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Global Conversational Marketing Software Market Research Report 2026

Published Date: 2026-03-06

Report Code: QYRE-Auto-6I2825

Global Conversational Marketing Platform Market Size Status and Forecast 2021 2027

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Global Conversational Marketing Software Market Research Report 2026

Code: QYRE-Auto-6I2825

Report

2026-03-06

Pages:171

QYResearch

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DESCRIPTION

TABLE OF CONTENT

TABLES & FIGURES

FEATURED COMPANIES

Conversica

Intercom

Drift

Verloop

iAdvize

LiveWorld

HubSpot

6sense

ActiveCampaign

Podium

Qualified

Genesys Cloud CX

Tidio

Textedly

LivePerson

Twixor

Smartsupp

Klaviyo

Text Request

Leadoo

Customers.ai

Charles

Gupshup

Quiq(Snaps)

giosg.com Oy

Fin

AtomChat

Verse.ai

Voxie

Contlo

Conversational Market Size

The global Conversational Marketing Software market was valued at US$ 1652 million in 2025 and is anticipated to reach US$ 3825 million by 2032, at a CAGR of 12.9% from 2026 to 2032.

Conversational Market

Conversational marketing software, also known as messenger marketing software, engages potential customers with personalized, one-on-one conversations en route to specific product recommendations or offers. Consumer brands leverage this technology to identify interested buyers on social networks or product websites, answer concerns or questions, determine the best possible sales items, and transfer customers to payment gateways or sales representatives to close transactions. Using built-in chatbot and artificial intelligence technology, sales departments can construct intelligent response flows that will guide visitors through helpful conversations at various touchpoints based on user activity and other details. Businesses can then follow up at a later time with interested customers who do not purchase on the spot, picking up the conversation where it left off. Conversational marketing platforms help provide a higher standard of customer service at scale and simplify the overall buying process for potential customers around the world at any time of day. Successful use of these platforms can also generate valuable, qualified leads, provide high-level insights into customer demographics and preferences, and accelerate the sales cycle. Conversational marketing software is a powerful component of many B2B companies’ tech stacks because it enables teams to engage with the best leads in real time, speed up sales cycles, and close more deals. These tools improve the integration of marketing and sales by easily transitioning quality leads from marketing to sales, driving future growth for businesses.

The main global conversational marketing software manufacturers include Drift, Quiq (Snaps), Verloop, iAdvize, LiveWorld, Intercom, HubSpot, Conversica, 6sense (Saleswhale) and giosg (Whisbi), which account for 80% of the global conversational marketing market. Currently, the United States is the world's largest conversational marketing market, accounting for more than 40% of the market, followed by Europe and China.

Conversational Marketing Software Benefits:

Personalized Marketing: Create a humanized buying experience through personalized and real-time conversations to attract, qualify, and generate more leads at a faster rate, thereby shortening sales cycles. Help gain valuable insights about customers and buyers, increase customer engagement, and build strong and valuable relationships.

Demand Insights: Conversational marketing is a valuable tool for businesses to stay ahead of the competition. From closing sales faster and more effectively to gaining a keener insight into customer needs, these tools are helping businesses achieve tremendous growth.

Sales Efficiency: Chatbots track all on-site visitors and engage with them through real-time personalized responses, while notifying sales representatives of the most suitable leads and scheduling meetings for them. This ultimately shortens sales cycles and leads to more sales.

Real-time Interactions: Traditional marketing methods can take weeks or even months to connect with customers. Personalized real-time conversations instantly connect with website visitors and add a personal touch to their buying experience, thereby building trust and loyalty in the minds of customers and buyers.

Software Integration: Chatbots integrate seamlessly with other applications such as email marketing software, CRM software, social media marketing software, etc. to build a comprehensive database.

Marketing and Sales Integration: Conversational marketing tools help integrate marketing and sales efforts. Coordinating marketing and sales has always been a challenge. With chatbots, the integration of marketing and sales efforts becomes smoother and easier as it can easily transfer qualified leads from the marketing team to the sales team. Once the visitor confirms that they are ready to communicate with the sales team, the bot automatically notifies the salesperson. Chatbots also allow salespeople to access all conversations to ensure that their message is consistent with previous interactions. Advanced customer insights also play an important role in guiding prospects into the sales funnel, allowing sales representatives to better understand potential opportunities and outcomes.

