 Television Advertising (TV Commercial ) Key Players Head office and Area Served

3.6 Key Players Television Advertising (TV Commercial ) Product Solution and Service

3.7 Date of Enter into Television Advertising (TV Commercial ) Market

3.8 Mergers & Acquisitions, Expansion Plans

4.1 Global Television Advertising (TV Commercial ) Historic Market Size by Type (2018-2023)

4.2 Global Television Advertising (TV Commercial ) Forecasted Market Size by Type (2024-2029)

5.1 Global Television Advertising (TV Commercial ) Historic Market Size by Application (2018-2023)

5.2 Global Television Advertising (TV Commercial ) Forecasted Market Size by Application (2024-2029)

6.1 North America Television Advertising (TV Commercial ) Market Size (2018-2029)

6.2 North America Television Advertising (TV Commercial ) Market Growth Rate by Country: 2018 VS 2022 VS 2029

6.3 North America Television Advertising (TV Commercial ) Market Size by Country (2018-2023)

6.4 North America Television Advertising (TV Commercial ) Market Size by Country (2024-2029)

6.5 United States

6.6 Canada

7.1 Europe Television Advertising (TV Commercial ) Market Size (2018-2029)

7.2 Europe Television Advertising (TV Commercial ) Market Growth Rate by Country: 2018 VS 2022 VS 2029

7.3 Europe Television Advertising (TV Commercial ) Market Size by Country (2018-2023)

7.4 Europe Television Advertising (TV Commercial ) Market Size by Country (2024-2029)

7.5 Germany

7.6 France

7.7 U.K.

7.8 Italy

7.9 Russia

7.10 Nordic Countries

8.1 Asia-Pacific Television Advertising (TV Commercial ) Market Size (2018-2029)

8.2 Asia-Pacific Television Advertising (TV Commercial ) Market Growth Rate by Region: 2018 VS 2022 VS 2029

8.3 Asia-Pacific Television Advertising (TV Commercial ) Market Size by Region (2018-2023)

8.4 Asia-Pacific Television Advertising (TV Commercial ) Market Size by Region (2024-2029)

8.5 China

8.6 Japan

8.7 South Korea

8.8 Southeast Asia

8.9 India

8.10 Australia

9.1 Latin America Television Advertising (TV Commercial ) Market Size (2018-2029)

9.2 Latin America Television Advertising (TV Commercial ) Market Growth Rate by Country: 2018 VS 2022 VS 2029

9.3 Latin America Television Advertising (TV Commercial ) Market Size by Country (2018-2023)

9.4 Latin America Television Advertising (TV Commercial ) Market Size by Country (2024-2029)

9.5 Mexico

9.6 Brazil

10.1 Middle East & Africa Television Advertising (TV Commercial ) Market Size (2018-2029)

10.2 Middle East & Africa Television Advertising (TV Commercial ) Market Growth Rate by Country: 2018 VS 2022 VS 2029

10.3 Middle East & Africa Television Advertising (TV Commercial ) Market Size by Country (2018-2023)

10.4 Middle East & Africa Television Advertising (TV Commercial ) Market Size by Country (2024-2029)

10.5 Turkey

10.6 Saudi Arabia

10.7 UAE

11.1 CBS

11.1.1 CBS Company Detail

11.1.2 CBS Business Overview

11.1.3 CBS Television Advertising (TV Commercial ) Introduction

11.1.4 CBS Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.1.5 CBS Recent Development

11.2 Comcast

11.2.1 Comcast Company Detail

11.2.2 Comcast Business Overview

11.2.3 Comcast Television Advertising (TV Commercial ) Introduction

11.2.4 Comcast Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.2.5 Comcast Recent Development

11.3 News

11.3.1 News Company Detail

11.3.2 News Business Overview

11.3.3 News Television Advertising (TV Commercial ) Introduction

11.3.4 News Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.3.5 News Recent Development

11.4 Viacom

11.4.1 Viacom Company Detail

11.4.2 Viacom Business Overview

11.4.3 Viacom Television Advertising (TV Commercial ) Introduction

11.4.4 Viacom Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.4.5 Viacom Recent Development

11.5 Fisher Communication

11.5.1 Fisher Communication Company Detail

11.5.2 Fisher Communication Business Overview

11.5.3 Fisher Communication Television Advertising (TV Commercial ) Introduction

11.5.4 Fisher Communication Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.5.5 Fisher Communication Recent Development

