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Global Mobile Games APP Market Research Report 2025
Published Date: July 2025
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Report Code: QYRE-Auto-39P5732
Home | Market Reports | Internet & Telecom| Mobile & Wireless| Mobile Apps & Add-Ons
Global Mobile Games APP Market Size Status and Forecast 2021 2027
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Global Mobile Games APP Market Research Report 2025

Code: QYRE-Auto-39P5732
Report
July 2025
Pages:74
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

Mobile Games APP Market

The global market for Mobile Games APP was valued at US$ million in the year 2024 and is projected to reach a revised size of US$ million by 2031, growing at a CAGR of %during the forecast period.
North American market for Mobile Games APP is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
Asia-Pacific market for Mobile Games APP is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
The global market for Mobile Games APP in Mobile Phones is estimated to increase from $ million in 2024 to $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
The major global companies of Mobile Games APP include Tencent, Electronic Arts, Activision Blizzard, Nintendo, Ubisoft, Zynga, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Mobile Games APP, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile Games APP.
The Mobile Games APP market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Mobile Games APP market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Mobile Games APP companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation

Scope of Mobile Games APP Market Report

Report Metric Details
Report Name Mobile Games APP Market
Segment by Type
  • IOS
  • Android
  • Others
Segment by Application
  • Mobile Phones
  • Tabelt
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company Tencent, Electronic Arts, Activision Blizzard, Nintendo, Ubisoft, Zynga
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
  • Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
  • Chapter 3: Detailed analysis of Mobile Games APP company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
  • Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
  • Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
  • Chapter 12: The main points and conclusions of the report.

FAQ for this report

Who are the main players in the Mobile Games APP Market report?

Ans: The main players in the Mobile Games APP Market are Tencent, Electronic Arts, Activision Blizzard, Nintendo, Ubisoft, Zynga

What are the Application segmentation covered in the Mobile Games APP Market report?

Ans: The Applications covered in the Mobile Games APP Market report are Mobile Phones, Tabelt

What are the Type segmentation covered in the Mobile Games APP Market report?

Ans: The Types covered in the Mobile Games APP Market report are IOS, Android, Others

