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Global Mobile App and Web Analytics Market Research Report 2025
Published Date: February 2025
|
Report Code: QYRE-Auto-33Y10027
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Global Mobile App and Web Analytics Market Research Report 2022
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Global Mobile App and Web Analytics Market Research Report 2025

Code: QYRE-Auto-33Y10027
Report
February 2025
Pages:110
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES
FEATURED COMPANIES
Microsoft
GOOGLE INC
Oracle
IBM
Salesforce
Adobe
SAP
Tibco Software
SAS Institute
Teradata
AWS
SPLUNK INC
MicroStrategy Inc
Webtrends
Mixpanel
Upland Localytics
Amplitude Analytics
Qlik
Flurry
Countly
MobileBridge
AppsFlyer

Mobile App and Web Analytics Market Size

The global market for Mobile App and Web Analytics was valued at US$ 11140 million in the year 2024 and is projected to reach a revised size of US$ 31800 million by 2031, growing at a CAGR of 16.4% during the forecast period.

Mobile App and Web Analytics Market

Mobile App and Web Analytics Market

Mobile app and web analytics refer to the processes and tools used to collect, measure, analyze, and interpret data related to user interactions, behaviors, and engagement on mobile applications and websites. This data-driven approach helps businesses and organizations understand how users are interacting with their digital platforms, identify areas for improvement, and make informed decisions to enhance user experiences and achieve their goals.
Rather than treating all users as a single group, there has been a trend towards more advanced user segmentation. This involves categorizing users based on various attributes and behaviors, allowing for more personalized marketing strategies and tailored user experiences.
This report aims to provide a comprehensive presentation of the global market for Mobile App and Web Analytics, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile App and Web Analytics.
The Mobile App and Web Analytics market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Mobile App and Web Analytics market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Mobile App and Web Analytics companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation

Scope of Mobile App and Web Analytics Market Report

Report Metric Details
Report Name Mobile App and Web Analytics Market
Accounted market size in year US$ 11140 million
Forecasted market size in 2031 US$ 31800 million
CAGR 16.4%
Base Year year
Forecasted years 2025 - 2031
Segment by Type
Segment by Application
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company Microsoft, Google, Oracle, IBM, Salesforce, Adobe, SAP, TIBCO Software, SAS Institute, Teradata, AWS, Splunk, MicroStrategy, Webtrends, Mixpanel, Upland Localytics, Amplitude Analytics, Qlik, Flurry, Countly, MobileBridge, AppsFlyer
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
  • Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
  • Chapter 3: Detailed analysis of Mobile App and Web Analytics company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
  • Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
  • Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
  • Chapter 12: The main points and conclusions of the report.

FAQ for this report

How fast is Mobile App and Web Analytics Market growing?

Ans: The Mobile App and Web Analytics Market witnessing a CAGR of 16.4% during the forecast period 2025-2031.

What is the Mobile App and Web Analytics Market size in 2031?

Ans: The Mobile App and Web Analytics Market size in 2031 will be US$ 31800 million.

Who are the main players in the Mobile App and Web Analytics Market report?

Ans: The main players in the Mobile App and Web Analytics Market are Microsoft, Google, Oracle, IBM, Salesforce, Adobe, SAP, TIBCO Software, SAS Institute, Teradata, AWS, Splunk, MicroStrategy, Webtrends, Mixpanel, Upland Localytics, Amplitude Analytics, Qlik, Flurry, Countly, MobileBridge, AppsFlyer

What are the Application segmentation covered in the Mobile App and Web Analytics Market report?

Ans: The Applications covered in the Mobile App and Web Analytics Market report are Content Marketing, Marketing Automation

What are the Type segmentation covered in the Mobile App and Web Analytics Market report?

