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Global Toy Market Research Report 2025

Published Date: March 2025

Report Code: QYRE-Auto-25R10788

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Global Toy Market Research Report 2025

Code: QYRE-Auto-25R10788

Report

March 2025

Pages:107

QYResearch

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DESCRIPTION

TABLE OF CONTENT

TABLES & FIGURES

FEATURED COMPANIES

Vtech

McDonald’s

TAKARA TOMY

JAKKS Pacific

Gigotoys

Melissa & Doug

Simba - Dickie Group

Giochi Preziosi

PLAYMOBIL

Ravensburger

Leapfrog

Spin Master

MindWare

Safari

BanBao

Guangdong Loongon

Goldlok Toys

POP MART

Alpha Animation and Culture

Toy Market Size

The global market for Toy was valued at US$ 70360 million in the year 2024 and is projected to reach a revised size of US$ 95280 million by 2031, growing at a CAGR of 4.5% during the forecast period.

Toy Market

Global key players of toys in the world include LEGO, Mattel, Hasbro, Bandai, MGA Entertainment, Tujia Tomei, TAKARA TOMY, etc. Global top six manufacturers hold a share over 34%. The key players are mainly located in Europe, North America, China and Japan. In terms of products, activity toys are the largest segment with a share of over 43%. In terms of application, the largest application is for 6-8 years old, with a share over 40%.

This report aims to provide a comprehensive presentation of the global market for Toy, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Toy.

The Toy market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Toy market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.

For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

The report will help the Toy companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.

Market Segmentation

Scope of Toy Market Report

Report Metric	Details
Report Name	Toy Market
Accounted market size in year	US$ 70360 million
Forecasted market size in 2031	US$ 95280 million
CAGR	4.5%
Base Year	year
Forecasted years	2025 - 2031
Segment by Type	Activity Toys Games and Puzzles Construction Toys Dolls and Accessories Outdoor and Sports Toys Others
Segment by Application	Less Than 6 Years Old 6-8 Years Old 9-11 Years Old Over 11 Years Old
By Region	North America (United States, Canada) Europe (Germany, France, UK, Italy, Russia) Rest of Europe Nordic Countries Asia-Pacific (China, Japan, South Korea) Southeast Asia (India, Australia) Rest of Asia Latin America (Mexico, Brazil) Rest of Latin America Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company	LEGO, Hasbro, Vtech, Mattel, McDonald's, Bandai, TAKARA TOMY, MGA Entertainment, JAKKS Pacific, Gigotoys, Melissa & Doug, Simba-Dickie Group, Giochi Preziosi, PLAYMOBIL, Ravensburger, Leapfrog, Spin Master, MindWare, Safari, BanBao, Guangdong Loongon, Goldlok Toys, Alpha Animation and Culture, POP Mart
Forecast units	USD million in value
Report coverage	Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Toy company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.

FAQ for this report

How fast is Toy Market growing?

Ans: The Toy Market witnessing a CAGR of 4.5% during the forecast period 2025-2031.

What is the Toy Market size in 2031?

Ans: The Toy Market size in 2031 will be US$ 95280 million.

What is the market share of major companies in Toy Market?

Ans: Global top six manufacturers hold a share over 34%.

What is the Toy Market share by type?

Ans: In terms of products, activity toys are the largest segment with a share of over 43%.

What is the Toy Market share by application?

Ans: In terms of application, the largest application is for 6-8 years old, with a share over 40%.

Who are the main players in the Toy Market report?

Ans: The main players in the Toy Market are LEGO, Hasbro, Vtech, Mattel, McDonald's, Bandai, TAKARA TOMY, MGA Entertainment, JAKKS Pacific, Gigotoys, Melissa & Doug, Simba-Dickie Group, Giochi Preziosi, PLAYMOBIL, Ravensburger, Leapfrog, Spin Master, MindWare, Safari, BanBao, Guangdong Loongon, Goldlok Toys, Alpha Animation and Culture, POP Mart

What are the Application segmentation covered in the Toy Market report?

