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Toilet Paper Market by Type (One-ply, Two-ply, and Others), End Use (Commercial, and Residential), and Distribution Channel (Online and Offline): Global Opportunity Analysis and Industry Forecast, 2021–2028
Published Date: May 2022
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Report Code: ALLI-Manu-3R61
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Toilet paper market

Toilet Paper Market by Type (One-ply, Two-ply, and Others), End Use (Commercial, and Residential), and Distribution Channel (Online and Offline): Global Opportunity Analysis and Industry Forecast, 2021–2028

Code: ALLI-Manu-3R61
Report
May 2022
283 Pages
Allied Market Research
Region:
DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

Toilet Paper Market Statistics 2028

The global toilet paper market size was valued at USD 26.0 Billion in 2020 and is anticipated to reach USD 39.5 Billion by 2028, with a CAGR of 5.2% during the forecast period. The market is expected to exhibit an incremental revenue opportunity of US$ 13.4 billion from 2020 to 2028. Toilet paper also known as toilet roll is a type of tissue paper and is considered an essential item among tissue papers. It is a multipurpose product mainly used in toilets and for wiping makeup and spills. Key drivers of the toilet paper market include the growing need for home care products for households, hygiene, and health requirements, rise in disease-causing germs and microorganisms, etc.

 toilet paper market

Other factors contributing towards the growth of the toilet paper market are the rise in product innovations and development of new products for hygiene and house maintenance, growing usage of toilet disinfectants and cleaners, and the widespread usage of accessible personal care, hygiene products in homes, offices, and businesses. 

Trends Influencing the Global Toilet Paper Market

Rise in incomes and more hygiene consciousness will drive the growth of the market

Inflating income levels and growing hygiene consciousness have led to the increase in demand for more personal care and hygiene products thereby boosting the growth of the toilet paper market.  The rise in purchasing power capacity of consumers increases their level of life leading to more sales of a wide variety of toilet paper. Further increases in disease-causing germs, microorganisms, and dirt have created a ripple effect inducing people to pay more attention to their personal hygiene and health. Thus, better economic growth and growing health and hygiene concerns will accelerate the growth of the market in the coming years. 

Increasing product innovations will surge the growth of the market 

Due to the rise in usage of tissue and toilet papers across residential, healthcare, and office premises leading companies in the market are rolling out new homecare and hygiene products to cater to the needs of diverse masses. Key premium products with high absorbency, strength, and softness are further diversifying the toilet paper market. Moreover with rising environmental concerns products made of organic and eco-friendly raw materials are being launched in the market. And with governments around the world promoting public health the demand for the toilet paper market is going to rise further during the forecast period.

Growing internet penetration and e-commerce boom in the tissue industry will accelerate the growth of the market in the coming years

Aided by the pandemic and rising internet penetration has resulted in increased demand in online shopping for a variety of tissue and toilet paper products. The trend is expected to rise further in the coming years and with changes in pack sizes and packaging with more ship-ready toilet paper products the growth of the toilet paper market is expected to rise further during the forecast period. 

Covid 19 impact and panic buying has significantly boosted the growth of the market

With the advent of the covid outbreak, there was a sudden rush in sales of toilet paper rolls. The pandemic has totally changed the buying preferences of consumers across the globe. With physical store purchases dropping online sales of toilet paper have received a huge boom as at-home consumption of toilet paper increased due to people spending more time at their homes during and after the pandemic. Thus, covid 19 impact will continue to drive the growth of the toilet paper market during the forecast period.

Toilet Paper Market Share

Based on type, the one-ply segment is expected to hold the largest toilet paper market share during the forecast period due to the growing demand for one-ply toilet paper in wealthier countries and changes in consumers’ lifestyles, choices, and behavior. Furthermore, firms have started introducing one-ply toilet paper lines in sync with the increasing demand. Thus the one-ply market will continue to grow further.

Based on end-user, the commercial sector is expected to hold the largest toilet paper market share during the forecast period as people’s lifestyles have changed resulting in increased demand for toilet papers in hotels, restaurants, shopping centers, etc. Thus, the commercial will see growing demand during the forecast period.

Based on distribution channel, the offline segment is expected to hold the largest toilet paper market share during the forecast period as the presence of hypermarkets, supermarkets, and other brick and mortar establishments form a bulk of the total toilet paper purchases as these retail markets sell a wide range of products under one location providing convenience to customers.