11.6 Comcast

11.6.1 Comcast Company Detail

11.6.2 Comcast Business Overview

11.6.3 Comcast Television Advertising (TV Commercial ) Introduction

11.6.4 Comcast Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.6.5 Comcast Recent Development

11.7 Cox Communications

11.7.1 Cox Communications Company Detail

11.7.2 Cox Communications Business Overview

11.7.3 Cox Communications Television Advertising (TV Commercial ) Introduction

11.7.4 Cox Communications Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.7.5 Cox Communications Recent Development

11.8 Gray Television

11.8.1 Gray Television Company Detail

11.8.2 Gray Television Business Overview

11.8.3 Gray Television Television Advertising (TV Commercial ) Introduction

11.8.4 Gray Television Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.8.5 Gray Television Recent Development

11.9 LiveRail

11.9.1 LiveRail Company Detail

11.9.2 LiveRail Business Overview

11.9.3 LiveRail Television Advertising (TV Commercial ) Introduction

11.9.4 LiveRail Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.9.5 LiveRail Recent Development

11.10 Sinclair Broadcast Group

11.10.1 Sinclair Broadcast Group Company Detail

11.10.2 Sinclair Broadcast Group Business Overview

11.10.3 Sinclair Broadcast Group Television Advertising (TV Commercial ) Introduction

11.10.4 Sinclair Broadcast Group Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.10.5 Sinclair Broadcast Group Recent Development

11.11 Sun TV Network

11.11.1 Sun TV Network Company Detail

11.11.2 Sun TV Network Business Overview

11.11.3 Sun TV Network Television Advertising (TV Commercial ) Introduction

11.11.4 Sun TV Network Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.11.5 Sun TV Network Recent Development

11.12 The Walt Disney

11.12.1 The Walt Disney Company Detail

11.12.2 The Walt Disney Business Overview

11.12.3 The Walt Disney Television Advertising (TV Commercial ) Introduction

11.12.4 The Walt Disney Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.12.5 The Walt Disney Recent Development

11.13 Time Warner

11.13.1 Time Warner Company Detail

11.13.2 Time Warner Business Overview

11.13.3 Time Warner Television Advertising (TV Commercial ) Introduction

11.13.4 Time Warner Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.13.5 Time Warner Recent Development

11.14 TBC

11.14.1 TBC Company Detail

11.14.2 TBC Business Overview

11.14.3 TBC Television Advertising (TV Commercial ) Introduction

11.14.4 TBC Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.14.5 TBC Recent Development

11.15 TV Today Network

11.15.1 TV Today Network Company Detail

11.15.2 TV Today Network Business Overview

11.15.3 TV Today Network Television Advertising (TV Commercial ) Introduction

11.15.4 TV Today Network Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.15.5 TV Today Network Recent Development

11.16 Univision Communication

11.16.1 Univision Communication Company Detail

11.16.2 Univision Communication Business Overview

11.16.3 Univision Communication Television Advertising (TV Commercial ) Introduction

11.16.4 Univision Communication Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.16.5 Univision Communication Recent Development

