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Marketing Automation Software - Global Market Share and Ranking, Overall Sales and Demand Forecast 2024-2030
Published Date: March 2024
|
Report Code: QYRE-Auto-21N16718
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Marketing Automation Software Global Market Share and Ranking Overall Sales and Demand Forecast 2024 2030
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Marketing Automation Software - Global Market Share and Ranking, Overall Sales and Demand Forecast 2024-2030

Code: QYRE-Auto-21N16718
Report
March 2024
Pages:142
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

Market Size

The global market for Marketing Automation Software was estimated to be worth US$ 3293 million in 2023 and is forecast to a readjusted size of US$ 9358.6 million by 2030 with a CAGR of 15.9% during the forecast period 2024-2030

Market

Market

Marketing automation is software and tactics that allow companies to buy and sell like Amazon -- that is, to nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into delighted customers. This type of marketing automation typically generates significant new revenue for companies, and provides an excellent return on the investment required.
Global Marketing Automation Software key players include Oracle, IBM, Adobe Systems, etc. Global top three manufacturers hold a share about 30%.
United States is the largest market, with a share over 50%, followed by UK and Norway, both have a share about 15 percent.
In terms of product, Email Marketing is the largest segment, with a share over 30%. And in terms of application, the largest application is Large Enterprises, followed by Small and Mid-sized Enterprises (SMEs).

Report Scope

This report aims to provide a comprehensive presentation of the global market for Marketing Automation Software, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Marketing Automation Software by region & country, by Type, and by Application.
The Marketing Automation Software market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Marketing Automation Software.
Market Segmentation

Scope of Market Report

Report Metric Details
Report Name Market
Forecasted market size in 2030 US$ 9358.6 million
CAGR 15.9%
Forecasted years 2024 - 2030
Segment by Type:
  • Campaign Management
  • Email Marketing
  • Mobile Application
  • Inbound Marketing
  • Lead Nurturing and Lead Scoring
  • Reporting and Analytics
  • Social Media Marketing
  • Others
Segment by Application
  • Large Enterprises
  • Small and Mid-sized Enterprises (SMEs)
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company HubSpot, Marketo, Act-On Software, Salesforce, Adobe Systems, Oracle, Infusionsoft, IBM, Cognizant, ETrigue, GreenRope, Hatchbuck, IContact, LeadSquared, MarcomCentral, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring, Aprimo
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
  • Chapter 2: Detailed analysis of Marketing Automation Software manufacturers competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
  • Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 5: Revenue of Marketing Automation Software in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
  • Chapter 6: Revenue of Marketing Automation Software in country level. It provides sigmate data by Type, and by Application for each country/region.
  • Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
  • Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
  • Chapter 9: Conclusion.

FAQ for this report

What is the Market size in 2030?

Ans: The Market size in 2030 will be US$ 9358.6 million.

What is the market share of major companies in Market?

Ans: Global top three manufacturers hold a share about 30%.

What is the Market share by type?

Ans: In terms of product, Email Marketing is the largest segment, with a share over 30%.

Who are the main players in the Market report?

Ans: The main players in the Market are HubSpot, Marketo, Act-On Software, Salesforce, Adobe Systems, Oracle, Infusionsoft, IBM, Cognizant, ETrigue, GreenRope, Hatchbuck, IContact, LeadSquared, MarcomCentral, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring, Aprimo

What are the Application segmentation covered in the Market report?

Ans: The Applications covered in the Market report are Large Enterprises, Small and Mid-sized Enterprises (SMEs)

What are the Type segmentation covered in the Market report?

Ans: The Types covered in the Market report are Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing, Others