Based on region, North America will provide lucrative opportunities for growth in the toilet paper market share due to the high spending power of the majority of the population residing in this region followed closely by Europe due to the rise in the hospitality industry.

Toilet Paper Market Segmentation

By Type

  • One-ply
  • Two-ply
  • Others

By End Use

  • Commercial
  • Residential

Type

  • Online
  • Offline

Key Companies

  • Caprice,
  • Essity,
  • Georgia-Pacific LLC,
  • Kimberly – Clark Corporation,
  • Naturelle Consumer Products LTD,
  • Orchids Tissue Paper Products,
  • P&G,
  • Traidcraft,
  • Unilever,
  • Velvet CARE.

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany 
    • France
    • UK
    • Italy
    • Spain 
    • Russia
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Singapore
    • Malaysia
    • Rest of Asia-Pacific 
  • LAMEA 
    • Brazil
    • Argentina
    • UAE
    • South Africa
    • Saudi Arabia
    • Turkey
    • Rest of LAMEA

Scope of Toilet Paper Market Report

Report Metric

Details

Report Name

Toilet Paper Market

Market size value in 2020

USD 26.0 Billion

Revenue forecast in 2028

USD 39.5 Billion

Growth Rate

CAGR of 5.2%

Base year considered

2020

Historical Statistics for

2021-2028

Segment by Type

One-ply, Two-ply, and Others

By End Use

Commercial, and Residential

By Distribution Channel

Online and Offline

Frequently Asked Questions About This Report

1. How big is the Toilet paper market?

Ans: The global toilet paper market size was valued at $26.0 billion in 2020 and is anticipated to reach $39.5 billion by 2028, with a CAGR of 5.2% during the forecast period.

2. What is Toilet Paper?

Ans: Toilet paper also known as toilet roll is a type of tissue paper and is considered an essential item among tissue papers.

3. Which region accounted for the largest market share of Toilet paper market?

Ans: The North America region holds the higest market share of 39.6% in 2020.

4. Who are the key companies available in Toilet paper market?

Ans: The key players profiled in the report include Caprice, Essity, Georgia-Pacific LLC, Kimberly – Clark Corporation, Naturelle Consumer Products LTD, Orchids Tissue Paper Products, P&G, Traidcraft, Unilever, and Velvet CARE.

CHAPTER 1:INTRODUCTION

1.1.Key market segments
1.2.Research methodology

1.2.1.Secondary research
1.2.2.Primary research
1.2.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Key findings of the study
2.2.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope
3.2.Key findings

3.2.1.Top investment pockets

3.3.Porter’s five forces analysis
3.4.Market dynamics

3.4.1.Drivers

3.4.1.1.Surge in requirement of home care products
3.4.1.2.Rise in disposable incomes and standards of living

3.4.2.Restraint

3.4.2.1.Increase in cost of raw materials

3.4.3.Opportunity

3.4.3.1.Changes in lifestyle and rise in disposable income

3.6.Market share analysis

3.6.1.By Type
3.6.2.By End Use
3.6.3.By Distribution Channel
3.6.4.By region

3.7.COVID-19 impact analysis

3.7.1.Introduction
3.7.2.Impact on the Toilet Paper market

CHAPTER 4:TOILET PAPER MARKET, BY TYPE

4.1.Overview

4.1.1.Market size and forecast

4.2.One-ply

4.2.1.Key market trends, growth factors, and opportunities
4.2.2.Market size and forecast

4.3.Two-ply

4.3.1.Key market trends, growth factors, and opportunities
4.3.2.Market size and forecast

4.4.Others

4.4.1.Key market trends, growth factors, and opportunities
4.4.2.Market size and forecast

CHAPTER 5:TOILET PAPER MARKET, BY END USE

5.1.Overview

5.1.1.Market size and forecast

5.2.Commercial

5.2.1.Key market trends, growth factors, and opportunities
5.2.2.Market size and forecast

5.3.Residential

5.3.1.Key market trends, growth factors, and opportunities
5.3.2.Market size and forecast

CHAPTER 6:TOILET PAPER MARKET, BY DISTRIBUTION CHANNEL

6.1.Overview

6.1.1.Market size and forecast

6.2.Online Stores

6.2.1.Key market trends, growth factors, and opportunities
6.2.2.Market size and forecast

6.3.Offline Stores

6.3.1.Key market trends, growth factors, and opportunities
6.3.2.Market size and forecast

CHAPTER 7:TOILET PAPER MARKET, BY REGION

7.1.Overview

7.1.1.Market size and forecast, by region

7.2.North America

7.2.1.Key market trends, growth factors, and opportunities
7.2.2.Market size and forecast, by Type
7.2.3.Market size and forecast, by End Use
7.2.4.Market size and forecast, by Distribution Channel
7.2.6.Market size and forecast, by country

7.2.6.1.U.S.

