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Global Marketing Automation Tools Market Research Report 2024

Published Date: May 2024

Report Code: QYRE-Auto-39H17006

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Global Marketing Automation Tools Market Research Report 2024

Code: QYRE-Auto-39H17006

Report

May 2024

Pages:105

QYResearch

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DESCRIPTION

TABLE OF CONTENT

TABLES & FIGURES

FEATURED COMPANIES

Act-On Software

Adobe Systems

Aprimo

Cognizant

ETrigue

GreenRope

Hatchbuck

HubSpot

IBM

IContact

Infusionsoft

LeadSquared

MarcomCentral

Marketo

Oracle

Salesforce

Salesfusion

SALESmanago

SAP

SAS Institute

SharpSpring

Market Size

The global Marketing Automation Tools market was valued at US$ 3293 million in 2023 and is anticipated to reach US$ 9204.6 million by 2030, witnessing a CAGR of 15.6% during the forecast period 2024-2030.

Market

Marketing automation tools is an advanced platform designed to help marketers capture leads, nurture them further down the funnel, and analyze lead behavior and campaign performance. No longer experimental technology, marketing automation tools are now an essential resource for B2C and B2B marketing and sales departments looking to grow their business.

North American market for Marketing Automation Tools is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.

Asia-Pacific market for Marketing Automation Tools is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.

The global market for Marketing Automation Tools in Large Enterprise is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.

The major global companies of Marketing Automation Tools include Act-On Software, Adobe Systems, Aprimo, Cognizant, ETrigue, GreenRope, Hatchbuck, HubSpot and IBM, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.

This report aims to provide a comprehensive presentation of the global market for Marketing Automation Tools, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Marketing Automation Tools.

Report Scope

The Marketing Automation Tools market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Marketing Automation Tools market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.

For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

The report will help the Marketing Automation Tools companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.

Market Segmentation

Scope of Market Report

Report Metric	Details
Report Name	Market
Accounted market size in 2023	US$ 3293 million
Forecasted market size in 2030	US$ 9204.6 million
CAGR	15.6%
Base Year	2023
Forecasted years	2024 - 2030
Segment by Type	Campaign Management Email Marketing Mobile Application Inbound Marketing Lead Nurturing and Lead Scoring Reporting and Analytics Social Media Marketing Others
Segment by Application	Large Enterprise SMB
By Region	North America (United States, Canada) Europe (Germany, France, UK, Italy, Russia) Rest of Europe Nordic Countries Asia-Pacific (China, Japan, South Korea) Southeast Asia (India, Australia) Rest of Asia Latin America (Mexico, Brazil) Rest of Latin America Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company	Act-On Software, Adobe Systems, Aprimo, Cognizant, ETrigue, GreenRope, Hatchbuck, HubSpot, IBM, IContact, Infusionsoft, LeadSquared, MarcomCentral, Marketo, Oracle, Salesforce, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring
Forecast units	USD million in value
Report coverage	Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Marketing Automation Tools companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.

FAQ for this report

How fast is Market growing?

Ans: The Market witnessing a CAGR of 15.6% during the forecast period 2024-2030.

What is the Market size in 2030?

Ans: The Market size in 2030 will be US$ 9204.6 million.

Who are the main players in the Market report?

Ans: The main players in the Market are Act-On Software, Adobe Systems, Aprimo, Cognizant, ETrigue, GreenRope, Hatchbuck, HubSpot, IBM, IContact, Infusionsoft, LeadSquared, MarcomCentral, Marketo, Oracle, Salesforce, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring

What are the Application segmentation covered in the Market report?

Ans: The Applications covered in the Market report are Large Enterprise, SMB

What are the Type segmentation covered in the Market report?