1 Market Overview
1.1 Marketing Automation Software Product Introduction
1.2 Global Marketing Automation Software Market Size Forecast
1.3 Marketing Automation Software Market Trends & Drivers
1.3.1 Marketing Automation Software Industry Trends
1.3.2 Marketing Automation Software Market Drivers & Opportunity
1.3.3 Marketing Automation Software Market Challenges
1.3.4 Marketing Automation Software Market Restraints
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Competitive Analysis by Company
2.1 Global Marketing Automation Software Players Revenue Ranking (2023)
2.2 Global Marketing Automation Software Revenue by Company (2019-2024)
2.3 Key Companies Marketing Automation Software Manufacturing Base Distribution and Headquarters
2.4 Key Companies Marketing Automation Software Product Offered
2.5 Key Companies Time to Begin Mass Production of Marketing Automation Software
2.6 Marketing Automation Software Market Competitive Analysis
2.6.1 Marketing Automation Software Market Concentration Rate (2019-2024)
2.6.2 Global 5 and 10 Largest Companies by Marketing Automation Software Revenue in 2023
2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Marketing Automation Software as of 2023)
2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
3.1 Introduction by Type
3.1.1 Campaign Management
3.1.2 Email Marketing
3.1.3 Mobile Application
3.1.4 Inbound Marketing
3.1.5 Lead Nurturing and Lead Scoring
3.1.6 Reporting and Analytics
3.1.7 Social Media Marketing
3.1.8 Others
3.2 Global Marketing Automation Software Sales Value by Type
3.2.1 Global Marketing Automation Software Sales Value by Type (2019 VS 2023 VS 2030)
3.2.2 Global Marketing Automation Software Sales Value, by Type (2019-2030)
3.2.3 Global Marketing Automation Software Sales Value, by Type (%) (2019-2030)
4 Segmentation by Application
4.1 Introduction by Application
4.1.1 Large Enterprises
4.1.2 Small and Mid-sized Enterprises (SMEs)
4.2 Global Marketing Automation Software Sales Value by Application
4.2.1 Global Marketing Automation Software Sales Value by Application (2019 VS 2023 VS 2030)
4.2.2 Global Marketing Automation Software Sales Value, by Application (2019-2030)
4.2.3 Global Marketing Automation Software Sales Value, by Application (%) (2019-2030)
5 Segmentation by Region
5.1 Global Marketing Automation Software Sales Value by Region
5.1.1 Global Marketing Automation Software Sales Value by Region: 2019 VS 2023 VS 2030
5.1.2 Global Marketing Automation Software Sales Value by Region (2019-2024)
5.1.3 Global Marketing Automation Software Sales Value by Region (2025-2030)
5.1.4 Global Marketing Automation Software Sales Value by Region (%), (2019-2030)
5.2 North America
5.2.1 North America Marketing Automation Software Sales Value, 2019-2030
5.2.2 North America Marketing Automation Software Sales Value by Country (%), 2023 VS 2030
5.3 Europe
5.3.1 Europe Marketing Automation Software Sales Value, 2019-2030
5.3.2 Europe Marketing Automation Software Sales Value by Country (%), 2023 VS 2030
5.4 Asia Pacific
5.4.1 Asia Pacific Marketing Automation Software Sales Value, 2019-2030
5.4.2 Asia Pacific Marketing Automation Software Sales Value by Country (%), 2023 VS 2030
5.5 South America
5.5.1 South America Marketing Automation Software Sales Value, 2019-2030
5.5.2 South America Marketing Automation Software Sales Value by Country (%), 2023 VS 2030
5.6 Middle East & Africa
5.6.1 Middle East & Africa Marketing Automation Software Sales Value, 2019-2030
5.6.2 Middle East & Africa Marketing Automation Software Sales Value by Country (%), 2023 VS 2030
6 Segmentation by Key Countries/Regions
6.1 Key Countries/Regions Marketing Automation Software Sales Value Growth Trends, 2019 VS 2023 VS 2030
6.2 Key Countries/Regions Marketing Automation Software Sales Value
6.3 United States
6.3.1 United States Marketing Automation Software Sales Value, 2019-2030
6.3.2 United States Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
6.3.3 United States Marketing Automation Software Sales Value by Application, 2023 VS 2030
6.4 Europe
6.4.1 Europe Marketing Automation Software Sales Value, 2019-2030
6.4.2 Europe Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
6.4.3 Europe Marketing Automation Software Sales Value by Application, 2023 VS 2030
6.5 China
6.5.1 China Marketing Automation Software Sales Value, 2019-2030
6.5.2 China Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
6.5.3 China Marketing Automation Software Sales Value by Application, 2023 VS 2030