Ans: The Applications covered in the Toy Market report are Less Than 6 Years Old, 6-8 Years Old, 9-11 Years Old, Over 11 Years Old

What are the Type segmentation covered in the Toy Market report?

Ans: The Types covered in the Toy Market report are Activity Toys, Games and Puzzles, Construction Toys, Dolls and Accessories, Outdoor and Sports Toys, Others

1 Report Overview

1.1 Study Scope

1.2 Market Analysis by Type

1.2.1 Global Toy Market Size Growth Rate by Type: 2020 VS 2024 VS 2031

1.2.2 Activity Toys

1.2.3 Games and Puzzles

1.2.4 Construction Toys

1.2.5 Dolls and Accessories

1.2.6 Outdoor and Sports Toys

1.2.7 Others

1.3 Market by Application

1.3.1 Global Toy Market Growth by Application: 2020 VS 2024 VS 2031

1.3.2 Less Than 6 Years Old

1.3.3 6-8 Years Old

1.3.4 9-11 Years Old

1.3.5 Over 11 Years Old

1.4 Assumptions and Limitations

1.5 Study Objectives

1.6 Years Considered

2 Global Growth Trends

2.1 Global Toy Market Perspective (2020-2031)

2.2 Global Toy Growth Trends by Region

2.2.1 Global Toy Market Size by Region: 2020 VS 2024 VS 2031

2.2.2 Toy Historic Market Size by Region (2020-2025)

2.2.3 Toy Forecasted Market Size by Region (2026-2031)

2.3 Toy Market Dynamics

2.3.1 Toy Industry Trends

2.3.2 Toy Market Drivers

2.3.3 Toy Market Challenges

2.3.4 Toy Market Restraints

3 Competition Landscape by Key Players

3.1 Global Top Toy Players by Revenue

3.1.1 Global Top Toy Players by Revenue (2020-2025)

3.1.2 Global Toy Revenue Market Share by Players (2020-2025)

3.2 Global Toy Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

3.3 Global Key Players Ranking by Toy Revenue

3.4 Global Toy Market Concentration Ratio

3.4.1 Global Toy Market Concentration Ratio (CR5 and HHI)

3.4.2 Global Top 10 and Top 5 Companies by Toy Revenue in 2024

3.5 Global Key Players of Toy Head office and Area Served

3.6 Global Key Players of Toy, Product and Application

3.7 Global Key Players of Toy, Date of Enter into This Industry

3.8 Mergers & Acquisitions, Expansion Plans

4 Toy Breakdown Data by Type

4.1 Global Toy Historic Market Size by Type (2020-2025)

4.2 Global Toy Forecasted Market Size by Type (2026-2031)

5 Toy Breakdown Data by Application

5.1 Global Toy Historic Market Size by Application (2020-2025)

5.2 Global Toy Forecasted Market Size by Application (2026-2031)

6 North America

6.1 North America Toy Market Size (2020-2031)

6.2 North America Toy Market Growth Rate by Country: 2020 VS 2024 VS 2031

6.3 North America Toy Market Size by Country (2020-2025)

6.4 North America Toy Market Size by Country (2026-2031)

6.5 United States

6.6 Canada

7 Europe

7.1 Europe Toy Market Size (2020-2031)

7.2 Europe Toy Market Growth Rate by Country: 2020 VS 2024 VS 2031

7.3 Europe Toy Market Size by Country (2020-2025)

7.4 Europe Toy Market Size by Country (2026-2031)

7.5 Germany

7.6 France

7.7 U.K.

7.8 Italy

7.9 Russia

7.10 Nordic Countries

8 Asia-Pacific

8.1 Asia-Pacific Toy Market Size (2020-2031)

8.2 Asia-Pacific Toy Market Growth Rate by Region: 2020 VS 2024 VS 2031

8.3 Asia-Pacific Toy Market Size by Region (2020-2025)

8.4 Asia-Pacific Toy Market Size by Region (2026-2031)

