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Augmented Reality and Virtual Reality (AR and VR) - Global Market Share and Ranking, Overall Sales and Demand Forecast 2024-2030
Published Date: October 2024
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Report Code: QYRE-Auto-25P8007
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Global Augmented Reality and Virtual Reality AR and VR Market Insights Forecast to 2028
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Augmented Reality and Virtual Reality (AR and VR) - Global Market Share and Ranking, Overall Sales and Demand Forecast 2024-2030

Code: QYRE-Auto-25P8007
Report
October 2024
Pages:149
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

Augmented Reality and Virtual Reality (AR and VR) - Market Size

The global market for Augmented Reality and Virtual Reality (AR and VR) was estimated to be worth US$ 2285 million in 2023 and is forecast to a readjusted size of US$ 2858.9 million by 2030 with a CAGR of 3.3% during the forecast period 2024-2030

Augmented Reality and Virtual Reality (AR and VR) - Market

Augmented Reality and Virtual Reality (AR and VR) - Market

North American market for Augmented Reality and Virtual Reality (AR and VR) was valued at $ million in 2023 and will reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Augmented Reality and Virtual Reality (AR and VR) was valued at $ million in 2023 and will reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Europe market for Augmented Reality and Virtual Reality (AR and VR) was valued at $ million in 2023 and will reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global key companies of Augmented Reality and Virtual Reality (AR and VR) include Google, Microsoft, Oculus VR (Facebook), Sony, Samsung Electronics, HTC, PTC, Wikitude GmbH and Magic Leap, etc. In 2023, the global five largest players hold a share approximately % in terms of revenue.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Augmented Reality and Virtual Reality (AR and VR), focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Augmented Reality and Virtual Reality (AR and VR) by region & country, by Type, and by Application.
The Augmented Reality and Virtual Reality (AR and VR) market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Augmented Reality and Virtual Reality (AR and VR).
Market Segmentation

Scope of Augmented Reality and Virtual Reality (AR and VR) - Market Report

Report Metric Details
Report Name Augmented Reality and Virtual Reality (AR and VR) - Market
Forecasted market size in 2030 US$ 2858.9 million
CAGR 3.3%
Forecasted years 2024 - 2030
Segment by Type:
  • Hardware and Devices
  • Software and Services
Segment by Application
  • Consumer
  • Enterprise
  • Healthcare
  • Aerospace and Defense
  • Others
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company Google, Microsoft, Oculus VR (Facebook), Sony, Samsung Electronics, HTC, PTC, Wikitude GmbH, Magic Leap, Osterhout Design Group, Daqri, Blippar, Upskill, Continental, Visteon, Eon Reality, Vuzix, Zugara, MAXST, Infinity Augmented Reality, Apple, Intel
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
  • Chapter 2: Detailed analysis of Augmented Reality and Virtual Reality (AR and VR) manufacturers competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
  • Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 5: Revenue of Augmented Reality and Virtual Reality (AR and VR) in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
  • Chapter 6: Revenue of Augmented Reality and Virtual Reality (AR and VR) in country level. It provides sigmate data by Type, and by Application for each country/region.
  • Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
  • Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
  • Chapter 9: Conclusion.

FAQ for this report

What is the Augmented Reality and Virtual Reality (AR and VR) - Market size in 2030?

Ans: The Augmented Reality and Virtual Reality (AR and VR) - Market size in 2030 will be US$ 2858.9 million.

Who are the main players in the Augmented Reality and Virtual Reality (AR and VR) - Market report?

Ans: The main players in the Augmented Reality and Virtual Reality (AR and VR) - Market are Google, Microsoft, Oculus VR (Facebook), Sony, Samsung Electronics, HTC, PTC, Wikitude GmbH, Magic Leap, Osterhout Design Group, Daqri, Blippar, Upskill, Continental, Visteon, Eon Reality, Vuzix, Zugara, MAXST, Infinity Augmented Reality, Apple, Intel

What are the Application segmentation covered in the Augmented Reality and Virtual Reality (AR and VR) - Market report?