Conversational Marketing Software Trends

1. Customers and buyers no longer have to wait for a response after filling out a form. Today, the top priority for businesses has shifted to providing highly optimized customer experiences by applying conversational marketing tools powered by artificial intelligence and natural language processing (NLP). Businesses are more focused on understanding their customers’ pain points and providing them with an unparalleled personalized experience.

2. Chatbot technology has been around for a while, and it enables marketers to provide services continuously without investing a lot of operating costs. They are able to answer the vast majority of standard user inquiries and forward unanswered questions to human customer service who have a deeper understanding of the problem. At the same time, chatbots become smarter over time because they learn from previous interactions and use this knowledge to answer future inquiries. Chatbots are very effective in improving the ROI of marketing campaigns. Chatbots are able to stimulate anonymous traffic’s interest in products and cultivate relationships between customers and brands, thereby converting anonymous traffic into potential customers.

3. Messaging platforms-Consumers prefer to communicate with brands through messages, which makes conversational advertising dominant in messaging applications. For example, Facebook, Messenger, and WhatsApp have proven to be excellent in driving conversations to lead to sales; these platforms have proven to be the most natural way for marketers to reach their audiences.

4. Highly personalized-Highly optimized customer experience has always been a focus for marketers. Personalization is essential to interact with consumers in a more humane way. It also improves customer engagement and provides a professional interactive experience. Buyers tend to lose interest or exit a website within seconds due to non-personalized content or ads.

5. Voice-driven interface – Voice-enabled chatbots enable users to speak directly to the chatbot without having to frame their inquiries.

6. Applications of AI and Natural Language Processing (NLP) – Chatbots based on AI and NLP are gaining popularity. They help analyze customer behavior and search patterns, enabling chatbots to act and respond faster than humans. Smart chatbots are an example of AI in action. With the help of AI and NLP technologies, chatbots are programmed to be intelligent. High-context based chatbots are being developed that are able to remember details of past conversations and act accordingly. Voice recognition chatbot technology is becoming a strong trend.

This report delivers a comprehensive overview of the global Conversational Marketing Software market, with both quantitative and qualitative analyses, to help readers develop growth strategies, assess the competitive landscape, evaluate their position in the current market, and make informed business decisions regarding Conversational Marketing Software. The Conversational Marketing Software market size, estimates, and forecasts are provided in terms of revenue (US$ millions), with 2025 as the base year and historical and forecast data for 2021–2032.

The report segments the global Conversational Marketing Software market comprehensively. Regional market sizes by Type, by Application, , and by player are also provided. For deeper insight, the report profiles the competitive landscape, key competitors, and their respective market rankings, and discusses technological trends and new product developments.

This report will assist Conversational Marketing Software manufacturers, new entrants, and companies across the industry value chain with information on revenues, sales volume, and average prices for the overall market and its sub-segments, by company, by Type, by Application, and by region.

Market Segmentation

Scope of Conversational Market Report

Report Metric	Details
Report Name	Conversational Market
Accounted market size in 2025	US$ 1652 million
Forecasted market size in 2032	US$ 3825 million
CAGR	12.9%
Base Year	2025
Forecasted years	2026 - 2032
Segment by Type	Cloud Based On-Premises
Segment by Application	Large Enterprises SMEs
By Region	North America (United States, Canada) Europe (Germany, France, UK, Italy, Russia) Rest of Europe Nordic Countries Asia-Pacific (China, Japan, South Korea) Southeast Asia (India, Australia) Rest of Asia Latin America (Mexico, Brazil) Rest of Latin America Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of MEA)
By Company	Drift, Quiq(Snaps), Verloop, IAdvize, LiveWorld, Intercom, HubSpot, Conversica, 6sense, giosg.com Oy, ActiveCampaign, Podium, Qualified, Genesys Cloud CX, Tidio, Fin, Textedly, LivePerson, Twixor, Smartsupp, Klaviyo, Text Request, AtomChat, Verse.ai, Leadoo, Customers.ai, Voxie, Charles, Contlo, Gupshup
Forecast units	USD million in value
Report coverage	Revenue and volume forecast, company share, competitive landscape, growth factors and trends