8.5 China

8.6 Japan

8.7 South Korea

8.8 Southeast Asia

8.9 India

8.10 Australia

9 Latin America

9.1 Latin America Toy Market Size (2020-2031)

9.2 Latin America Toy Market Growth Rate by Country: 2020 VS 2024 VS 2031

9.3 Latin America Toy Market Size by Country (2020-2025)

9.4 Latin America Toy Market Size by Country (2026-2031)

9.5 Mexico

9.6 Brazil

10 Middle East & Africa

10.1 Middle East & Africa Toy Market Size (2020-2031)

10.2 Middle East & Africa Toy Market Growth Rate by Country: 2020 VS 2024 VS 2031

10.3 Middle East & Africa Toy Market Size by Country (2020-2025)

10.4 Middle East & Africa Toy Market Size by Country (2026-2031)

10.5 Turkey

10.6 Saudi Arabia

10.7 UAE

11 Key Players Profiles

11.1 LEGO

11.1.1 LEGO Company Details

11.1.2 LEGO Business Overview

11.1.3 LEGO Toy Introduction

11.1.4 LEGO Revenue in Toy Business (2020-2025)

11.1.5 LEGO Recent Development

11.2 Hasbro

11.2.1 Hasbro Company Details

11.2.2 Hasbro Business Overview

11.2.3 Hasbro Toy Introduction

11.2.4 Hasbro Revenue in Toy Business (2020-2025)

11.2.5 Hasbro Recent Development

11.3 Vtech

11.3.1 Vtech Company Details

11.3.2 Vtech Business Overview

11.3.3 Vtech Toy Introduction

11.3.4 Vtech Revenue in Toy Business (2020-2025)

11.3.5 Vtech Recent Development

11.4 Mattel

11.4.1 Mattel Company Details

11.4.2 Mattel Business Overview

11.4.3 Mattel Toy Introduction

11.4.4 Mattel Revenue in Toy Business (2020-2025)

11.4.5 Mattel Recent Development

11.5 McDonald's

11.5.1 McDonald's Company Details

11.5.2 McDonald's Business Overview

11.5.3 McDonald's Toy Introduction

11.5.4 McDonald's Revenue in Toy Business (2020-2025)

11.5.5 McDonald's Recent Development

11.6 Bandai

11.6.1 Bandai Company Details

11.6.2 Bandai Business Overview

11.6.3 Bandai Toy Introduction

11.6.4 Bandai Revenue in Toy Business (2020-2025)

11.6.5 Bandai Recent Development

11.7 TAKARA TOMY

11.7.1 TAKARA TOMY Company Details

11.7.2 TAKARA TOMY Business Overview

11.7.3 TAKARA TOMY Toy Introduction

11.7.4 TAKARA TOMY Revenue in Toy Business (2020-2025)

11.7.5 TAKARA TOMY Recent Development

11.8 MGA Entertainment

11.8.1 MGA Entertainment Company Details

11.8.2 MGA Entertainment Business Overview

11.8.3 MGA Entertainment Toy Introduction

11.8.4 MGA Entertainment Revenue in Toy Business (2020-2025)

11.8.5 MGA Entertainment Recent Development

11.9 JAKKS Pacific

11.9.1 JAKKS Pacific Company Details

11.9.2 JAKKS Pacific Business Overview

11.9.3 JAKKS Pacific Toy Introduction

11.9.4 JAKKS Pacific Revenue in Toy Business (2020-2025)

11.9.5 JAKKS Pacific Recent Development

11.10 Gigotoys

11.10.1 Gigotoys Company Details

11.10.2 Gigotoys Business Overview

11.10.3 Gigotoys Toy Introduction

11.10.4 Gigotoys Revenue in Toy Business (2020-2025)

11.10.5 Gigotoys Recent Development

11.11 Melissa & Doug

11.11.1 Melissa & Doug Company Details

11.11.2 Melissa & Doug Business Overview

11.11.3 Melissa & Doug Toy Introduction

11.11.4 Melissa & Doug Revenue in Toy Business (2020-2025)

11.11.5 Melissa & Doug Recent Development

11.12 Simba-Dickie Group

11.12.1 Simba-Dickie Group Company Details