Ans: The Types covered in the Mobile App and Web Analytics Market report are Mobile Network Analysis, Mobile App Analytics

Recommended Reports

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Mobile Application Markets

Marketing & Business Analytics

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Mobile App and Web Analytics Market Size Growth Rate by Type: 2020 VS 2024 VS 2031
1.2.2 Mobile Network Analysis
1.2.3 Mobile App Analytics
1.3 Market by Application
1.3.1 Global Mobile App and Web Analytics Market Growth by Application: 2020 VS 2024 VS 2031
1.3.2 Content Marketing
1.3.3 Marketing Automation
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Mobile App and Web Analytics Market Perspective (2020-2031)
2.2 Global Mobile App and Web Analytics Growth Trends by Region
2.2.1 Global Mobile App and Web Analytics Market Size by Region: 2020 VS 2024 VS 2031
2.2.2 Mobile App and Web Analytics Historic Market Size by Region (2020-2025)
2.2.3 Mobile App and Web Analytics Forecasted Market Size by Region (2026-2031)
2.3 Mobile App and Web Analytics Market Dynamics
2.3.1 Mobile App and Web Analytics Industry Trends
2.3.2 Mobile App and Web Analytics Market Drivers
2.3.3 Mobile App and Web Analytics Market Challenges
2.3.4 Mobile App and Web Analytics Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Mobile App and Web Analytics Players by Revenue
3.1.1 Global Top Mobile App and Web Analytics Players by Revenue (2020-2025)
3.1.2 Global Mobile App and Web Analytics Revenue Market Share by Players (2020-2025)
3.2 Global Mobile App and Web Analytics Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players Ranking by Mobile App and Web Analytics Revenue
3.4 Global Mobile App and Web Analytics Market Concentration Ratio
3.4.1 Global Mobile App and Web Analytics Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Mobile App and Web Analytics Revenue in 2024
3.5 Global Key Players of Mobile App and Web Analytics Head office and Area Served
3.6 Global Key Players of Mobile App and Web Analytics, Product and Application
3.7 Global Key Players of Mobile App and Web Analytics, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Mobile App and Web Analytics Breakdown Data by Type
4.1 Global Mobile App and Web Analytics Historic Market Size by Type (2020-2025)
4.2 Global Mobile App and Web Analytics Forecasted Market Size by Type (2026-2031)
5 Mobile App and Web Analytics Breakdown Data by Application
5.1 Global Mobile App and Web Analytics Historic Market Size by Application (2020-2025)
5.2 Global Mobile App and Web Analytics Forecasted Market Size by Application (2026-2031)
6 North America
6.1 North America Mobile App and Web Analytics Market Size (2020-2031)
6.2 North America Mobile App and Web Analytics Market Growth Rate by Country: 2020 VS 2024 VS 2031
6.3 North America Mobile App and Web Analytics Market Size by Country (2020-2025)
6.4 North America Mobile App and Web Analytics Market Size by Country (2026-2031)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Mobile App and Web Analytics Market Size (2020-2031)
7.2 Europe Mobile App and Web Analytics Market Growth Rate by Country: 2020 VS 2024 VS 2031
7.3 Europe Mobile App and Web Analytics Market Size by Country (2020-2025)
7.4 Europe Mobile App and Web Analytics Market Size by Country (2026-2031)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Mobile App and Web Analytics Market Size (2020-2031)
8.2 Asia-Pacific Mobile App and Web Analytics Market Growth Rate by Region: 2020 VS 2024 VS 2031
8.3 Asia-Pacific Mobile App and Web Analytics Market Size by Region (2020-2025)
8.4 Asia-Pacific Mobile App and Web Analytics Market Size by Region (2026-2031)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Mobile App and Web Analytics Market Size (2020-2031)
9.2 Latin America Mobile App and Web Analytics Market Growth Rate by Country: 2020 VS 2024 VS 2031
9.3 Latin America Mobile App and Web Analytics Market Size by Country (2020-2025)
9.4 Latin America Mobile App and Web Analytics Market Size by Country (2026-2031)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Mobile App and Web Analytics Market Size (2020-2031)