Chapter Outline

Chapter 1: Defines the scope of the report and presents an executive summary of market segments (by Type, by Application, , etc.), including the size of each segment and its future growth potential. It offers a high-level view of the current market and its likely evolution in the short, medium, and long term.
Chapter 2: Summarizes global and regional market size and outlines market dynamics and recent developments, including key drivers, restraints, challenges and risks for industry participants, and relevant policy analysis.
Chapter 3: Provides a detailed view of the competitive landscape for Conversational Marketing Software companies, covering revenue share, development plans, and mergers and acquisitions.
Chapter 4: Analyzes segments by Type, detailing the size and growth potential of each segment to help readers identify blue-ocean opportunities.
Chapter 5: Analyzes segments by Application, detailing the size and growth potential of each downstream segment to help readers identify blue-ocean opportunities.
Chapter 6–10: Regional deep dives (North America, Europe, Asia Pacific, Latin America, Middle East & Africa) broken down by country. Each chapter quantifies market size and growth potential by region and key countries, and outlines market development, outlook, addressable space, and capacity.
Chapter 11: Profiles key players, presenting essential information on leading companies, including product/ service offerings, revenue, gross margin, product introductions/portfolios, recent developments, etc.
Chapter 12: Key findings and conclusions of the report.

FAQ for this report

How fast is Conversational Market growing?

Ans: The Conversational Market witnessing a CAGR of 12.9% during the forecast period 2026-2032.

What is the Conversational Market size in 2032?

Ans: The Conversational Market size in 2032 will be US$ 3825 million.

What is the Drift, Verloop, iAdvize, LiveWorld, Intercom, HubSpot, Conversica, 6sense share in Conversational Market?

Ans: The main global conversational marketing software manufacturers include Drift, Quiq (Snaps), Verloop, iAdvize, LiveWorld, Intercom, HubSpot, Conversica, 6sense (Saleswhale) and giosg (Whisbi), which account for 80% of the global conversational marketing market.

What is the Conversational Market share by region?

Ans: Currently, the United States is the world's largest conversational marketing market, accounting for more than 40% of the market, followed by Europe and China.

Who are the main players in the Conversational Market report?

Ans: The main players in the Conversational Market are Drift, Quiq(Snaps), Verloop, IAdvize, LiveWorld, Intercom, HubSpot, Conversica, 6sense, giosg.com Oy, ActiveCampaign, Podium, Qualified, Genesys Cloud CX, Tidio, Fin, Textedly, LivePerson, Twixor, Smartsupp, Klaviyo, Text Request, AtomChat, Verse.ai, Leadoo, Customers.ai, Voxie, Charles, Contlo, Gupshup

What are the Application segmentation covered in the Conversational Market report?

Ans: The Applications covered in the Conversational Market report are Large Enterprises, SMEs

What are the Type segmentation covered in the Conversational Market report?

Ans: The Types covered in the Conversational Market report are Cloud Based, On-Premises