Ans: The Types covered in the Market report are Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing, Others

1 Report Overview

1.1 Study Scope

1.2 Market Analysis by Type

1.2.1 Global Marketing Automation Tools Market Size Growth Rate by Type: 2019 VS 2023 VS 2030

1.2.2 Campaign Management

1.2.3 Email Marketing

1.2.4 Mobile Application

1.2.5 Inbound Marketing

1.2.6 Lead Nurturing and Lead Scoring

1.2.7 Reporting and Analytics

1.2.8 Social Media Marketing

1.2.9 Others

1.3 Market by Application

1.3.1 Global Marketing Automation Tools Market Growth by Application: 2019 VS 2023 VS 2030

1.3.2 Large Enterprise

1.3.3 SMB

1.4 Study Objectives

1.5 Years Considered

1.6 Years Considered

2 Global Growth Trends

2.1 Global Marketing Automation Tools Market Perspective (2019-2030)

2.2 Marketing Automation Tools Growth Trends by Region

2.2.1 Global Marketing Automation Tools Market Size by Region: 2019 VS 2023 VS 2030

2.2.2 Marketing Automation Tools Historic Market Size by Region (2019-2024)

2.2.3 Marketing Automation Tools Forecasted Market Size by Region (2025-2030)

2.3 Marketing Automation Tools Market Dynamics

2.3.1 Marketing Automation Tools Industry Trends

2.3.2 Marketing Automation Tools Market Drivers

2.3.3 Marketing Automation Tools Market Challenges

2.3.4 Marketing Automation Tools Market Restraints

3 Competition Landscape by Key Players

3.1 Global Top Marketing Automation Tools Players by Revenue

3.1.1 Global Top Marketing Automation Tools Players by Revenue (2019-2024)

3.1.2 Global Marketing Automation Tools Revenue Market Share by Players (2019-2024)

3.2 Global Marketing Automation Tools Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

3.3 Players Covered: Ranking by Marketing Automation Tools Revenue

3.4 Global Marketing Automation Tools Market Concentration Ratio

3.4.1 Global Marketing Automation Tools Market Concentration Ratio (CR5 and HHI)

3.4.2 Global Top 10 and Top 5 Companies by Marketing Automation Tools Revenue in 2023

3.5 Marketing Automation Tools Key Players Head office and Area Served

3.6 Key Players Marketing Automation Tools Product Solution and Service

3.7 Date of Enter into Marketing Automation Tools Market

3.8 Mergers & Acquisitions, Expansion Plans

4 Marketing Automation Tools Breakdown Data by Type

4.1 Global Marketing Automation Tools Historic Market Size by Type (2019-2024)

4.2 Global Marketing Automation Tools Forecasted Market Size by Type (2025-2030)

5 Marketing Automation Tools Breakdown Data by Application

5.1 Global Marketing Automation Tools Historic Market Size by Application (2019-2024)

5.2 Global Marketing Automation Tools Forecasted Market Size by Application (2025-2030)

6 North America

6.1 North America Marketing Automation Tools Market Size (2019-2030)

6.2 North America Marketing Automation Tools Market Growth Rate by Country: 2019 VS 2023 VS 2030

6.3 North America Marketing Automation Tools Market Size by Country (2019-2024)

6.4 North America Marketing Automation Tools Market Size by Country (2025-2030)

6.5 United States

6.6 Canada

7 Europe

7.1 Europe Marketing Automation Tools Market Size (2019-2030)

7.2 Europe Marketing Automation Tools Market Growth Rate by Country: 2019 VS 2023 VS 2030

7.3 Europe Marketing Automation Tools Market Size by Country (2019-2024)

7.4 Europe Marketing Automation Tools Market Size by Country (2025-2030)

7.5 Germany

7.6 France

7.7 U.K.

7.8 Italy

7.9 Russia

7.10 Nordic Countries

8 Asia-Pacific

8.1 Asia-Pacific Marketing Automation Tools Market Size (2019-2030)