6.6 Japan
6.6.1 Japan Marketing Automation Software Sales Value, 2019-2030
6.6.2 Japan Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
6.6.3 Japan Marketing Automation Software Sales Value by Application, 2023 VS 2030
6.7 South Korea
6.7.1 South Korea Marketing Automation Software Sales Value, 2019-2030
6.7.2 South Korea Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
6.7.3 South Korea Marketing Automation Software Sales Value by Application, 2023 VS 2030
6.8 Southeast Asia
6.8.1 Southeast Asia Marketing Automation Software Sales Value, 2019-2030
6.8.2 Southeast Asia Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
6.8.3 Southeast Asia Marketing Automation Software Sales Value by Application, 2023 VS 2030
6.9 India
6.9.1 India Marketing Automation Software Sales Value, 2019-2030
6.9.2 India Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
6.9.3 India Marketing Automation Software Sales Value by Application, 2023 VS 2030
7 Company Profiles
7.1 HubSpot
7.1.1 HubSpot Profile
7.1.2 HubSpot Main Business
7.1.3 HubSpot Marketing Automation Software Products, Services and Solutions
7.1.4 HubSpot Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.1.5 HubSpot Recent Developments
7.2 Marketo
7.2.1 Marketo Profile
7.2.2 Marketo Main Business
7.2.3 Marketo Marketing Automation Software Products, Services and Solutions
7.2.4 Marketo Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.2.5 Marketo Recent Developments
7.3 Act-On Software
7.3.1 Act-On Software Profile
7.3.2 Act-On Software Main Business
7.3.3 Act-On Software Marketing Automation Software Products, Services and Solutions
7.3.4 Act-On Software Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.3.5 Salesforce Recent Developments
7.4 Salesforce
7.4.1 Salesforce Profile
7.4.2 Salesforce Main Business
7.4.3 Salesforce Marketing Automation Software Products, Services and Solutions
7.4.4 Salesforce Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.4.5 Salesforce Recent Developments
7.5 Adobe Systems
7.5.1 Adobe Systems Profile
7.5.2 Adobe Systems Main Business
7.5.3 Adobe Systems Marketing Automation Software Products, Services and Solutions
7.5.4 Adobe Systems Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.5.5 Adobe Systems Recent Developments
7.6 Oracle
7.6.1 Oracle Profile
7.6.2 Oracle Main Business
7.6.3 Oracle Marketing Automation Software Products, Services and Solutions
7.6.4 Oracle Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.6.5 Oracle Recent Developments
7.7 Infusionsoft
7.7.1 Infusionsoft Profile
7.7.2 Infusionsoft Main Business
7.7.3 Infusionsoft Marketing Automation Software Products, Services and Solutions
7.7.4 Infusionsoft Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.7.5 Infusionsoft Recent Developments
7.8 IBM
7.8.1 IBM Profile
7.8.2 IBM Main Business
7.8.3 IBM Marketing Automation Software Products, Services and Solutions
7.8.4 IBM Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.8.5 IBM Recent Developments
7.9 Cognizant
7.9.1 Cognizant Profile
7.9.2 Cognizant Main Business
7.9.3 Cognizant Marketing Automation Software Products, Services and Solutions
7.9.4 Cognizant Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.9.5 Cognizant Recent Developments
7.10 ETrigue
7.10.1 ETrigue Profile
7.10.2 ETrigue Main Business
7.10.3 ETrigue Marketing Automation Software Products, Services and Solutions
7.10.4 ETrigue Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.10.5 ETrigue Recent Developments
7.11 GreenRope
7.11.1 GreenRope Profile
7.11.2 GreenRope Main Business
7.11.3 GreenRope Marketing Automation Software Products, Services and Solutions
7.11.4 GreenRope Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.11.5 GreenRope Recent Developments
7.12 Hatchbuck
7.12.1 Hatchbuck Profile
7.12.2 Hatchbuck Main Business
7.12.3 Hatchbuck Marketing Automation Software Products, Services and Solutions
7.12.4 Hatchbuck Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.12.5 Hatchbuck Recent Developments
7.13 IContact
7.13.1 IContact Profile
7.13.2 IContact Main Business
7.13.3 IContact Marketing Automation Software Products, Services and Solutions
7.13.4 IContact Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.13.5 IContact Recent Developments
7.14 LeadSquared
7.14.1 LeadSquared Profile
7.14.2 LeadSquared Main Business
7.14.3 LeadSquared Marketing Automation Software Products, Services and Solutions
7.14.4 LeadSquared Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.14.5 LeadSquared Recent Developments
