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Global Marketing Automation Tools Market Insights, Forecast to 2030
Published Date: December 2024
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Report Code: QYRE-Auto-34B18426
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Global Marketing Automation Tools Market Insights Forecast to 2030
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Global Marketing Automation Tools Market Insights, Forecast to 2030

Code: QYRE-Auto-34B18426
Report
December 2024
Pages:126
QYResearch
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DESCRIPTION
TABLE OF CONTENT
TABLES & FIGURES

Market Size

The global Marketing Automation Tools market is projected to grow from US$ 3861.1 million in 2024 to US$ 9204.6 million by 2030, at a Compound Annual Growth Rate (CAGR) of 15.6% during the forecast period.

Market

Market

Marketing automation tools is an advanced platform designed to help marketers capture leads, nurture them further down the funnel, and analyze lead behavior and campaign performance. No longer experimental technology, marketing automation tools are now an essential resource for B2C and B2B marketing and sales departments looking to grow their business.
Market Analysis and Insights: Global Marketing Automation Tools Market
The US & Canada market for Marketing Automation Tools is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The China market for Marketing Automation Tools is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The Europe market for Marketing Automation Tools is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The global key companies of Marketing Automation Tools include Act-On Software, Adobe Systems, Aprimo, Cognizant, ETrigue, GreenRope, Hatchbuck, HubSpot and IBM, etc. In 2023, the global top five players had a share approximately % in terms of revenue.
Marketing Automation Tools is widely used in various fields, such as Large Enterprise and SMB, etc. Large Enterprise provides greatest supports to the Marketing Automation Tools industry development. In 2023, global % revenue of Marketing Automation Tools went into Large Enterprise filed and the proportion will reach to % in 2030.
Report Covers:
This report presents an overview of global market for Marketing Automation Tools market size. Analyses of the global market trends, with historic market revenue data for 2019 - 2023, estimates for 2024, and projections of CAGR through 2030.
This report researches the key producers of Marketing Automation Tools, also provides the revenue of main regions and countries. Highlights of the upcoming market potential for Marketing Automation Tools, and key regions/countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.
This report focuses on the Marketing Automation Tools revenue, market share and industry ranking of main companies, data from 2019 to 2024. Identification of the major stakeholders in the global Marketing Automation Tools market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
This report analyzes the segments data by Type and by Application, revenue, and growth rate, from 2019 to 2030. Evaluation and forecast the market size for Marketing Automation Tools revenue, projected growth trends, production technology, application and end-user industry.
Market Segmentation

Scope of Market Report

Report Metric Details
Report Name Market
Accounted market size in 2024 US$ 3861.1 in million
Forecasted market size in 2030 US$ 9204.6 million
CAGR 15.6
Base Year 2024
Forecasted years 2025 - 2030
Segment by Type
  • Campaign Management
  • Email Marketing
  • Mobile Application
  • Inbound Marketing
  • Lead Nurturing and Lead Scoring
  • Reporting and Analytics
  • Social Media Marketing
  • Others
Segment by Application
  • Large Enterprise
  • SMB
By Region
  • North America (United States, Canada)
  • Europe (Germany, France, UK, Italy, Russia) Rest of Europe
  • Nordic Countries
  • Asia-Pacific (China, Japan, South Korea)
  • Southeast Asia (India, Australia)
  • Rest of Asia
  • Latin America (Mexico, Brazil)
  • Rest of Latin America
  • Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company Act-On Software, Adobe Systems, Aprimo, Cognizant, ETrigue, GreenRope, Hatchbuck, HubSpot, IBM, IContact, Infusionsoft, LeadSquared, MarcomCentral, Marketo, Oracle, Salesforce, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring
Forecast units USD million in value
Report coverage Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

  • Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
  • Chapter 2: Revenue of Marketing Automation Tools in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world. This section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
  • Chapter 3: Detailed analysis of Marketing Automation Tools companies’ competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
  • Chapter 4: Provides the analysis of various market segments by Type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
  • Chapter 5: Provides the analysis of various market segments by Application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
  • Chapter 6: North America (US & Canada) by Type, by Application and by country, revenue for each segment.
  • Chapter 7: Europe by Type, by Application and by country, revenue for each segment.
  • Chapter 8: China by Type, and by Application, revenue for each segment.
  • Chapter 9: Asia (excluding China) by Type, by Application and by region, revenue for each segment.
  • Chapter 10: Middle East, Africa, and Latin America by Type, by Application and by country, revenue for each segment.
  • Chapter 11: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Marketing Automation Tools revenue, gross margin, and recent development, etc.
  • Chapter 12: Analyst's Viewpoints/Conclusions

FAQ for this report

How fast is Market growing?