8.2 Asia-Pacific Marketing Automation Tools Market Growth Rate by Region: 2019 VS 2023 VS 2030

8.3 Asia-Pacific Marketing Automation Tools Market Size by Region (2019-2024)

8.4 Asia-Pacific Marketing Automation Tools Market Size by Region (2025-2030)

8.5 China

8.6 Japan

8.7 South Korea

8.8 Southeast Asia

8.9 India

8.10 Australia

9 Latin America

9.1 Latin America Marketing Automation Tools Market Size (2019-2030)

9.2 Latin America Marketing Automation Tools Market Growth Rate by Country: 2019 VS 2023 VS 2030

9.3 Latin America Marketing Automation Tools Market Size by Country (2019-2024)

9.4 Latin America Marketing Automation Tools Market Size by Country (2025-2030)

9.5 Mexico

9.6 Brazil

10 Middle East & Africa

10.1 Middle East & Africa Marketing Automation Tools Market Size (2019-2030)

10.2 Middle East & Africa Marketing Automation Tools Market Growth Rate by Country: 2019 VS 2023 VS 2030

10.3 Middle East & Africa Marketing Automation Tools Market Size by Country (2019-2024)

10.4 Middle East & Africa Marketing Automation Tools Market Size by Country (2025-2030)

10.5 Turkey

10.6 Saudi Arabia

10.7 UAE

11 Key Players Profiles

11.1 Act-On Software

11.1.1 Act-On Software Company Detail

11.1.2 Act-On Software Business Overview

11.1.3 Act-On Software Marketing Automation Tools Introduction

11.1.4 Act-On Software Revenue in Marketing Automation Tools Business (2019-2024)

11.1.5 Act-On Software Recent Development

11.2 Adobe Systems

11.2.1 Adobe Systems Company Detail

11.2.2 Adobe Systems Business Overview

11.2.3 Adobe Systems Marketing Automation Tools Introduction

11.2.4 Adobe Systems Revenue in Marketing Automation Tools Business (2019-2024)

11.2.5 Adobe Systems Recent Development

11.3 Aprimo

11.3.1 Aprimo Company Detail

11.3.2 Aprimo Business Overview

11.3.3 Aprimo Marketing Automation Tools Introduction

11.3.4 Aprimo Revenue in Marketing Automation Tools Business (2019-2024)

11.3.5 Aprimo Recent Development

11.4 Cognizant

11.4.1 Cognizant Company Detail

11.4.2 Cognizant Business Overview

11.4.3 Cognizant Marketing Automation Tools Introduction

11.4.4 Cognizant Revenue in Marketing Automation Tools Business (2019-2024)

11.4.5 Cognizant Recent Development

11.5 ETrigue

11.5.1 ETrigue Company Detail

11.5.2 ETrigue Business Overview

11.5.3 ETrigue Marketing Automation Tools Introduction

11.5.4 ETrigue Revenue in Marketing Automation Tools Business (2019-2024)

11.5.5 ETrigue Recent Development

11.6 GreenRope

11.6.1 GreenRope Company Detail

11.6.2 GreenRope Business Overview

11.6.3 GreenRope Marketing Automation Tools Introduction

11.6.4 GreenRope Revenue in Marketing Automation Tools Business (2019-2024)

11.6.5 GreenRope Recent Development

11.7 Hatchbuck

11.7.1 Hatchbuck Company Detail

11.7.2 Hatchbuck Business Overview

11.7.3 Hatchbuck Marketing Automation Tools Introduction

11.7.4 Hatchbuck Revenue in Marketing Automation Tools Business (2019-2024)

11.7.5 Hatchbuck Recent Development

11.8 HubSpot

11.8.1 HubSpot Company Detail

11.8.2 HubSpot Business Overview

11.8.3 HubSpot Marketing Automation Tools Introduction

11.8.4 HubSpot Revenue in Marketing Automation Tools Business (2019-2024)

11.8.5 HubSpot Recent Development

11.9 IBM

11.9.1 IBM Company Detail

11.9.2 IBM Business Overview

11.9.3 IBM Marketing Automation Tools Introduction

11.9.4 IBM Revenue in Marketing Automation Tools Business (2019-2024)

11.9.5 IBM Recent Development

11.10 IContact

11.10.1 IContact Company Detail

11.10.2 IContact Business Overview

11.10.3 IContact Marketing Automation Tools Introduction