Ans: The Applications covered in the Augmented Reality and Virtual Reality (AR and VR) - Market report are Consumer, Enterprise, Healthcare, Aerospace and Defense, Others

What are the Type segmentation covered in the Augmented Reality and Virtual Reality (AR and VR) - Market report?

Ans: The Types covered in the Augmented Reality and Virtual Reality (AR and VR) - Market report are Hardware and Devices, Software and Services

1 Market Overview
1.1 Augmented Reality and Virtual Reality (AR and VR) Product Introduction
1.2 Global Augmented Reality and Virtual Reality (AR and VR) Market Size Forecast
1.3 Augmented Reality and Virtual Reality (AR and VR) Market Trends & Drivers
1.3.1 Augmented Reality and Virtual Reality (AR and VR) Industry Trends
1.3.2 Augmented Reality and Virtual Reality (AR and VR) Market Drivers & Opportunity
1.3.3 Augmented Reality and Virtual Reality (AR and VR) Market Challenges
1.3.4 Augmented Reality and Virtual Reality (AR and VR) Market Restraints
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Competitive Analysis by Company
2.1 Global Augmented Reality and Virtual Reality (AR and VR) Players Revenue Ranking (2023)
2.2 Global Augmented Reality and Virtual Reality (AR and VR) Revenue by Company (2019-2024)
2.3 Key Companies Augmented Reality and Virtual Reality (AR and VR) Manufacturing Base Distribution and Headquarters
2.4 Key Companies Augmented Reality and Virtual Reality (AR and VR) Product Offered
2.5 Key Companies Time to Begin Mass Production of Augmented Reality and Virtual Reality (AR and VR)
2.6 Augmented Reality and Virtual Reality (AR and VR) Market Competitive Analysis
2.6.1 Augmented Reality and Virtual Reality (AR and VR) Market Concentration Rate (2019-2024)
2.6.2 Global 5 and 10 Largest Companies by Augmented Reality and Virtual Reality (AR and VR) Revenue in 2023
2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Augmented Reality and Virtual Reality (AR and VR) as of 2023)
2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
3.1 Introduction by Type
3.1.1 Hardware and Devices
3.1.2 Software and Services
3.2 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type
3.2.1 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (2019 VS 2023 VS 2030)
3.2.2 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value, by Type (2019-2030)
3.2.3 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value, by Type (%) (2019-2030)
4 Segmentation by Application
4.1 Introduction by Application
4.1.1 Consumer
4.1.2 Enterprise
4.1.3 Healthcare
4.1.4 Aerospace and Defense
4.1.5 Others
4.2 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application
4.2.1 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (2019 VS 2023 VS 2030)
4.2.2 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value, by Application (2019-2030)
4.2.3 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value, by Application (%) (2019-2030)
5 Segmentation by Region
5.1 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Region
5.1.1 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Region: 2019 VS 2023 VS 2030
5.1.2 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Region (2019-2024)
5.1.3 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Region (2025-2030)
5.1.4 Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Region (%), (2019-2030)
5.2 North America
5.2.1 North America Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
5.2.2 North America Augmented Reality and Virtual Reality (AR and VR) Sales Value by Country (%), 2023 VS 2030
5.3 Europe
5.3.1 Europe Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
5.3.2 Europe Augmented Reality and Virtual Reality (AR and VR) Sales Value by Country (%), 2023 VS 2030
5.4 Asia Pacific
5.4.1 Asia Pacific Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
5.4.2 Asia Pacific Augmented Reality and Virtual Reality (AR and VR) Sales Value by Country (%), 2023 VS 2030
5.5 South America
5.5.1 South America Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
5.5.2 South America Augmented Reality and Virtual Reality (AR and VR) Sales Value by Country (%), 2023 VS 2030
5.6 Middle East & Africa
5.6.1 Middle East & Africa Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
5.6.2 Middle East & Africa Augmented Reality and Virtual Reality (AR and VR) Sales Value by Country (%), 2023 VS 2030
6 Segmentation by Key Countries/Regions
6.1 Key Countries/Regions Augmented Reality and Virtual Reality (AR and VR) Sales Value Growth Trends, 2019 VS 2023 VS 2030
6.2 Key Countries/Regions Augmented Reality and Virtual Reality (AR and VR) Sales Value
6.3 United States
6.3.1 United States Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
6.3.2 United States Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