7.15 MarcomCentral
7.15.1 MarcomCentral Profile
7.15.2 MarcomCentral Main Business
7.15.3 MarcomCentral Marketing Automation Software Products, Services and Solutions
7.15.4 MarcomCentral Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.15.5 MarcomCentral Recent Developments
7.16 Salesfusion
7.16.1 Salesfusion Profile
7.16.2 Salesfusion Main Business
7.16.3 Salesfusion Marketing Automation Software Products, Services and Solutions
7.16.4 Salesfusion Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.16.5 Salesfusion Recent Developments
7.17 SALESmanago
7.17.1 SALESmanago Profile
7.17.2 SALESmanago Main Business
7.17.3 SALESmanago Marketing Automation Software Products, Services and Solutions
7.17.4 SALESmanago Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.17.5 SALESmanago Recent Developments
7.18 SAP
7.18.1 SAP Profile
7.18.2 SAP Main Business
7.18.3 SAP Marketing Automation Software Products, Services and Solutions
7.18.4 SAP Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.18.5 SAP Recent Developments
7.19 SAS Institute
7.19.1 SAS Institute Profile
7.19.2 SAS Institute Main Business
7.19.3 SAS Institute Marketing Automation Software Products, Services and Solutions
7.19.4 SAS Institute Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.19.5 SAS Institute Recent Developments
7.20 SharpSpring
7.20.1 SharpSpring Profile
7.20.2 SharpSpring Main Business
7.20.3 SharpSpring Marketing Automation Software Products, Services and Solutions
7.20.4 SharpSpring Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.20.5 SharpSpring Recent Developments
7.21 Aprimo
7.21.1 Aprimo Profile
7.21.2 Aprimo Main Business
7.21.3 Aprimo Marketing Automation Software Products, Services and Solutions
7.21.4 Aprimo Marketing Automation Software Revenue (US$ Million) & (2019-2024)
7.21.5 Aprimo Recent Developments
8 Industry Chain Analysis
8.1 Marketing Automation Software Industrial Chain
8.2 Marketing Automation Software Upstream Analysis
8.2.1 Key Raw Materials
8.2.2 Raw Materials Key Suppliers
8.2.3 Manufacturing Cost Structure
8.3 Midstream Analysis
8.4 Downstream Analysis (Customers Analysis)
8.5 Sales Model and Sales Channels
8.5.1 Marketing Automation Software Sales Model
8.5.2 Sales Channel
8.5.3 Marketing Automation Software Distributors
9 Research Findings and Conclusion
10 Appendix
10.1 Research Methodology
10.1.1 Methodology/Research Approach
10.1.2 Data Source
10.2 Author Details
10.3 Disclaimer
List of Tables
    Table 1. Marketing Automation Software Market Trends
    Table 2. Marketing Automation Software Market Drivers & Opportunity
    Table 3. Marketing Automation Software Market Challenges
    Table 4. Marketing Automation Software Market Restraints
    Table 5. Global Marketing Automation Software Revenue by Company (2019-2024) & (US$ Million)
    Table 6. Global Marketing Automation Software Revenue Market Share by Company (2019-2024)
    Table 7. Key Companies Marketing Automation Software Manufacturing Base Distribution and Headquarters
    Table 8. Key Companies Marketing Automation Software Product Type
    Table 9. Key Companies Time to Begin Mass Production of Marketing Automation Software
    Table 10. Global Marketing Automation Software Companies Market Concentration Ratio (CR5 and HHI)
    Table 11. Global Top Companies Market Share by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Marketing Automation Software as of 2023)
    Table 12. Mergers & Acquisitions, Expansion Plans
    Table 13. Global Marketing Automation Software Sales Value by Type: 2019 VS 2023 VS 2030 (US$ Million)
    Table 14. Global Marketing Automation Software Sales Value by Type (2019-2024) & (US$ Million)
    Table 15. Global Marketing Automation Software Sales Value by Type (2025-2030) & (US$ Million)
    Table 16. Global Marketing Automation Software Sales Market Share in Value by Type (2019-2024) & (%)
    Table 17. Global Marketing Automation Software Sales Market Share in Value by Type (2025-2030) & (%)
    Table 18. Global Marketing Automation Software Sales Value by Application: 2019 VS 2023 VS 2030 (US$ Million)
    Table 19. Global Marketing Automation Software Sales Value by Application (2019-2024) & (US$ Million)
    Table 20. Global Marketing Automation Software Sales Value by Application (2025-2030) & (US$ Million)
    Table 21. Global Marketing Automation Software Sales Market Share in Value by Application (2019-2024) & (%)