7.2.6.1.1.Market size and forecast, by Type
7.2.6.1.2.Market size and forecast, by End Use
7.2.6.1.3.Market size and forecast, by Distribution Channel

7.2.6.2.Canada

7.2.6.2.1.Market size and forecast, by Type
7.2.6.2.2.Market size and forecast, by End Use
7.2.6.2.3.Market size and forecast, by Distribution Channel

7.2.6.3.Mexico

7.2.6.3.1.Market size and forecast, by Type
7.2.6.3.2.Market size and forecast, by End Use
7.2.6.3.3.Market size and forecast, by Distribution Channel

7.3.Europe

7.3.1.Key market trends, growth factors, and opportunities
7.3.2.Market size and forecast, by Type
7.3.3.Market size and forecast, by End Use
7.3.4.Market size and forecast, by Distribution Channel
7.3.6.Market size and forecast, by country

7.3.6.1.Germany

7.3.6.1.1.Market size and forecast, by Type
7.3.6.1.2.Market size and forecast, by End Use
7.3.6.1.3.Market size and forecast, by Distribution Channel

7.3.6.2.France

7.3.6.2.1.Market size and forecast, by Type
7.3.6.2.2.Market size and forecast, by End Use
7.3.6.2.3.Market size and forecast, by Distribution Channel

7.3.6.3.UK

7.3.6.3.1.Market size and forecast, by Type
7.3.6.3.2.Market size and forecast, by End Use
7.3.6.3.3.Market size and forecast, by Distribution Channel

7.3.6.4.Italy

7.3.6.4.1.Market size and forecast, by Type
7.3.6.4.2.Market size and forecast, by End Use
7.3.6.4.3.Market size and forecast, by Distribution Channel

7.3.6.5.Spain

7.3.6.5.1.Market size and forecast, by Type
7.3.6.5.2.Market size and forecast, by End Use
7.3.6.5.3.Market size and forecast, by Distribution Channel

7.3.6.6.Russia

7.3.6.6.1.Market size and forecast, by Type
7.3.6.6.2.Market size and forecast, by End Use
7.3.6.6.3.Market size and forecast, by Distribution Channel

7.3.6.7.Rest of Europe

7.3.6.7.1.Market size and forecast, by Type
7.3.6.7.2.Market size and forecast, by End Use
7.3.6.7.3.Market size and forecast, by Distribution Channel

7.4.Asia-Pacific

7.4.1.Key market trends, growth factors, and opportunities
7.4.2.Market size and forecast, by Type
7.4.3.Market size and forecast, by End Use
7.4.4.Market size and forecast, by Distribution Channel
7.4.6.Market size and forecast, by country

7.4.6.1.China

7.4.6.1.1.Market size and forecast, by Type
7.4.6.1.2.Market size and forecast, by End Use
7.4.6.1.3.Market size and forecast, by Distribution Channel

7.4.6.2.Japan

7.4.6.2.1.Market size and forecast, by Type
7.4.6.2.2.Market size and forecast, by End Use
7.4.6.2.3.Market size and forecast, by Distribution Channel

7.4.6.3.India

7.4.6.3.1.Market size and forecast, by Type
7.4.6.3.2.Market size and forecast, by End Use
7.4.6.3.3.Market size and forecast, by Distribution Channel

7.4.6.4.Australia

7.4.6.4.1.Market size and forecast, by Type
7.4.6.4.2.Market size and forecast, by End Use
7.4.6.4.3.Market size and forecast, by Distribution Channel

7.4.6.5.South Korea

7.4.6.5.1.Market size and forecast, by Type
7.4.6.5.2.Market size and forecast, by End Use
7.4.6.5.3.Market size and forecast, by Distribution Channel

7.4.6.6.Singapore

7.4.6.6.1.Market size and forecast, by Type
7.4.6.6.2.Market size and forecast, by End Use
7.4.6.6.3.Market size and forecast, by Distribution Channel