Ans: The Market witnessing a CAGR of 15.6 during the forecast period 2025-2030.

What is the Market size in 2030?

Ans: The Market size in 2030 will be US$ 9204.6 million.

Who are the main players in the Market report?

Ans: The main players in the Market are Act-On Software, Adobe Systems, Aprimo, Cognizant, ETrigue, GreenRope, Hatchbuck, HubSpot, IBM, IContact, Infusionsoft, LeadSquared, MarcomCentral, Marketo, Oracle, Salesforce, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring

What are the Application segmentation covered in the Market report?

Ans: The Applications covered in the Market report are Large Enterprise, SMB

What are the Type segmentation covered in the Market report?

Ans: The Types covered in the Market report are Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing, Others

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Marketing Automation Tools Market Size Growth Rate by Type, 2019 VS 2023 VS 2030
1.2.2 Campaign Management
1.2.3 Email Marketing
1.2.4 Mobile Application
1.2.5 Inbound Marketing
1.2.6 Lead Nurturing and Lead Scoring
1.2.7 Reporting and Analytics
1.2.8 Social Media Marketing
1.2.9 Others
1.3 Market by Application
1.3.1 Global Marketing Automation Tools Market Size Growth Rate by Application, 2019 VS 2023 VS 2030
1.3.2 Large Enterprise
1.3.3 SMB
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Marketing Automation Tools Market Perspective (2019-2030)
2.2 Global Marketing Automation Tools Growth Trends by Region
2.2.1 Marketing Automation Tools Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Marketing Automation Tools Historic Market Size by Region (2019-2024)
2.2.3 Marketing Automation Tools Forecasted Market Size by Region (2025-2030)
2.3 Marketing Automation Tools Market Dynamics
2.3.1 Marketing Automation Tools Industry Trends
2.3.2 Marketing Automation Tools Market Drivers
2.3.3 Marketing Automation Tools Market Challenges
2.3.4 Marketing Automation Tools Market Restraints
3 Competition Landscape by Key Players
3.1 Global Revenue Marketing Automation Tools by Players
3.1.1 Global Marketing Automation Tools Revenue by Players (2019-2024)
3.1.2 Global Marketing Automation Tools Revenue Market Share by Players (2019-2024)
3.2 Global Marketing Automation Tools Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players of Marketing Automation Tools, Ranking by Revenue, 2022 VS 2023 VS 2024
3.4 Global Marketing Automation Tools Market Concentration Ratio
3.4.1 Global Marketing Automation Tools Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Marketing Automation Tools Revenue in 2023
3.5 Global Key Players of Marketing Automation Tools Head office and Area Served
3.6 Global Key Players of Marketing Automation Tools, Product and Application
3.7 Global Key Players of Marketing Automation Tools, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Marketing Automation Tools Breakdown Data by Type
4.1 Global Marketing Automation Tools Historic Market Size by Type (2019-2024)
4.2 Global Marketing Automation Tools Forecasted Market Size by Type (2025-2030)
5 Marketing Automation Tools Breakdown Data by Application
5.1 Global Marketing Automation Tools Historic Market Size by Application (2019-2024)
5.2 Global Marketing Automation Tools Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Marketing Automation Tools Market Size (2019-2030)
6.2 North America Marketing Automation Tools Market Size by Type
6.2.1 North America Marketing Automation Tools Market Size by Type (2019-2024)
6.2.2 North America Marketing Automation Tools Market Size by Type (2025-2030)
6.2.3 North America Marketing Automation Tools Market Share by Type (2019-2030)
6.3 North America Marketing Automation Tools Market Size by Application
6.3.1 North America Marketing Automation Tools Market Size by Application (2019-2024)
6.3.2 North America Marketing Automation Tools Market Size by Application (2025-2030)
6.3.3 North America Marketing Automation Tools Market Share by Application (2019-2030)
6.4 North America Marketing Automation Tools Market Size by Country
6.4.1 North America Marketing Automation Tools Market Size by Country: 2019 VS 2023 VS 2030
6.4.2 North America Marketing Automation Tools Market Size by Country (2019-2024)
6.4.3 North America Marketing Automation Tools Market Size by Country (2025-2030)
6.4.4 U.S.
6.4.5 Canada
7 Europe
7.1 Europe Marketing Automation Tools Market Size (2019-2030)
7.2 Europe Marketing Automation Tools Market Size by Type
7.2.1 Europe Marketing Automation Tools Market Size by Type (2019-2024)