11.17 Vivendi

11.17.1 Vivendi Company Detail

11.17.2 Vivendi Business Overview

11.17.3 Vivendi Television Advertising (TV Commercial ) Introduction

11.17.4 Vivendi Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.17.5 Vivendi Recent Development

11.18 WPP

11.18.1 WPP Company Detail

11.18.2 WPP Business Overview

11.18.3 WPP Television Advertising (TV Commercial ) Introduction

11.18.4 WPP Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.18.5 WPP Recent Development

11.19 Omnicom Group

11.19.1 Omnicom Group Company Detail

11.19.2 Omnicom Group Business Overview

11.19.3 Omnicom Group Television Advertising (TV Commercial ) Introduction

11.19.4 Omnicom Group Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.19.5 Omnicom Group Recent Development

11.20 DENTSU INC.

11.20.1 DENTSU INC. Company Detail

11.20.2 DENTSU INC. Business Overview

11.20.3 DENTSU INC. Television Advertising (TV Commercial ) Introduction

11.20.4 DENTSU INC. Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.20.5 DENTSU INC. Recent Development

11.21 Publicis Groupe

11.21.1 Publicis Groupe Company Detail

11.21.2 Publicis Groupe Business Overview

11.21.3 Publicis Groupe Television Advertising (TV Commercial ) Introduction

11.21.4 Publicis Groupe Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.21.5 Publicis Groupe Recent Development

11.22 IPG

11.22.1 IPG Company Detail

11.22.2 IPG Business Overview

11.22.3 IPG Television Advertising (TV Commercial ) Introduction

11.22.4 IPG Revenue in Television Advertising (TV Commercial ) Business (2018-2023)

11.22.5 IPG Recent Development

13.1 Research Methodology

13.1.1 Methodology/Research Approach

13.1.2 Data Source

13.2 Disclaimer

13.3 Author Details

List of Tables

    Table 1. Global Television Advertising (TV Commercial ) Market Size Growth Rate by Type (US$ Million): 2018 VS 2022 VS 2029

    Table 2. Key Players of AD Hoc Broadcast

    Table 3. Key Players of Ordinary Advertising

    Table 4. Key Players of Economic Information

    Table 5. Key Players of Direct Selling Advertising

    Table 6. Key Players of Text Ads

    Table 7. Key Players of Other

    Table 8. Global Television Advertising (TV Commercial ) Market Size Growth by Application (US$ Million): 2018 VS 2022 VS 2029

    Table 9. Global Television Advertising (TV Commercial ) Market Size by Region (US$ Million): 2018 VS 2022 VS 2029

    Table 10. Global Television Advertising (TV Commercial ) Market Size by Region (2018-2023) & (US$ Million)

    Table 11. Global Television Advertising (TV Commercial ) Market Share by Region (2018-2023)

    Table 12. Global Television Advertising (TV Commercial ) Forecasted Market Size by Region (2024-2029) & (US$ Million)

    Table 13. Global Television Advertising (TV Commercial ) Market Share by Region (2024-2029)

    Table 14. Television Advertising (TV Commercial ) Market Trends

    Table 15. Television Advertising (TV Commercial ) Market Drivers

    Table 16. Television Advertising (TV Commercial ) Market Challenges

    Table 17. Television Advertising (TV Commercial ) Market Restraints

    Table 18. Global Television Advertising (TV Commercial ) Revenue by Players (2018-2023) & (US$ Million)

    Table 19. Global Television Advertising (TV Commercial ) Market Share by Players (2018-2023)

    Table 20. Global Top Television Advertising (TV Commercial ) Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Television Advertising (TV Commercial ) as of 2022)

    Table 21. Ranking of Global Top Television Advertising (TV Commercial ) Companies by Revenue (US$ Million) in 2022

    Table 22. Global 5 Largest Players Market Share by Television Advertising (TV Commercial ) Revenue (CR5 and HHI) & (2018-2023)

    Table 23. Key Players Headquarters and Area Served

    Table 24. Key Players Television Advertising (TV Commercial ) Product Solution and Service

    Table 25. Date of Enter into Television Advertising (TV Commercial ) Market

    Table 26. Mergers & Acquisitions, Expansion Plans

    Table 27. Global Television Advertising (TV Commercial ) Market Size by Type (2018-2023) & (US$ Million)

