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Global B2B Marketing Automation Software Market Research Report 2025
Published Date: May 2025
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Report Code: QYRE-Auto-2Z2922
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Global B2B Marketing Automation Software Market Research Report 2025

Code: QYRE-Auto-2Z2922
Report
May 2025
Pages:93
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

B2B Market Size

The global market for B2B Marketing Automation Software was valued at US$ 3733 million in the year 2024 and is projected to reach a revised size of US$ 9919 million by 2031, growing at a CAGR of 15.2% during the forecast period.

B2B Market

B2B Market

B2B marketing automation software is a category of software tools and platforms designed to streamline and automate marketing processes and campaigns specifically for business-to-business (B2B) marketing. These platforms help B2B organizations generate leads, nurture prospects, and optimize their marketing efforts.
The global market for B2B marketing automation software has seen significant growth and evolution in recent years, driven by the increasing need for businesses to streamline marketing efforts, generate high-quality leads, and improve customer engagement. The adoption of B2B marketing automation software has been driven by factors such as the growing emphasis on lead generation, customer relationship management, personalized marketing, and the need for data-driven decision-making. North America has been a dominant market for B2B marketing automation software. The United States, in particular, has a significant presence of both software providers and adopters. European countries, including the UK and Germany, have witnessed steady adoption of marketing automation solutions, especially in industries such as manufacturing, finance, and technology. The Asia-Pacific region has shown increasing interest in B2B marketing automation, with countries like India and China experiencing rapid adoption as businesses seek to expand their digital marketing efforts.
This report aims to provide a comprehensive presentation of the global market for B2B Marketing Automation Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding B2B Marketing Automation Software.
The B2B Marketing Automation Software market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global B2B Marketing Automation Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the B2B Marketing Automation Software companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation

Scope of B2B Market Report

Report Metric Details
Report Name B2B Market
Accounted market size in year US$ 3733 million
Forecasted market size in 2031 US$ 9919 million
CAGR 15.2%
Base Year year
Forecasted years 2025 - 2031
Segment by Type
Segment by Application
  • SMEs
  • Large Enterprises
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company HubSpot, Act-On Software, Marketo, Adobe, Salesforce, Infusionsoft, Oracle, Etrigue, GreenRope, Cognizant, LeadSquared, Omnisend, MarcomCentral, Autopilot, iContact, MailChimp
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
  • Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
  • Chapter 3: Detailed analysis of B2B Marketing Automation Software company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
  • Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
  • Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
  • Chapter 12: The main points and conclusions of the report.

FAQ for this report

How fast is B2B Market growing?

Ans: The B2B Market witnessing a CAGR of 15.2% during the forecast period 2025-2031.

What is the B2B Market size in 2031?

Ans: The B2B Market size in 2031 will be US$ 9919 million.

Who are the main players in the B2B Market report?

Ans: The main players in the B2B Market are HubSpot, Act-On Software, Marketo, Adobe, Salesforce, Infusionsoft, Oracle, Etrigue, GreenRope, Cognizant, LeadSquared, Omnisend, MarcomCentral, Autopilot, iContact, MailChimp

What are the Application segmentation covered in the B2B Market report?

Ans: The Applications covered in the B2B Market report are SMEs, Large Enterprises

What are the Type segmentation covered in the B2B Market report?

Ans: The Types covered in the B2B Market report are Email Marketing, Campaign Management, Reporting and Analytics, Others

