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The marketing analytics software is becoming an integrated component in most business organizations.The major restraints in this market are installation cost of marketing analytics software and easy availability of opensource solutions.Market Analysis and Insights Global Marketing Analytics Software MarketThe global Marketing Analytics Software market size is projected to reach US 2717.6 million by 2027 from US 1712.2 million in 2020 at a CAGR of 6.4 during 20212027.With industrystandard accuracy in analysis and high data integrity the report makes a brilliant attempt to unveil key opportunities available in the global Marketing Analytics Software market to help players in achieving a strong market position.

Global Marketing Analytics Software Market Size Status and Forecast 2021 2027

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Marketing Analytics Software - Global Market Insights and Sales Trends 2024

Code: QYRE-Auto-38O5963

Report

November 2023

Pages:106

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DESCRIPTION

TABLE OF CONTENT

TABLES & FIGURES

FEATURED COMPANIES

Marketing Analytics Software Market

The global Marketing Analytics Software market size is expected to reach USD 6236.8 Million by 2029, growing at a CAGR of 11.1% from 2023 to 2029.

The marketing analytics software is becoming an integrated component in most business organizations. The major restraints in this market are installation cost of marketing analytics software and easy availability of open-source solutions.

With industry-standard accuracy in analysis and high data integrity, the report makes a brilliant attempt to unveil key opportunities available in the global Marketing Analytics Software market to help players in achieving a strong market position. Buyers of the report can access verified and reliable market forecasts, including those for the overall size of the global Marketing Analytics Software market in terms of revenue.

On the whole, the report proves to be an effective tool that players can use to gain a competitive edge over their competitors and ensure lasting success in the global Marketing Analytics Software market. All of the findings, data, and information provided in the report are validated and revalidated with the help of trustworthy sources. The analysts who have authored the report took a unique and industry-best research and analysis approach for an in-depth study of the global Marketing Analytics Software market.

Marketing Analytics Software Market Share

In Europe, Marketing Analytics Software key players include HubSpot, Semrush, Looker Data Sciences (Google), Insider., LeadsRx, SharpSpring, OWOX BI, Whatagraph BV, Pathmatics (Sensor Tower), MoEngage, Emarsys (SAP), SALESmanago, CleverTap, Act-On Software, TapClicks, Ometria, Adverity, Optimove, Funnel, etc.

France is the largest market, with a share about 22%, followed by U.K., and Germany, both have a share about 39 percent.

Segment by Type

Cloud Deployment
Local Deployment

In terms of application, the largest application is Retail & eCommerce.

Segment by Application

Large Enterprises
Medium-Sized and Small Enterprises

In terms of product, Large Enterprises is the largest segment, with a share over 56%.

BY REGION

North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Nordic
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA

BY COMPANY

Adobe Systems
Accenture
IBM
Oracle
Wipro
Experian
Harte-Hanks
Pega-System
SAS Institute
Teradata

 1 Market Overview of Marketing Analytics Software
    1.1 Marketing Analytics Software Market Overview
        1.1.1 Marketing Analytics Software Product Scope
        1.1.2 Marketing Analytics Software Market Status and Outlook
    1.2 Global Marketing Analytics Software Market Size Overview by Region 2018 VS 2022 VS 2029
    1.3 Global Marketing Analytics Software Market Size by Region (2018-2029)
    1.4 Global Marketing Analytics Software Historic Market Size by Region (2018-2023)
    1.5 Global Marketing Analytics Software Market Size Forecast by Region (2024-2029)
    1.6 Key Regions, Marketing Analytics Software Market Size (2018-2029)
        1.6.1 North America Marketing Analytics Software Market Size (2018-2029)
        1.6.2 Europe Marketing Analytics Software Market Size (2018-2029)
        1.6.3 Asia-Pacific Marketing Analytics Software Market Size (2018-2029)
        1.6.4 Latin America Marketing Analytics Software Market Size (2018-2029)
        1.6.5 Middle East & Africa Marketing Analytics Software Market Size (2018-2029)