1 Report Overview

1.1 Study Scope

1.2 Market Analysis by Type

1.2.1 Global Conversational Marketing Software Market Size Growth Rate by Type: 2021 vs 2025 vs 2032

1.2.2 Cloud Based

1.2.3 On-Premises

1.3 Market by Group

1.3.1 Global Conversational Marketing Software Market Size Growth Rate by Group: 2021 vs 2025 vs 2032

1.4 Market by Application

1.4.1 Global Conversational Marketing Software Market Growth by Application: 2021 vs 2025 vs 2032

1.4.2 Large Enterprises

1.4.3 SMEs

1.5 Assumptions and Limitations

1.6 Study Objectives

1.7 Years Considered

2 Global Growth Trends

2.1 Global Conversational Marketing Software Market Perspective (2021–2032)

2.2 Global Conversational Marketing Software Growth Trends by Region

2.2.1 Global Conversational Marketing Software Market Size by Region: 2021 vs 2025 vs 2032

2.2.2 Conversational Marketing Software Historic Market Size by Region (2021–2026)

2.2.3 Conversational Marketing Software Forecasted Market Size by Region (2027–2032)

2.3 Conversational Marketing Software Market Dynamics

2.3.1 Conversational Marketing Software Industry Trends

2.3.2 Conversational Marketing Software Market Drivers

2.3.3 Conversational Marketing Software Market Challenges

2.3.4 Conversational Marketing Software Market Restraints

3 Competition Landscape by Key Players

3.1 Global Top Conversational Marketing Software Players by Revenue

3.1.1 Global Top Conversational Marketing Software Players by Revenue (2021–2026)

3.1.2 Global Conversational Marketing Software Revenue Market Share by Players (2021–2026)

3.2 Global Top Conversational Marketing Software Players Market Share by Company Tier (Tier 1, Tier 2, Tier 3)

3.3 Global Key Players Ranking by Conversational Marketing Software Revenue

3.4 Global Conversational Marketing Software Market Concentration Ratio

3.4.1 Global Conversational Marketing Software Market Concentration Ratio (CR5 and HHI)

3.4.2 Global Top 10 and Top 5 Companies by Conversational Marketing Software Revenue in 2025

3.5 Global Key Players of Conversational Marketing Software Head Offices and Areas Served

3.6 Global Key Players of Conversational Marketing Software, Products and Applications

3.7 Global Key Players of Conversational Marketing Software, Date of General Availability (GA)

3.8 Mergers and Acquisitions, Expansion Plans

4 Conversational Marketing Software Breakdown Data by Type

4.1 Global Conversational Marketing Software Historic Market Size by Type (2021–2026)

4.2 Global Conversational Marketing Software Forecasted Market Size by Type (2027–2032)

5 Conversational Marketing Software Breakdown Data by Application

5.1 Global Conversational Marketing Software Historic Market Size by Application (2021–2026)

5.2 Global Conversational Marketing Software Forecasted Market Size by Application (2027–2032)

6 North America

6.1 North America Conversational Marketing Software Market Size (2021–2032)

6.2 North America Conversational Marketing Software Market Growth Rate by Country: 2021 vs 2025 vs 2032

6.3 North America Conversational Marketing Software Market Size by Country (2021–2026)

6.4 North America Conversational Marketing Software Market Size by Country (2027–2032)

6.5 United States

6.6 Canada

7 Europe

7.1 Europe Conversational Marketing Software Market Size (2021–2032)

7.2 Europe Conversational Marketing Software Market Growth Rate by Country: 2021 vs 2025 vs 2032

7.3 Europe Conversational Marketing Software Market Size by Country (2021–2026)

7.4 Europe Conversational Marketing Software Market Size by Country (2027–2032)

7.5 Germany

7.6 France

7.7 U.K.

7.8 Italy

7.9 Russia

7.10 Ireland

8 Asia-Pacific

8.1 Asia-Pacific Conversational Marketing Software Market Size (2021–2032)

8.2 Asia-Pacific Conversational Marketing Software Market Growth Rate by Region: 2021 vs 2025 vs 2032