6.3.3 United States Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application, 2023 VS 2030
6.4 Europe
6.4.1 Europe Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
6.4.2 Europe Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
6.4.3 Europe Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application, 2023 VS 2030
6.5 China
6.5.1 China Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
6.5.2 China Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
6.5.3 China Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application, 2023 VS 2030
6.6 Japan
6.6.1 Japan Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
6.6.2 Japan Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
6.6.3 Japan Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application, 2023 VS 2030
6.7 South Korea
6.7.1 South Korea Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
6.7.2 South Korea Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
6.7.3 South Korea Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application, 2023 VS 2030
6.8 Southeast Asia
6.8.1 Southeast Asia Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
6.8.2 Southeast Asia Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
6.8.3 Southeast Asia Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application, 2023 VS 2030
6.9 India
6.9.1 India Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019-2030
6.9.2 India Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
6.9.3 India Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application, 2023 VS 2030
7 Company Profiles
7.1 Google
7.1.1 Google Profile
7.1.2 Google Main Business
7.1.3 Google Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.1.4 Google Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.1.5 Google Recent Developments
7.2 Microsoft
7.2.1 Microsoft Profile
7.2.2 Microsoft Main Business
7.2.3 Microsoft Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.2.4 Microsoft Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.2.5 Microsoft Recent Developments
7.3 Oculus VR (Facebook)
7.3.1 Oculus VR (Facebook) Profile
7.3.2 Oculus VR (Facebook) Main Business
7.3.3 Oculus VR (Facebook) Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.3.4 Oculus VR (Facebook) Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.3.5 Sony Recent Developments
7.4 Sony
7.4.1 Sony Profile
7.4.2 Sony Main Business
7.4.3 Sony Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.4.4 Sony Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.4.5 Sony Recent Developments
7.5 Samsung Electronics
7.5.1 Samsung Electronics Profile
7.5.2 Samsung Electronics Main Business
7.5.3 Samsung Electronics Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.5.4 Samsung Electronics Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.5.5 Samsung Electronics Recent Developments
7.6 HTC
7.6.1 HTC Profile
7.6.2 HTC Main Business
7.6.3 HTC Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.6.4 HTC Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.6.5 HTC Recent Developments
7.7 PTC
7.7.1 PTC Profile
7.7.2 PTC Main Business
7.7.3 PTC Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.7.4 PTC Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.7.5 PTC Recent Developments
7.8 Wikitude GmbH
7.8.1 Wikitude GmbH Profile
7.8.2 Wikitude GmbH Main Business
7.8.3 Wikitude GmbH Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.8.4 Wikitude GmbH Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.8.5 Wikitude GmbH Recent Developments
7.9 Magic Leap
7.9.1 Magic Leap Profile
7.9.2 Magic Leap Main Business
7.9.3 Magic Leap Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.9.4 Magic Leap Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.9.5 Magic Leap Recent Developments
7.10 Osterhout Design Group
7.10.1 Osterhout Design Group Profile
7.10.2 Osterhout Design Group Main Business
7.10.3 Osterhout Design Group Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.10.4 Osterhout Design Group Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.10.5 Osterhout Design Group Recent Developments
7.11 Daqri
7.11.1 Daqri Profile
7.11.2 Daqri Main Business
7.11.3 Daqri Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.11.4 Daqri Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.11.5 Daqri Recent Developments
7.12 Blippar
7.12.1 Blippar Profile
7.12.2 Blippar Main Business
7.12.3 Blippar Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.12.4 Blippar Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.12.5 Blippar Recent Developments
7.13 Upskill
7.13.1 Upskill Profile
7.13.2 Upskill Main Business
7.13.3 Upskill Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.13.4 Upskill Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.13.5 Upskill Recent Developments