7.2.2 Europe Marketing Automation Tools Market Size by Type (2025-2030)
7.2.3 Europe Marketing Automation Tools Market Share by Type (2019-2030)
7.3 Europe Marketing Automation Tools Market Size by Application
7.3.1 Europe Marketing Automation Tools Market Size by Application (2019-2024)
7.3.2 Europe Marketing Automation Tools Market Size by Application (2025-2030)
7.3.3 Europe Marketing Automation Tools Market Share by Application (2019-2030)
7.4 Europe Marketing Automation Tools Market Size by Country
7.4.1 Europe Marketing Automation Tools Market Size by Country: 2019 VS 2023 VS 2030
7.4.2 Europe Marketing Automation Tools Market Size by Country (2019-2024)
7.4.3 Europe Marketing Automation Tools Market Size by Country (2025-2030)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic Countries
8 China
8.1 China Marketing Automation Tools Market Size (2019-2030)
8.2 China Marketing Automation Tools Market Size by Type
8.2.1 China Marketing Automation Tools Market Size by Type (2019-2024)
8.2.2 China Marketing Automation Tools Market Size by Type (2025-2030)
8.2.3 China Marketing Automation Tools Market Share by Type (2019-2030)
8.3 China Marketing Automation Tools Market Size by Application
8.3.1 China Marketing Automation Tools Market Size by Application (2019-2024)
8.3.2 China Marketing Automation Tools Market Size by Application (2025-2030)
8.3.3 China Marketing Automation Tools Market Share by Application (2019-2030)
9 Asia (excluding China)
9.1 Asia Marketing Automation Tools Market Size (2019-2030)
9.2 Asia Marketing Automation Tools Market Size by Type
9.2.1 Asia Marketing Automation Tools Market Size by Type (2019-2024)
9.2.2 Asia Marketing Automation Tools Market Size by Type (2025-2030)
9.2.3 Asia Marketing Automation Tools Market Share by Type (2019-2030)
9.3 Asia Marketing Automation Tools Market Size by Application
9.3.1 Asia Marketing Automation Tools Market Size by Application (2019-2024)
9.3.2 Asia Marketing Automation Tools Market Size by Application (2025-2030)
9.3.3 Asia Marketing Automation Tools Market Share by Application (2019-2030)
9.4 Asia Marketing Automation Tools Market Size by Region
9.4.1 Asia Marketing Automation Tools Market Size by Region: 2019 VS 2023 VS 2030
9.4.2 Asia Marketing Automation Tools Market Size by Region (2019-2024)
9.4.3 Asia Marketing Automation Tools Market Size by Region (2025-2030)
9.4.4 Japan
9.4.5 South Korea
9.4.6 China Taiwan
9.4.7 Southeast Asia
9.4.8 India
9.4.9 Australia
10 Middle East, Africa, and Latin America
10.1 Middle East, Africa, and Latin America Marketing Automation Tools Market Size (2019-2030)
10.2 Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Type
10.2.1 Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Type (2019-2024)
10.2.2 Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Type (2025-2030)
10.2.3 Middle East, Africa, and Latin America Marketing Automation Tools Market Share by Type (2019-2030)
10.3 Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Application
10.3.1 Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Application (2019-2024)
10.3.2 Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Application (2025-2030)
10.3.3 Middle East, Africa, and Latin America Marketing Automation Tools Market Share by Application (2019-2030)
10.4 Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Country
10.4.1 Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Country: 2019 VS 2023 VS 2030
10.4.2 Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Country (2019-2024)
10.4.3 Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Country (2025-2030)
10.4.4 Brazil
10.4.5 Mexico
10.4.6 Turkey
10.4.7 Saudi Arabia
10.4.8 Israel
10.4.9 GCC Countries
11 Key Players Profiles
11.1 Act-On Software
11.1.1 Act-On Software Company Details
11.1.2 Act-On Software Business Overview
11.1.3 Act-On Software Marketing Automation Tools Introduction
11.1.4 Act-On Software Revenue in Marketing Automation Tools Business (2019-2024)
11.1.5 Act-On Software Recent Developments
11.2 Adobe Systems
11.2.1 Adobe Systems Company Details
11.2.2 Adobe Systems Business Overview
11.2.3 Adobe Systems Marketing Automation Tools Introduction
11.2.4 Adobe Systems Revenue in Marketing Automation Tools Business (2019-2024)
11.2.5 Adobe Systems Recent Developments
11.3 Aprimo
11.3.1 Aprimo Company Details
11.3.2 Aprimo Business Overview
11.3.3 Aprimo Marketing Automation Tools Introduction
11.3.4 Aprimo Revenue in Marketing Automation Tools Business (2019-2024)
11.3.5 Aprimo Recent Developments
11.4 Cognizant
11.4.1 Cognizant Company Details