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1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global B2B Marketing Automation Software Market Size Growth Rate by Type: 2020 VS 2024 VS 2031
1.2.2 Email Marketing
1.2.3 Campaign Management
1.2.4 Reporting and Analytics
1.2.5 Others
1.3 Market by Application
1.3.1 Global B2B Marketing Automation Software Market Growth by Application: 2020 VS 2024 VS 2031
1.3.2 SMEs
1.3.3 Large Enterprises
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global B2B Marketing Automation Software Market Perspective (2020-2031)
2.2 Global B2B Marketing Automation Software Growth Trends by Region
2.2.1 Global B2B Marketing Automation Software Market Size by Region: 2020 VS 2024 VS 2031
2.2.2 B2B Marketing Automation Software Historic Market Size by Region (2020-2025)
2.2.3 B2B Marketing Automation Software Forecasted Market Size by Region (2026-2031)
2.3 B2B Marketing Automation Software Market Dynamics
2.3.1 B2B Marketing Automation Software Industry Trends
2.3.2 B2B Marketing Automation Software Market Drivers
2.3.3 B2B Marketing Automation Software Market Challenges
2.3.4 B2B Marketing Automation Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top B2B Marketing Automation Software Players by Revenue
3.1.1 Global Top B2B Marketing Automation Software Players by Revenue (2020-2025)
3.1.2 Global B2B Marketing Automation Software Revenue Market Share by Players (2020-2025)
3.2 Global B2B Marketing Automation Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players Ranking by B2B Marketing Automation Software Revenue
3.4 Global B2B Marketing Automation Software Market Concentration Ratio
3.4.1 Global B2B Marketing Automation Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by B2B Marketing Automation Software Revenue in 2024
3.5 Global Key Players of B2B Marketing Automation Software Head office and Area Served
3.6 Global Key Players of B2B Marketing Automation Software, Product and Application
3.7 Global Key Players of B2B Marketing Automation Software, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 B2B Marketing Automation Software Breakdown Data by Type
4.1 Global B2B Marketing Automation Software Historic Market Size by Type (2020-2025)
4.2 Global B2B Marketing Automation Software Forecasted Market Size by Type (2026-2031)
5 B2B Marketing Automation Software Breakdown Data by Application
5.1 Global B2B Marketing Automation Software Historic Market Size by Application (2020-2025)
5.2 Global B2B Marketing Automation Software Forecasted Market Size by Application (2026-2031)
6 North America
6.1 North America B2B Marketing Automation Software Market Size (2020-2031)
6.2 North America B2B Marketing Automation Software Market Growth Rate by Country: 2020 VS 2024 VS 2031
6.3 North America B2B Marketing Automation Software Market Size by Country (2020-2025)
6.4 North America B2B Marketing Automation Software Market Size by Country (2026-2031)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe B2B Marketing Automation Software Market Size (2020-2031)
7.2 Europe B2B Marketing Automation Software Market Growth Rate by Country: 2020 VS 2024 VS 2031
7.3 Europe B2B Marketing Automation Software Market Size by Country (2020-2025)
7.4 Europe B2B Marketing Automation Software Market Size by Country (2026-2031)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific B2B Marketing Automation Software Market Size (2020-2031)
8.2 Asia-Pacific B2B Marketing Automation Software Market Growth Rate by Region: 2020 VS 2024 VS 2031
8.3 Asia-Pacific B2B Marketing Automation Software Market Size by Region (2020-2025)
8.4 Asia-Pacific B2B Marketing Automation Software Market Size by Region (2026-2031)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America B2B Marketing Automation Software Market Size (2020-2031)
9.2 Latin America B2B Marketing Automation Software Market Growth Rate by Country: 2020 VS 2024 VS 2031
9.3 Latin America B2B Marketing Automation Software Market Size by Country (2020-2025)
9.4 Latin America B2B Marketing Automation Software Market Size by Country (2026-2031)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa B2B Marketing Automation Software Market Size (2020-2031)
10.2 Middle East & Africa B2B Marketing Automation Software Market Growth Rate by Country: 2020 VS 2024 VS 2031
10.3 Middle East & Africa B2B Marketing Automation Software Market Size by Country (2020-2025)