 2 Marketing Analytics Software Market by End User
    2.1 Introduction
        2.1.1 SMEs
        2.1.2 Large Enterprises
    2.2 Global Marketing Analytics Software Market Size by End User: 2018 VS 2022 VS 2029
        2.2.1 Global Marketing Analytics Software Historic Market Size by End User (2018-2023)
        2.2.2 Global Marketing Analytics Software Forecasted Market Size by End User (2024-2029)
    2.3 Key Regions Market Size by End User
        2.3.1 North America Marketing Analytics Software Revenue Breakdown by End User (2018-2029)
        2.3.2 Europe Marketing Analytics Software Revenue Breakdown by End User (2018-2029)
        2.3.3 Asia-Pacific Marketing Analytics Software Revenue Breakdown by End User (2018-2029)
        2.3.4 Latin America Marketing Analytics Software Revenue Breakdown by End User (2018-2029)
        2.3.5 Middle East and Africa Marketing Analytics Software Revenue Breakdown by End User (2018-2029)

 3 Marketing Analytics Software Market Overview by Vertical Industry
    3.1 Introduction
        3.1.1 Retail & eCommerce
        3.1.2 Banking & Insurance
        3.1.3 Media & Entertaiment
        3.1.4 Travel & Hospitality
        3.1.5 Education
        3.1.6 Others
    3.2 Global Marketing Analytics Software Market Size by Vertical Industry: 2018 VS 2022 VS 2029
        3.2.1 Global Marketing Analytics Software Historic Market Size by Vertical Industry (2018-2023)
        3.2.2 Global Marketing Analytics Software Forecasted Market Size by Vertical Industry (2024-2029)
    3.3 Key Regions Market Size by Vertical Industry
        3.3.1 North America Marketing Analytics Software Revenue Breakdown by Vertical Industry (2018-2029)
        3.3.2 Europe Marketing Analytics Software Revenue Breakdown by Vertical Industry (2018-2029)
        3.3.3 Asia-Pacific Marketing Analytics Software Revenue Breakdown by Vertical Industry (2018-2029)
        3.3.4 Latin America Marketing Analytics Software Revenue Breakdown by Vertical Industry (2018-2029)
        3.3.5 Middle East and Africa Marketing Analytics Software Revenue Breakdown by Vertical Industry (2018-2029)

 4 Marketing Analytics Software Competition Analysis by Players
    4.1 Global Marketing Analytics Software Market Size by Players (2018-2023)
    4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Marketing Analytics Software as of 2022)
    4.3 Date of Key Players Enter into Marketing Analytics Software Market
    4.4 Global Top Players Marketing Analytics Software Headquarters and Area Served
    4.5 Key Players Marketing Analytics Software Product Solution and Service
    4.6 Competitive Status
        4.6.1 Marketing Analytics Software Market Concentration Rate
        4.6.2 Mergers & Acquisitions, Expansion Plans

