List of Tables
Table 1. Global Programmatic Marketing and Advertising Market Size Growth Rate by Type (US$ Million), 2019 VS 2023 VS 2030
Table 2. Key Players of RTB
Table 3. Key Players of Programmatic
Table 4. Global Programmatic Marketing and Advertising Market Size Growth Rate by Application (US$ Million), 2019 VS 2023 VS 2030
Table 5. Global Programmatic Marketing and Advertising Market Size Growth Rate (CAGR) by Region (US$ Million): 2019 VS 2023 VS 2030
Table 6. Global Programmatic Marketing and Advertising Market Size by Region (2019-2024) & (US$ Million)
Table 7. Global Programmatic Marketing and Advertising Market Share by Region (2019-2024)
Table 8. Global Programmatic Marketing and Advertising Forecasted Market Size by Region (2025-2030) & (US$ Million)
Table 9. Global Programmatic Marketing and Advertising Market Share by Region (2025-2030)
Table 10. Programmatic Marketing and Advertising Market Trends
Table 11. Programmatic Marketing and Advertising Market Drivers
Table 12. Programmatic Marketing and Advertising Market Challenges
Table 13. Programmatic Marketing and Advertising Market Restraints
Table 14. Global Programmatic Marketing and Advertising Revenue by Players (2019-2024) & (US$ Million)
Table 15. Global Programmatic Marketing and Advertising Revenue Share by Players (2019-2024)
Table 16. Global Top Programmatic Marketing and Advertising by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Programmatic Marketing and Advertising as of 2023)
Table 17. Global Programmatic Marketing and Advertising Industry Ranking 2022 VS 2023 VS 2024
Table 18. Global 5 Largest Players Market Share by Programmatic Marketing and Advertising Revenue (CR5 and HHI) & (2019-2024)
Table 19. Global Key Players of Programmatic Marketing and Advertising, Headquarters and Area Served
Table 20. Global Key Players of Programmatic Marketing and Advertising, Product and Application
Table 21. Global Key Players of Programmatic Marketing and Advertising, Product and Application
Table 22. Mergers & Acquisitions, Expansion Plans
Table 23. Global Programmatic Marketing and Advertising Market Size by Type (2019-2024) & (US$ Million)
Table 24. Global Programmatic Marketing and Advertising Revenue Market Share by Type (2019-2024)
Table 25. Global Programmatic Marketing and Advertising Forecasted Market Size by Type (2025-2030) & (US$ Million)
Table 26. Global Programmatic Marketing and Advertising Revenue Market Share by Type (2025-2030)
Table 27. Global Programmatic Marketing and Advertising Market Size by Application (2019-2024) & (US$ Million)
Table 28. Global Programmatic Marketing and Advertising Revenue Share by Application (2019-2024)
Table 29. Global Programmatic Marketing and Advertising Forecasted Market Size by Application (2025-2030) & (US$ Million)
Table 30. Global Programmatic Marketing and Advertising Revenue Share by Application (2025-2030)
Table 31. North America Programmatic Marketing and Advertising Market Size by Type (2019-2024) & (US$ Million)
Table 32. North America Programmatic Marketing and Advertising Market Size by Type (2025-2030) & (US$ Million)
Table 33. North America Programmatic Marketing and Advertising Market Size by Application (2019-2024) & (US$ Million)
Table 34. North America Programmatic Marketing and Advertising Market Size by Application (2025-2030) & (US$ Million)
Table 35. North America Programmatic Marketing and Advertising Growth Rate (CAGR) by Country (US$ Million): 2019 VS 2023 VS 2030
Table 36. North America Programmatic Marketing and Advertising Market Size by Country (2019-2024) & (US$ Million)
Table 37. North America Programmatic Marketing and Advertising Market Size by Country (2025-2030) & (US$ Million)
Table 38. Europe Programmatic Marketing and Advertising Market Size by Type (2019-2024) & (US$ Million)
Table 39. Europe Programmatic Marketing and Advertising Market Size by Type (2025-2030) & (US$ Million)
Table 40. Europe Programmatic Marketing and Advertising Market Size by Application (2019-2024) & (US$ Million)
Table 41. Europe Programmatic Marketing and Advertising Market Size by Application (2025-2030) & (US$ Million)
Table 42. Europe Programmatic Marketing and Advertising Growth Rate (CAGR) by Country (US$ Million): 2019 VS 2023 VS 2030
Table 43. Europe Programmatic Marketing and Advertising Market Size by Country (2019-2024) & (US$ Million)
Table 44. Europe Programmatic Marketing and Advertising Market Size by Country (2025-2030) & (US$ Million)
Table 45. China Programmatic Marketing and Advertising Market Size by Type (2019-2024) & (US$ Million)
Table 46. China Programmatic Marketing and Advertising Market Size by Type (2025-2030) & (US$ Million)
Table 47. China Programmatic Marketing and Advertising Market Size by Application (2019-2024) & (US$ Million)
Table 48. China Programmatic Marketing and Advertising Market Size by Application (2025-2030) & (US$ Million)
Table 49. Asia Programmatic Marketing and Advertising Market Size by Type (2019-2024) & (US$ Million)
Table 50. Asia Programmatic Marketing and Advertising Market Size by Type (2025-2030) & (US$ Million)
Table 51. Asia Programmatic Marketing and Advertising Market Size by Application (2019-2024) & (US$ Million)
Table 52. Asia Programmatic Marketing and Advertising Market Size by Application (2025-2030) & (US$ Million)