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Mobile Games APP Market Size Growth Rate by Type: 2020 VS 2024 VS 2031
1.2.2 IOS
1.2.3 Android
1.2.4 Others
1.3 Market by Application
1.3.1 Global Mobile Games APP Market Growth by Application: 2020 VS 2024 VS 2031
1.3.2 Mobile Phones
1.3.3 Tabelt
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Mobile Games APP Market Perspective (2020-2031)
2.2 Global Mobile Games APP Growth Trends by Region
2.2.1 Global Mobile Games APP Market Size by Region: 2020 VS 2024 VS 2031
2.2.2 Mobile Games APP Historic Market Size by Region (2020-2025)
2.2.3 Mobile Games APP Forecasted Market Size by Region (2026-2031)
2.3 Mobile Games APP Market Dynamics
2.3.1 Mobile Games APP Industry Trends
2.3.2 Mobile Games APP Market Drivers
2.3.3 Mobile Games APP Market Challenges
2.3.4 Mobile Games APP Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Mobile Games APP Players by Revenue
3.1.1 Global Top Mobile Games APP Players by Revenue (2020-2025)
3.1.2 Global Mobile Games APP Revenue Market Share by Players (2020-2025)
3.2 Global Mobile Games APP Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players Ranking by Mobile Games APP Revenue
3.4 Global Mobile Games APP Market Concentration Ratio
3.4.1 Global Mobile Games APP Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Mobile Games APP Revenue in 2024
3.5 Global Key Players of Mobile Games APP Head office and Area Served
3.6 Global Key Players of Mobile Games APP, Product and Application
3.7 Global Key Players of Mobile Games APP, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Mobile Games APP Breakdown Data by Type
4.1 Global Mobile Games APP Historic Market Size by Type (2020-2025)
4.2 Global Mobile Games APP Forecasted Market Size by Type (2026-2031)
5 Mobile Games APP Breakdown Data by Application
5.1 Global Mobile Games APP Historic Market Size by Application (2020-2025)
5.2 Global Mobile Games APP Forecasted Market Size by Application (2026-2031)
6 North America
6.1 North America Mobile Games APP Market Size (2020-2031)
6.2 North America Mobile Games APP Market Growth Rate by Country: 2020 VS 2024 VS 2031
6.3 North America Mobile Games APP Market Size by Country (2020-2025)
6.4 North America Mobile Games APP Market Size by Country (2026-2031)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Mobile Games APP Market Size (2020-2031)
7.2 Europe Mobile Games APP Market Growth Rate by Country: 2020 VS 2024 VS 2031
7.3 Europe Mobile Games APP Market Size by Country (2020-2025)
7.4 Europe Mobile Games APP Market Size by Country (2026-2031)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Mobile Games APP Market Size (2020-2031)
8.2 Asia-Pacific Mobile Games APP Market Growth Rate by Region: 2020 VS 2024 VS 2031
8.3 Asia-Pacific Mobile Games APP Market Size by Region (2020-2025)
8.4 Asia-Pacific Mobile Games APP Market Size by Region (2026-2031)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Mobile Games APP Market Size (2020-2031)
9.2 Latin America Mobile Games APP Market Growth Rate by Country: 2020 VS 2024 VS 2031
9.3 Latin America Mobile Games APP Market Size by Country (2020-2025)
9.4 Latin America Mobile Games APP Market Size by Country (2026-2031)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Mobile Games APP Market Size (2020-2031)
10.2 Middle East & Africa Mobile Games APP Market Growth Rate by Country: 2020 VS 2024 VS 2031
10.3 Middle East & Africa Mobile Games APP Market Size by Country (2020-2025)
10.4 Middle East & Africa Mobile Games APP Market Size by Country (2026-2031)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Tencent
11.1.1 Tencent Company Details
11.1.2 Tencent Business Overview
11.1.3 Tencent Mobile Games APP Introduction
11.1.4 Tencent Revenue in Mobile Games APP Business (2020-2025)
11.1.5 Tencent Recent Development
11.2 Electronic Arts
11.2.1 Electronic Arts Company Details
11.2.2 Electronic Arts Business Overview
11.2.3 Electronic Arts Mobile Games APP Introduction
11.2.4 Electronic Arts Revenue in Mobile Games APP Business (2020-2025)
11.2.5 Electronic Arts Recent Development
11.3 Activision Blizzard
11.3.1 Activision Blizzard Company Details
11.3.2 Activision Blizzard Business Overview
11.3.3 Activision Blizzard Mobile Games APP Introduction
11.3.4 Activision Blizzard Revenue in Mobile Games APP Business (2020-2025)
11.3.5 Activision Blizzard Recent Development
11.4 Nintendo
11.4.1 Nintendo Company Details
11.4.2 Nintendo Business Overview
11.4.3 Nintendo Mobile Games APP Introduction
11.4.4 Nintendo Revenue in Mobile Games APP Business (2020-2025)
11.4.5 Nintendo Recent Development
11.5 Ubisoft
11.5.1 Ubisoft Company Details
11.5.2 Ubisoft Business Overview
11.5.3 Ubisoft Mobile Games APP Introduction
11.5.4 Ubisoft Revenue in Mobile Games APP Business (2020-2025)
11.5.5 Ubisoft Recent Development
11.6 Zynga
11.6.1 Zynga Company Details
11.6.2 Zynga Business Overview
11.6.3 Zynga Mobile Games APP Introduction
11.6.4 Zynga Revenue in Mobile Games APP Business (2020-2025)
11.6.5 Zynga Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.1.1 Research Programs/Design
13.1.1.2 Market Size Estimation
13.1.1.3 Market Breakdown and Data Triangulation
13.1.2 Data Source
13.1.2.1 Secondary Sources
13.1.2.2 Primary Sources
13.2 Author Details
13.3 Disclaimer
List of Tables
 Table 1. Global Mobile Games APP Market Size Growth Rate by Type (US$ Million): 2020 VS 2024 VS 2031