11.4.2 Cognizant Business Overview
11.4.3 Cognizant Marketing Automation Tools Introduction
11.4.4 Cognizant Revenue in Marketing Automation Tools Business (2019-2024)
11.4.5 Cognizant Recent Developments
11.5 ETrigue
11.5.1 ETrigue Company Details
11.5.2 ETrigue Business Overview
11.5.3 ETrigue Marketing Automation Tools Introduction
11.5.4 ETrigue Revenue in Marketing Automation Tools Business (2019-2024)
11.5.5 ETrigue Recent Developments
11.6 GreenRope
11.6.1 GreenRope Company Details
11.6.2 GreenRope Business Overview
11.6.3 GreenRope Marketing Automation Tools Introduction
11.6.4 GreenRope Revenue in Marketing Automation Tools Business (2019-2024)
11.6.5 GreenRope Recent Developments
11.7 Hatchbuck
11.7.1 Hatchbuck Company Details
11.7.2 Hatchbuck Business Overview
11.7.3 Hatchbuck Marketing Automation Tools Introduction
11.7.4 Hatchbuck Revenue in Marketing Automation Tools Business (2019-2024)
11.7.5 Hatchbuck Recent Developments
11.8 HubSpot
11.8.1 HubSpot Company Details
11.8.2 HubSpot Business Overview
11.8.3 HubSpot Marketing Automation Tools Introduction
11.8.4 HubSpot Revenue in Marketing Automation Tools Business (2019-2024)
11.8.5 HubSpot Recent Developments
11.9 IBM
11.9.1 IBM Company Details
11.9.2 IBM Business Overview
11.9.3 IBM Marketing Automation Tools Introduction
11.9.4 IBM Revenue in Marketing Automation Tools Business (2019-2024)
11.9.5 IBM Recent Developments
11.10 IContact
11.10.1 IContact Company Details
11.10.2 IContact Business Overview
11.10.3 IContact Marketing Automation Tools Introduction
11.10.4 IContact Revenue in Marketing Automation Tools Business (2019-2024)
11.10.5 IContact Recent Developments
11.11 Infusionsoft
11.11.1 Infusionsoft Company Details
11.11.2 Infusionsoft Business Overview
11.11.3 Infusionsoft Marketing Automation Tools Introduction
11.11.4 Infusionsoft Revenue in Marketing Automation Tools Business (2019-2024)
11.11.5 Infusionsoft Recent Developments
11.12 LeadSquared
11.12.1 LeadSquared Company Details
11.12.2 LeadSquared Business Overview
11.12.3 LeadSquared Marketing Automation Tools Introduction
11.12.4 LeadSquared Revenue in Marketing Automation Tools Business (2019-2024)
11.12.5 LeadSquared Recent Developments
11.13 MarcomCentral
11.13.1 MarcomCentral Company Details
11.13.2 MarcomCentral Business Overview
11.13.3 MarcomCentral Marketing Automation Tools Introduction
11.13.4 MarcomCentral Revenue in Marketing Automation Tools Business (2019-2024)
11.13.5 MarcomCentral Recent Developments
11.14 Marketo
11.14.1 Marketo Company Details
11.14.2 Marketo Business Overview
11.14.3 Marketo Marketing Automation Tools Introduction
11.14.4 Marketo Revenue in Marketing Automation Tools Business (2019-2024)
11.14.5 Marketo Recent Developments
11.15 Oracle
11.15.1 Oracle Company Details
11.15.2 Oracle Business Overview
11.15.3 Oracle Marketing Automation Tools Introduction
11.15.4 Oracle Revenue in Marketing Automation Tools Business (2019-2024)
11.15.5 Oracle Recent Developments
11.16 Salesforce
11.16.1 Salesforce Company Details
11.16.2 Salesforce Business Overview
11.16.3 Salesforce Marketing Automation Tools Introduction
11.16.4 Salesforce Revenue in Marketing Automation Tools Business (2019-2024)
11.16.5 Salesforce Recent Developments
11.17 Salesfusion
11.17.1 Salesfusion Company Details
11.17.2 Salesfusion Business Overview
11.17.3 Salesfusion Marketing Automation Tools Introduction
11.17.4 Salesfusion Revenue in Marketing Automation Tools Business (2019-2024)
11.17.5 Salesfusion Recent Developments
11.18 SALESmanago
11.18.1 SALESmanago Company Details
11.18.2 SALESmanago Business Overview
11.18.3 SALESmanago Marketing Automation Tools Introduction
11.18.4 SALESmanago Revenue in Marketing Automation Tools Business (2019-2024)
11.18.5 SALESmanago Recent Developments
11.19 SAP
11.19.1 SAP Company Details
11.19.2 SAP Business Overview
11.19.3 SAP Marketing Automation Tools Introduction
11.19.4 SAP Revenue in Marketing Automation Tools Business (2019-2024)
11.19.5 SAP Recent Developments
11.20 SAS Institute
11.20.1 SAS Institute Company Details
11.20.2 SAS Institute Business Overview
11.20.3 SAS Institute Marketing Automation Tools Introduction
11.20.4 SAS Institute Revenue in Marketing Automation Tools Business (2019-2024)
11.20.5 SAS Institute Recent Developments
11.21 SharpSpring
11.21.1 SharpSpring Company Details
11.21.2 SharpSpring Business Overview
11.21.3 SharpSpring Marketing Automation Tools Introduction
11.21.4 SharpSpring Revenue in Marketing Automation Tools Business (2019-2024)
11.21.5 SharpSpring Recent Developments