    Table 28. Global Television Advertising (TV Commercial ) Revenue Market Share by Type (2018-2023)

    Table 29. Global Television Advertising (TV Commercial ) Forecasted Market Size by Type (2024-2029) & (US$ Million)

    Table 30. Global Television Advertising (TV Commercial ) Revenue Market Share by Type (2024-2029)

    Table 31. Global Television Advertising (TV Commercial ) Market Size by Application (2018-2023) & (US$ Million)

    Table 32. Global Television Advertising (TV Commercial ) Revenue Market Share by Application (2018-2023)

    Table 33. Global Television Advertising (TV Commercial ) Forecasted Market Size by Application (2024-2029) & (US$ Million)

    Table 34. Global Television Advertising (TV Commercial ) Revenue Market Share by Application (2024-2029)

    Table 35. North America Television Advertising (TV Commercial ) Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029

    Table 36. North America Television Advertising (TV Commercial ) Market Size by Country (2018-2023) & (US$ Million)

    Table 37. North America Television Advertising (TV Commercial ) Market Size by Country (2024-2029) & (US$ Million)

    Table 38. Europe Television Advertising (TV Commercial ) Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029

    Table 39. Europe Television Advertising (TV Commercial ) Market Size by Country (2018-2023) & (US$ Million)

    Table 40. Europe Television Advertising (TV Commercial ) Market Size by Country (2024-2029) & (US$ Million)

    Table 41. Asia-Pacific Television Advertising (TV Commercial ) Market Size Growth Rate by Region (US$ Million): 2018 VS 2022 VS 2029

    Table 42. Asia-Pacific Television Advertising (TV Commercial ) Market Size by Region (2018-2023) & (US$ Million)

    Table 43. Asia-Pacific Television Advertising (TV Commercial ) Market Size by Region (2024-2029) & (US$ Million)

    Table 44. Latin America Television Advertising (TV Commercial ) Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029

    Table 45. Latin America Television Advertising (TV Commercial ) Market Size by Country (2018-2023) & (US$ Million)

    Table 46. Latin America Television Advertising (TV Commercial ) Market Size by Country (2024-2029) & (US$ Million)

    Table 47. Middle East & Africa Television Advertising (TV Commercial ) Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029

    Table 48. Middle East & Africa Television Advertising (TV Commercial ) Market Size by Country (2018-2023) & (US$ Million)

    Table 49. Middle East & Africa Television Advertising (TV Commercial ) Market Size by Country (2024-2029) & (US$ Million)

    Table 50. CBS Company Detail

    Table 51. CBS Business Overview

    Table 52. CBS Television Advertising (TV Commercial ) Product

    Table 53. CBS Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 54. CBS Recent Development

    Table 55. Comcast Company Detail

    Table 56. Comcast Business Overview

    Table 57. Comcast Television Advertising (TV Commercial ) Product

    Table 58. Comcast Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 59. Comcast Recent Development

    Table 60. News Company Detail

    Table 61. News Business Overview

    Table 62. News Television Advertising (TV Commercial ) Product

    Table 63. News Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 64. News Recent Development

    Table 65. Viacom Company Detail

    Table 66. Viacom Business Overview

    Table 67. Viacom Television Advertising (TV Commercial ) Product

    Table 68. Viacom Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 69. Viacom Recent Development

    Table 70. Fisher Communication Company Detail

    Table 71. Fisher Communication Business Overview

    Table 72. Fisher Communication Television Advertising (TV Commercial ) Product

    Table 73. Fisher Communication Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 74. Fisher Communication Recent Development

    Table 75. Comcast Company Detail

    Table 76. Comcast Business Overview

    Table 77. Comcast Television Advertising (TV Commercial ) Product

    Table 78. Comcast Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 79. Comcast Recent Development