 5 Company (Top Players) Profiles
    5.1 HubSpot
        5.1.1 HubSpot Profile
        5.1.2 HubSpot Main Business
        5.1.3 HubSpot Marketing Analytics Software Products, Services and Solutions
        5.1.4 HubSpot Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.1.5 HubSpot Recent Developments
    5.2 Semrush
        5.2.1 Semrush Profile
        5.2.2 Semrush Main Business
        5.2.3 Semrush Marketing Analytics Software Products, Services and Solutions
        5.2.4 Semrush Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.2.5 Semrush Recent Developments
    5.3 Looker Data Sciences (Google)
        5.3.1 Looker Data Sciences (Google) Profile
        5.3.2 Looker Data Sciences (Google) Main Business
        5.3.3 Looker Data Sciences (Google) Marketing Analytics Software Products, Services and Solutions
        5.3.4 Looker Data Sciences (Google) Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.3.5 Insider. Recent Developments
    5.4 Insider.
        5.4.1 Insider. Profile
        5.4.2 Insider. Main Business
        5.4.3 Insider. Marketing Analytics Software Products, Services and Solutions
        5.4.4 Insider. Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.4.5 Insider. Recent Developments
    5.5 LeadsRx
        5.5.1 LeadsRx Profile
        5.5.2 LeadsRx Main Business
        5.5.3 LeadsRx Marketing Analytics Software Products, Services and Solutions
        5.5.4 LeadsRx Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.5.5 LeadsRx Recent Developments
    5.6 SharpSpring
        5.6.1 SharpSpring Profile
        5.6.2 SharpSpring Main Business
        5.6.3 SharpSpring Marketing Analytics Software Products, Services and Solutions
        5.6.4 SharpSpring Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.6.5 SharpSpring Recent Developments
    5.7 OWOX BI
        5.7.1 OWOX BI Profile
        5.7.2 OWOX BI Main Business
        5.7.3 OWOX BI Marketing Analytics Software Products, Services and Solutions
        5.7.4 OWOX BI Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.7.5 OWOX BI Recent Developments
    5.8 Whatagraph BV
        5.8.1 Whatagraph BV Profile
        5.8.2 Whatagraph BV Main Business
        5.8.3 Whatagraph BV Marketing Analytics Software Products, Services and Solutions
        5.8.4 Whatagraph BV Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.8.5 Whatagraph BV Recent Developments
    5.9 Pathmatics (Sensor Tower)
        5.9.1 Pathmatics (Sensor Tower) Profile
        5.9.2 Pathmatics (Sensor Tower) Main Business
        5.9.3 Pathmatics (Sensor Tower) Marketing Analytics Software Products, Services and Solutions
        5.9.4 Pathmatics (Sensor Tower) Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.9.5 Pathmatics (Sensor Tower) Recent Developments
    5.10 MoEngage
        5.10.1 MoEngage Profile
        5.10.2 MoEngage Main Business
        5.10.3 MoEngage Marketing Analytics Software Products, Services and Solutions
        5.10.4 MoEngage Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.10.5 MoEngage Recent Developments
    5.11 Emarsys (SAP)
        5.11.1 Emarsys (SAP) Profile
        5.11.2 Emarsys (SAP) Main Business
        5.11.3 Emarsys (SAP) Marketing Analytics Software Products, Services and Solutions
        5.11.4 Emarsys (SAP) Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.11.5 Emarsys (SAP) Recent Developments
    5.12 SALESmanago
        5.12.1 SALESmanago Profile
        5.12.2 SALESmanago Main Business
        5.12.3 SALESmanago Marketing Analytics Software Products, Services and Solutions
        5.12.4 SALESmanago Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.12.5 SALESmanago Recent Developments
    5.13 CleverTap
        5.13.1 CleverTap Profile
        5.13.2 CleverTap Main Business
        5.13.3 CleverTap Marketing Analytics Software Products, Services and Solutions
        5.13.4 CleverTap Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.13.5 CleverTap Recent Developments
    5.14 Act-On Software
        5.14.1 Act-On Software Profile
        5.14.2 Act-On Software Main Business
        5.14.3 Act-On Software Marketing Analytics Software Products, Services and Solutions
        5.14.4 Act-On Software Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.14.5 Act-On Software Recent Developments
    5.15 TapClicks
        5.15.1 TapClicks Profile
        5.15.2 TapClicks Main Business
        5.15.3 TapClicks Marketing Analytics Software Products, Services and Solutions
        5.15.4 TapClicks Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.15.5 TapClicks Recent Developments
    5.16 Ometria
        5.16.1 Ometria Profile
        5.16.2 Ometria Main Business
        5.16.3 Ometria Marketing Analytics Software Products, Services and Solutions
        5.16.4 Ometria Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.16.5 Ometria Recent Developments
    5.17 Adverity
        5.17.1 Adverity Profile
        5.17.2 Adverity Main Business
        5.17.3 Adverity Marketing Analytics Software Products, Services and Solutions
        5.17.4 Adverity Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.17.5 Adverity Recent Developments
    5.18 Optimove
        5.18.1 Optimove Profile
        5.18.2 Optimove Main Business
        5.18.3 Optimove Marketing Analytics Software Products, Services and Solutions
        5.18.4 Optimove Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.18.5 Optimove Recent Developments
    5.19 Funnel
        5.19.1 Funnel Profile
        5.19.2 Funnel Main Business
        5.19.3 Funnel Marketing Analytics Software Products, Services and Solutions
        5.19.4 Funnel Marketing Analytics Software Revenue (US$ Million) & (2018-2023)
        5.19.5 Funnel Recent Developments