 Table 2. Key Players of IOS
 Table 3. Key Players of Android
 Table 4. Key Players of Others
 Table 5. Global Mobile Games APP Market Size Growth by Application (US$ Million): 2020 VS 2024 VS 2031
 Table 6. Global Mobile Games APP Market Size by Region (US$ Million): 2020 VS 2024 VS 2031
 Table 7. Global Mobile Games APP Market Size by Region (2020-2025) & (US$ Million)
 Table 8. Global Mobile Games APP Market Share by Region (2020-2025)
 Table 9. Global Mobile Games APP Forecasted Market Size by Region (2026-2031) & (US$ Million)
 Table 10. Global Mobile Games APP Market Share by Region (2026-2031)
 Table 11. Mobile Games APP Market Trends
 Table 12. Mobile Games APP Market Drivers
 Table 13. Mobile Games APP Market Challenges
 Table 14. Mobile Games APP Market Restraints
 Table 15. Global Mobile Games APP Revenue by Players (2020-2025) & (US$ Million)
 Table 16. Global Mobile Games APP Market Share by Players (2020-2025)
 Table 17. Global Top Mobile Games APP Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Mobile Games APP as of 2024)
 Table 18. Ranking of Global Top Mobile Games APP Companies by Revenue (US$ Million) in 2024
 Table 19. Global 5 Largest Players Market Share by Mobile Games APP Revenue (CR5 and HHI) & (2020-2025)
 Table 20. Global Key Players of Mobile Games APP, Headquarters and Area Served
 Table 21. Global Key Players of Mobile Games APP, Product and Application
 Table 22. Global Key Players of Mobile Games APP, Date of Enter into This Industry
 Table 23. Mergers & Acquisitions, Expansion Plans
 Table 24. Global Mobile Games APP Market Size by Type (2020-2025) & (US$ Million)
 Table 25. Global Mobile Games APP Revenue Market Share by Type (2020-2025)
 Table 26. Global Mobile Games APP Forecasted Market Size by Type (2026-2031) & (US$ Million)
 Table 27. Global Mobile Games APP Revenue Market Share by Type (2026-2031)
 Table 28. Global Mobile Games APP Market Size by Application (2020-2025) & (US$ Million)
 Table 29. Global Mobile Games APP Revenue Market Share by Application (2020-2025)
 Table 30. Global Mobile Games APP Forecasted Market Size by Application (2026-2031) & (US$ Million)
 Table 31. Global Mobile Games APP Revenue Market Share by Application (2026-2031)
 Table 32. North America Mobile Games APP Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 33. North America Mobile Games APP Market Size by Country (2020-2025) & (US$ Million)
 Table 34. North America Mobile Games APP Market Size by Country (2026-2031) & (US$ Million)
 Table 35. Europe Mobile Games APP Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 36. Europe Mobile Games APP Market Size by Country (2020-2025) & (US$ Million)
 Table 37. Europe Mobile Games APP Market Size by Country (2026-2031) & (US$ Million)
 Table 38. Asia-Pacific Mobile Games APP Market Size Growth Rate by Region (US$ Million): 2020 VS 2024 VS 2031
 Table 39. Asia-Pacific Mobile Games APP Market Size by Region (2020-2025) & (US$ Million)
 Table 40. Asia-Pacific Mobile Games APP Market Size by Region (2026-2031) & (US$ Million)
 Table 41. Latin America Mobile Games APP Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 42. Latin America Mobile Games APP Market Size by Country (2020-2025) & (US$ Million)
 Table 43. Latin America Mobile Games APP Market Size by Country (2026-2031) & (US$ Million)
 Table 44. Middle East & Africa Mobile Games APP Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 45. Middle East & Africa Mobile Games APP Market Size by Country (2020-2025) & (US$ Million)
 Table 46. Middle East & Africa Mobile Games APP Market Size by Country (2026-2031) & (US$ Million)
 Table 47. Tencent Company Details
 Table 48. Tencent Business Overview
 Table 49. Tencent Mobile Games APP Product
 Table 50. Tencent Revenue in Mobile Games APP Business (2020-2025) & (US$ Million)
 Table 51. Tencent Recent Development
 Table 52. Electronic Arts Company Details
 Table 53. Electronic Arts Business Overview
 Table 54. Electronic Arts Mobile Games APP Product
 Table 55. Electronic Arts Revenue in Mobile Games APP Business (2020-2025) & (US$ Million)
 Table 56. Electronic Arts Recent Development
 Table 57. Activision Blizzard Company Details
 Table 58. Activision Blizzard Business Overview
 Table 59. Activision Blizzard Mobile Games APP Product
 Table 60. Activision Blizzard Revenue in Mobile Games APP Business (2020-2025) & (US$ Million)
 Table 61. Activision Blizzard Recent Development
 Table 62. Nintendo Company Details
 Table 63. Nintendo Business Overview
 Table 64. Nintendo Mobile Games APP Product
 Table 65. Nintendo Revenue in Mobile Games APP Business (2020-2025) & (US$ Million)
 Table 66. Nintendo Recent Development
 Table 67. Ubisoft Company Details
 Table 68. Ubisoft Business Overview
 Table 69. Ubisoft Mobile Games APP Product
 Table 70. Ubisoft Revenue in Mobile Games APP Business (2020-2025) & (US$ Million)
 Table 71. Ubisoft Recent Development
 Table 72. Zynga Company Details
 Table 73. Zynga Business Overview
 Table 74. Zynga Mobile Games APP Product
 Table 75. Zynga Revenue in Mobile Games APP Business (2020-2025) & (US$ Million)
 Table 76. Zynga Recent Development
 Table 77. Research Programs/Design for This Report
 Table 78. Key Data Information from Secondary Sources
 Table 79. Key Data Information from Primary Sources
 Table 80. Authors List of This Report