7.14 Continental
7.14.1 Continental Profile
7.14.2 Continental Main Business
7.14.3 Continental Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.14.4 Continental Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.14.5 Continental Recent Developments
7.15 Visteon
7.15.1 Visteon Profile
7.15.2 Visteon Main Business
7.15.3 Visteon Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.15.4 Visteon Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.15.5 Visteon Recent Developments
7.16 Eon Reality
7.16.1 Eon Reality Profile
7.16.2 Eon Reality Main Business
7.16.3 Eon Reality Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.16.4 Eon Reality Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.16.5 Eon Reality Recent Developments
7.17 Vuzix
7.17.1 Vuzix Profile
7.17.2 Vuzix Main Business
7.17.3 Vuzix Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.17.4 Vuzix Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.17.5 Vuzix Recent Developments
7.18 Zugara
7.18.1 Zugara Profile
7.18.2 Zugara Main Business
7.18.3 Zugara Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.18.4 Zugara Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.18.5 Zugara Recent Developments
7.19 MAXST
7.19.1 MAXST Profile
7.19.2 MAXST Main Business
7.19.3 MAXST Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.19.4 MAXST Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.19.5 MAXST Recent Developments
7.20 Infinity Augmented Reality
7.20.1 Infinity Augmented Reality Profile
7.20.2 Infinity Augmented Reality Main Business
7.20.3 Infinity Augmented Reality Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.20.4 Infinity Augmented Reality Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.20.5 Infinity Augmented Reality Recent Developments
7.21 Apple
7.21.1 Apple Profile
7.21.2 Apple Main Business
7.21.3 Apple Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.21.4 Apple Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.21.5 Apple Recent Developments
7.22 Intel
7.22.1 Intel Profile
7.22.2 Intel Main Business
7.22.3 Intel Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
7.22.4 Intel Augmented Reality and Virtual Reality (AR and VR) Revenue (US$ Million) & (2019-2024)
7.22.5 Intel Recent Developments
8 Industry Chain Analysis
8.1 Augmented Reality and Virtual Reality (AR and VR) Industrial Chain
8.2 Augmented Reality and Virtual Reality (AR and VR) Upstream Analysis
8.2.1 Key Raw Materials
8.2.2 Raw Materials Key Suppliers
8.2.3 Manufacturing Cost Structure
8.3 Midstream Analysis
8.4 Downstream Analysis (Customers Analysis)
8.5 Sales Model and Sales Channels
8.5.1 Augmented Reality and Virtual Reality (AR and VR) Sales Model
8.5.2 Sales Channel
8.5.3 Augmented Reality and Virtual Reality (AR and VR) Distributors
9 Research Findings and Conclusion
10 Appendix
10.1 Research Methodology
10.1.1 Methodology/Research Approach
10.1.2 Data Source
10.2 Author Details
10.3 Disclaimer
List of Tables
    Table 1. Augmented Reality and Virtual Reality (AR and VR) Market Trends
    Table 2. Augmented Reality and Virtual Reality (AR and VR) Market Drivers & Opportunity
    Table 3. Augmented Reality and Virtual Reality (AR and VR) Market Challenges
    Table 4. Augmented Reality and Virtual Reality (AR and VR) Market Restraints
    Table 5. Global Augmented Reality and Virtual Reality (AR and VR) Revenue by Company (2019-2024) & (US$ Million)
    Table 6. Global Augmented Reality and Virtual Reality (AR and VR) Revenue Market Share by Company (2019-2024)
    Table 7. Key Companies Augmented Reality and Virtual Reality (AR and VR) Manufacturing Base Distribution and Headquarters
    Table 8. Key Companies Augmented Reality and Virtual Reality (AR and VR) Product Type
    Table 9. Key Companies Time to Begin Mass Production of Augmented Reality and Virtual Reality (AR and VR)
    Table 10. Global Augmented Reality and Virtual Reality (AR and VR) Companies Market Concentration Ratio (CR5 and HHI)
    Table 11. Global Top Companies Market Share by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Augmented Reality and Virtual Reality (AR and VR) as of 2023)
    Table 12. Mergers & Acquisitions, Expansion Plans
    Table 13. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type: 2019 VS 2023 VS 2030 (US$ Million)
    Table 14. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (2019-2024) & (US$ Million)
    Table 15. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (2025-2030) & (US$ Million)
    Table 16. Global Augmented Reality and Virtual Reality (AR and VR) Sales Market Share in Value by Type (2019-2024) & (%)
    Table 17. Global Augmented Reality and Virtual Reality (AR and VR) Sales Market Share in Value by Type (2025-2030) & (%)