10.4 Middle East & Africa B2B Marketing Automation Software Market Size by Country (2026-2031)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 HubSpot
11.1.1 HubSpot Company Details
11.1.2 HubSpot Business Overview
11.1.3 HubSpot B2B Marketing Automation Software Introduction
11.1.4 HubSpot Revenue in B2B Marketing Automation Software Business (2020-2025)
11.1.5 HubSpot Recent Development
11.2 Act-On Software
11.2.1 Act-On Software Company Details
11.2.2 Act-On Software Business Overview
11.2.3 Act-On Software B2B Marketing Automation Software Introduction
11.2.4 Act-On Software Revenue in B2B Marketing Automation Software Business (2020-2025)
11.2.5 Act-On Software Recent Development
11.3 Marketo
11.3.1 Marketo Company Details
11.3.2 Marketo Business Overview
11.3.3 Marketo B2B Marketing Automation Software Introduction
11.3.4 Marketo Revenue in B2B Marketing Automation Software Business (2020-2025)
11.3.5 Marketo Recent Development
11.4 Adobe
11.4.1 Adobe Company Details
11.4.2 Adobe Business Overview
11.4.3 Adobe B2B Marketing Automation Software Introduction
11.4.4 Adobe Revenue in B2B Marketing Automation Software Business (2020-2025)
11.4.5 Adobe Recent Development
11.5 Salesforce
11.5.1 Salesforce Company Details
11.5.2 Salesforce Business Overview
11.5.3 Salesforce B2B Marketing Automation Software Introduction
11.5.4 Salesforce Revenue in B2B Marketing Automation Software Business (2020-2025)
11.5.5 Salesforce Recent Development
11.6 Infusionsoft
11.6.1 Infusionsoft Company Details
11.6.2 Infusionsoft Business Overview
11.6.3 Infusionsoft B2B Marketing Automation Software Introduction
11.6.4 Infusionsoft Revenue in B2B Marketing Automation Software Business (2020-2025)
11.6.5 Infusionsoft Recent Development
11.7 Oracle
11.7.1 Oracle Company Details
11.7.2 Oracle Business Overview
11.7.3 Oracle B2B Marketing Automation Software Introduction
11.7.4 Oracle Revenue in B2B Marketing Automation Software Business (2020-2025)
11.7.5 Oracle Recent Development
11.8 Etrigue
11.8.1 Etrigue Company Details
11.8.2 Etrigue Business Overview
11.8.3 Etrigue B2B Marketing Automation Software Introduction
11.8.4 Etrigue Revenue in B2B Marketing Automation Software Business (2020-2025)
11.8.5 Etrigue Recent Development
11.9 GreenRope
11.9.1 GreenRope Company Details
11.9.2 GreenRope Business Overview
11.9.3 GreenRope B2B Marketing Automation Software Introduction
11.9.4 GreenRope Revenue in B2B Marketing Automation Software Business (2020-2025)
11.9.5 GreenRope Recent Development
11.10 Cognizant
11.10.1 Cognizant Company Details
11.10.2 Cognizant Business Overview
11.10.3 Cognizant B2B Marketing Automation Software Introduction
11.10.4 Cognizant Revenue in B2B Marketing Automation Software Business (2020-2025)
11.10.5 Cognizant Recent Development
11.11 LeadSquared
11.11.1 LeadSquared Company Details
11.11.2 LeadSquared Business Overview
11.11.3 LeadSquared B2B Marketing Automation Software Introduction
11.11.4 LeadSquared Revenue in B2B Marketing Automation Software Business (2020-2025)
11.11.5 LeadSquared Recent Development
11.12 Omnisend
11.12.1 Omnisend Company Details
11.12.2 Omnisend Business Overview
11.12.3 Omnisend B2B Marketing Automation Software Introduction
11.12.4 Omnisend Revenue in B2B Marketing Automation Software Business (2020-2025)
11.12.5 Omnisend Recent Development
11.13 MarcomCentral
11.13.1 MarcomCentral Company Details
11.13.2 MarcomCentral Business Overview
11.13.3 MarcomCentral B2B Marketing Automation Software Introduction
11.13.4 MarcomCentral Revenue in B2B Marketing Automation Software Business (2020-2025)
11.13.5 MarcomCentral Recent Development
11.14 Autopilot
11.14.1 Autopilot Company Details
11.14.2 Autopilot Business Overview
11.14.3 Autopilot B2B Marketing Automation Software Introduction
11.14.4 Autopilot Revenue in B2B Marketing Automation Software Business (2020-2025)
11.14.5 Autopilot Recent Development
11.15 iContact
11.15.1 iContact Company Details
11.15.2 iContact Business Overview
11.15.3 iContact B2B Marketing Automation Software Introduction
11.15.4 iContact Revenue in B2B Marketing Automation Software Business (2020-2025)
11.15.5 iContact Recent Development
11.16 MailChimp
11.16.1 MailChimp Company Details
11.16.2 MailChimp Business Overview
11.16.3 MailChimp B2B Marketing Automation Software Introduction
11.16.4 MailChimp Revenue in B2B Marketing Automation Software Business (2020-2025)
11.16.5 MailChimp Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.1.1 Research Programs/Design