11.12.2 Simba-Dickie Group Business Overview

11.12.3 Simba-Dickie Group Toy Introduction

11.12.4 Simba-Dickie Group Revenue in Toy Business (2020-2025)

11.12.5 Simba-Dickie Group Recent Development

11.13 Giochi Preziosi

11.13.1 Giochi Preziosi Company Details

11.13.2 Giochi Preziosi Business Overview

11.13.3 Giochi Preziosi Toy Introduction

11.13.4 Giochi Preziosi Revenue in Toy Business (2020-2025)

11.13.5 Giochi Preziosi Recent Development

11.14 PLAYMOBIL

11.14.1 PLAYMOBIL Company Details

11.14.2 PLAYMOBIL Business Overview

11.14.3 PLAYMOBIL Toy Introduction

11.14.4 PLAYMOBIL Revenue in Toy Business (2020-2025)

11.14.5 PLAYMOBIL Recent Development

11.15 Ravensburger

11.15.1 Ravensburger Company Details

11.15.2 Ravensburger Business Overview

11.15.3 Ravensburger Toy Introduction

11.15.4 Ravensburger Revenue in Toy Business (2020-2025)

11.15.5 Ravensburger Recent Development

11.16 Leapfrog

11.16.1 Leapfrog Company Details

11.16.2 Leapfrog Business Overview

11.16.3 Leapfrog Toy Introduction

11.16.4 Leapfrog Revenue in Toy Business (2020-2025)

11.16.5 Leapfrog Recent Development

11.17 Spin Master

11.17.1 Spin Master Company Details

11.17.2 Spin Master Business Overview

11.17.3 Spin Master Toy Introduction

11.17.4 Spin Master Revenue in Toy Business (2020-2025)

11.17.5 Spin Master Recent Development

11.18 MindWare

11.18.1 MindWare Company Details

11.18.2 MindWare Business Overview

11.18.3 MindWare Toy Introduction

11.18.4 MindWare Revenue in Toy Business (2020-2025)

11.18.5 MindWare Recent Development

11.19 Safari

11.19.1 Safari Company Details

11.19.2 Safari Business Overview

11.19.3 Safari Toy Introduction

11.19.4 Safari Revenue in Toy Business (2020-2025)

11.19.5 Safari Recent Development

11.20 BanBao

11.20.1 BanBao Company Details

11.20.2 BanBao Business Overview

11.20.3 BanBao Toy Introduction

11.20.4 BanBao Revenue in Toy Business (2020-2025)

11.20.5 BanBao Recent Development

11.21 Guangdong Loongon

11.21.1 Guangdong Loongon Company Details

11.21.2 Guangdong Loongon Business Overview

11.21.3 Guangdong Loongon Toy Introduction

11.21.4 Guangdong Loongon Revenue in Toy Business (2020-2025)

11.21.5 Guangdong Loongon Recent Development

11.22 Goldlok Toys

11.22.1 Goldlok Toys Company Details

11.22.2 Goldlok Toys Business Overview

11.22.3 Goldlok Toys Toy Introduction

11.22.4 Goldlok Toys Revenue in Toy Business (2020-2025)

11.22.5 Goldlok Toys Recent Development

11.23 Alpha Animation and Culture

11.23.1 Alpha Animation and Culture Company Details

11.23.2 Alpha Animation and Culture Business Overview

11.23.3 Alpha Animation and Culture Toy Introduction

11.23.4 Alpha Animation and Culture Revenue in Toy Business (2020-2025)

11.23.5 Alpha Animation and Culture Recent Development

11.24 POP Mart

11.24.1 POP Mart Company Details

11.24.2 POP Mart Business Overview

11.24.3 POP Mart Toy Introduction

11.24.4 POP Mart Revenue in Toy Business (2020-2025)

11.24.5 POP Mart Recent Development

12 Analyst's Viewpoints/Conclusions

13 Appendix

13.1 Research Methodology

13.1.1 Methodology/Research Approach

13.1.1.1 Research Programs/Design