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
    Table 1. Global Marketing Automation Tools Market Size Growth Rate by Type (US$ Million), 2019 VS 2023 VS 2030
    Table 2. Key Players of Campaign Management
    Table 3. Key Players of Email Marketing
    Table 4. Key Players of Mobile Application
    Table 5. Key Players of Inbound Marketing
    Table 6. Key Players of Lead Nurturing and Lead Scoring
    Table 7. Key Players of Reporting and Analytics
    Table 8. Key Players of Social Media Marketing
    Table 9. Key Players of Others
    Table 10. Global Marketing Automation Tools Market Size Growth Rate by Application (US$ Million), 2019 VS 2023 VS 2030
    Table 11. Global Marketing Automation Tools Market Size Growth Rate (CAGR) by Region (US$ Million): 2019 VS 2023 VS 2030
    Table 12. Global Marketing Automation Tools Market Size by Region (2019-2024) & (US$ Million)
    Table 13. Global Marketing Automation Tools Market Share by Region (2019-2024)
    Table 14. Global Marketing Automation Tools Forecasted Market Size by Region (2025-2030) & (US$ Million)
    Table 15. Global Marketing Automation Tools Market Share by Region (2025-2030)
    Table 16. Marketing Automation Tools Market Trends
    Table 17. Marketing Automation Tools Market Drivers
    Table 18. Marketing Automation Tools Market Challenges
    Table 19. Marketing Automation Tools Market Restraints
    Table 20. Global Marketing Automation Tools Revenue by Players (2019-2024) & (US$ Million)
    Table 21. Global Marketing Automation Tools Revenue Share by Players (2019-2024)
    Table 22. Global Top Marketing Automation Tools by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Marketing Automation Tools as of 2023)
    Table 23. Global Marketing Automation Tools Industry Ranking 2022 VS 2023 VS 2024
    Table 24. Global 5 Largest Players Market Share by Marketing Automation Tools Revenue (CR5 and HHI) & (2019-2024)
    Table 25. Global Key Players of Marketing Automation Tools, Headquarters and Area Served
    Table 26. Global Key Players of Marketing Automation Tools, Product and Application
    Table 27. Global Key Players of Marketing Automation Tools, Product and Application
    Table 28. Mergers & Acquisitions, Expansion Plans
    Table 29. Global Marketing Automation Tools Market Size by Type (2019-2024) & (US$ Million)
    Table 30. Global Marketing Automation Tools Revenue Market Share by Type (2019-2024)
    Table 31. Global Marketing Automation Tools Forecasted Market Size by Type (2025-2030) & (US$ Million)
    Table 32. Global Marketing Automation Tools Revenue Market Share by Type (2025-2030)
    Table 33. Global Marketing Automation Tools Market Size by Application (2019-2024) & (US$ Million)
    Table 34. Global Marketing Automation Tools Revenue Share by Application (2019-2024)
    Table 35. Global Marketing Automation Tools Forecasted Market Size by Application (2025-2030) & (US$ Million)
    Table 36. Global Marketing Automation Tools Revenue Share by Application (2025-2030)
    Table 37. North America Marketing Automation Tools Market Size by Type (2019-2024) & (US$ Million)
    Table 38. North America Marketing Automation Tools Market Size by Type (2025-2030) & (US$ Million)
    Table 39. North America Marketing Automation Tools Market Size by Application (2019-2024) & (US$ Million)
    Table 40. North America Marketing Automation Tools Market Size by Application (2025-2030) & (US$ Million)
    Table 41. North America Marketing Automation Tools Growth Rate (CAGR) by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 42. North America Marketing Automation Tools Market Size by Country (2019-2024) & (US$ Million)
    Table 43. North America Marketing Automation Tools Market Size by Country (2025-2030) & (US$ Million)
    Table 44. Europe Marketing Automation Tools Market Size by Type (2019-2024) & (US$ Million)
    Table 45. Europe Marketing Automation Tools Market Size by Type (2025-2030) & (US$ Million)
    Table 46. Europe Marketing Automation Tools Market Size by Application (2019-2024) & (US$ Million)
    Table 47. Europe Marketing Automation Tools Market Size by Application (2025-2030) & (US$ Million)
    Table 48. Europe Marketing Automation Tools Growth Rate (CAGR) by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 49. Europe Marketing Automation Tools Market Size by Country (2019-2024) & (US$ Million)
    Table 50. Europe Marketing Automation Tools Market Size by Country (2025-2030) & (US$ Million)
    Table 51. China Marketing Automation Tools Market Size by Type (2019-2024) & (US$ Million)