7.4.6.7.Malaysia

7.4.6.7.1.Market size and forecast, by Type
7.4.6.7.2.Market size and forecast, by End Use
7.4.6.7.3.Market size and forecast, by Distribution Channel

7.4.6.8.Rest of Asia-Pacific

7.4.6.8.1.Market size and forecast, by Type
7.4.6.8.2.Market size and forecast, by End Use
7.4.6.8.3.Market size and forecast, by Distribution Channel

7.5.LAMEA

7.5.1.Key market trends, growth factors, and opportunities
7.5.2.Market size and forecast, by Type
7.5.3.Market size and forecast, by End Use
7.5.4.Market size and forecast, by Distribution Channel
7.5.6.Market size and forecast, by country

7.5.6.1.Brazil

7.5.6.1.1.Market size and forecast, by Type
7.5.6.1.2.Market size and forecast, by End Use
7.5.6.1.3.Market size and forecast, by Distribution Channel

7.5.6.2.Argentina

7.5.6.2.1.Market size and forecast, by Type
7.5.6.2.2.Market size and forecast, by End Use
7.5.6.2.3.Market size and forecast, by Distribution Channel

7.5.6.3.UAE

7.5.6.3.1.Market size and forecast, by Type
7.5.6.3.2.Market size and forecast, by End Use
7.5.6.3.3.Market size and forecast, by Distribution Channel

7.5.6.4.South Africa

7.5.6.4.1.Market size and forecast, by Type
7.5.6.4.2.Market size and forecast, by End Use
7.5.6.4.3.Market size and forecast, by Distribution Channel

7.5.6.5.Saudi Arabia

7.5.6.5.1.Market size and forecast, by Type
7.5.6.5.2.Market size and forecast, by End Use
7.5.6.5.3.Market size and forecast, by Distribution Channel

7.5.6.6.Turkey

7.5.6.6.1.Market size and forecast, by Type
7.5.6.6.2.Market size and forecast, by End Use
7.5.6.6.3.Market size and forecast, by Distribution Channel

7.5.6.7.Rest of LAMEA

7.5.6.7.1.Market size and forecast, by Type
7.5.6.7.2.Market size and forecast, by End Use
7.5.6.7.3.Market size and forecast, by Distribution Channel

CHAPTER 8:COMPETITION LANDSCAPE

8.1.Top winning strategies
8.2.Product mapping
8.3.Competitive dashboard
8.4.Competitive heat map
8.5.Key developments

8.5.1.Acquisition
8.5.2.Business Expansion
8.5.3.Agreement
8.5.4.Product Launch

CHAPTER 9:COMPANY PROFILES

9.1.Caprice

9.1.1.Company overview
9.1.2.Key Executives
9.1.3.Company snapshot
9.1.4.Product portfolio

9.2.Essity

9.2.1.Company overview
9.2.2.Key Executives
9.2.3.Company snapshot
9.2.4.Operating business segments
9.2.5.Product portfolio
9.2.6.R&D Expenditure
9.2.7.Business performance
9.2.8.Key strategic moves and developments

9.3.Georgia-Pacific LLC

9.3.1.Company overview
9.3.2.Key Executives
9.3.3.Company snapshot
9.3.4.Product portfolio
9.3.5.Key strategic moves and developments

9.4.Kimberly – Clark Corporation

9.4.1.Company overview
9.4.2.Key Executives
9.4.3.Company snapshot
9.4.4.Operating business segments
9.4.5.Product portfolio
9.4.6.R&D Expenditure
9.4.7.Business performance
9.4.8.Key strategic moves and developments

9.5.Naturelle Consumer Products LTD

9.5.1.Company overview
9.5.2.Key Executives
9.5.3.Company snapshot
9.5.4.Product portfolio
9.5.5.Key strategic moves and developments

9.6.Orchids Tissue Paper Products

9.6.1.Company overview
9.6.2.Key Executives
9.6.3.Company snapshot
9.6.4.Product portfolio

9.7.P&G

9.7.1.Company overview
9.7.2.Key Executives
9.7.3.Company snapshot
9.7.4.Operating business segments
9.7.5.Product portfolio
9.7.6.R&D Expenditure
9.7.7.Business performance
9.7.8.Key strategic moves and developments

9.8.Traidcraft

9.8.1.Company overview
9.8.2.Key Executives
9.8.3.Company snapshot
9.8.4.Product portfolio
9.8.5.Business performance