    Table 22. Global Marketing Automation Software Sales Market Share in Value by Application (2025-2030) & (%)
    Table 23. Global Marketing Automation Software Sales Value by Region: 2019 VS 2023 VS 2030 (US$ Million)
    Table 24. Global Marketing Automation Software Sales Value by Region (2019-2024) & (US$ Million)
    Table 25. Global Marketing Automation Software Sales Value by Region (2025-2030) & (US$ Million)
    Table 26. Global Marketing Automation Software Sales Value by Region (2019-2024) & (%)
    Table 27. Global Marketing Automation Software Sales Value by Region (2025-2030) & (%)
    Table 28. Key Countries/Regions Marketing Automation Software Sales Value Growth Trends, (US$ Million): 2019 VS 2023 VS 2030
    Table 29. Key Countries/Regions Marketing Automation Software Sales Value, (2019-2024) & (US$ Million)
    Table 30. Key Countries/Regions Marketing Automation Software Sales Value, (2025-2030) & (US$ Million)
    Table 31. HubSpot Basic Information List
    Table 32. HubSpot Description and Business Overview
    Table 33. HubSpot Marketing Automation Software Products, Services and Solutions
    Table 34. Revenue (US$ Million) in Marketing Automation Software Business of HubSpot (2019-2024)
    Table 35. HubSpot Recent Developments
    Table 36. Marketo Basic Information List
    Table 37. Marketo Description and Business Overview
    Table 38. Marketo Marketing Automation Software Products, Services and Solutions
    Table 39. Revenue (US$ Million) in Marketing Automation Software Business of Marketo (2019-2024)
    Table 40. Marketo Recent Developments
    Table 41. Act-On Software Basic Information List
    Table 42. Act-On Software Description and Business Overview
    Table 43. Act-On Software Marketing Automation Software Products, Services and Solutions
    Table 44. Revenue (US$ Million) in Marketing Automation Software Business of Act-On Software (2019-2024)
    Table 45. Act-On Software Recent Developments
    Table 46. Salesforce Basic Information List
    Table 47. Salesforce Description and Business Overview
    Table 48. Salesforce Marketing Automation Software Products, Services and Solutions
    Table 49. Revenue (US$ Million) in Marketing Automation Software Business of Salesforce (2019-2024)
    Table 50. Salesforce Recent Developments
    Table 51. Adobe Systems Basic Information List
    Table 52. Adobe Systems Description and Business Overview
    Table 53. Adobe Systems Marketing Automation Software Products, Services and Solutions
    Table 54. Revenue (US$ Million) in Marketing Automation Software Business of Adobe Systems (2019-2024)
    Table 55. Adobe Systems Recent Developments
    Table 56. Oracle Basic Information List
    Table 57. Oracle Description and Business Overview
    Table 58. Oracle Marketing Automation Software Products, Services and Solutions
    Table 59. Revenue (US$ Million) in Marketing Automation Software Business of Oracle (2019-2024)
    Table 60. Oracle Recent Developments
    Table 61. Infusionsoft Basic Information List
    Table 62. Infusionsoft Description and Business Overview
    Table 63. Infusionsoft Marketing Automation Software Products, Services and Solutions
    Table 64. Revenue (US$ Million) in Marketing Automation Software Business of Infusionsoft (2019-2024)
    Table 65. Infusionsoft Recent Developments
    Table 66. IBM Basic Information List
    Table 67. IBM Description and Business Overview
    Table 68. IBM Marketing Automation Software Products, Services and Solutions
    Table 69. Revenue (US$ Million) in Marketing Automation Software Business of IBM (2019-2024)
    Table 70. IBM Recent Developments
    Table 71. Cognizant Basic Information List
    Table 72. Cognizant Description and Business Overview
    Table 73. Cognizant Marketing Automation Software Products, Services and Solutions
    Table 74. Revenue (US$ Million) in Marketing Automation Software Business of Cognizant (2019-2024)
    Table 75. Cognizant Recent Developments
    Table 76. ETrigue Basic Information List
    Table 77. ETrigue Description and Business Overview
    Table 78. ETrigue Marketing Automation Software Products, Services and Solutions
    Table 79. Revenue (US$ Million) in Marketing Automation Software Business of ETrigue (2019-2024)
    Table 80. ETrigue Recent Developments
    Table 81. GreenRope Basic Information List
    Table 82. GreenRope Description and Business Overview
    Table 83. GreenRope Marketing Automation Software Products, Services and Solutions