    Table 52. China Marketing Automation Tools Market Size by Type (2025-2030) & (US$ Million)
    Table 53. China Marketing Automation Tools Market Size by Application (2019-2024) & (US$ Million)
    Table 54. China Marketing Automation Tools Market Size by Application (2025-2030) & (US$ Million)
    Table 55. Asia Marketing Automation Tools Market Size by Type (2019-2024) & (US$ Million)
    Table 56. Asia Marketing Automation Tools Market Size by Type (2025-2030) & (US$ Million)
    Table 57. Asia Marketing Automation Tools Market Size by Application (2019-2024) & (US$ Million)
    Table 58. Asia Marketing Automation Tools Market Size by Application (2025-2030) & (US$ Million)
    Table 59. Asia Marketing Automation Tools Growth Rate (CAGR) by Region (US$ Million): 2019 VS 2023 VS 2030
    Table 60. Asia Marketing Automation Tools Market Size by Region (2019-2024) & (US$ Million)
    Table 61. Asia Marketing Automation Tools Market Size by Region (2025-2030) & (US$ Million)
    Table 62. Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Type (2019-2024) & (US$ Million)
    Table 63. Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Type (2025-2030) & (US$ Million)
    Table 64. Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Application (2019-2024) & (US$ Million)
    Table 65. Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Application (2025-2030) & (US$ Million)
    Table 66. Middle East, Africa, and Latin America Marketing Automation Tools Growth Rate (CAGR) by Country (US$ Million): 2019 VS 2023 VS 2030
    Table 67. Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Country (2019-2024) & (US$ Million)
    Table 68. Middle East, Africa, and Latin America Marketing Automation Tools Market Size by Country (2025-2030) & (US$ Million)
    Table 69. Act-On Software Company Details
    Table 70. Act-On Software Business Overview
    Table 71. Act-On Software Marketing Automation Tools Product
    Table 72. Act-On Software Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 73. Act-On Software Recent Developments
    Table 74. Adobe Systems Company Details
    Table 75. Adobe Systems Business Overview
    Table 76. Adobe Systems Marketing Automation Tools Product
    Table 77. Adobe Systems Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 78. Adobe Systems Recent Developments
    Table 79. Aprimo Company Details
    Table 80. Aprimo Business Overview
    Table 81. Aprimo Marketing Automation Tools Product
    Table 82. Aprimo Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 83. Aprimo Recent Developments
    Table 84. Cognizant Company Details
    Table 85. Cognizant Business Overview
    Table 86. Cognizant Marketing Automation Tools Product
    Table 87. Cognizant Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 88. Cognizant Recent Developments
    Table 89. ETrigue Company Details
    Table 90. ETrigue Business Overview
    Table 91. ETrigue Marketing Automation Tools Product
    Table 92. ETrigue Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 93. ETrigue Recent Developments
    Table 94. GreenRope Company Details
    Table 95. GreenRope Business Overview
    Table 96. GreenRope Marketing Automation Tools Product
    Table 97. GreenRope Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 98. GreenRope Recent Developments
    Table 99. Hatchbuck Company Details
    Table 100. Hatchbuck Business Overview
    Table 101. Hatchbuck Marketing Automation Tools Product
    Table 102. Hatchbuck Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 103. Hatchbuck Recent Developments
    Table 104. HubSpot Company Details
    Table 105. HubSpot Business Overview
    Table 106. HubSpot Marketing Automation Tools Product
    Table 107. HubSpot Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 108. HubSpot Recent Developments
    Table 109. IBM Company Details
    Table 110. IBM Business Overview
    Table 111. IBM Marketing Automation Tools Product
    Table 112. IBM Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 113. IBM Recent Developments
    Table 114. IContact Company Details
    Table 115. IContact Business Overview
    Table 116. IContact Marketing Automation Tools Product
    Table 117. IContact Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 118. IContact Recent Developments
    Table 119. Infusionsoft Company Details
    Table 120. Infusionsoft Business Overview
    Table 121. Infusionsoft Marketing Automation Tools Product
    Table 122. Infusionsoft Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 123. Infusionsoft Recent Developments