List of Figures
 Figure 1. Mobile Games APP Picture
 Figure 2. Global Mobile Games APP Market Size Comparison by Type (2020-2031) & (US$ Million)
 Figure 3. Global Mobile Games APP Market Share by Type: 2024 VS 2031
 Figure 4. IOS Features
 Figure 5. Android Features
 Figure 6. Others Features
 Figure 7. Global Mobile Games APP Market Size by Application (2020-2031) & (US$ Million)
 Figure 8. Global Mobile Games APP Market Share by Application: 2024 VS 2031
 Figure 9. Mobile Phones Case Studies
 Figure 10. Tabelt Case Studies
 Figure 11. Mobile Games APP Report Years Considered
 Figure 12. Global Mobile Games APP Market Size (US$ Million), Year-over-Year: 2020-2031
 Figure 13. Global Mobile Games APP Market Size, (US$ Million), 2020 VS 2024 VS 2031
 Figure 14. Global Mobile Games APP Market Share by Region: 2024 VS 2031
 Figure 15. Global Mobile Games APP Market Share by Players in 2024
 Figure 16. Global Top Mobile Games APP Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Mobile Games APP as of 2024)
 Figure 17. The Top 10 and 5 Players Market Share by Mobile Games APP Revenue in 2024
 Figure 18. North America Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 19. North America Mobile Games APP Market Share by Country (2020-2031)
 Figure 20. United States Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 21. Canada Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 22. Europe Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 23. Europe Mobile Games APP Market Share by Country (2020-2031)
 Figure 24. Germany Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 25. France Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 26. U.K. Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 27. Italy Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 28. Russia Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 29. Nordic Countries Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 30. Asia-Pacific Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 31. Asia-Pacific Mobile Games APP Market Share by Region (2020-2031)
 Figure 32. China Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 33. Japan Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 34. South Korea Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 35. Southeast Asia Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 36. India Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 37. Australia Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 38. Latin America Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 39. Latin America Mobile Games APP Market Share by Country (2020-2031)
 Figure 40. Mexico Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 41. Brazil Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 42. Middle East & Africa Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 43. Middle East & Africa Mobile Games APP Market Share by Country (2020-2031)
 Figure 44. Turkey Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 45. Saudi Arabia Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 46. UAE Mobile Games APP Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 47. Tencent Revenue Growth Rate in Mobile Games APP Business (2020-2025)
 Figure 48. Electronic Arts Revenue Growth Rate in Mobile Games APP Business (2020-2025)
 Figure 49. Activision Blizzard Revenue Growth Rate in Mobile Games APP Business (2020-2025)
 Figure 50. Nintendo Revenue Growth Rate in Mobile Games APP Business (2020-2025)
 Figure 51. Ubisoft Revenue Growth Rate in Mobile Games APP Business (2020-2025)
 Figure 52. Zynga Revenue Growth Rate in Mobile Games APP Business (2020-2025)
 Figure 53. Bottom-up and Top-down Approaches for This Report
 Figure 54. Data Triangulation
 Figure 55. Key Executives Interviewed
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