13.1.1.2 Market Size Estimation

13.1.1.3 Market Breakdown and Data Triangulation

13.1.2 Data Source

13.1.2.1 Secondary Sources

13.1.2.2 Primary Sources

13.2 Author Details

13.3 Disclaimer

FEATURED COMPANIES

Vtech

McDonald’s

TAKARA TOMY

JAKKS Pacific

Gigotoys

Melissa & Doug

Simba - Dickie Group

Giochi Preziosi

PLAYMOBIL

Ravensburger

Leapfrog

Spin Master

MindWare

Safari

BanBao

Guangdong Loongon

Goldlok Toys

POP MART

Alpha Animation and Culture

List of Tables

Table 1. Global Toy Market Size Growth Rate by Type (US$ Million): 2020 VS 2024 VS 2031

Table 2. Key Players of Activity Toys

Table 3. Key Players of Games and Puzzles

Table 4. Key Players of Construction Toys

Table 5. Key Players of Dolls and Accessories

Table 6. Key Players of Outdoor and Sports Toys

Table 7. Key Players of Others

Table 8. Global Toy Market Size Growth by Application (US$ Million): 2020 VS 2024 VS 2031

Table 9. Global Toy Market Size by Region (US$ Million): 2020 VS 2024 VS 2031

Table 10. Global Toy Market Size by Region (2020-2025) & (US$ Million)

Table 11. Global Toy Market Share by Region (2020-2025)

Table 12. Global Toy Forecasted Market Size by Region (2026-2031) & (US$ Million)

Table 13. Global Toy Market Share by Region (2026-2031)

Table 14. Toy Market Trends

Table 15. Toy Market Drivers

Table 16. Toy Market Challenges

Table 17. Toy Market Restraints

Table 18. Global Toy Revenue by Players (2020-2025) & (US$ Million)

Table 19. Global Toy Market Share by Players (2020-2025)

Table 20. Global Top Toy Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Toy as of 2024)

Table 21. Ranking of Global Top Toy Companies by Revenue (US$ Million) in 2024

Table 22. Global 5 Largest Players Market Share by Toy Revenue (CR5 and HHI) & (2020-2025)

Table 23. Global Key Players of Toy, Headquarters and Area Served

Table 24. Global Key Players of Toy, Product and Application

Table 25. Global Key Players of Toy, Date of Enter into This Industry

Table 26. Mergers & Acquisitions, Expansion Plans

Table 27. Global Toy Market Size by Type (2020-2025) & (US$ Million)

Table 28. Global Toy Revenue Market Share by Type (2020-2025)

Table 29. Global Toy Forecasted Market Size by Type (2026-2031) & (US$ Million)

Table 30. Global Toy Revenue Market Share by Type (2026-2031)

Table 31. Global Toy Market Size by Application (2020-2025) & (US$ Million)

Table 32. Global Toy Revenue Market Share by Application (2020-2025)

Table 33. Global Toy Forecasted Market Size by Application (2026-2031) & (US$ Million)

Table 34. Global Toy Revenue Market Share by Application (2026-2031)

Table 35. North America Toy Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 36. North America Toy Market Size by Country (2020-2025) & (US$ Million)

Table 37. North America Toy Market Size by Country (2026-2031) & (US$ Million)

Table 38. Europe Toy Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 39. Europe Toy Market Size by Country (2020-2025) & (US$ Million)

Table 40. Europe Toy Market Size by Country (2026-2031) & (US$ Million)

Table 41. Asia-Pacific Toy Market Size Growth Rate by Region (US$ Million): 2020 VS 2024 VS 2031