10.2 Middle East & Africa Mobile App and Web Analytics Market Growth Rate by Country: 2020 VS 2024 VS 2031
10.3 Middle East & Africa Mobile App and Web Analytics Market Size by Country (2020-2025)
10.4 Middle East & Africa Mobile App and Web Analytics Market Size by Country (2026-2031)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Microsoft
11.1.1 Microsoft Company Details
11.1.2 Microsoft Business Overview
11.1.3 Microsoft Mobile App and Web Analytics Introduction
11.1.4 Microsoft Revenue in Mobile App and Web Analytics Business (2020-2025)
11.1.5 Microsoft Recent Development
11.2 Google
11.2.1 Google Company Details
11.2.2 Google Business Overview
11.2.3 Google Mobile App and Web Analytics Introduction
11.2.4 Google Revenue in Mobile App and Web Analytics Business (2020-2025)
11.2.5 Google Recent Development
11.3 Oracle
11.3.1 Oracle Company Details
11.3.2 Oracle Business Overview
11.3.3 Oracle Mobile App and Web Analytics Introduction
11.3.4 Oracle Revenue in Mobile App and Web Analytics Business (2020-2025)
11.3.5 Oracle Recent Development
11.4 IBM
11.4.1 IBM Company Details
11.4.2 IBM Business Overview
11.4.3 IBM Mobile App and Web Analytics Introduction
11.4.4 IBM Revenue in Mobile App and Web Analytics Business (2020-2025)
11.4.5 IBM Recent Development
11.5 Salesforce
11.5.1 Salesforce Company Details
11.5.2 Salesforce Business Overview
11.5.3 Salesforce Mobile App and Web Analytics Introduction
11.5.4 Salesforce Revenue in Mobile App and Web Analytics Business (2020-2025)
11.5.5 Salesforce Recent Development
11.6 Adobe
11.6.1 Adobe Company Details
11.6.2 Adobe Business Overview
11.6.3 Adobe Mobile App and Web Analytics Introduction
11.6.4 Adobe Revenue in Mobile App and Web Analytics Business (2020-2025)
11.6.5 Adobe Recent Development
11.7 SAP
11.7.1 SAP Company Details
11.7.2 SAP Business Overview
11.7.3 SAP Mobile App and Web Analytics Introduction
11.7.4 SAP Revenue in Mobile App and Web Analytics Business (2020-2025)
11.7.5 SAP Recent Development
11.8 TIBCO Software
11.8.1 TIBCO Software Company Details
11.8.2 TIBCO Software Business Overview
11.8.3 TIBCO Software Mobile App and Web Analytics Introduction
11.8.4 TIBCO Software Revenue in Mobile App and Web Analytics Business (2020-2025)
11.8.5 TIBCO Software Recent Development
11.9 SAS Institute
11.9.1 SAS Institute Company Details
11.9.2 SAS Institute Business Overview
11.9.3 SAS Institute Mobile App and Web Analytics Introduction
11.9.4 SAS Institute Revenue in Mobile App and Web Analytics Business (2020-2025)
11.9.5 SAS Institute Recent Development
11.10 Teradata
11.10.1 Teradata Company Details
11.10.2 Teradata Business Overview
11.10.3 Teradata Mobile App and Web Analytics Introduction
11.10.4 Teradata Revenue in Mobile App and Web Analytics Business (2020-2025)
11.10.5 Teradata Recent Development
11.11 AWS
11.11.1 AWS Company Details
11.11.2 AWS Business Overview
11.11.3 AWS Mobile App and Web Analytics Introduction
11.11.4 AWS Revenue in Mobile App and Web Analytics Business (2020-2025)
11.11.5 AWS Recent Development
11.12 Splunk
11.12.1 Splunk Company Details
11.12.2 Splunk Business Overview
11.12.3 Splunk Mobile App and Web Analytics Introduction
11.12.4 Splunk Revenue in Mobile App and Web Analytics Business (2020-2025)
11.12.5 Splunk Recent Development
11.13 MicroStrategy
11.13.1 MicroStrategy Company Details
11.13.2 MicroStrategy Business Overview
11.13.3 MicroStrategy Mobile App and Web Analytics Introduction
11.13.4 MicroStrategy Revenue in Mobile App and Web Analytics Business (2020-2025)
11.13.5 MicroStrategy Recent Development
11.14 Webtrends
11.14.1 Webtrends Company Details
11.14.2 Webtrends Business Overview
11.14.3 Webtrends Mobile App and Web Analytics Introduction
11.14.4 Webtrends Revenue in Mobile App and Web Analytics Business (2020-2025)
11.14.5 Webtrends Recent Development
11.15 Mixpanel
11.15.1 Mixpanel Company Details
11.15.2 Mixpanel Business Overview
11.15.3 Mixpanel Mobile App and Web Analytics Introduction
11.15.4 Mixpanel Revenue in Mobile App and Web Analytics Business (2020-2025)