11.10.4 IContact Revenue in Marketing Automation Tools Business (2019-2024)

11.10.5 IContact Recent Development

11.11 Infusionsoft

11.11.1 Infusionsoft Company Detail

11.11.2 Infusionsoft Business Overview

11.11.3 Infusionsoft Marketing Automation Tools Introduction

11.11.4 Infusionsoft Revenue in Marketing Automation Tools Business (2019-2024)

11.11.5 Infusionsoft Recent Development

11.12 LeadSquared

11.12.1 LeadSquared Company Detail

11.12.2 LeadSquared Business Overview

11.12.3 LeadSquared Marketing Automation Tools Introduction

11.12.4 LeadSquared Revenue in Marketing Automation Tools Business (2019-2024)

11.12.5 LeadSquared Recent Development

11.13 MarcomCentral

11.13.1 MarcomCentral Company Detail

11.13.2 MarcomCentral Business Overview

11.13.3 MarcomCentral Marketing Automation Tools Introduction

11.13.4 MarcomCentral Revenue in Marketing Automation Tools Business (2019-2024)

11.13.5 MarcomCentral Recent Development

11.14 Marketo

11.14.1 Marketo Company Detail

11.14.2 Marketo Business Overview

11.14.3 Marketo Marketing Automation Tools Introduction

11.14.4 Marketo Revenue in Marketing Automation Tools Business (2019-2024)

11.14.5 Marketo Recent Development

11.15 Oracle

11.15.1 Oracle Company Detail

11.15.2 Oracle Business Overview

11.15.3 Oracle Marketing Automation Tools Introduction

11.15.4 Oracle Revenue in Marketing Automation Tools Business (2019-2024)

11.15.5 Oracle Recent Development

11.16 Salesforce

11.16.1 Salesforce Company Detail

11.16.2 Salesforce Business Overview

11.16.3 Salesforce Marketing Automation Tools Introduction

11.16.4 Salesforce Revenue in Marketing Automation Tools Business (2019-2024)

11.16.5 Salesforce Recent Development

11.17 Salesfusion

11.17.1 Salesfusion Company Detail

11.17.2 Salesfusion Business Overview

11.17.3 Salesfusion Marketing Automation Tools Introduction

11.17.4 Salesfusion Revenue in Marketing Automation Tools Business (2019-2024)

11.17.5 Salesfusion Recent Development

11.18 SALESmanago

11.18.1 SALESmanago Company Detail

11.18.2 SALESmanago Business Overview

11.18.3 SALESmanago Marketing Automation Tools Introduction

11.18.4 SALESmanago Revenue in Marketing Automation Tools Business (2019-2024)

11.18.5 SALESmanago Recent Development

11.19 SAP

11.19.1 SAP Company Detail

11.19.2 SAP Business Overview

11.19.3 SAP Marketing Automation Tools Introduction

11.19.4 SAP Revenue in Marketing Automation Tools Business (2019-2024)

11.19.5 SAP Recent Development

11.20 SAS Institute

11.20.1 SAS Institute Company Detail

11.20.2 SAS Institute Business Overview

11.20.3 SAS Institute Marketing Automation Tools Introduction

11.20.4 SAS Institute Revenue in Marketing Automation Tools Business (2019-2024)

11.20.5 SAS Institute Recent Development

11.21 SharpSpring

11.21.1 SharpSpring Company Detail

11.21.2 SharpSpring Business Overview

11.21.3 SharpSpring Marketing Automation Tools Introduction

11.21.4 SharpSpring Revenue in Marketing Automation Tools Business (2019-2024)

11.21.5 SharpSpring Recent Development

12 Analyst's Viewpoints/Conclusions

13 Appendix

13.1 Research Methodology

13.1.1 Methodology/Research Approach

13.1.2 Data Source

13.2 Disclaimer

13.3 Author Details

FEATURED COMPANIES

Act-On Software

Adobe Systems

Aprimo

Cognizant

ETrigue

GreenRope

Hatchbuck

HubSpot

IBM

IContact

Infusionsoft

LeadSquared

MarcomCentral

Marketo

Oracle

Salesforce

Salesfusion

SALESmanago

SAP

SAS Institute

SharpSpring

List of Tables

Table 1. Global Marketing Automation Tools Market Size Growth Rate by Type (US$ Million): 2019 VS 2023 VS 2030