    Table 84. Revenue (US$ Million) in Marketing Automation Software Business of GreenRope (2019-2024)
    Table 85. GreenRope Recent Developments
    Table 86. Hatchbuck Basic Information List
    Table 87. Hatchbuck Description and Business Overview
    Table 88. Hatchbuck Marketing Automation Software Products, Services and Solutions
    Table 89. Revenue (US$ Million) in Marketing Automation Software Business of Hatchbuck (2019-2024)
    Table 90. Hatchbuck Recent Developments
    Table 91. IContact Basic Information List
    Table 92. IContact Description and Business Overview
    Table 93. IContact Marketing Automation Software Products, Services and Solutions
    Table 94. Revenue (US$ Million) in Marketing Automation Software Business of IContact (2019-2024)
    Table 95. IContact Recent Developments
    Table 96. LeadSquared Basic Information List
    Table 97. LeadSquared Description and Business Overview
    Table 98. LeadSquared Marketing Automation Software Products, Services and Solutions
    Table 99. Revenue (US$ Million) in Marketing Automation Software Business of LeadSquared (2019-2024)
    Table 100. LeadSquared Recent Developments
    Table 101. MarcomCentral Basic Information List
    Table 102. MarcomCentral Description and Business Overview
    Table 103. MarcomCentral Marketing Automation Software Products, Services and Solutions
    Table 104. Revenue (US$ Million) in Marketing Automation Software Business of MarcomCentral (2019-2024)
    Table 105. MarcomCentral Recent Developments
    Table 106. Salesfusion Basic Information List
    Table 107. Salesfusion Description and Business Overview
    Table 108. Salesfusion Marketing Automation Software Products, Services and Solutions
    Table 109. Revenue (US$ Million) in Marketing Automation Software Business of Salesfusion (2019-2024)
    Table 110. Salesfusion Recent Developments
    Table 111. SALESmanago Basic Information List
    Table 112. SALESmanago Description and Business Overview
    Table 113. SALESmanago Marketing Automation Software Products, Services and Solutions
    Table 114. Revenue (US$ Million) in Marketing Automation Software Business of SALESmanago (2019-2024)
    Table 115. SALESmanago Recent Developments
    Table 116. SAP Basic Information List
    Table 117. SAP Description and Business Overview
    Table 118. SAP Marketing Automation Software Products, Services and Solutions
    Table 119. Revenue (US$ Million) in Marketing Automation Software Business of SAP (2019-2024)
    Table 120. SAP Recent Developments
    Table 121. SAS Institute Basic Information List
    Table 122. SAS Institute Description and Business Overview
    Table 123. SAS Institute Marketing Automation Software Products, Services and Solutions
    Table 124. Revenue (US$ Million) in Marketing Automation Software Business of SAS Institute (2019-2024)
    Table 125. SAS Institute Recent Developments
    Table 126. SharpSpring Basic Information List
    Table 127. SharpSpring Description and Business Overview
    Table 128. SharpSpring Marketing Automation Software Products, Services and Solutions
    Table 129. Revenue (US$ Million) in Marketing Automation Software Business of SharpSpring (2019-2024)
    Table 130. SharpSpring Recent Developments
    Table 131. Aprimo Basic Information List
    Table 132. Aprimo Description and Business Overview
    Table 133. Aprimo Marketing Automation Software Products, Services and Solutions
    Table 134. Revenue (US$ Million) in Marketing Automation Software Business of Aprimo (2019-2024)
    Table 135. Aprimo Recent Developments
    Table 136. Key Raw Materials Lists
    Table 137. Raw Materials Key Suppliers Lists
    Table 138. Marketing Automation Software Downstream Customers
    Table 139. Marketing Automation Software Distributors List
    Table 140. Research Programs/Design for This Report
    Table 141. Key Data Information from Secondary Sources
    Table 142. Key Data Information from Primary Sources
    Table 143. Business Unit and Senior & Team Lead Analysts
List of Figures
    Figure 1. Marketing Automation Software Product Picture
    Figure 2. Global Marketing Automation Software Sales Value, 2019 VS 2023 VS 2030 (US$ Million)
    Figure 3. Global Marketing Automation Software Sales Value (2019-2030) & (US$ Million)
    Figure 4. Marketing Automation Software Report Years Considered
    Figure 5. Global Marketing Automation Software Players Revenue Ranking (2023) & (US$ Million)