    Table 80. Cox Communications Company Detail

    Table 81. Cox Communications Business Overview

    Table 82. Cox Communications Television Advertising (TV Commercial ) Product

    Table 83. Cox Communications Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 84. Cox Communications Recent Development

    Table 85. Gray Television Company Detail

    Table 86. Gray Television Business Overview

    Table 87. Gray Television Television Advertising (TV Commercial ) Product

    Table 88. Gray Television Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 89. Gray Television Recent Development

    Table 90. LiveRail Company Detail

    Table 91. LiveRail Business Overview

    Table 92. LiveRail Television Advertising (TV Commercial ) Product

    Table 93. LiveRail Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 94. LiveRail Recent Development

    Table 95. Sinclair Broadcast Group Company Detail

    Table 96. Sinclair Broadcast Group Business Overview

    Table 97. Sinclair Broadcast Group Television Advertising (TV Commercial ) Product

    Table 98. Sinclair Broadcast Group Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 99. Sinclair Broadcast Group Recent Development

    Table 100. Sun TV Network Company Detail

    Table 101. Sun TV Network Business Overview

    Table 102. Sun TV Network Television Advertising (TV Commercial ) Product

    Table 103. Sun TV Network Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 104. Sun TV Network Recent Development

    Table 105. The Walt Disney Company Detail

    Table 106. The Walt Disney Business Overview

    Table 107. The Walt Disney Television Advertising (TV Commercial ) Product

    Table 108. The Walt Disney Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 109. The Walt Disney Recent Development

    Table 110. Time Warner Company Detail

    Table 111. Time Warner Business Overview

    Table 112. Time Warner Television Advertising (TV Commercial ) Product

    Table 113. Time Warner Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 114. Time Warner Recent Development

    Table 115. TBC Company Detail

    Table 116. TBC Business Overview

    Table 117. TBC Television Advertising (TV Commercial ) Product

    Table 118. TBC Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 119. TBC Recent Development

    Table 120. TV Today Network Company Detail

    Table 121. TV Today Network Business Overview

    Table 122. TV Today Network Television Advertising (TV Commercial ) Product

    Table 123. TV Today Network Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 124. TV Today Network Recent Development

    Table 125. Univision Communication Company Detail

    Table 126. Univision Communication Business Overview

    Table 127. Univision Communication Television Advertising (TV Commercial ) Product

    Table 128. Univision Communication Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 129. Univision Communication Recent Development

    Table 130. Vivendi Company Detail

    Table 131. Vivendi Business Overview

    Table 132. Vivendi Television Advertising (TV Commercial ) Product

    Table 133. Vivendi Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 134. Vivendi Recent Development

    Table 135. WPP Company Detail

    Table 136. WPP Business Overview

    Table 137. WPP Television Advertising (TV Commercial ) Product

    Table 138. WPP Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 139. WPP Recent Development

    Table 140. Omnicom Group Company Detail

    Table 141. Omnicom Group Business Overview

    Table 142. Omnicom Group Television Advertising (TV Commercial ) Product

    Table 143. Omnicom Group Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 144. Omnicom Group Recent Development

    Table 145. DENTSU INC. Company Detail

    Table 146. DENTSU INC. Business Overview

    Table 147. DENTSU INC. Television Advertising (TV Commercial ) Product

    Table 148. DENTSU INC. Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 149. DENTSU INC. Recent Development

    Table 150. Publicis Groupe Company Detail

    Table 151. Publicis Groupe Business Overview

    Table 152. Publicis Groupe Television Advertising (TV Commercial ) Product

    Table 153. Publicis Groupe Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 154. Publicis Groupe Recent Development

    Table 155. IPG Company Detail

    Table 156. IPG Business Overview

    Table 157. IPG Television Advertising (TV Commercial ) Product

    Table 158. IPG Revenue in Television Advertising (TV Commercial ) Business (2018-2023) & (US$ Million)