8.3 Asia-Pacific Conversational Marketing Software Market Size by Region (2021–2026)

8.4 Asia-Pacific Conversational Marketing Software Market Size by Region (2027–2032)

8.5 China

8.6 Japan

8.7 South Korea

8.8 Southeast Asia

8.9 India

8.10 Australia & New Zealand

9 Latin America

9.1 Latin America Conversational Marketing Software Market Size (2021–2032)

9.2 Latin America Conversational Marketing Software Market Growth Rate by Country: 2021 vs 2025 vs 2032

9.3 Latin America Conversational Marketing Software Market Size by Country (2021–2026)

9.4 Latin America Conversational Marketing Software Market Size by Country (2027–2032)

9.5 Mexico

9.6 Brazil

10 Middle East & Africa

10.1 Middle East & Africa Conversational Marketing Software Market Size (2021–2032)

10.2 Middle East & Africa Conversational Marketing Software Market Growth Rate by Country: 2021 vs 2025 vs 2032

10.3 Middle East & Africa Conversational Marketing Software Market Size by Country (2021–2026)

10.4 Middle East & Africa Conversational Marketing Software Market Size by Country (2027–2032)

10.5 Israel

10.6 Saudi Arabia

10.7 UAE

11 Key Players Profiles

11.1 Drift

11.1.1 Drift Company Details

11.1.2 Drift Business Overview

11.1.3 Drift Conversational Marketing Software Introduction

11.1.4 Drift Revenue in Conversational Marketing Software Business (2021–2026)

11.1.5 Drift Recent Development

11.2 Quiq(Snaps)

11.2.1 Quiq(Snaps) Company Details

11.2.2 Quiq(Snaps) Business Overview

11.2.3 Quiq(Snaps) Conversational Marketing Software Introduction

11.2.4 Quiq(Snaps) Revenue in Conversational Marketing Software Business (2021–2026)

11.2.5 Quiq(Snaps) Recent Development

11.3 Verloop

11.3.1 Verloop Company Details

11.3.2 Verloop Business Overview

11.3.3 Verloop Conversational Marketing Software Introduction

11.3.4 Verloop Revenue in Conversational Marketing Software Business (2021–2026)

11.3.5 Verloop Recent Development

11.4 IAdvize

11.4.1 IAdvize Company Details

11.4.2 IAdvize Business Overview

11.4.3 IAdvize Conversational Marketing Software Introduction

11.4.4 IAdvize Revenue in Conversational Marketing Software Business (2021–2026)

11.4.5 IAdvize Recent Development

11.5 LiveWorld

11.5.1 LiveWorld Company Details

11.5.2 LiveWorld Business Overview

11.5.3 LiveWorld Conversational Marketing Software Introduction

11.5.4 LiveWorld Revenue in Conversational Marketing Software Business (2021–2026)

11.5.5 LiveWorld Recent Development

11.6 Intercom

11.6.1 Intercom Company Details

11.6.2 Intercom Business Overview

11.6.3 Intercom Conversational Marketing Software Introduction

11.6.4 Intercom Revenue in Conversational Marketing Software Business (2021–2026)

11.6.5 Intercom Recent Development

11.7 HubSpot

11.7.1 HubSpot Company Details

11.7.2 HubSpot Business Overview

11.7.3 HubSpot Conversational Marketing Software Introduction

11.7.4 HubSpot Revenue in Conversational Marketing Software Business (2021–2026)

11.7.5 HubSpot Recent Development

11.8 Conversica

11.8.1 Conversica Company Details

11.8.2 Conversica Business Overview

11.8.3 Conversica Conversational Marketing Software Introduction

11.8.4 Conversica Revenue in Conversational Marketing Software Business (2021–2026)

11.8.5 Conversica Recent Development

11.9 6sense

11.9.1 6sense Company Details

11.9.2 6sense Business Overview

11.9.3 6sense Conversational Marketing Software Introduction

11.9.4 6sense Revenue in Conversational Marketing Software Business (2021–2026)

11.9.5 6sense Recent Development

11.10 giosg.com Oy

11.10.1 giosg.com Oy Company Details

11.10.2 giosg.com Oy Business Overview

11.10.3 giosg.com Oy Conversational Marketing Software Introduction

11.10.4 giosg.com Oy Revenue in Conversational Marketing Software Business (2021–2026)