    Figure 6. The 5 and 10 Largest Manufacturers in the World: Market Share by Marketing Automation Software Revenue in 2023
    Figure 7. Marketing Automation Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3): 2019 VS 2023
    Figure 8. Campaign Management Picture
    Figure 9. Email Marketing Picture
    Figure 10. Mobile Application Picture
    Figure 11. Inbound Marketing Picture
    Figure 12. Lead Nurturing and Lead Scoring Picture
    Figure 13. Reporting and Analytics Picture
    Figure 14. Social Media Marketing Picture
    Figure 15. Others Picture
    Figure 16. Global Marketing Automation Software Sales Value by Type (2019 VS 2023 VS 2030) & (US$ Million)
    Figure 17. Global Marketing Automation Software Sales Value Market Share by Type, 2023 & 2030
    Figure 18. Product Picture of Large Enterprises
    Figure 19. Product Picture of Small and Mid-sized Enterprises (SMEs)
    Figure 20. Global Marketing Automation Software Sales Value by Application (2019 VS 2023 VS 2030) & (US$ Million)
    Figure 21. Global Marketing Automation Software Sales Value Market Share by Application, 2023 & 2030
    Figure 22. North America Marketing Automation Software Sales Value (2019-2030) & (US$ Million)
    Figure 23. North America Marketing Automation Software Sales Value by Country (%), 2023 VS 2030
    Figure 24. Europe Marketing Automation Software Sales Value (2019-2030) & (US$ Million)
    Figure 25. Europe Marketing Automation Software Sales Value by Country (%), 2023 VS 2030
    Figure 26. Asia Pacific Marketing Automation Software Sales Value (2019-2030) & (US$ Million)
    Figure 27. Asia Pacific Marketing Automation Software Sales Value by Country (%), 2023 VS 2030
    Figure 28. South America Marketing Automation Software Sales Value (2019-2030) & (US$ Million)
    Figure 29. South America Marketing Automation Software Sales Value by Country (%), 2023 VS 2030
    Figure 30. Middle East & Africa Marketing Automation Software Sales Value (2019-2030) & (US$ Million)
    Figure 31. Middle East & Africa Marketing Automation Software Sales Value by Country (%), 2023 VS 2030
    Figure 32. Key Countries/Regions Marketing Automation Software Sales Value (%), (2019-2030)
    Figure 33. United States Marketing Automation Software Sales Value, (2019-2030) & (US$ Million)
    Figure 34. United States Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
    Figure 35. United States Marketing Automation Software Sales Value by Application (%), 2023 VS 2030
    Figure 36. Europe Marketing Automation Software Sales Value, (2019-2030) & (US$ Million)
    Figure 37. Europe Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
    Figure 38. Europe Marketing Automation Software Sales Value by Application (%), 2023 VS 2030
    Figure 39. China Marketing Automation Software Sales Value, (2019-2030) & (US$ Million)
    Figure 40. China Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
    Figure 41. China Marketing Automation Software Sales Value by Application (%), 2023 VS 2030
    Figure 42. Japan Marketing Automation Software Sales Value, (2019-2030) & (US$ Million)
    Figure 43. Japan Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
    Figure 44. Japan Marketing Automation Software Sales Value by Application (%), 2023 VS 2030
    Figure 45. South Korea Marketing Automation Software Sales Value, (2019-2030) & (US$ Million)
    Figure 46. South Korea Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
    Figure 47. South Korea Marketing Automation Software Sales Value by Application (%), 2023 VS 2030
    Figure 48. Southeast Asia Marketing Automation Software Sales Value, (2019-2030) & (US$ Million)
    Figure 49. Southeast Asia Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
    Figure 50. Southeast Asia Marketing Automation Software Sales Value by Application (%), 2023 VS 2030
    Figure 51. India Marketing Automation Software Sales Value, (2019-2030) & (US$ Million)
    Figure 52. India Marketing Automation Software Sales Value by Type (%), 2023 VS 2030
    Figure 53. India Marketing Automation Software Sales Value by Application (%), 2023 VS 2030
    Figure 54. Marketing Automation Software Industrial Chain
    Figure 55. Marketing Automation Software Manufacturing Cost Structure
    Figure 56. Channels of Distribution (Direct Sales, and Distribution)
    Figure 57. Bottom-up and Top-down Approaches for This Report
    Figure 58. Data Triangulation
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