    Table 159. IPG Recent Development

    Table 160. Research Programs/Design for This Report

    Table 161. Key Data Information from Secondary Sources

    Table 162. Key Data Information from Primary Sources

List of Figures

    Figure 1. Global Television Advertising (TV Commercial ) Market Size Comparison by Type (2023-2029) & (US$ Million)

    Figure 2. Global Television Advertising (TV Commercial ) Market Share by Type: 2022 VS 2029

    Figure 3. AD Hoc Broadcast Features

    Figure 4. Ordinary Advertising Features

    Figure 5. Economic Information Features

    Figure 6. Direct Selling Advertising Features

    Figure 7. Text Ads Features

    Figure 8. Other Features

    Figure 9. Global Television Advertising (TV Commercial ) Market Size Comparison by Application (2023-2029) & (US$ Million)

    Figure 10. Global Television Advertising (TV Commercial ) Market Share by Application: 2022 VS 2029

    Figure 11. Retail Case Studies

    Figure 12. Car Case Studies

    Figure 13. Entertainment and Game Case Studies

    Figure 14. Financial Services Case Studies

    Figure 15. Telecom Case Studies

    Figure 16. Consumer Goods Case Studies

    Figure 17. Healthcare Industrial Case Studies

    Figure 18. Other Case Studies

    Figure 19. Television Advertising (TV Commercial ) Report Years Considered

    Figure 20. Global Television Advertising (TV Commercial ) Market Size (US$ Million), Year-over-Year: 2018-2029

    Figure 21. Global Television Advertising (TV Commercial ) Market Size, (US$ Million), 2018 VS 2022 VS 2029

    Figure 22. Global Television Advertising (TV Commercial ) Market Share by Region: 2022 VS 2029

    Figure 23. Global Television Advertising (TV Commercial ) Market Share by Players in 2022

    Figure 24. Global Top Television Advertising (TV Commercial ) Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Television Advertising (TV Commercial ) as of 2022)

    Figure 25. The Top 10 and 5 Players Market Share by Television Advertising (TV Commercial ) Revenue in 2022

    Figure 26. North America Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 27. North America Television Advertising (TV Commercial ) Market Share by Country (2018-2029)

    Figure 28. United States Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 29. Canada Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 30. Europe Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 31. Europe Television Advertising (TV Commercial ) Market Share by Country (2018-2029)

    Figure 32. Germany Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 33. France Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 34. U.K. Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 35. Italy Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 36. Russia Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 37. Nordic Countries Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 38. Asia-Pacific Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 39. Asia-Pacific Television Advertising (TV Commercial ) Market Share by Region (2018-2029)

    Figure 40. China Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 41. Japan Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 42. South Korea Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 43. Southeast Asia Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 44. India Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 45. Australia Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 46. Latin America Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 47. Latin America Television Advertising (TV Commercial ) Market Share by Country (2018-2029)

    Figure 48. Mexico Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 49. Brazil Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 50. Middle East & Africa Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 51. Middle East & Africa Television Advertising (TV Commercial ) Market Share by Country (2018-2029)

    Figure 52. Turkey Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 53. Saudi Arabia Television Advertising (TV Commercial ) Market Size YoY Growth (2018-2029) & (US$ Million)

    Figure 54. CBS Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 55. Comcast Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 56. News Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 57. Viacom Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 58. Fisher Communication Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 59. Comcast Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 60. Cox Communications Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 61. Gray Television Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 62. LiveRail Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 63. Sinclair Broadcast Group Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 64. Sun TV Network Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 65. The Walt Disney Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 66. Time Warner Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 67. TBC Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 68. TV Today Network Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 69. Univision Communication Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 70. Vivendi Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 71. WPP Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 72. Omnicom Group Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 73. DENTSU INC. Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 74. Publicis Groupe Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 75. IPG Revenue Growth Rate in Television Advertising (TV Commercial ) Business (2018-2023)

    Figure 76. Bottom-up and Top-down Approaches for This Report

    Figure 77. Data Triangulation

    Figure 78. Key Executives Interviewed