11.15.5 Mixpanel Recent Development
11.16 Upland Localytics
11.16.1 Upland Localytics Company Details
11.16.2 Upland Localytics Business Overview
11.16.3 Upland Localytics Mobile App and Web Analytics Introduction
11.16.4 Upland Localytics Revenue in Mobile App and Web Analytics Business (2020-2025)
11.16.5 Upland Localytics Recent Development
11.17 Amplitude Analytics
11.17.1 Amplitude Analytics Company Details
11.17.2 Amplitude Analytics Business Overview
11.17.3 Amplitude Analytics Mobile App and Web Analytics Introduction
11.17.4 Amplitude Analytics Revenue in Mobile App and Web Analytics Business (2020-2025)
11.17.5 Amplitude Analytics Recent Development
11.18 Qlik
11.18.1 Qlik Company Details
11.18.2 Qlik Business Overview
11.18.3 Qlik Mobile App and Web Analytics Introduction
11.18.4 Qlik Revenue in Mobile App and Web Analytics Business (2020-2025)
11.18.5 Qlik Recent Development
11.19 Flurry
11.19.1 Flurry Company Details
11.19.2 Flurry Business Overview
11.19.3 Flurry Mobile App and Web Analytics Introduction
11.19.4 Flurry Revenue in Mobile App and Web Analytics Business (2020-2025)
11.19.5 Flurry Recent Development
11.20 Countly
11.20.1 Countly Company Details
11.20.2 Countly Business Overview
11.20.3 Countly Mobile App and Web Analytics Introduction
11.20.4 Countly Revenue in Mobile App and Web Analytics Business (2020-2025)
11.20.5 Countly Recent Development
11.21 MobileBridge
11.21.1 MobileBridge Company Details
11.21.2 MobileBridge Business Overview
11.21.3 MobileBridge Mobile App and Web Analytics Introduction
11.21.4 MobileBridge Revenue in Mobile App and Web Analytics Business (2020-2025)
11.21.5 MobileBridge Recent Development
11.22 AppsFlyer
11.22.1 AppsFlyer Company Details
11.22.2 AppsFlyer Business Overview
11.22.3 AppsFlyer Mobile App and Web Analytics Introduction
11.22.4 AppsFlyer Revenue in Mobile App and Web Analytics Business (2020-2025)
11.22.5 AppsFlyer Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.1.1 Research Programs/Design
13.1.1.2 Market Size Estimation
13.1.1.3 Market Breakdown and Data Triangulation
13.1.2 Data Source
13.1.2.1 Secondary Sources
13.1.2.2 Primary Sources
13.2 Author Details
13.3 Disclaimer
FEATURED COMPANIES
Microsoft
GOOGLE INC
Oracle
IBM
Salesforce
Adobe
SAP
Tibco Software
SAS Institute
Teradata
AWS
SPLUNK INC
MicroStrategy Inc
Webtrends
Mixpanel
Upland Localytics
Amplitude Analytics
Qlik
Flurry
Countly
MobileBridge
AppsFlyer
List of Tables
 Table 1. Global Mobile App and Web Analytics Market Size Growth Rate by Type (US$ Million): 2020 VS 2024 VS 2031
 Table 2. Key Players of Mobile Network Analysis
 Table 3. Key Players of Mobile App Analytics
 Table 4. Global Mobile App and Web Analytics Market Size Growth by Application (US$ Million): 2020 VS 2024 VS 2031
 Table 5. Global Mobile App and Web Analytics Market Size by Region (US$ Million): 2020 VS 2024 VS 2031
 Table 6. Global Mobile App and Web Analytics Market Size by Region (2020-2025) & (US$ Million)
 Table 7. Global Mobile App and Web Analytics Market Share by Region (2020-2025)
 Table 8. Global Mobile App and Web Analytics Forecasted Market Size by Region (2026-2031) & (US$ Million)
 Table 9. Global Mobile App and Web Analytics Market Share by Region (2026-2031)
 Table 10. Mobile App and Web Analytics Market Trends
 Table 11. Mobile App and Web Analytics Market Drivers
 Table 12. Mobile App and Web Analytics Market Challenges
 Table 13. Mobile App and Web Analytics Market Restraints
 Table 14. Global Mobile App and Web Analytics Revenue by Players (2020-2025) & (US$ Million)
 Table 15. Global Mobile App and Web Analytics Market Share by Players (2020-2025)
 Table 16. Global Top Mobile App and Web Analytics Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Mobile App and Web Analytics as of 2024)
 Table 17. Ranking of Global Top Mobile App and Web Analytics Companies by Revenue (US$ Million) in 2024
 Table 18. Global 5 Largest Players Market Share by Mobile App and Web Analytics Revenue (CR5 and HHI) & (2020-2025)
 Table 19. Global Key Players of Mobile App and Web Analytics, Headquarters and Area Served