13.1.1.2 Market Size Estimation
13.1.1.3 Market Breakdown and Data Triangulation
13.1.2 Data Source
13.1.2.1 Secondary Sources
13.1.2.2 Primary Sources
13.2 Author Details
13.3 Disclaimer
List of Tables
 Table 1. Global B2B Marketing Automation Software Market Size Growth Rate by Type (US$ Million): 2020 VS 2024 VS 2031
 Table 2. Key Players of Email Marketing
 Table 3. Key Players of Campaign Management
 Table 4. Key Players of Reporting and Analytics
 Table 5. Key Players of Others
 Table 6. Global B2B Marketing Automation Software Market Size Growth by Application (US$ Million): 2020 VS 2024 VS 2031
 Table 7. Global B2B Marketing Automation Software Market Size by Region (US$ Million): 2020 VS 2024 VS 2031
 Table 8. Global B2B Marketing Automation Software Market Size by Region (2020-2025) & (US$ Million)
 Table 9. Global B2B Marketing Automation Software Market Share by Region (2020-2025)
 Table 10. Global B2B Marketing Automation Software Forecasted Market Size by Region (2026-2031) & (US$ Million)
 Table 11. Global B2B Marketing Automation Software Market Share by Region (2026-2031)
 Table 12. B2B Marketing Automation Software Market Trends
 Table 13. B2B Marketing Automation Software Market Drivers
 Table 14. B2B Marketing Automation Software Market Challenges
 Table 15. B2B Marketing Automation Software Market Restraints
 Table 16. Global B2B Marketing Automation Software Revenue by Players (2020-2025) & (US$ Million)
 Table 17. Global B2B Marketing Automation Software Market Share by Players (2020-2025)
 Table 18. Global Top B2B Marketing Automation Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in B2B Marketing Automation Software as of 2024)
 Table 19. Ranking of Global Top B2B Marketing Automation Software Companies by Revenue (US$ Million) in 2024
 Table 20. Global 5 Largest Players Market Share by B2B Marketing Automation Software Revenue (CR5 and HHI) & (2020-2025)
 Table 21. Global Key Players of B2B Marketing Automation Software, Headquarters and Area Served
 Table 22. Global Key Players of B2B Marketing Automation Software, Product and Application
 Table 23. Global Key Players of B2B Marketing Automation Software, Date of Enter into This Industry
 Table 24. Mergers & Acquisitions, Expansion Plans
 Table 25. Global B2B Marketing Automation Software Market Size by Type (2020-2025) & (US$ Million)
 Table 26. Global B2B Marketing Automation Software Revenue Market Share by Type (2020-2025)
 Table 27. Global B2B Marketing Automation Software Forecasted Market Size by Type (2026-2031) & (US$ Million)
 Table 28. Global B2B Marketing Automation Software Revenue Market Share by Type (2026-2031)
 Table 29. Global B2B Marketing Automation Software Market Size by Application (2020-2025) & (US$ Million)
 Table 30. Global B2B Marketing Automation Software Revenue Market Share by Application (2020-2025)
 Table 31. Global B2B Marketing Automation Software Forecasted Market Size by Application (2026-2031) & (US$ Million)
 Table 32. Global B2B Marketing Automation Software Revenue Market Share by Application (2026-2031)
 Table 33. North America B2B Marketing Automation Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 34. North America B2B Marketing Automation Software Market Size by Country (2020-2025) & (US$ Million)
 Table 35. North America B2B Marketing Automation Software Market Size by Country (2026-2031) & (US$ Million)
 Table 36. Europe B2B Marketing Automation Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 37. Europe B2B Marketing Automation Software Market Size by Country (2020-2025) & (US$ Million)
 Table 38. Europe B2B Marketing Automation Software Market Size by Country (2026-2031) & (US$ Million)
 Table 39. Asia-Pacific B2B Marketing Automation Software Market Size Growth Rate by Region (US$ Million): 2020 VS 2024 VS 2031
 Table 40. Asia-Pacific B2B Marketing Automation Software Market Size by Region (2020-2025) & (US$ Million)
 Table 41. Asia-Pacific B2B Marketing Automation Software Market Size by Region (2026-2031) & (US$ Million)
 Table 42. Latin America B2B Marketing Automation Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 43. Latin America B2B Marketing Automation Software Market Size by Country (2020-2025) & (US$ Million)
 Table 44. Latin America B2B Marketing Automation Software Market Size by Country (2026-2031) & (US$ Million)