Table 2. Key Players of Campaign Management

Table 3. Key Players of Email Marketing

Table 4. Key Players of Mobile Application

Table 5. Key Players of Inbound Marketing

Table 6. Key Players of Lead Nurturing and Lead Scoring

Table 7. Key Players of Reporting and Analytics

Table 8. Key Players of Social Media Marketing

Table 9. Key Players of Others

Table 10. Global Marketing Automation Tools Market Size Growth by Application (US$ Million): 2019 VS 2023 VS 2030

Table 11. Global Marketing Automation Tools Market Size by Region (US$ Million): 2019 VS 2023 VS 2030

Table 12. Global Marketing Automation Tools Market Size by Region (2019-2024) & (US$ Million)

Table 13. Global Marketing Automation Tools Market Share by Region (2019-2024)

Table 14. Global Marketing Automation Tools Forecasted Market Size by Region (2025-2030) & (US$ Million)

Table 15. Global Marketing Automation Tools Market Share by Region (2025-2030)

Table 16. Marketing Automation Tools Market Trends

Table 17. Marketing Automation Tools Market Drivers

Table 18. Marketing Automation Tools Market Challenges

Table 19. Marketing Automation Tools Market Restraints

Table 20. Global Marketing Automation Tools Revenue by Players (2019-2024) & (US$ Million)

Table 21. Global Marketing Automation Tools Market Share by Players (2019-2024)

Table 22. Global Top Marketing Automation Tools Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Marketing Automation Tools as of 2023)

Table 23. Ranking of Global Top Marketing Automation Tools Companies by Revenue (US$ Million) in 2023

Table 24. Global 5 Largest Players Market Share by Marketing Automation Tools Revenue (CR5 and HHI) & (2019-2024)

Table 25. Key Players Headquarters and Area Served

Table 26. Key Players Marketing Automation Tools Product Solution and Service

Table 27. Date of Enter into Marketing Automation Tools Market

Table 28. Mergers & Acquisitions, Expansion Plans

Table 29. Global Marketing Automation Tools Market Size by Type (2019-2024) & (US$ Million)

Table 30. Global Marketing Automation Tools Revenue Market Share by Type (2019-2024)

Table 31. Global Marketing Automation Tools Forecasted Market Size by Type (2025-2030) & (US$ Million)

Table 32. Global Marketing Automation Tools Revenue Market Share by Type (2025-2030)

Table 33. Global Marketing Automation Tools Market Size by Application (2019-2024) & (US$ Million)

Table 34. Global Marketing Automation Tools Revenue Market Share by Application (2019-2024)

Table 35. Global Marketing Automation Tools Forecasted Market Size by Application (2025-2030) & (US$ Million)

Table 36. Global Marketing Automation Tools Revenue Market Share by Application (2025-2030)

Table 37. North America Marketing Automation Tools Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030

Table 38. North America Marketing Automation Tools Market Size by Country (2019-2024) & (US$ Million)

Table 39. North America Marketing Automation Tools Market Size by Country (2025-2030) & (US$ Million)

Table 40. Europe Marketing Automation Tools Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030

Table 41. Europe Marketing Automation Tools Market Size by Country (2019-2024) & (US$ Million)

Table 42. Europe Marketing Automation Tools Market Size by Country (2025-2030) & (US$ Million)

Table 43. Asia-Pacific Marketing Automation Tools Market Size Growth Rate by Region (US$ Million): 2019 VS 2023 VS 2030

Table 44. Asia-Pacific Marketing Automation Tools Market Size by Region (2019-2024) & (US$ Million)

Table 45. Asia-Pacific Marketing Automation Tools Market Size by Region (2025-2030) & (US$ Million)

Table 46. Latin America Marketing Automation Tools Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030

Table 47. Latin America Marketing Automation Tools Market Size by Country (2019-2024) & (US$ Million)