 Table 20. Global Key Players of Mobile App and Web Analytics, Product and Application
 Table 21. Global Key Players of Mobile App and Web Analytics, Date of Enter into This Industry
 Table 22. Mergers & Acquisitions, Expansion Plans
 Table 23. Global Mobile App and Web Analytics Market Size by Type (2020-2025) & (US$ Million)
 Table 24. Global Mobile App and Web Analytics Revenue Market Share by Type (2020-2025)
 Table 25. Global Mobile App and Web Analytics Forecasted Market Size by Type (2026-2031) & (US$ Million)
 Table 26. Global Mobile App and Web Analytics Revenue Market Share by Type (2026-2031)
 Table 27. Global Mobile App and Web Analytics Market Size by Application (2020-2025) & (US$ Million)
 Table 28. Global Mobile App and Web Analytics Revenue Market Share by Application (2020-2025)
 Table 29. Global Mobile App and Web Analytics Forecasted Market Size by Application (2026-2031) & (US$ Million)
 Table 30. Global Mobile App and Web Analytics Revenue Market Share by Application (2026-2031)
 Table 31. North America Mobile App and Web Analytics Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 32. North America Mobile App and Web Analytics Market Size by Country (2020-2025) & (US$ Million)
 Table 33. North America Mobile App and Web Analytics Market Size by Country (2026-2031) & (US$ Million)
 Table 34. Europe Mobile App and Web Analytics Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 35. Europe Mobile App and Web Analytics Market Size by Country (2020-2025) & (US$ Million)
 Table 36. Europe Mobile App and Web Analytics Market Size by Country (2026-2031) & (US$ Million)
 Table 37. Asia-Pacific Mobile App and Web Analytics Market Size Growth Rate by Region (US$ Million): 2020 VS 2024 VS 2031
 Table 38. Asia-Pacific Mobile App and Web Analytics Market Size by Region (2020-2025) & (US$ Million)
 Table 39. Asia-Pacific Mobile App and Web Analytics Market Size by Region (2026-2031) & (US$ Million)
 Table 40. Latin America Mobile App and Web Analytics Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 41. Latin America Mobile App and Web Analytics Market Size by Country (2020-2025) & (US$ Million)
 Table 42. Latin America Mobile App and Web Analytics Market Size by Country (2026-2031) & (US$ Million)
 Table 43. Middle East & Africa Mobile App and Web Analytics Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
 Table 44. Middle East & Africa Mobile App and Web Analytics Market Size by Country (2020-2025) & (US$ Million)
 Table 45. Middle East & Africa Mobile App and Web Analytics Market Size by Country (2026-2031) & (US$ Million)
 Table 46. Microsoft Company Details
 Table 47. Microsoft Business Overview
 Table 48. Microsoft Mobile App and Web Analytics Product
 Table 49. Microsoft Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 50. Microsoft Recent Development
 Table 51. Google Company Details
 Table 52. Google Business Overview
 Table 53. Google Mobile App and Web Analytics Product
 Table 54. Google Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 55. Google Recent Development
 Table 56. Oracle Company Details
 Table 57. Oracle Business Overview
 Table 58. Oracle Mobile App and Web Analytics Product
 Table 59. Oracle Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 60. Oracle Recent Development
 Table 61. IBM Company Details
 Table 62. IBM Business Overview
 Table 63. IBM Mobile App and Web Analytics Product
 Table 64. IBM Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 65. IBM Recent Development
 Table 66. Salesforce Company Details
 Table 67. Salesforce Business Overview
 Table 68. Salesforce Mobile App and Web Analytics Product
 Table 69. Salesforce Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 70. Salesforce Recent Development
 Table 71. Adobe Company Details
 Table 72. Adobe Business Overview
 Table 73. Adobe Mobile App and Web Analytics Product
 Table 74. Adobe Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 75. Adobe Recent Development
 Table 76. SAP Company Details
 Table 77. SAP Business Overview
 Table 78. SAP Mobile App and Web Analytics Product