Table 42. Asia-Pacific Toy Market Size by Region (2020-2025) & (US$ Million)

Table 43. Asia-Pacific Toy Market Size by Region (2026-2031) & (US$ Million)

Table 44. Latin America Toy Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 45. Latin America Toy Market Size by Country (2020-2025) & (US$ Million)

Table 46. Latin America Toy Market Size by Country (2026-2031) & (US$ Million)

Table 47. Middle East & Africa Toy Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031

Table 48. Middle East & Africa Toy Market Size by Country (2020-2025) & (US$ Million)

Table 49. Middle East & Africa Toy Market Size by Country (2026-2031) & (US$ Million)

Table 50. LEGO Company Details

Table 51. LEGO Business Overview

Table 52. LEGO Toy Product

Table 53. LEGO Revenue in Toy Business (2020-2025) & (US$ Million)

Table 54. LEGO Recent Development

Table 55. Hasbro Company Details

Table 56. Hasbro Business Overview

Table 57. Hasbro Toy Product

Table 58. Hasbro Revenue in Toy Business (2020-2025) & (US$ Million)

Table 59. Hasbro Recent Development

Table 60. Vtech Company Details

Table 61. Vtech Business Overview

Table 62. Vtech Toy Product

Table 63. Vtech Revenue in Toy Business (2020-2025) & (US$ Million)

Table 64. Vtech Recent Development

Table 65. Mattel Company Details

Table 66. Mattel Business Overview

Table 67. Mattel Toy Product

Table 68. Mattel Revenue in Toy Business (2020-2025) & (US$ Million)

Table 69. Mattel Recent Development

Table 70. McDonald's Company Details

Table 71. McDonald's Business Overview

Table 72. McDonald's Toy Product

Table 73. McDonald's Revenue in Toy Business (2020-2025) & (US$ Million)

Table 74. McDonald's Recent Development

Table 75. Bandai Company Details

Table 76. Bandai Business Overview

Table 77. Bandai Toy Product

Table 78. Bandai Revenue in Toy Business (2020-2025) & (US$ Million)

Table 79. Bandai Recent Development

Table 80. TAKARA TOMY Company Details

Table 81. TAKARA TOMY Business Overview

Table 82. TAKARA TOMY Toy Product

Table 83. TAKARA TOMY Revenue in Toy Business (2020-2025) & (US$ Million)

Table 84. TAKARA TOMY Recent Development

Table 85. MGA Entertainment Company Details

Table 86. MGA Entertainment Business Overview

Table 87. MGA Entertainment Toy Product

Table 88. MGA Entertainment Revenue in Toy Business (2020-2025) & (US$ Million)

Table 89. MGA Entertainment Recent Development

Table 90. JAKKS Pacific Company Details

Table 91. JAKKS Pacific Business Overview

Table 92. JAKKS Pacific Toy Product

Table 93. JAKKS Pacific Revenue in Toy Business (2020-2025) & (US$ Million)

Table 94. JAKKS Pacific Recent Development

Table 95. Gigotoys Company Details

Table 96. Gigotoys Business Overview

Table 97. Gigotoys Toy Product

Table 98. Gigotoys Revenue in Toy Business (2020-2025) & (US$ Million)

Table 99. Gigotoys Recent Development

Table 100. Melissa & Doug Company Details

Table 101. Melissa & Doug Business Overview

Table 102. Melissa & Doug Toy Product

Table 103. Melissa & Doug Revenue in Toy Business (2020-2025) & (US$ Million)

Table 104. Melissa & Doug Recent Development

Table 105. Simba-Dickie Group Company Details

Table 106. Simba-Dickie Group Business Overview

Table 107. Simba-Dickie Group Toy Product

Table 108. Simba-Dickie Group Revenue in Toy Business (2020-2025) & (US$ Million)

Table 109. Simba-Dickie Group Recent Development

Table 110. Giochi Preziosi Company Details

Table 111. Giochi Preziosi Business Overview

Table 112. Giochi Preziosi Toy Product

Table 113. Giochi Preziosi Revenue in Toy Business (2020-2025) & (US$ Million)