 Table 45. Middle East & Africa B2B Marketing Automation Software Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 46. Middle East & Africa B2B Marketing Automation Software Market Size by Country (2020-2025) & (US$ Million)
 Table 47. Middle East & Africa B2B Marketing Automation Software Market Size by Country (2026-2031) & (US$ Million)
 Table 48. HubSpot Company Details
 Table 49. HubSpot Business Overview
 Table 50. HubSpot B2B Marketing Automation Software Product
 Table 51. HubSpot Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 52. HubSpot Recent Development
 Table 53. Act-On Software Company Details
 Table 54. Act-On Software Business Overview
 Table 55. Act-On Software B2B Marketing Automation Software Product
 Table 56. Act-On Software Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 57. Act-On Software Recent Development
 Table 58. Marketo Company Details
 Table 59. Marketo Business Overview
 Table 60. Marketo B2B Marketing Automation Software Product
 Table 61. Marketo Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 62. Marketo Recent Development
 Table 63. Adobe Company Details
 Table 64. Adobe Business Overview
 Table 65. Adobe B2B Marketing Automation Software Product
 Table 66. Adobe Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 67. Adobe Recent Development
 Table 68. Salesforce Company Details
 Table 69. Salesforce Business Overview
 Table 70. Salesforce B2B Marketing Automation Software Product
 Table 71. Salesforce Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 72. Salesforce Recent Development
 Table 73. Infusionsoft Company Details
 Table 74. Infusionsoft Business Overview
 Table 75. Infusionsoft B2B Marketing Automation Software Product
 Table 76. Infusionsoft Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 77. Infusionsoft Recent Development
 Table 78. Oracle Company Details
 Table 79. Oracle Business Overview
 Table 80. Oracle B2B Marketing Automation Software Product
 Table 81. Oracle Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 82. Oracle Recent Development
 Table 83. Etrigue Company Details
 Table 84. Etrigue Business Overview
 Table 85. Etrigue B2B Marketing Automation Software Product
 Table 86. Etrigue Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 87. Etrigue Recent Development
 Table 88. GreenRope Company Details
 Table 89. GreenRope Business Overview
 Table 90. GreenRope B2B Marketing Automation Software Product
 Table 91. GreenRope Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 92. GreenRope Recent Development
 Table 93. Cognizant Company Details
 Table 94. Cognizant Business Overview
 Table 95. Cognizant B2B Marketing Automation Software Product
 Table 96. Cognizant Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 97. Cognizant Recent Development
 Table 98. LeadSquared Company Details
 Table 99. LeadSquared Business Overview
 Table 100. LeadSquared B2B Marketing Automation Software Product
 Table 101. LeadSquared Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 102. LeadSquared Recent Development
 Table 103. Omnisend Company Details
 Table 104. Omnisend Business Overview
 Table 105. Omnisend B2B Marketing Automation Software Product
 Table 106. Omnisend Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 107. Omnisend Recent Development
 Table 108. MarcomCentral Company Details
 Table 109. MarcomCentral Business Overview
 Table 110. MarcomCentral B2B Marketing Automation Software Product
 Table 111. MarcomCentral Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 112. MarcomCentral Recent Development
 Table 113. Autopilot Company Details
 Table 114. Autopilot Business Overview
 Table 115. Autopilot B2B Marketing Automation Software Product
 Table 116. Autopilot Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 117. Autopilot Recent Development
 Table 118. iContact Company Details
 Table 119. iContact Business Overview
 Table 120. iContact B2B Marketing Automation Software Product
 Table 121. iContact Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 122. iContact Recent Development
 Table 123. MailChimp Company Details
 Table 124. MailChimp Business Overview
 Table 125. MailChimp B2B Marketing Automation Software Product
 Table 126. MailChimp Revenue in B2B Marketing Automation Software Business (2020-2025) & (US$ Million)
 Table 127. MailChimp Recent Development
 Table 128. Research Programs/Design for This Report
 Table 129. Key Data Information from Secondary Sources
 Table 130. Key Data Information from Primary Sources
 Table 131. Authors List of This Report