 6 North America
    6.1 North America Marketing Analytics Software Market Size by Country (2018-2029)
    6.2 United States
    6.3 Canada

 7 Europe
    7.1 Europe Marketing Analytics Software Market Size by Country (2018-2029)
    7.2 Germany
    7.3 France
    7.4 U.K.
    7.5 Italy
    7.6 Russia
    7.7 Nordic Countries
    7.8 Rest of Europe

 8 Asia-Pacific
    8.1 Asia-Pacific Marketing Analytics Software Market Size by Region (2018-2029)
    8.2 China
    8.3 Japan
    8.4 South Korea
    8.5 Southeast Asia
    8.6 India
    8.7 Australia
    8.8 Rest of Asia-Pacific

 9 Latin America
    9.1 Latin America Marketing Analytics Software Market Size by Country (2018-2029)
    9.2 Mexico
    9.3 Brazil
    9.4 Rest of Latin America

 10 Middle East & Africa
    10.1 Middle East & Africa Marketing Analytics Software Market Size by Country (2018-2029)
    10.2 Turkey
    10.3 Saudi Arabia
    10.4 UAE
    10.5 Rest of Middle East & Africa

 11 Marketing Analytics Software Market Dynamics
    11.1 Marketing Analytics Software Industry Trends
    11.2 Marketing Analytics Software Market Drivers
    11.3 Marketing Analytics Software Market Challenges
    11.4 Marketing Analytics Software Market Restraints

 12 Research Finding /Conclusion

 13 Methodology and Data Source
    13.1 Methodology/Research Approach
        13.1.1 Research Programs/Design
        13.1.2 Market Size Estimation
        13.1.3 Market Breakdown and Data Triangulation
    13.2 Data Source
        13.2.1 Secondary Sources
        13.2.2 Primary Sources
    13.3 Disclaimer