Table 114. Giochi Preziosi Recent Development

Table 115. PLAYMOBIL Company Details

Table 116. PLAYMOBIL Business Overview

Table 117. PLAYMOBIL Toy Product

Table 118. PLAYMOBIL Revenue in Toy Business (2020-2025) & (US$ Million)

Table 119. PLAYMOBIL Recent Development

Table 120. Ravensburger Company Details

Table 121. Ravensburger Business Overview

Table 122. Ravensburger Toy Product

Table 123. Ravensburger Revenue in Toy Business (2020-2025) & (US$ Million)

Table 124. Ravensburger Recent Development

Table 125. Leapfrog Company Details

Table 126. Leapfrog Business Overview

Table 127. Leapfrog Toy Product

Table 128. Leapfrog Revenue in Toy Business (2020-2025) & (US$ Million)

Table 129. Leapfrog Recent Development

Table 130. Spin Master Company Details

Table 131. Spin Master Business Overview

Table 132. Spin Master Toy Product

Table 133. Spin Master Revenue in Toy Business (2020-2025) & (US$ Million)

Table 134. Spin Master Recent Development

Table 135. MindWare Company Details

Table 136. MindWare Business Overview

Table 137. MindWare Toy Product

Table 138. MindWare Revenue in Toy Business (2020-2025) & (US$ Million)

Table 139. MindWare Recent Development

Table 140. Safari Company Details

Table 141. Safari Business Overview

Table 142. Safari Toy Product

Table 143. Safari Revenue in Toy Business (2020-2025) & (US$ Million)

Table 144. Safari Recent Development

Table 145. BanBao Company Details

Table 146. BanBao Business Overview

Table 147. BanBao Toy Product

Table 148. BanBao Revenue in Toy Business (2020-2025) & (US$ Million)

Table 149. BanBao Recent Development

Table 150. Guangdong Loongon Company Details

Table 151. Guangdong Loongon Business Overview

Table 152. Guangdong Loongon Toy Product

Table 153. Guangdong Loongon Revenue in Toy Business (2020-2025) & (US$ Million)

Table 154. Guangdong Loongon Recent Development

Table 155. Goldlok Toys Company Details

Table 156. Goldlok Toys Business Overview

Table 157. Goldlok Toys Toy Product

Table 158. Goldlok Toys Revenue in Toy Business (2020-2025) & (US$ Million)

Table 159. Goldlok Toys Recent Development

Table 160. Alpha Animation and Culture Company Details

Table 161. Alpha Animation and Culture Business Overview

Table 162. Alpha Animation and Culture Toy Product

Table 163. Alpha Animation and Culture Revenue in Toy Business (2020-2025) & (US$ Million)

Table 164. Alpha Animation and Culture Recent Development

Table 165. POP Mart Company Details

Table 166. POP Mart Business Overview

Table 167. POP Mart Toy Product

Table 168. POP Mart Revenue in Toy Business (2020-2025) & (US$ Million)

Table 169. POP Mart Recent Development

Table 170. Research Programs/Design for This Report

Table 171. Key Data Information from Secondary Sources

Table 172. Key Data Information from Primary Sources

Table 173. Authors List of This Report

List of Figures

Figure 1. Toy Picture

Figure 2. Global Toy Market Size Comparison by Type (2020-2031) & (US$ Million)

Figure 3. Global Toy Market Share by Type: 2024 VS 2031

Figure 4. Activity Toys Features

Figure 5. Games and Puzzles Features

Figure 6. Construction Toys Features

Figure 7. Dolls and Accessories Features

Figure 8. Outdoor and Sports Toys Features

Figure 9. Others Features

Figure 10. Global Toy Market Size by Application (2020-2031) & (US$ Million)