List of Figures
 Figure 1. B2B Marketing Automation Software Picture
 Figure 2. Global B2B Marketing Automation Software Market Size Comparison by Type (2020-2031) & (US$ Million)
 Figure 3. Global B2B Marketing Automation Software Market Share by Type: 2024 VS 2031
 Figure 4. Email Marketing Features
 Figure 5. Campaign Management Features
 Figure 6. Reporting and Analytics Features
 Figure 7. Others Features
 Figure 8. Global B2B Marketing Automation Software Market Size by Application (2020-2031) & (US$ Million)
 Figure 9. Global B2B Marketing Automation Software Market Share by Application: 2024 VS 2031
 Figure 10. SMEs Case Studies
 Figure 11. Large Enterprises Case Studies
 Figure 12. B2B Marketing Automation Software Report Years Considered
 Figure 13. Global B2B Marketing Automation Software Market Size (US$ Million), Year-over-Year: 2020-2031
 Figure 14. Global B2B Marketing Automation Software Market Size, (US$ Million), 2020 VS 2024 VS 2031
 Figure 15. Global B2B Marketing Automation Software Market Share by Region: 2024 VS 2031
 Figure 16. Global B2B Marketing Automation Software Market Share by Players in 2024
 Figure 17. Global Top B2B Marketing Automation Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in B2B Marketing Automation Software as of 2024)
 Figure 18. The Top 10 and 5 Players Market Share by B2B Marketing Automation Software Revenue in 2024
 Figure 19. North America B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 20. North America B2B Marketing Automation Software Market Share by Country (2020-2031)
 Figure 21. United States B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 22. Canada B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 23. Europe B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 24. Europe B2B Marketing Automation Software Market Share by Country (2020-2031)
 Figure 25. Germany B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 26. France B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 27. U.K. B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 28. Italy B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 29. Russia B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 30. Nordic Countries B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 31. Asia-Pacific B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 32. Asia-Pacific B2B Marketing Automation Software Market Share by Region (2020-2031)
 Figure 33. China B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 34. Japan B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 35. South Korea B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 36. Southeast Asia B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 37. India B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 38. Australia B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 39. Latin America B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 40. Latin America B2B Marketing Automation Software Market Share by Country (2020-2031)
 Figure 41. Mexico B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 42. Brazil B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 43. Middle East & Africa B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 44. Middle East & Africa B2B Marketing Automation Software Market Share by Country (2020-2031)
 Figure 45. Turkey B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 46. Saudi Arabia B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 47. UAE B2B Marketing Automation Software Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 48. HubSpot Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 49. Act-On Software Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 50. Marketo Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 51. Adobe Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 52. Salesforce Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 53. Infusionsoft Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 54. Oracle Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 55. Etrigue Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 56. GreenRope Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 57. Cognizant Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 58. LeadSquared Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 59. Omnisend Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 60. MarcomCentral Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 61. Autopilot Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 62. iContact Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 63. MailChimp Revenue Growth Rate in B2B Marketing Automation Software Business (2020-2025)
 Figure 64. Bottom-up and Top-down Approaches for This Report
 Figure 65. Data Triangulation
 Figure 66. Key Executives Interviewed
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