    Table 18. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application: 2019 VS 2023 VS 2030 (US$ Million)
    Table 19. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (2019-2024) & (US$ Million)
    Table 20. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (2025-2030) & (US$ Million)
    Table 21. Global Augmented Reality and Virtual Reality (AR and VR) Sales Market Share in Value by Application (2019-2024) & (%)
    Table 22. Global Augmented Reality and Virtual Reality (AR and VR) Sales Market Share in Value by Application (2025-2030) & (%)
    Table 23. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Region: 2019 VS 2023 VS 2030 (US$ Million)
    Table 24. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Region (2019-2024) & (US$ Million)
    Table 25. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Region (2025-2030) & (US$ Million)
    Table 26. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Region (2019-2024) & (%)
    Table 27. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Region (2025-2030) & (%)
    Table 28. Key Countries/Regions Augmented Reality and Virtual Reality (AR and VR) Sales Value Growth Trends, (US$ Million): 2019 VS 2023 VS 2030
    Table 29. Key Countries/Regions Augmented Reality and Virtual Reality (AR and VR) Sales Value, (2019-2024) & (US$ Million)
    Table 30. Key Countries/Regions Augmented Reality and Virtual Reality (AR and VR) Sales Value, (2025-2030) & (US$ Million)
    Table 31. Google Basic Information List
    Table 32. Google Description and Business Overview
    Table 33. Google Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 34. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Google (2019-2024)
    Table 35. Google Recent Developments
    Table 36. Microsoft Basic Information List
    Table 37. Microsoft Description and Business Overview
    Table 38. Microsoft Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 39. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Microsoft (2019-2024)
    Table 40. Microsoft Recent Developments
    Table 41. Oculus VR (Facebook) Basic Information List
    Table 42. Oculus VR (Facebook) Description and Business Overview
    Table 43. Oculus VR (Facebook) Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 44. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Oculus VR (Facebook) (2019-2024)
    Table 45. Oculus VR (Facebook) Recent Developments
    Table 46. Sony Basic Information List
    Table 47. Sony Description and Business Overview
    Table 48. Sony Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 49. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Sony (2019-2024)
    Table 50. Sony Recent Developments
    Table 51. Samsung Electronics Basic Information List
    Table 52. Samsung Electronics Description and Business Overview
    Table 53. Samsung Electronics Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 54. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Samsung Electronics (2019-2024)
    Table 55. Samsung Electronics Recent Developments
    Table 56. HTC Basic Information List
    Table 57. HTC Description and Business Overview
    Table 58. HTC Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 59. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of HTC (2019-2024)
    Table 60. HTC Recent Developments
    Table 61. PTC Basic Information List
    Table 62. PTC Description and Business Overview
    Table 63. PTC Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 64. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of PTC (2019-2024)
    Table 65. PTC Recent Developments
    Table 66. Wikitude GmbH Basic Information List
    Table 67. Wikitude GmbH Description and Business Overview
    Table 68. Wikitude GmbH Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 69. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Wikitude GmbH (2019-2024)
    Table 70. Wikitude GmbH Recent Developments
    Table 71. Magic Leap Basic Information List
    Table 72. Magic Leap Description and Business Overview
    Table 73. Magic Leap Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 74. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Magic Leap (2019-2024)
    Table 75. Magic Leap Recent Developments
    Table 76. Osterhout Design Group Basic Information List
    Table 77. Osterhout Design Group Description and Business Overview
    Table 78. Osterhout Design Group Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 79. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Osterhout Design Group (2019-2024)
    Table 80. Osterhout Design Group Recent Developments
    Table 81. Daqri Basic Information List
    Table 82. Daqri Description and Business Overview