FEATURED COMPANIES

List of Tables
    Table 1. Global Market Marketing Analytics Software Market Size (US$ Million) Comparison by Region 2018 VS 2022 VS 2029
    Table 2. Global Marketing Analytics Software Market Size by Region (2018-2023) & (US$ Million)
    Table 3. Global Marketing Analytics Software Market Size Share by Region (2018-2023)
    Table 4. Global Marketing Analytics Software Forecasted Market Size by Region (2024-2029) & (US$ Million)
    Table 5. Global Marketing Analytics Software Forecasted Market Size Share by Region (2024-2029)
    Table 6. Global Marketing Analytics Software Market Size (US$ Million) by End User: 2018 VS 2022 VS 2029
    Table 7. Global Marketing Analytics Software Market Size by End User (2018-2023) & (US$ Million)
    Table 8. Global Marketing Analytics Software Revenue Market Share by End User (2018-2023)
    Table 9. Global Marketing Analytics Software Forecasted Market Size by End User (2024-2029) & (US$ Million)
    Table 10. Global Marketing Analytics Software Revenue Market Share by End User (2024-2029)
    Table 11. North America Marketing Analytics Software Revenue by End User (2018-2023) & (US$ Million)
    Table 12. North America Marketing Analytics Software Revenue by End User (2024-2029) & (US$ Million)
    Table 13. Europe Marketing Analytics Software Revenue by End User (2018-2023) & (US$ Million)
    Table 14. Europe Marketing Analytics Software Revenue by End User (2024-2029) & (US$ Million)
    Table 15. Asia-Pacific Marketing Analytics Software Revenue by End User (2018-2023) & (US$ Million)
    Table 16. Asia-Pacific Marketing Analytics Software Revenue by End User (2024-2029) & (US$ Million)
    Table 17. Latin America Marketing Analytics Software Revenue by End User (2018-2023) & (US$ Million)
    Table 18. Latin America Marketing Analytics Software Revenue by End User (2024-2029) & (US$ Million)
    Table 19. Middle East and Africa Marketing Analytics Software Revenue by End User (2018-2023) & (US$ Million)
    Table 20. Middle East and Africa Marketing Analytics Software Revenue by End User (2024-2029) & (US$ Million)
    Table 21. Global Marketing Analytics Software Market Size (US$ Million) by Vertical Industry: 2018 VS 2022 VS 2029
    Table 22. Global Marketing Analytics Software Market Size by Vertical Industry (2018-2023) & (US$ Million)
    Table 23. Global Marketing Analytics Software Revenue Market Share by Vertical Industry (2018-2023)
    Table 24. Global Marketing Analytics Software Forecasted Market Size by Vertical Industry (2024-2029) & (US$ Million)
    Table 25. Global Marketing Analytics Software Revenue Market Share by Vertical Industry (2024-2029)
    Table 26. North America Marketing Analytics Software Revenue by Vertical Industry (2018-2023) & (US$ Million)
    Table 27. North America Marketing Analytics Software Revenue by Vertical Industry (2024-2029) & (US$ Million)
    Table 28. Europe Marketing Analytics Software Revenue by Vertical Industry (2018-2023) & (US$ Million)
    Table 29. Europe Marketing Analytics Software Revenue by Vertical Industry (2024-2029) & (US$ Million)
    Table 30. Asia-Pacific Marketing Analytics Software Revenue by Vertical Industry (2018-2023) & (US$ Million)
    Table 31. Asia-Pacific Marketing Analytics Software Revenue by Vertical Industry (2024-2029) & (US$ Million)
    Table 32. Latin America Marketing Analytics Software Revenue by Vertical Industry (2018-2023) & (US$ Million)
    Table 33. Latin America Marketing Analytics Software Revenue by Vertical Industry (2024-2029) & (US$ Million)
    Table 34. Middle East and Africa Marketing Analytics Software Revenue by Vertical Industry (2018-2023) & (US$ Million)
    Table 35. Middle East and Africa Marketing Analytics Software Revenue by Vertical Industry (2024-2029) & (US$ Million)
    Table 36. Global Marketing Analytics Software Revenue (US$ Million) by Players (2018-2023)
    Table 37. Global Marketing Analytics Software Revenue Market Share by Players (2018-2023)
    Table 38. Global Top Players Market Share by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Marketing Analytics Software as of 2022)
    Table 39. Date of Key Players Enter into Marketing Analytics Software Market
    Table 40. Global Marketing Analytics Software Key Players Headquarters and Area Served
    Table 41. Marketing Analytics Software Product Solution and Service
    Table 42. Global Marketing Analytics Software Players Market Concentration Ratio (CR5 and HHI)
    Table 43. Mergers & Acquisitions, Expansion Plans