9.9.Unilever

9.9.1.Company overview
9.9.2.Key Executives
9.9.3.Company snapshot
9.9.4.Operating business segments
9.9.5.Product portfolio
9.9.6.R&D Expenditure
9.9.7.Business performance
9.9.8.Key strategic moves and developments

9.10.Velvet CARE

9.10.1.Company overview
9.10.2.Key Executives
9.10.3.Company snapshot
9.10.4.Product portfolio
9.10.5.Key strategic moves and developments

LIST OF TABLES

TABLE 01.GLOBAL TOILET PAPER, MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 02.ONE-PLY MARKET REVENUE FOR TOILET PAPER, BY REGION, 2020–2028 ($MILLION)
TABLE 03.TWO-PLY MARKET REVENUE FOR TOILET PAPER, BY REGION, 2020–2028 ($MILLION)
TABLE 04.OTHER MARKET REVENUE FOR TOILET PAPER, BY REGION, 2020–2028 ($MILLION)
TABLE 05.GLOBAL TOILET PAPER MARKET REVENUE, BY END USE 2020–2028 ($MILLION)
TABLE 06.TOILET PAPER MARKET REVENUE FOR COMMERCIAL, BY REGION, 2020–2028 ($MILLION)
TABLE 07.TOILET PAPER MARKET REVENUE FOR RESIDENTIAL, BY REGION, 2020–2028 ($MILLION)
TABLE 08.GLOBAL TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 09.TOILET PAPER MARKET REVENUE FOR ONLINE STORES, BY REGION, 2020–2028 ($MILLION)
TABLE 10.TOILET PAPER MARKET REVENUE FOR OFFLINE STORES, BY REGION, 2020–2028 ($MILLION)
TABLE 11.TOILET PAPER MARKET REVENUE, BY REGION, 2020–2028 ($MILLION)
TABLE 12.NORTH AMERICA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 13.NORTH AMERICA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 14.NORTH AMERICA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 15.NORTH AMERICA TOILET PAPER MARKET REVENUE, BY COUNTRY, 2020–2028 ($MILLION)
TABLE 16.U.S. TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 17.U.S. TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 18.U.S. TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 19.CANADA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 20.CANADA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 21.CANADA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 22.MEXICO TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 23.MEXICO TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 24.MEXICO TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 25.EUROPE TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 26.EUROPE TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 27.EUROPE TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 28.EUROPE TOILET PAPER MARKET REVENUE, BY COUNTRY, 2020–2028 ($MILLION)
TABLE 29.GERMANY TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 30.GERMANY TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 31.GERMANY TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 32.FRANCE TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 33.FRANCE TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 34.FRANCE TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 35.UK TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 36.UK TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 37.UK TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 38.ITALY TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 39.ITALY TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 40.ITALY TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 41.SPAIN TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 42.SPAIN TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 43.SPAIN TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 44.RUSSIA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 45.RUSSIA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 46.RUSSIA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 47.REST OF EUROPE TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 48.REST OF EUROPE TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 49.REST OF EUROPE TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 50.ASIA-PACIFIC TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 51.ASIA-PACIFIC TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 52.ASIA-PACIFIC TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 53.ASIA-PACIFIC TOILET PAPER MARKET REVENUE, BY COUNTRY, 2020–2028 ($MILLION)