    Table 83. Daqri Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 84. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Daqri (2019-2024)
    Table 85. Daqri Recent Developments
    Table 86. Blippar Basic Information List
    Table 87. Blippar Description and Business Overview
    Table 88. Blippar Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 89. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Blippar (2019-2024)
    Table 90. Blippar Recent Developments
    Table 91. Upskill Basic Information List
    Table 92. Upskill Description and Business Overview
    Table 93. Upskill Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 94. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Upskill (2019-2024)
    Table 95. Upskill Recent Developments
    Table 96. Continental Basic Information List
    Table 97. Continental Description and Business Overview
    Table 98. Continental Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 99. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Continental (2019-2024)
    Table 100. Continental Recent Developments
    Table 101. Visteon Basic Information List
    Table 102. Visteon Description and Business Overview
    Table 103. Visteon Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 104. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Visteon (2019-2024)
    Table 105. Visteon Recent Developments
    Table 106. Eon Reality Basic Information List
    Table 107. Eon Reality Description and Business Overview
    Table 108. Eon Reality Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 109. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Eon Reality (2019-2024)
    Table 110. Eon Reality Recent Developments
    Table 111. Vuzix Basic Information List
    Table 112. Vuzix Description and Business Overview
    Table 113. Vuzix Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 114. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Vuzix (2019-2024)
    Table 115. Vuzix Recent Developments
    Table 116. Zugara Basic Information List
    Table 117. Zugara Description and Business Overview
    Table 118. Zugara Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 119. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Zugara (2019-2024)
    Table 120. Zugara Recent Developments
    Table 121. MAXST Basic Information List
    Table 122. MAXST Description and Business Overview
    Table 123. MAXST Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 124. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of MAXST (2019-2024)
    Table 125. MAXST Recent Developments
    Table 126. Infinity Augmented Reality Basic Information List
    Table 127. Infinity Augmented Reality Description and Business Overview
    Table 128. Infinity Augmented Reality Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 129. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Infinity Augmented Reality (2019-2024)
    Table 130. Infinity Augmented Reality Recent Developments
    Table 131. Apple Basic Information List
    Table 132. Apple Description and Business Overview
    Table 133. Apple Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 134. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Apple (2019-2024)
    Table 135. Apple Recent Developments
    Table 136. Intel Basic Information List
    Table 137. Intel Description and Business Overview
    Table 138. Intel Augmented Reality and Virtual Reality (AR and VR) Products, Services and Solutions
    Table 139. Revenue (US$ Million) in Augmented Reality and Virtual Reality (AR and VR) Business of Intel (2019-2024)
    Table 140. Intel Recent Developments
    Table 141. Key Raw Materials Lists
    Table 142. Raw Materials Key Suppliers Lists
    Table 143. Augmented Reality and Virtual Reality (AR and VR) Downstream Customers
    Table 144. Augmented Reality and Virtual Reality (AR and VR) Distributors List
    Table 145. Research Programs/Design for This Report
    Table 146. Key Data Information from Secondary Sources
    Table 147. Key Data Information from Primary Sources
    Table 148. Business Unit and Senior & Team Lead Analysts
List of Figures
    Figure 1. Augmented Reality and Virtual Reality (AR and VR) Product Picture
    Figure 2. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value, 2019 VS 2023 VS 2030 (US$ Million)
    Figure 3. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value (2019-2030) & (US$ Million)
    Figure 4. Augmented Reality and Virtual Reality (AR and VR) Report Years Considered
    Figure 5. Global Augmented Reality and Virtual Reality (AR and VR) Players Revenue Ranking (2023) & (US$ Million)
    Figure 6. The 5 and 10 Largest Manufacturers in the World: Market Share by Augmented Reality and Virtual Reality (AR and VR) Revenue in 2023