Table 53. Asia Programmatic Marketing and Advertising Growth Rate (CAGR) by Region (US$ Million): 2019 VS 2023 VS 2030
Table 54. Asia Programmatic Marketing and Advertising Market Size by Region (2019-2024) & (US$ Million)
Table 55. Asia Programmatic Marketing and Advertising Market Size by Region (2025-2030) & (US$ Million)
Table 56. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Market Size by Type (2019-2024) & (US$ Million)
Table 57. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Market Size by Type (2025-2030) & (US$ Million)
Table 58. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Market Size by Application (2019-2024) & (US$ Million)
Table 59. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Market Size by Application (2025-2030) & (US$ Million)
Table 60. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Growth Rate (CAGR) by Country (US$ Million): 2019 VS 2023 VS 2030
Table 61. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Market Size by Country (2019-2024) & (US$ Million)
Table 62. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Market Size by Country (2025-2030) & (US$ Million)
Table 63. Marin Software Company Details
Table 64. Marin Software Business Overview
Table 65. Marin Software Programmatic Marketing and Advertising Product
Table 66. Marin Software Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 67. Marin Software Recent Developments
Table 68. MediaMath Company Details
Table 69. MediaMath Business Overview
Table 70. MediaMath Programmatic Marketing and Advertising Product
Table 71. MediaMath Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 72. MediaMath Recent Developments
Table 73. Wordstream Company Details
Table 74. Wordstream Business Overview
Table 75. Wordstream Programmatic Marketing and Advertising Product
Table 76. Wordstream Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 77. Wordstream Recent Developments
Table 78. Choozle Company Details
Table 79. Choozle Business Overview
Table 80. Choozle Programmatic Marketing and Advertising Product
Table 81. Choozle Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 82. Choozle Recent Developments
Table 83. Flashtalking Company Details
Table 84. Flashtalking Business Overview
Table 85. Flashtalking Programmatic Marketing and Advertising Product
Table 86. Flashtalking Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 87. Flashtalking Recent Developments
Table 88. Adwords Company Details
Table 89. Adwords Business Overview
Table 90. Adwords Programmatic Marketing and Advertising Product
Table 91. Adwords Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 92. Adwords Recent Developments
Table 93. Acquisio Company Details
Table 94. Acquisio Business Overview
Table 95. Acquisio Programmatic Marketing and Advertising Product
Table 96. Acquisio Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 97. Acquisio Recent Developments
Table 98. DATAXU Company Details
Table 99. DATAXU Business Overview
Table 100. DATAXU Programmatic Marketing and Advertising Product
Table 101. DATAXU Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 102. DATAXU Recent Developments
Table 103. Sizmek Company Details
Table 104. Sizmek Business Overview
Table 105. Sizmek Programmatic Marketing and Advertising Product
Table 106. Sizmek Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 107. Sizmek Recent Developments
Table 108. The Trade Desk Company Details
Table 109. The Trade Desk Business Overview
Table 110. The Trade Desk Programmatic Marketing and Advertising Product
Table 111. The Trade Desk Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 112. The Trade Desk Recent Developments
Table 113. Yahoo Gemini Company Details
Table 114. Yahoo Gemini Business Overview
Table 115. Yahoo Gemini Programmatic Marketing and Advertising Product
Table 116. Yahoo Gemini Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 117. Yahoo Gemini Recent Developments
Table 118. Quantcast Advertise Company Details
Table 119. Quantcast Advertise Business Overview
Table 120. Quantcast Advertise Programmatic Marketing and Advertising Product
Table 121. Quantcast Advertise Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 122. Quantcast Advertise Recent Developments
Table 123. Adobe Media Optimizer Company Details
Table 124. Adobe Media Optimizer Business Overview
Table 125. Adobe Media Optimizer Programmatic Marketing and Advertising Product
Table 126. Adobe Media Optimizer Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 127. Adobe Media Optimizer Recent Developments
Table 128. Facebook Business Company Details
Table 129. Facebook Business Business Overview
Table 130. Facebook Business Programmatic Marketing and Advertising Product
Table 131. Facebook Business Revenue in Programmatic Marketing and Advertising Business (2019-2024) & (US$ Million)
Table 132. Facebook Business Recent Developments
Table 133. Research Programs/Design for This Report
Table 134. Key Data Information from Secondary Sources
Table 135. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Programmatic Marketing and Advertising Market Size Growth Rate by Type, 2019 VS 2023 VS 2030 (US$ Million)
Figure 2. Global Programmatic Marketing and Advertising Market Share by Type: 2023 VS 2030
Figure 3. RTB Features
Figure 4. Programmatic Features