Table 48. Latin America Marketing Automation Tools Market Size by Country (2025-2030) & (US$ Million)

Table 49. Middle East & Africa Marketing Automation Tools Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030

Table 50. Middle East & Africa Marketing Automation Tools Market Size by Country (2019-2024) & (US$ Million)

Table 51. Middle East & Africa Marketing Automation Tools Market Size by Country (2025-2030) & (US$ Million)

Table 52. Act-On Software Company Detail

Table 53. Act-On Software Business Overview

Table 54. Act-On Software Marketing Automation Tools Product

Table 55. Act-On Software Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 56. Act-On Software Recent Development

Table 57. Adobe Systems Company Detail

Table 58. Adobe Systems Business Overview

Table 59. Adobe Systems Marketing Automation Tools Product

Table 60. Adobe Systems Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 61. Adobe Systems Recent Development

Table 62. Aprimo Company Detail

Table 63. Aprimo Business Overview

Table 64. Aprimo Marketing Automation Tools Product

Table 65. Aprimo Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 66. Aprimo Recent Development

Table 67. Cognizant Company Detail

Table 68. Cognizant Business Overview

Table 69. Cognizant Marketing Automation Tools Product

Table 70. Cognizant Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 71. Cognizant Recent Development

Table 72. ETrigue Company Detail

Table 73. ETrigue Business Overview

Table 74. ETrigue Marketing Automation Tools Product

Table 75. ETrigue Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 76. ETrigue Recent Development

Table 77. GreenRope Company Detail

Table 78. GreenRope Business Overview

Table 79. GreenRope Marketing Automation Tools Product

Table 80. GreenRope Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 81. GreenRope Recent Development

Table 82. Hatchbuck Company Detail

Table 83. Hatchbuck Business Overview

Table 84. Hatchbuck Marketing Automation Tools Product

Table 85. Hatchbuck Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 86. Hatchbuck Recent Development

Table 87. HubSpot Company Detail

Table 88. HubSpot Business Overview

Table 89. HubSpot Marketing Automation Tools Product

Table 90. HubSpot Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 91. HubSpot Recent Development

Table 92. IBM Company Detail

Table 93. IBM Business Overview

Table 94. IBM Marketing Automation Tools Product

Table 95. IBM Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 96. IBM Recent Development

Table 97. IContact Company Detail

Table 98. IContact Business Overview

Table 99. IContact Marketing Automation Tools Product

Table 100. IContact Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 101. IContact Recent Development

Table 102. Infusionsoft Company Detail

Table 103. Infusionsoft Business Overview

Table 104. Infusionsoft Marketing Automation Tools Product

Table 105. Infusionsoft Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 106. Infusionsoft Recent Development

Table 107. LeadSquared Company Detail

Table 108. LeadSquared Business Overview

Table 109. LeadSquared Marketing Automation Tools Product

Table 110. LeadSquared Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 111. LeadSquared Recent Development

Table 112. MarcomCentral Company Detail

Table 113. MarcomCentral Business Overview

Table 114. MarcomCentral Marketing Automation Tools Product

Table 115. MarcomCentral Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 116. MarcomCentral Recent Development

Table 117. Marketo Company Detail

Table 118. Marketo Business Overview

Table 119. Marketo Marketing Automation Tools Product

Table 120. Marketo Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 121. Marketo Recent Development

Table 122. Oracle Company Detail

Table 123. Oracle Business Overview

Table 124. Oracle Marketing Automation Tools Product

Table 125. Oracle Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 126. Oracle Recent Development

Table 127. Salesforce Company Detail

Table 128. Salesforce Business Overview

Table 129. Salesforce Marketing Automation Tools Product

Table 130. Salesforce Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 131. Salesforce Recent Development

Table 132. Salesfusion Company Detail

Table 133. Salesfusion Business Overview

Table 134. Salesfusion Marketing Automation Tools Product

Table 135. Salesfusion Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 136. Salesfusion Recent Development

Table 137. SALESmanago Company Detail

Table 138. SALESmanago Business Overview

Table 139. SALESmanago Marketing Automation Tools Product

Table 140. SALESmanago Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 141. SALESmanago Recent Development