    Table 44. HubSpot Basic Information List
    Table 45. HubSpot Description and Business Overview
    Table 46. HubSpot Marketing Analytics Software Products, Services and Solutions
    Table 47. Revenue (US$ Million) in Marketing Analytics Software Business of HubSpot (2018-2023)
    Table 48. HubSpot Recent Developments
    Table 49. Semrush Basic Information List
    Table 50. Semrush Description and Business Overview
    Table 51. Semrush Marketing Analytics Software Products, Services and Solutions
    Table 52. Revenue (US$ Million) in Marketing Analytics Software Business of Semrush (2018-2023)
    Table 53. Semrush Recent Developments
    Table 54. Looker Data Sciences (Google) Basic Information List
    Table 55. Looker Data Sciences (Google) Description and Business Overview
    Table 56. Looker Data Sciences (Google) Marketing Analytics Software Products, Services and Solutions
    Table 57. Revenue (US$ Million) in Marketing Analytics Software Business of Looker Data Sciences (Google) (2018-2023)
    Table 58. Looker Data Sciences (Google) Recent Developments
    Table 59. Insider. Basic Information List
    Table 60. Insider. Description and Business Overview
    Table 61. Insider. Marketing Analytics Software Products, Services and Solutions
    Table 62. Revenue (US$ Million) in Marketing Analytics Software Business of Insider. (2018-2023)
    Table 63. Insider. Recent Developments
    Table 64. LeadsRx Basic Information List
    Table 65. LeadsRx Description and Business Overview
    Table 66. LeadsRx Marketing Analytics Software Products, Services and Solutions
    Table 67. Revenue (US$ Million) in Marketing Analytics Software Business of LeadsRx (2018-2023)
    Table 68. LeadsRx Recent Developments
    Table 69. SharpSpring Basic Information List
    Table 70. SharpSpring Description and Business Overview
    Table 71. SharpSpring Marketing Analytics Software Products, Services and Solutions
    Table 72. Revenue (US$ Million) in Marketing Analytics Software Business of SharpSpring (2018-2023)
    Table 73. SharpSpring Recent Developments
    Table 74. OWOX BI Basic Information List
    Table 75. OWOX BI Description and Business Overview
    Table 76. OWOX BI Marketing Analytics Software Products, Services and Solutions
    Table 77. Revenue (US$ Million) in Marketing Analytics Software Business of OWOX BI (2018-2023)
    Table 78. OWOX BI Recent Developments
    Table 79. Whatagraph BV Basic Information List
    Table 80. Whatagraph BV Description and Business Overview
    Table 81. Whatagraph BV Marketing Analytics Software Products, Services and Solutions
    Table 82. Revenue (US$ Million) in Marketing Analytics Software Business of Whatagraph BV (2018-2023)
    Table 83. Whatagraph BV Recent Developments
    Table 84. Pathmatics (Sensor Tower) Basic Information List
    Table 85. Pathmatics (Sensor Tower) Description and Business Overview
    Table 86. Pathmatics (Sensor Tower) Marketing Analytics Software Products, Services and Solutions
    Table 87. Revenue (US$ Million) in Marketing Analytics Software Business of Pathmatics (Sensor Tower) (2018-2023)
    Table 88. Pathmatics (Sensor Tower) Recent Developments
    Table 89. MoEngage Basic Information List
    Table 90. MoEngage Description and Business Overview
    Table 91. MoEngage Marketing Analytics Software Products, Services and Solutions
    Table 92. Revenue (US$ Million) in Marketing Analytics Software Business of MoEngage (2018-2023)
    Table 93. MoEngage Recent Developments
    Table 94. Emarsys (SAP) Basic Information List
    Table 95. Emarsys (SAP) Description and Business Overview
    Table 96. Emarsys (SAP) Marketing Analytics Software Products, Services and Solutions
    Table 97. Revenue (US$ Million) in Marketing Analytics Software Business of Emarsys (SAP) (2018-2023)
    Table 98. Emarsys (SAP) Recent Developments
    Table 99. SALESmanago Basic Information List
    Table 100. SALESmanago Description and Business Overview
    Table 101. SALESmanago Marketing Analytics Software Products, Services and Solutions
    Table 102. Revenue (US$ Million) in Marketing Analytics Software Business of SALESmanago (2018-2023)
    Table 103. SALESmanago Recent Developments
    Table 104. CleverTap Basic Information List
    Table 105. CleverTap Description and Business Overview
    Table 106. CleverTap Marketing Analytics Software Products, Services and Solutions
    Table 107. Revenue (US$ Million) in Marketing Analytics Software Business of CleverTap (2018-2023)
    Table 108. CleverTap Recent Developments