 Table 79. SAP Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 80. SAP Recent Development
 Table 81. TIBCO Software Company Details
 Table 82. TIBCO Software Business Overview
 Table 83. TIBCO Software Mobile App and Web Analytics Product
 Table 84. TIBCO Software Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 85. TIBCO Software Recent Development
 Table 86. SAS Institute Company Details
 Table 87. SAS Institute Business Overview
 Table 88. SAS Institute Mobile App and Web Analytics Product
 Table 89. SAS Institute Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 90. SAS Institute Recent Development
 Table 91. Teradata Company Details
 Table 92. Teradata Business Overview
 Table 93. Teradata Mobile App and Web Analytics Product
 Table 94. Teradata Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 95. Teradata Recent Development
 Table 96. AWS Company Details
 Table 97. AWS Business Overview
 Table 98. AWS Mobile App and Web Analytics Product
 Table 99. AWS Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 100. AWS Recent Development
 Table 101. Splunk Company Details
 Table 102. Splunk Business Overview
 Table 103. Splunk Mobile App and Web Analytics Product
 Table 104. Splunk Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 105. Splunk Recent Development
 Table 106. MicroStrategy Company Details
 Table 107. MicroStrategy Business Overview
 Table 108. MicroStrategy Mobile App and Web Analytics Product
 Table 109. MicroStrategy Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 110. MicroStrategy Recent Development
 Table 111. Webtrends Company Details
 Table 112. Webtrends Business Overview
 Table 113. Webtrends Mobile App and Web Analytics Product
 Table 114. Webtrends Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 115. Webtrends Recent Development
 Table 116. Mixpanel Company Details
 Table 117. Mixpanel Business Overview
 Table 118. Mixpanel Mobile App and Web Analytics Product
 Table 119. Mixpanel Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 120. Mixpanel Recent Development
 Table 121. Upland Localytics Company Details
 Table 122. Upland Localytics Business Overview
 Table 123. Upland Localytics Mobile App and Web Analytics Product
 Table 124. Upland Localytics Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 125. Upland Localytics Recent Development
 Table 126. Amplitude Analytics Company Details
 Table 127. Amplitude Analytics Business Overview
 Table 128. Amplitude Analytics Mobile App and Web Analytics Product
 Table 129. Amplitude Analytics Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 130. Amplitude Analytics Recent Development
 Table 131. Qlik Company Details
 Table 132. Qlik Business Overview
 Table 133. Qlik Mobile App and Web Analytics Product
 Table 134. Qlik Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 135. Qlik Recent Development
 Table 136. Flurry Company Details
 Table 137. Flurry Business Overview
 Table 138. Flurry Mobile App and Web Analytics Product
 Table 139. Flurry Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 140. Flurry Recent Development
 Table 141. Countly Company Details
 Table 142. Countly Business Overview
 Table 143. Countly Mobile App and Web Analytics Product
 Table 144. Countly Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 145. Countly Recent Development
 Table 146. MobileBridge Company Details
 Table 147. MobileBridge Business Overview
 Table 148. MobileBridge Mobile App and Web Analytics Product
 Table 149. MobileBridge Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 150. MobileBridge Recent Development
 Table 151. AppsFlyer Company Details
 Table 152. AppsFlyer Business Overview
 Table 153. AppsFlyer Mobile App and Web Analytics Product
 Table 154. AppsFlyer Revenue in Mobile App and Web Analytics Business (2020-2025) & (US$ Million)
 Table 155. AppsFlyer Recent Development
 Table 156. Research Programs/Design for This Report
 Table 157. Key Data Information from Secondary Sources
 Table 158. Key Data Information from Primary Sources
 Table 159. Authors List of This Report


