Global Game-based Learning Market Insights and Forecast to 2028

Game-Based Learning Market

The global Game-based Learning market size is projected to reach USD 18120 Million by 2028, from USD 5715.2 Million in 2021, at a CAGR of 17.3% during 2022-2028.  Key drivers of the game-based learning market include the adoption of gamified learning in educational institutions owing to the radical changes brought on by the covid 19 pandemic. Game-based learning has immense potential in the healthcare sector, which will boost the market's growth during the forecast period. 

Corporations invest huge amounts of resources and money to train their staff. However, the results are not quite effective. Games-based learning modules enhance employee training sessions. This will fuel the growth of the game-based learning market in the coming years. 

Military and defense personnel training is complex and rigid. Gamification improves the engagement rate. This is expected to drive the growth of the market in the forthcoming years.

Trends Influencing the Global Game-Based Learning Market

Education sector

The shift to e-learning has been rapid as covid 19 led to the closure of several schools, colleges, and universities. Teaching strategies have been switched accordingly to boost student learning. There has been a sudden spurt in online learning platforms with the use of simulated models to retain a student’s interest and increase their grasping ability.  Most of the time games revolve around memorizing certain sequences in order to solve a particular narrative and move ahead. This drastically enhances a child’s memory skills. Gamification requires children to think quickly and logically to complete a given level and solve an entire problem. Creativity and critical thinking are developed which helps a student in their later stages of life where thinking on their feet in tough situations is necessary. Additionally, children with attention disorders and special needs are benefitted the most as personalized learning happens at their own pace thereby improving engagement. Moreover, skill building such as finances, project management, and other mundane activities can be made interesting to a wide section of learners. Hand-eye coordination is achieved. These factors will boost the growth of the game-based learning market during the forecast period. 

Medical industry

Motor skill development is a crucial aspect for medical professionals. Surgeons with fine hand-eye coordination are able to perform intricate surgeries better. In combination with AR and VR technologies real-life challenges and medical complications can be replicated in real-time for medical trainees and other healthcare staff to practice. The biggest advantage of gamification is that it allows for continuous training on visual prototypes without any harmful consequences. The patient’s vitals can be created for further research and development of skills. Moreover in the current pandemic scenario with the rising burden many newer and returning professionals are being trained on rapidly evolving safety protocols and treatment procedures through a covid simulated gaming environment. This in turn will drive the growth of the game-based learning market in the forthcoming years. 

Corporate training programs

The current system of employee training sessions has become obsolete as employees are unable to remember the crux of the training modules when they leave or retire. Games are much more fun than hour-long presentations of the company’s policies or changes. Trainees are able to immerse themselves into the situation and face challenges head-on. They are able to absorb the information quickly through interactive levels. The experiential knowledge boosts their skillsets tremendously. Mistakes and risk-taking are encouraged where workers can improve their performance and adjust their approach according to the simulated on-the-job challenges. Active participation with game-based characters and immersive settings boost the overall knowledge retention ability. Gamified learning fits exactly into the hectic schedules of employees. Employers find it tough to create desirable behavioral traits and work ethics in the company’s culture. However, self-monitoring and tracking-based systems in online games can allow employees to evaluate their own performance and integrate the training know-how in the workplace. They themselves feel motivated to know about the right and wrong way to approach a company’s policy and adapt accordingly. Finally, online game-based training caters to different learning styles and preferences thereby driving the company’s ROI in the long term. Such factors will boost the growth of the game-based learning market during the forecast period. 

Defense organizations

Digital game-based learning has huge potential in the military industry. Gamified learning is adopted for training soldiers, pilots, tank drivers, and sailors to get a grip on their costly and sensitive equipment. The creation of simulated real-world responses to weapons of mass destruction, terrorism incidents, and other threats is beneficial for soldiers for developing the right skills required on a battlefield. The mastering of the complex process of military logistics, teamwork, communication, tactical strategies, and how not to fight in a battle while maintaining peace are all taught effectively through games. Battle 3D effects and artificial intelligence networks deploy realistic learning experiences to newer recruits and senior staff. This in turn will boost the growth of the game-based learning market in the subsequent years.

Game Based Learning Market Share

Based on type, the segmentations include E-learning courseware, online audio, and video content, social games, mobile games, and others. E-learning courseware is the electronic digital content offred in e-learning solutions and gaming modules. Online audio and video content engage students better through their sensory receptors. On the other hand, social and mobile games boost the overall interest rate. 

Based on application, the Educational institutions' segment will dominate in the game-based learning market share owing to rapid adoption in schools, and colleges. Students engage better with the interactive features and gain personalized feedback based on their overall progress which ultimately benefits both the student and the educator. 

Based on region, North America is expected to witness significant growth in the game-based learning market share due to the early adoption of e-learning technology and strict government policies.

By Type

• E-Learning Courseware
• Online Audio and Video Content
• Social Games
• Mobile Games
• Other

By Application

• Educational Institutions
• Healthcare Organizations
• Defense Organizations
• Corporate Employee Training
• Other

By Company

• LearningWare
• BreakAway
• Lumos Labs
• com
• Corporate Internet Games
• Games2Train
• HealthTap
• RallyOn, Inc
• MAK Technologies
• SCVNGR
• SimuLearn
• Will Interactive

By Region

• North America
• United States
• Canada
• Europe
• Germany
• France
• UK
• Italy
• Russia
• Nordic Countries
• Rest of Europe
• Asia-Pacific
• China
• Japan
• South Korea
• Southeast Asia
• India
• Australia
• Rest of Asia
• Latin America
• Mexico
• Brazil
• Rest of Latin America
• Middle East & Africa
• Turkey
• Saudi Arabia
• UAE
• Rest of MEA

Scope of Game Based Learning Market Report