    Table 109. Act-On Software Basic Information List
    Table 110. Act-On Software Description and Business Overview
    Table 111. Act-On Software Marketing Analytics Software Products, Services and Solutions
    Table 112. Revenue (US$ Million) in Marketing Analytics Software Business of Act-On Software (2018-2023)
    Table 113. Act-On Software Recent Developments
    Table 114. TapClicks Basic Information List
    Table 115. TapClicks Description and Business Overview
    Table 116. TapClicks Marketing Analytics Software Products, Services and Solutions
    Table 117. Revenue (US$ Million) in Marketing Analytics Software Business of TapClicks (2018-2023)
    Table 118. TapClicks Recent Developments
    Table 119. Ometria Basic Information List
    Table 120. Ometria Description and Business Overview
    Table 121. Ometria Marketing Analytics Software Products, Services and Solutions
    Table 122. Revenue (US$ Million) in Marketing Analytics Software Business of Ometria (2018-2023)
    Table 123. Ometria Recent Developments
    Table 124. Adverity Basic Information List
    Table 125. Adverity Description and Business Overview
    Table 126. Adverity Marketing Analytics Software Products, Services and Solutions
    Table 127. Revenue (US$ Million) in Marketing Analytics Software Business of Adverity (2018-2023)
    Table 128. Adverity Recent Developments
    Table 129. Optimove Basic Information List
    Table 130. Optimove Description and Business Overview
    Table 131. Optimove Marketing Analytics Software Products, Services and Solutions
    Table 132. Revenue (US$ Million) in Marketing Analytics Software Business of Optimove (2018-2023)
    Table 133. Optimove Recent Developments
    Table 134. Funnel Basic Information List
    Table 135. Funnel Description and Business Overview
    Table 136. Funnel Marketing Analytics Software Products, Services and Solutions
    Table 137. Revenue (US$ Million) in Marketing Analytics Software Business of Funnel (2018-2023)
    Table 138. Funnel Recent Developments
    Table 139. North America Marketing Analytics Software Market Size by Country (2018-2023) & (US$ Million)
    Table 140. North America Marketing Analytics Software Market Size by Country (2024-2029) & (US$ Million)
    Table 141. Europe Marketing Analytics Software Market Size by Country (2018-2023) & (US$ Million)
    Table 142. Europe Marketing Analytics Software Market Size by Country (2024-2029) & (US$ Million)
    Table 143. Asia-Pacific Marketing Analytics Software Market Size Growth Rate (CAGR) by Region (US$ Million): 2018 VS 2022 VS 2029
    Table 144. Asia-Pacific Marketing Analytics Software Market Size by Region (2018-2023) & (US$ Million)
    Table 145. Asia-Pacific Marketing Analytics Software Market Size by Region (2024-2029) & (US$ Million)
    Table 146. Asia-Pacific Marketing Analytics Software Market Share by Region (2018-2023)
    Table 147. Asia-Pacific Marketing Analytics Software Market Share by Region (2024-2029)
    Table 148. Latin America Marketing Analytics Software Market Size Growth Rate (CAGR) by Region (US$ Million): 2018 VS 2022 VS 2029
    Table 149. Latin America Marketing Analytics Software Market Size by Country (2018-2023) & (US$ Million)
    Table 150. Latin America Marketing Analytics Software Market Size by Country (2024-2029) & (US$ Million)
    Table 151. Middle East & Africa Marketing Analytics Software Market Size Growth Rate (CAGR) by Region (US$ Million): 2018 VS 2022 VS 2029
    Table 152. Middle East & Africa Marketing Analytics Software Market Size by Country (2018-2023) & (US$ Million)
    Table 153. Middle East & Africa Marketing Analytics Software Market Size by Country (2024-2029) & (US$ Million)
    Table 154. Marketing Analytics Software Market Trends
    Table 155. Marketing Analytics Software Market Drivers
    Table 156. Marketing Analytics Software Market Challenges
    Table 157. Marketing Analytics Software Market Restraints
    Table 158. Research Programs/Design for This Report
    Table 159. Key Data Information from Secondary Sources
    Table 160. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global Marketing Analytics Software Market Size Year-over-Year 2018-2029 & (US$ Million)
    Figure 2. Global Marketing Analytics Software Market Size (US$ Million), 2018 VS 2022 VS 2029
    Figure 3. Global Marketing Analytics Software Market Share by Regions: 2022 VS 2029
    Figure 4. Global Marketing Analytics Software Forecasted Market Size Share by Region (2024-2029)