List of Figures
 Figure 1. Mobile App and Web Analytics Picture
 Figure 2. Global Mobile App and Web Analytics Market Size Comparison by Type (2020-2031) & (US$ Million)
 Figure 3. Global Mobile App and Web Analytics Market Share by Type: 2024 VS 2031
 Figure 4. Mobile Network Analysis Features
 Figure 5. Mobile App Analytics Features
 Figure 6. Global Mobile App and Web Analytics Market Size by Application (2020-2031) & (US$ Million)
 Figure 7. Global Mobile App and Web Analytics Market Share by Application: 2024 VS 2031
 Figure 8. Content Marketing Case Studies
 Figure 9. Marketing Automation Case Studies
 Figure 10. Mobile App and Web Analytics Report Years Considered
 Figure 11. Global Mobile App and Web Analytics Market Size (US$ Million), Year-over-Year: 2020-2031
 Figure 12. Global Mobile App and Web Analytics Market Size, (US$ Million), 2020 VS 2024 VS 2031
 Figure 13. Global Mobile App and Web Analytics Market Share by Region: 2024 VS 2031
 Figure 14. Global Mobile App and Web Analytics Market Share by Players in 2024
 Figure 15. Global Top Mobile App and Web Analytics Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Mobile App and Web Analytics as of 2024)
 Figure 16. The Top 10 and 5 Players Market Share by Mobile App and Web Analytics Revenue in 2024
 Figure 17. North America Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 18. North America Mobile App and Web Analytics Market Share by Country (2020-2031)
 Figure 19. United States Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 20. Canada Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 21. Europe Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 22. Europe Mobile App and Web Analytics Market Share by Country (2020-2031)
 Figure 23. Germany Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 24. France Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 25. U.K. Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 26. Italy Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 27. Russia Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 28. Nordic Countries Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 29. Asia-Pacific Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 30. Asia-Pacific Mobile App and Web Analytics Market Share by Region (2020-2031)
 Figure 31. China Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 32. Japan Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 33. South Korea Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 34. Southeast Asia Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 35. India Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 36. Australia Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 37. Latin America Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 38. Latin America Mobile App and Web Analytics Market Share by Country (2020-2031)
 Figure 39. Mexico Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 40. Brazil Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 41. Middle East & Africa Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 42. Middle East & Africa Mobile App and Web Analytics Market Share by Country (2020-2031)
 Figure 43. Turkey Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 44. Saudi Arabia Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 45. UAE Mobile App and Web Analytics Market Size YoY Growth (2020-2031) & (US$ Million)
 Figure 46. Microsoft Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 47. Google Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 48. Oracle Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 49. IBM Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 50. Salesforce Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 51. Adobe Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 52. SAP Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 53. TIBCO Software Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 54. SAS Institute Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 55. Teradata Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 56. AWS Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 57. Splunk Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 58. MicroStrategy Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 59. Webtrends Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 60. Mixpanel Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 61. Upland Localytics Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 62. Amplitude Analytics Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 63. Qlik Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 64. Flurry Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 65. Countly Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 66. MobileBridge Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 67. AppsFlyer Revenue Growth Rate in Mobile App and Web Analytics Business (2020-2025)
 Figure 68. Bottom-up and Top-down Approaches for This Report
 Figure 69. Data Triangulation
 Figure 70. Key Executives Interviewed
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