    Figure 7. Augmented Reality and Virtual Reality (AR and VR) Market Share by Company Type (Tier 1, Tier 2, and Tier 3): 2019 VS 2023
    Figure 8. Hardware and Devices Picture
    Figure 9. Software and Services Picture
    Figure 10. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (2019 VS 2023 VS 2030) & (US$ Million)
    Figure 11. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value Market Share by Type, 2023 & 2030
    Figure 12. Product Picture of Consumer
    Figure 13. Product Picture of Enterprise
    Figure 14. Product Picture of Healthcare
    Figure 15. Product Picture of Aerospace and Defense
    Figure 16. Product Picture of Others
    Figure 17. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (2019 VS 2023 VS 2030) & (US$ Million)
    Figure 18. Global Augmented Reality and Virtual Reality (AR and VR) Sales Value Market Share by Application, 2023 & 2030
    Figure 19. North America Augmented Reality and Virtual Reality (AR and VR) Sales Value (2019-2030) & (US$ Million)
    Figure 20. North America Augmented Reality and Virtual Reality (AR and VR) Sales Value by Country (%), 2023 VS 2030
    Figure 21. Europe Augmented Reality and Virtual Reality (AR and VR) Sales Value (2019-2030) & (US$ Million)
    Figure 22. Europe Augmented Reality and Virtual Reality (AR and VR) Sales Value by Country (%), 2023 VS 2030
    Figure 23. Asia Pacific Augmented Reality and Virtual Reality (AR and VR) Sales Value (2019-2030) & (US$ Million)
    Figure 24. Asia Pacific Augmented Reality and Virtual Reality (AR and VR) Sales Value by Country (%), 2023 VS 2030
    Figure 25. South America Augmented Reality and Virtual Reality (AR and VR) Sales Value (2019-2030) & (US$ Million)
    Figure 26. South America Augmented Reality and Virtual Reality (AR and VR) Sales Value by Country (%), 2023 VS 2030
    Figure 27. Middle East & Africa Augmented Reality and Virtual Reality (AR and VR) Sales Value (2019-2030) & (US$ Million)
    Figure 28. Middle East & Africa Augmented Reality and Virtual Reality (AR and VR) Sales Value by Country (%), 2023 VS 2030
    Figure 29. Key Countries/Regions Augmented Reality and Virtual Reality (AR and VR) Sales Value (%), (2019-2030)
    Figure 30. United States Augmented Reality and Virtual Reality (AR and VR) Sales Value, (2019-2030) & (US$ Million)
    Figure 31. United States Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
    Figure 32. United States Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (%), 2023 VS 2030
    Figure 33. Europe Augmented Reality and Virtual Reality (AR and VR) Sales Value, (2019-2030) & (US$ Million)
    Figure 34. Europe Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
    Figure 35. Europe Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (%), 2023 VS 2030
    Figure 36. China Augmented Reality and Virtual Reality (AR and VR) Sales Value, (2019-2030) & (US$ Million)
    Figure 37. China Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
    Figure 38. China Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (%), 2023 VS 2030
    Figure 39. Japan Augmented Reality and Virtual Reality (AR and VR) Sales Value, (2019-2030) & (US$ Million)
    Figure 40. Japan Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
    Figure 41. Japan Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (%), 2023 VS 2030
    Figure 42. South Korea Augmented Reality and Virtual Reality (AR and VR) Sales Value, (2019-2030) & (US$ Million)
    Figure 43. South Korea Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
    Figure 44. South Korea Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (%), 2023 VS 2030
    Figure 45. Southeast Asia Augmented Reality and Virtual Reality (AR and VR) Sales Value, (2019-2030) & (US$ Million)
    Figure 46. Southeast Asia Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
    Figure 47. Southeast Asia Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (%), 2023 VS 2030
    Figure 48. India Augmented Reality and Virtual Reality (AR and VR) Sales Value, (2019-2030) & (US$ Million)
    Figure 49. India Augmented Reality and Virtual Reality (AR and VR) Sales Value by Type (%), 2023 VS 2030
    Figure 50. India Augmented Reality and Virtual Reality (AR and VR) Sales Value by Application (%), 2023 VS 2030
    Figure 51. Augmented Reality and Virtual Reality (AR and VR) Industrial Chain
    Figure 52. Augmented Reality and Virtual Reality (AR and VR) Manufacturing Cost Structure
    Figure 53. Channels of Distribution (Direct Sales, and Distribution)
    Figure 54. Bottom-up and Top-down Approaches for This Report
    Figure 55. Data Triangulation
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