TABLE 54.CHINA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 55.CHINA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 56.CHINA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 57.JAPAN TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 58.JAPAN TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 59.JAPAN TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 60.INDIA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 61.INDIA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 62.INDIA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 63.AUSTRALIA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 64.AUSTRALIA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 65.AUSTRALIA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 66.SOUTH KOREA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 67.SOUTH KOREA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 68.SOUTH KOREA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 69.SINGAPORE TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 70.SINGAPORE TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 71.SINGAPORE TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 72.MALAYSIA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 73.MALAYSIA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 74.MALAYSIA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 75.REST OF ASIA-PACIFIC TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 76.REST OF ASIA-PACIFIC TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 77.REST OF ASIA-PACIFIC TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 78.LAMEA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 79.LAMEA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 80.LAMEA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 81.LAMEA TOILET PAPER MARKET REVENUE, BY COUNTRY, 2020–2028 ($MILLION)
TABLE 82.BRAZIL TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 83.BRAZIL TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 84.BRAZIL TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 85.ARGENTINA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 86.ARGENTINA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 87.ARGENTINA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 88.UAE TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 89.UAE TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 90.UAE TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 91.SOUTH AFRICA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 92.SOUTH AFRICA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 93.SOUTH AFRICA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 94.SAUDI ARABIA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 95.SAUDI ARABIA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 96.SAUDI ARABIA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 97.TURKEY TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 98.TURKEY TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 99.TURKEY TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 100.REST OF LAMEA TOILET PAPER MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
TABLE 101.REST OF LAMEA TOILET PAPER MARKET REVENUE, BY END USE, 2020–2028 ($MILLION)
TABLE 102.REST OF LAMEA TOILET PAPER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
TABLE 103.CAPRICE: KEY EXECUTIVES
TABLE 104.CAPRICE: COMPANY SNAPSHOT
TABLE 105.CAPRICE: PRODUCT PORTFOLIO
TABLE 106.ESSITY: KEY EXECUTIVES
TABLE 107.ESSITY: COMPANY SNAPSHOT
TABLE 108.ESSITY: OPERATING SEGMENTS
TABLE 109.ESSITY: PRODUCT PORTFOLIO
TABLE 110.ESSITY: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 111.ESSITY: NET SALES, 2018–2020 ($MILLION)
TABLE 112.GEORGIA-PACIFIC LLC: KEY EXECUTIVES
TABLE 113.GEORGIA-PACIFIC LLC: COMPANY SNAPSHOT
TABLE 114.GEORGIA-PACIFIC LLC: PRODUCT PORTFOLIO
TABLE 115.KIMBERLY – CLARK CORPORATION: KEY EXECUTIVES
TABLE 116.KIMBERLY – CLARK CORPORATION: COMPANY SNAPSHOT
TABLE 117.KIMBERLY – CLARK CORPORATION: OPERATING SEGMENTS
TABLE 118.KIMBERLY – CLARK CORPORATION: PRODUCT PORTFOLIO
TABLE 119.KIMBERLY – CLARK CORPORATION: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 120.KIMBERLY – CLARK CORPORATION: NET SALES, 2018–2020 ($MILLION)
TABLE 121.NATURELLE CONSUMER PRODUCTS LTD: KEY EXECUTIVES
TABLE 122.NATURELLE CONSUMER PRODUCTS LTD: COMPANY SNAPSHOT
TABLE 123.NATURELLE CONSUMER PRODUCTS LTD: PRODUCT PORTFOLIO
TABLE 124.ORCHIDS TISSUE PAPER PRODUCTS: KEY EXECUTIVES
TABLE 125.ORCHIDS TISSUE PAPER PRODUCTS: COMPANY SNAPSHOT
TABLE 126.ORCHIDS TISSUE PAPER PRODUCTS: PRODUCT PORTFOLIO
TABLE 127.P&G: KEY EXECUTIVES
TABLE 128.P&G: COMPANY SNAPSHOT
TABLE 129.P&G: OPERATING SEGMENTS
TABLE 130.P&G: PRODUCT PORTFOLIO
TABLE 131.P&G: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 132.P&G: NET SALES, 2018–2020 ($MILLION)
TABLE 133.TRAIDCRAFT: KEY EXECUTIVES
TABLE 134.TRAIDCRAFT: COMPANY SNAPSHOT
TABLE 135.TRAIDCRAFT: PRODUCT PORTFOLIO
TABLE 136.TRAIDCRAFT: NET SALES, 2017–2019 ($MILLION)
TABLE 137.UNILEVER: KEY EXECUTIVES
TABLE 138.UNILEVER: COMPANY SNAPSHOT
TABLE 139.UNILEVER: OPERATING SEGMENTS
TABLE 140.UNILEVER: PRODUCT PORTFOLIO
TABLE 141.UNILEVER: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 142.UNILEVER: NET SALES, 2018–2020 ($MILLION)