Table 142. SAP Company Detail

Table 143. SAP Business Overview

Table 144. SAP Marketing Automation Tools Product

Table 145. SAP Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 146. SAP Recent Development

Table 147. SAS Institute Company Detail

Table 148. SAS Institute Business Overview

Table 149. SAS Institute Marketing Automation Tools Product

Table 150. SAS Institute Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 151. SAS Institute Recent Development

Table 152. SharpSpring Company Detail

Table 153. SharpSpring Business Overview

Table 154. SharpSpring Marketing Automation Tools Product

Table 155. SharpSpring Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)

Table 156. SharpSpring Recent Development

Table 157. Research Programs/Design for This Report

Table 158. Key Data Information from Secondary Sources

Table 159. Key Data Information from Primary Sources

List of Figures

Figure 1. Global Marketing Automation Tools Market Size Comparison by Type (2024-2030) & (US$ Million)

Figure 2. Global Marketing Automation Tools Market Share by Type: 2023 VS 2030

Figure 3. Campaign Management Features

Figure 4. Email Marketing Features

Figure 5. Mobile Application Features

Figure 6. Inbound Marketing Features

Figure 7. Lead Nurturing and Lead Scoring Features

Figure 8. Reporting and Analytics Features

Figure 9. Social Media Marketing Features

Figure 10. Others Features

Figure 11. Global Marketing Automation Tools Market Size Comparison by Application (2024-2030) & (US$ Million)

Figure 12. Global Marketing Automation Tools Market Share by Application: 2023 VS 2030

Figure 13. Large Enterprise Case Studies

Figure 14. SMB Case Studies

Figure 15. Marketing Automation Tools Report Years Considered

Figure 16. Global Marketing Automation Tools Market Size (US$ Million), Year-over-Year: 2019-2030

Figure 17. Global Marketing Automation Tools Market Size, (US$ Million), 2019 VS 2023 VS 2030

Figure 18. Global Marketing Automation Tools Market Share by Region: 2023 VS 2030

Figure 19. Global Marketing Automation Tools Market Share by Players in 2023

Figure 20. Global Top Marketing Automation Tools Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Marketing Automation Tools as of 2023)

Figure 21. The Top 10 and 5 Players Market Share by Marketing Automation Tools Revenue in 2023

Figure 22. North America Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 23. North America Marketing Automation Tools Market Share by Country (2019-2030)

Figure 24. United States Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 25. Canada Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 26. Europe Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 27. Europe Marketing Automation Tools Market Share by Country (2019-2030)

Figure 28. Germany Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 29. France Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 30. U.K. Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 31. Italy Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 32. Russia Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 33. Nordic Countries Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 34. Asia-Pacific Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 35. Asia-Pacific Marketing Automation Tools Market Share by Region (2019-2030)

Figure 36. China Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 37. Japan Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 38. South Korea Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 39. Southeast Asia Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 40. India Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 41. Australia Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 42. Latin America Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 43. Latin America Marketing Automation Tools Market Share by Country (2019-2030)

Figure 44. Mexico Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 45. Brazil Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 46. Middle East & Africa Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 47. Middle East & Africa Marketing Automation Tools Market Share by Country (2019-2030)

Figure 48. Turkey Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 49. Saudi Arabia Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)

Figure 50. Act-On Software Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 51. Adobe Systems Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 52. Aprimo Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 53. Cognizant Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 54. ETrigue Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 55. GreenRope Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 56. Hatchbuck Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 57. HubSpot Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 58. IBM Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 59. IContact Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 60. Infusionsoft Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 61. LeadSquared Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 62. MarcomCentral Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 63. Marketo Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 64. Oracle Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 65. Salesforce Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 66. Salesfusion Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 67. SALESmanago Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 68. SAP Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 69. SAS Institute Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 70. SharpSpring Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)

Figure 71. Bottom-up and Top-down Approaches for This Report

Figure 72. Data Triangulation

Figure 73. Key Executives Interviewed

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Global Marketing Automation System Market Research Report 2025

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Global Marketing Automation Software Market Size Manufacturers Supply Chain Sales Channel and Clients 2024 2030

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