    Figure 5. North America Marketing Analytics Software Market Size Growth Rate (2018-2029) & (US$ Million)
    Figure 6. Europe Marketing Analytics Software Market Size Growth Rate (2018-2029) & (US$ Million)
    Figure 7. Asia-Pacific Marketing Analytics Software Market Size Growth Rate (2018-2029) & (US$ Million)
    Figure 8. Latin America Marketing Analytics Software Market Size Growth Rate (2018-2029) & (US$ Million)
    Figure 9. Middle East & Africa Marketing Analytics Software Market Size Growth Rate (2018-2029) & (US$ Million)
    Figure 10. Product Picture of SMEs
    Figure 11. Global SMEs Market Size (US$ Million) & YoY Growth (2018-2029)
    Figure 12. Product Picture of Large Enterprises
    Figure 13. Global Large Enterprises Market Size (US$ Million) & YoY Growth (2018-2029)
    Figure 14. Global Marketing Analytics Software Market Size Share by End User:  2022 & 2029
    Figure 15. North America Marketing Analytics Software Revenue Market Share by End User (2018-2029)
    Figure 16. Europe Marketing Analytics Software Revenue Market Share by End User (2018-2029)
    Figure 17. Asia-Pacific Marketing Analytics Software Revenue Market Share by End User (2018-2029)
    Figure 18. Latin America Marketing Analytics Software Revenue Market Share by End User (2018-2029)
    Figure 19. Middle East and Africa Marketing Analytics Software Revenue Market Share by End User (2018-2029)
    Figure 20. Retail & eCommerce Market Size (US$ Million) & YoY Growth (2018-2029)
    Figure 21. Banking & Insurance Market Size (US$ Million) & YoY Growth (2018-2029)
    Figure 22. Media & Entertaiment Market Size (US$ Million) & YoY Growth (2018-2029)
    Figure 23. Travel & Hospitality Market Size (US$ Million) & YoY Growth (2018-2029)
    Figure 24. Education Market Size (US$ Million) & YoY Growth (2018-2029)
    Figure 25. Others Market Size (US$ Million) & YoY Growth (2018-2029)
    Figure 26. Global Marketing Analytics Software Market Size Share by Vertical Industry: 2022 & 2029
    Figure 27. North America Marketing Analytics Software Revenue Market Share by Vertical Industry (2018-2029)
    Figure 28. Europe Marketing Analytics Software Revenue Market Share by Vertical Industry (2018-2029)
    Figure 29. Asia-Pacific Marketing Analytics Software Revenue Market Share by Vertical Industry (2018-2029)
    Figure 30. Latin America Marketing Analytics Software Revenue Market Share by Vertical Industry (2018-2029)
    Figure 31. Middle East and Africa Marketing Analytics Software Revenue Market Share by Vertical Industry (2018-2029)
    Figure 32. Marketing Analytics Software Market Share by Company Type (Tier 1, Tier 2 and Tier 3): 2018 VS 2022
    Figure 33. Global Top 5 and Top 10 Players Marketing Analytics Software Market Share in 2022
    Figure 34. North America Marketing Analytics Software Market Share by Country (2018-2029)
    Figure 35. United States Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 36. Canada Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 37. Germany Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 38. France Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 39. U.K. Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 40. Italy Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 41. Russia Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 42. Nordic Countries Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 43. Asia-Pacific Marketing Analytics Software Market Share by Region (2018-2029)
    Figure 44. China Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 45. Japan Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 46. South Korea Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 47. Southeast Asia Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 48. India Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 49. Australia Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 50. Latin America Marketing Analytics Software Market Share by Country (2018-2029)
    Figure 51. Mexico Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 52. Brazil Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 53. Middle East & Africa Marketing Analytics Software Market Share by Country (2018-2029)
    Figure 54. Turkey Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 55. Saudi Arabia Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 56. UAE Marketing Analytics Software Market Size (2018-2029) & (US$ Million)
    Figure 57. Bottom-up and Top-down Approaches for This Report

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