    Table 124. LeadSquared Company Details
    Table 125. LeadSquared Business Overview
    Table 126. LeadSquared Marketing Automation Tools Product
    Table 127. LeadSquared Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 128. LeadSquared Recent Developments
    Table 129. MarcomCentral Company Details
    Table 130. MarcomCentral Business Overview
    Table 131. MarcomCentral Marketing Automation Tools Product
    Table 132. MarcomCentral Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 133. MarcomCentral Recent Developments
    Table 134. Marketo Company Details
    Table 135. Marketo Business Overview
    Table 136. Marketo Marketing Automation Tools Product
    Table 137. Marketo Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 138. Marketo Recent Developments
    Table 139. Oracle Company Details
    Table 140. Oracle Business Overview
    Table 141. Oracle Marketing Automation Tools Product
    Table 142. Oracle Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 143. Oracle Recent Developments
    Table 144. Salesforce Company Details
    Table 145. Salesforce Business Overview
    Table 146. Salesforce Marketing Automation Tools Product
    Table 147. Salesforce Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 148. Salesforce Recent Developments
    Table 149. Salesfusion Company Details
    Table 150. Salesfusion Business Overview
    Table 151. Salesfusion Marketing Automation Tools Product
    Table 152. Salesfusion Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 153. Salesfusion Recent Developments
    Table 154. SALESmanago Company Details
    Table 155. SALESmanago Business Overview
    Table 156. SALESmanago Marketing Automation Tools Product
    Table 157. SALESmanago Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 158. SALESmanago Recent Developments
    Table 159. SAP Company Details
    Table 160. SAP Business Overview
    Table 161. SAP Marketing Automation Tools Product
    Table 162. SAP Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 163. SAP Recent Developments
    Table 164. SAS Institute Company Details
    Table 165. SAS Institute Business Overview
    Table 166. SAS Institute Marketing Automation Tools Product
    Table 167. SAS Institute Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 168. SAS Institute Recent Developments
    Table 169. SharpSpring Company Details
    Table 170. SharpSpring Business Overview
    Table 171. SharpSpring Marketing Automation Tools Product
    Table 172. SharpSpring Revenue in Marketing Automation Tools Business (2019-2024) & (US$ Million)
    Table 173. SharpSpring Recent Developments
    Table 174. Research Programs/Design for This Report
    Table 175. Key Data Information from Secondary Sources
    Table 176. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global Marketing Automation Tools Market Size Growth Rate by Type, 2019 VS 2023 VS 2030 (US$ Million)
    Figure 2. Global Marketing Automation Tools Market Share by Type: 2023 VS 2030
    Figure 3. Campaign Management Features
    Figure 4. Email Marketing Features
    Figure 5. Mobile Application Features
    Figure 6. Inbound Marketing Features
    Figure 7. Lead Nurturing and Lead Scoring Features
    Figure 8. Reporting and Analytics Features
    Figure 9. Social Media Marketing Features
    Figure 10. Others Features
    Figure 11. Global Marketing Automation Tools Market Size Growth Rate by Application, 2019 VS 2023 VS 2030 (US$ Million)
    Figure 12. Global Marketing Automation Tools Market Share by Application: 2023 VS 2030
    Figure 13. Large Enterprise Case Studies
    Figure 14. SMB Case Studies
    Figure 15. Marketing Automation Tools Report Years Considered
    Figure 16. Global Marketing Automation Tools Market Size (US$ Million), Year-over-Year: 2019-2030
    Figure 17. Global Marketing Automation Tools Market Size, (US$ Million), 2019 VS 2023 VS 2030
    Figure 18. Global Marketing Automation Tools Market Share by Region: 2023 VS 2030
    Figure 19. Global Marketing Automation Tools Market Share by Players in 2023
    Figure 20. Global Top Marketing Automation Tools Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Marketing Automation Tools as of 2023)
    Figure 21. The Top 10 and 5 Players Market Share by Marketing Automation Tools Revenue in 2023
    Figure 22. North America Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 23. North America Marketing Automation Tools Market Share by Type (2019-2030)
    Figure 24. North America Marketing Automation Tools Market Share by Application (2019-2030)