Figure 5. Global Programmatic Marketing and Advertising Market Size Growth Rate by Application, 2019 VS 2023 VS 2030 (US$ Million)
Figure 6. Global Programmatic Marketing and Advertising Market Share by Application: 2023 VS 2030
Figure 7. Emerging Industries Case Studies
Figure 8. Traditional Industries Case Studies
Figure 9. Programmatic Marketing and Advertising Report Years Considered
Figure 10. Global Programmatic Marketing and Advertising Market Size (US$ Million), Year-over-Year: 2019-2030
Figure 11. Global Programmatic Marketing and Advertising Market Size, (US$ Million), 2019 VS 2023 VS 2030
Figure 12. Global Programmatic Marketing and Advertising Market Share by Region: 2023 VS 2030
Figure 13. Global Programmatic Marketing and Advertising Market Share by Players in 2023
Figure 14. Global Top Programmatic Marketing and Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Programmatic Marketing and Advertising as of 2023)
Figure 15. The Top 10 and 5 Players Market Share by Programmatic Marketing and Advertising Revenue in 2023
Figure 16. North America Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 17. North America Programmatic Marketing and Advertising Market Share by Type (2019-2030)
Figure 18. North America Programmatic Marketing and Advertising Market Share by Application (2019-2030)
Figure 19. North America Programmatic Marketing and Advertising Market Share by Country (2019-2030)
Figure 20. United States Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 21. Canada Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 22. Europe Programmatic Marketing and Advertising Market Size YoY (2019-2030) & (US$ Million)
Figure 23. Europe Programmatic Marketing and Advertising Market Share by Type (2019-2030)
Figure 24. Europe Programmatic Marketing and Advertising Market Share by Application (2019-2030)
Figure 25. Europe Programmatic Marketing and Advertising Market Share by Country (2019-2030)
Figure 26. Germany Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 27. France Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 28. U.K. Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 29. Italy Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 30. Russia Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 31. Nordic Countries Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 32. China Programmatic Marketing and Advertising Market Size YoY (2019-2030) & (US$ Million)
Figure 33. China Programmatic Marketing and Advertising Market Share by Type (2019-2030)
Figure 34. China Programmatic Marketing and Advertising Market Share by Application (2019-2030)
Figure 35. Asia Programmatic Marketing and Advertising Market Size YoY (2019-2030) & (US$ Million)
Figure 36. Asia Programmatic Marketing and Advertising Market Share by Type (2019-2030)
Figure 37. Asia Programmatic Marketing and Advertising Market Share by Application (2019-2030)
Figure 38. Asia Programmatic Marketing and Advertising Market Share by Region (2019-2030)
Figure 39. Japan Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 40. South Korea Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 41. China Taiwan Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 42. Southeast Asia Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 43. India Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 44. Australia Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 45. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Market Size YoY (2019-2030) & (US$ Million)
Figure 46. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Market Share by Type (2019-2030)
Figure 47. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Market Share by Application (2019-2030)
Figure 48. Middle East, Africa, and Latin America Programmatic Marketing and Advertising Market Share by Country (2019-2030)
Figure 49. Brazil Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 50. Mexico Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 51. Turkey Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 52. Saudi Arabia Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 53. Israel Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 54. GCC Countries Programmatic Marketing and Advertising Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 55. Marin Software Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 56. MediaMath Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 57. Wordstream Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 58. Choozle Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 59. Flashtalking Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 60. Adwords Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 61. Acquisio Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 62. DATAXU Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 63. Sizmek Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 64. The Trade Desk Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 65. Yahoo Gemini Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 66. Quantcast Advertise Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 67. Adobe Media Optimizer Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 68. Facebook Business Revenue Growth Rate in Programmatic Marketing and Advertising Business (2019-2024)
Figure 69. Bottom-up and Top-down Approaches for This Report
Figure 70. Data Triangulation
Figure 71. Key Executives Interviewed