Figure 11. Global Toy Market Share by Application: 2024 VS 2031

Figure 12. Less Than 6 Years Old Case Studies

Figure 13. 6-8 Years Old Case Studies

Figure 14. 9-11 Years Old Case Studies

Figure 15. Over 11 Years Old Case Studies

Figure 16. Toy Report Years Considered

Figure 17. Global Toy Market Size (US$ Million), Year-over-Year: 2020-2031

Figure 18. Global Toy Market Size, (US$ Million), 2020 VS 2024 VS 2031

Figure 19. Global Toy Market Share by Region: 2024 VS 2031

Figure 20. Global Toy Market Share by Players in 2024

Figure 21. Global Top Toy Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Toy as of 2024)

Figure 22. The Top 10 and 5 Players Market Share by Toy Revenue in 2024

Figure 23. North America Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 24. North America Toy Market Share by Country (2020-2031)

Figure 25. United States Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 26. Canada Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 27. Europe Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 28. Europe Toy Market Share by Country (2020-2031)

Figure 29. Germany Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 30. France Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 31. U.K. Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 32. Italy Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 33. Russia Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 34. Nordic Countries Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 35. Asia-Pacific Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 36. Asia-Pacific Toy Market Share by Region (2020-2031)

Figure 37. China Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 38. Japan Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 39. South Korea Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 40. Southeast Asia Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 41. India Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 42. Australia Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 43. Latin America Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 44. Latin America Toy Market Share by Country (2020-2031)

Figure 45. Mexico Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 46. Brazil Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 47. Middle East & Africa Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 48. Middle East & Africa Toy Market Share by Country (2020-2031)

Figure 49. Turkey Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 50. Saudi Arabia Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 51. UAE Toy Market Size YoY Growth (2020-2031) & (US$ Million)

Figure 52. LEGO Revenue Growth Rate in Toy Business (2020-2025)

Figure 53. Hasbro Revenue Growth Rate in Toy Business (2020-2025)

Figure 54. Vtech Revenue Growth Rate in Toy Business (2020-2025)

Figure 55. Mattel Revenue Growth Rate in Toy Business (2020-2025)

Figure 56. McDonald's Revenue Growth Rate in Toy Business (2020-2025)

Figure 57. Bandai Revenue Growth Rate in Toy Business (2020-2025)

Figure 58. TAKARA TOMY Revenue Growth Rate in Toy Business (2020-2025)

Figure 59. MGA Entertainment Revenue Growth Rate in Toy Business (2020-2025)

Figure 60. JAKKS Pacific Revenue Growth Rate in Toy Business (2020-2025)

Figure 61. Gigotoys Revenue Growth Rate in Toy Business (2020-2025)

Figure 62. Melissa & Doug Revenue Growth Rate in Toy Business (2020-2025)

Figure 63. Simba-Dickie Group Revenue Growth Rate in Toy Business (2020-2025)

Figure 64. Giochi Preziosi Revenue Growth Rate in Toy Business (2020-2025)

Figure 65. PLAYMOBIL Revenue Growth Rate in Toy Business (2020-2025)

Figure 66. Ravensburger Revenue Growth Rate in Toy Business (2020-2025)

Figure 67. Leapfrog Revenue Growth Rate in Toy Business (2020-2025)

Figure 68. Spin Master Revenue Growth Rate in Toy Business (2020-2025)

Figure 69. MindWare Revenue Growth Rate in Toy Business (2020-2025)

Figure 70. Safari Revenue Growth Rate in Toy Business (2020-2025)

Figure 71. BanBao Revenue Growth Rate in Toy Business (2020-2025)

Figure 72. Guangdong Loongon Revenue Growth Rate in Toy Business (2020-2025)

Figure 73. Goldlok Toys Revenue Growth Rate in Toy Business (2020-2025)

Figure 74. Alpha Animation and Culture Revenue Growth Rate in Toy Business (2020-2025)

Figure 75. POP Mart Revenue Growth Rate in Toy Business (2020-2025)

Figure 76. Bottom-up and Top-down Approaches for This Report

Figure 77. Data Triangulation

Figure 78. Key Executives Interviewed

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