    Figure 25. North America Marketing Automation Tools Market Share by Country (2019-2030)
    Figure 26. United States Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 27. Canada Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 28. Europe Marketing Automation Tools Market Size YoY (2019-2030) & (US$ Million)
    Figure 29. Europe Marketing Automation Tools Market Share by Type (2019-2030)
    Figure 30. Europe Marketing Automation Tools Market Share by Application (2019-2030)
    Figure 31. Europe Marketing Automation Tools Market Share by Country (2019-2030)
    Figure 32. Germany Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 33. France Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 34. U.K. Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 35. Italy Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 36. Russia Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 37. Nordic Countries Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 38. China Marketing Automation Tools Market Size YoY (2019-2030) & (US$ Million)
    Figure 39. China Marketing Automation Tools Market Share by Type (2019-2030)
    Figure 40. China Marketing Automation Tools Market Share by Application (2019-2030)
    Figure 41. Asia Marketing Automation Tools Market Size YoY (2019-2030) & (US$ Million)
    Figure 42. Asia Marketing Automation Tools Market Share by Type (2019-2030)
    Figure 43. Asia Marketing Automation Tools Market Share by Application (2019-2030)
    Figure 44. Asia Marketing Automation Tools Market Share by Region (2019-2030)
    Figure 45. Japan Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 46. South Korea Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 47. China Taiwan Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 48. Southeast Asia Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 49. India Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 50. Australia Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 51. Middle East, Africa, and Latin America Marketing Automation Tools Market Size YoY (2019-2030) & (US$ Million)
    Figure 52. Middle East, Africa, and Latin America Marketing Automation Tools Market Share by Type (2019-2030)
    Figure 53. Middle East, Africa, and Latin America Marketing Automation Tools Market Share by Application (2019-2030)
    Figure 54. Middle East, Africa, and Latin America Marketing Automation Tools Market Share by Country (2019-2030)
    Figure 55. Brazil Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 56. Mexico Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 57. Turkey Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 58. Saudi Arabia Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 59. Israel Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 60. GCC Countries Marketing Automation Tools Market Size YoY Growth (2019-2030) & (US$ Million)
    Figure 61. Act-On Software Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 62. Adobe Systems Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 63. Aprimo Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 64. Cognizant Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 65. ETrigue Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 66. GreenRope Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 67. Hatchbuck Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 68. HubSpot Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 69. IBM Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 70. IContact Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 71. Infusionsoft Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 72. LeadSquared Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 73. MarcomCentral Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 74. Marketo Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 75. Oracle Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 76. Salesforce Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 77. Salesfusion Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 78. SALESmanago Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 79. SAP Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 80. SAS Institute Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 81. SharpSpring Revenue Growth Rate in Marketing Automation Tools Business (2019-2024)
    Figure 82. Bottom-up and Top-down Approaches for This Report
    Figure 83. Data Triangulation
    Figure 84. Key Executives Interviewed
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