TABLE 143.VELVET CARE: KEY EXECUTIVES
TABLE 144.VELVET CARE: COMPANY SNAPSHOT
TABLE 145.VELVET CARE: PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 01.GLOBAL TOILET PAPER MARKET SNAPSHOT
FIGURE 02.GLOBAL TOILET PAPER MARKET SEGMENTATION
FIGURE 03.TOP INVESTMENT POCKETS
FIGURE 04.HIGH BARGAINING POWER OF SUPPLIERS
FIGURE 05.MODERATE BARGAINING POWER OF BUYERS
FIGURE 06.HIGH THREAT OF SUBSTITUTION
FIGURE 07.MODERATE THREAT OF NEW ENTRANTS
FIGURE 08.MODERATE INTENSITY OF COMPETITIVE RIVALRY
FIGURE 09.TOILET PAPER MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES
FIGURE 10.GLOBAL TOILET PAPER, MARKET, BY TYPE, 2020 (%)
FIGURE 11.COMPARATIVE SHARE ANALYSIS OF ONE-PLY TOILET PAPER MARKET REVENUE,  BY COUNTRY, 2020 & 2028 (%)
FIGURE 12.COMPARATIVE SHARE ANALYSIS OF TWO-PLY TOILET PAPER MARKET REVENUE,  2020 AND 2028 (%)
FIGURE 13.COMPARATIVE SHARE ANALYSIS OF OTHER TOILET PAPER MARKET REVENUE, 2020 AND 2028 (%)
FIGURE 14.GLOBAL TOILET PAPER MARKET, BY END USE, 2020 (%)
FIGURE 15.COMPARATIVE COUNTRY MARKET SHARE ANALYSIS OF TOILET PAPER MARKET FOR COMMERCIAL, 2020 AND 2028 (%)
FIGURE 16.COMPARATIVE COUNTRY MARKET SHARE ANALYSIS OF TOILET PAPER MARKET FOR RESIDENTIAL, 2020 AND 2028 (%)
FIGURE 17.GLOBAL TOILET PAPER MARKET, BY DISTRIBUTION CHANNEL, 2020 (%)
FIGURE 18.COMPARATIVE COUNTRY MARKET SHARE ANALYSIS OF TOILET PAPER MARKET FOR ONLINE STORES, 2020 & 2028 (%)
FIGURE 19.COMPARATIVE COUNTRY MARKET SHARE ANALYSIS OF TOILET PAPER MARKET FOR OFFLINE STORES, 2020 AND 2028 (%)
FIGURE 20.TOILET PAPER MARKET, BY REGION, 2020 (%)
FIGURE 21.U.S. TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 22.CANADA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 23.MEXICO TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 24.GERMANY TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 25.FRANCE TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 26.UK TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 27.ITALY TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 28.SPAIN TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 29.RUSSIA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 30.REST OF EUROPE TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 31.CHINA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 32.JAPAN TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 33.INDIA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 34.AUSTRALIA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 35.SOUTH KOREA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 36.SINGAPORE TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 37.MALAYSIA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 38.REST OF ASIA-PACIFIC TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 39.BRAZIL TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 40.ARGENTINA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 41.UAE TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 42.SOUTH AFRICA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 43.SAUDI ARABIA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 44.TURKEY TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 45.REST OF LAMEA TOILET PAPER MARKET REVENUE, 2020–2028 ($MILLION)
FIGURE 46.TOP WINNING STRATEGIES, BY YEAR, 2017–2021*
FIGURE 47.TOP WINNING STRATEGIES, BY DEVELOPMENT, 2017–2021* (%)
FIGURE 48.PRODUCT MAPPING OF TOP 10 KEY PLAYERS
FIGURE 49.COMPETITIVE DASHBOARD OF TOP 10 KEY PLAYERS
FIGURE 50.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
FIGURE 51.ESSITY: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 52.ESSITY: NET SALES, 2018-2020 ($MILLION)
FIGURE 53.ESSITY: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 54.ESSITY: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 55.KIMBERLY – CLARK CORPORATION: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 56.KIMBERLY – CLARK CORPORATION: NET SALES, 2018–2020 ($MILLION)
FIGURE 57.KIMBERLY – CLARK CORPORATION: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 58.KIMBERLY – CLARK CORPORATION: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 59.P&G: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 60.P&G: NET SALES, 2018–2020 ($MILLION)
FIGURE 61.P&G: REVENUE SHARE BY SEGMENT, 2020%)
FIGURE 62.P&G: REVENUE SHARE BY REGION, 2020%)
FIGURE 63.TRAIDCRAFT: NET SALES, 2017–2019 ($MILLION)
FIGURE 64.UNILEVER: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 65.UNILEVER: NET SALES, 2018–2020 ($MILLION)
FIGURE 66.UNILEVER: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 67.UNILEVER: REVENUE SHARE BY REGION, 2020 (%)

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