11.10.5 giosg.com Oy Recent Development

11.11 ActiveCampaign

11.11.1 ActiveCampaign Company Details

11.11.2 ActiveCampaign Business Overview

11.11.3 ActiveCampaign Conversational Marketing Software Introduction

11.11.4 ActiveCampaign Revenue in Conversational Marketing Software Business (2021–2026)

11.11.5 ActiveCampaign Recent Development

11.12 Podium

11.12.1 Podium Company Details

11.12.2 Podium Business Overview

11.12.3 Podium Conversational Marketing Software Introduction

11.12.4 Podium Revenue in Conversational Marketing Software Business (2021–2026)

11.12.5 Podium Recent Development

11.13 Qualified

11.13.1 Qualified Company Details

11.13.2 Qualified Business Overview

11.13.3 Qualified Conversational Marketing Software Introduction

11.13.4 Qualified Revenue in Conversational Marketing Software Business (2021–2026)

11.13.5 Qualified Recent Development

11.14 Genesys Cloud CX

11.14.1 Genesys Cloud CX Company Details

11.14.2 Genesys Cloud CX Business Overview

11.14.3 Genesys Cloud CX Conversational Marketing Software Introduction

11.14.4 Genesys Cloud CX Revenue in Conversational Marketing Software Business (2021–2026)

11.14.5 Genesys Cloud CX Recent Development

11.15 Tidio

11.15.1 Tidio Company Details

11.15.2 Tidio Business Overview

11.15.3 Tidio Conversational Marketing Software Introduction

11.15.4 Tidio Revenue in Conversational Marketing Software Business (2021–2026)

11.15.5 Tidio Recent Development

11.16 Fin

11.16.1 Fin Company Details

11.16.2 Fin Business Overview

11.16.3 Fin Conversational Marketing Software Introduction

11.16.4 Fin Revenue in Conversational Marketing Software Business (2021–2026)

11.16.5 Fin Recent Development

11.17 Textedly

11.17.1 Textedly Company Details

11.17.2 Textedly Business Overview

11.17.3 Textedly Conversational Marketing Software Introduction

11.17.4 Textedly Revenue in Conversational Marketing Software Business (2021–2026)

11.17.5 Textedly Recent Development

11.18 LivePerson

11.18.1 LivePerson Company Details

11.18.2 LivePerson Business Overview

11.18.3 LivePerson Conversational Marketing Software Introduction

11.18.4 LivePerson Revenue in Conversational Marketing Software Business (2021–2026)

11.18.5 LivePerson Recent Development

11.19 Twixor

11.19.1 Twixor Company Details

11.19.2 Twixor Business Overview

11.19.3 Twixor Conversational Marketing Software Introduction

11.19.4 Twixor Revenue in Conversational Marketing Software Business (2021–2026)

11.19.5 Twixor Recent Development

11.20 Smartsupp

11.20.1 Smartsupp Company Details

11.20.2 Smartsupp Business Overview

11.20.3 Smartsupp Conversational Marketing Software Introduction

11.20.4 Smartsupp Revenue in Conversational Marketing Software Business (2021–2026)

11.20.5 Smartsupp Recent Development

11.21 Klaviyo

11.21.1 Klaviyo Company Details

11.21.2 Klaviyo Business Overview

11.21.3 Klaviyo Conversational Marketing Software Introduction

11.21.4 Klaviyo Revenue in Conversational Marketing Software Business (2021–2026)

11.21.5 Klaviyo Recent Development

11.22 Text Request

11.22.1 Text Request Company Details

11.22.2 Text Request Business Overview

11.22.3 Text Request Conversational Marketing Software Introduction

11.22.4 Text Request Revenue in Conversational Marketing Software Business (2021–2026)

11.22.5 Text Request Recent Development

11.23 AtomChat

11.23.1 AtomChat Company Details

11.23.2 AtomChat Business Overview

11.23.3 AtomChat Conversational Marketing Software Introduction

11.23.4 AtomChat Revenue in Conversational Marketing Software Business (2021–2026)

11.23.5 AtomChat Recent Development

11.24 Verse.ai

11.24.1 Verse.ai Company Details

11.24.2 Verse.ai Business Overview

11.24.3 Verse.ai Conversational Marketing Software Introduction

11.24.4 Verse.ai Revenue in Conversational Marketing Software Business (2021–2026)

11.24.5 Verse.ai Recent Development

11.25 Leadoo

11.25.1 Leadoo Company Details

11.25.2 Leadoo Business Overview

11.25.3 Leadoo Conversational Marketing Software Introduction

11.25.4 Leadoo Revenue in Conversational Marketing Software Business (2021–2026)

11.25.5 Leadoo Recent Development

11.26 Customers.ai

11.26.1 Customers.ai Company Details

11.26.2 Customers.ai Business Overview

11.26.3 Customers.ai Conversational Marketing Software Introduction

11.26.4 Customers.ai Revenue in Conversational Marketing Software Business (2021–2026)

11.26.5 Customers.ai Recent Development

11.27 Voxie

11.27.1 Voxie Company Details

11.27.2 Voxie Business Overview

11.27.3 Voxie Conversational Marketing Software Introduction

11.27.4 Voxie Revenue in Conversational Marketing Software Business (2021–2026)

11.27.5 Voxie Recent Development

11.28 Charles

11.28.1 Charles Company Details

11.28.2 Charles Business Overview

11.28.3 Charles Conversational Marketing Software Introduction

11.28.4 Charles Revenue in Conversational Marketing Software Business (2021–2026)

11.28.5 Charles Recent Development

11.29 Contlo

11.29.1 Contlo Company Details

11.29.2 Contlo Business Overview

11.29.3 Contlo Conversational Marketing Software Introduction

11.29.4 Contlo Revenue in Conversational Marketing Software Business (2021–2026)

11.29.5 Contlo Recent Development

11.30 Gupshup

11.30.1 Gupshup Company Details

11.30.2 Gupshup Business Overview

11.30.3 Gupshup Conversational Marketing Software Introduction

11.30.4 Gupshup Revenue in Conversational Marketing Software Business (2021–2026)

11.30.5 Gupshup Recent Development

12 Analyst's Viewpoints/Conclusions

13 Appendix

13.1 Research Methodology

13.1.1 Methodology/Research Approach

13.1.1.1 Research Programs/Design

13.1.1.2 Market Size Estimation

13.1.1.3 Market Breakdown and Data Triangulation

13.1.2 Data Source

13.1.2.1 Secondary Sources

13.1.2.2 Primary Sources

13.2 Author Details

13.3 Disclaimer

FEATURED COMPANIES

Conversica

Intercom

Drift

Verloop

iAdvize

LiveWorld

HubSpot

6sense

ActiveCampaign

Podium

Qualified

Genesys Cloud CX

Tidio

Textedly

LivePerson

Twixor

Smartsupp

Klaviyo

Text Request

Leadoo

Customers.ai

Charles

Gupshup

Quiq(Snaps)

giosg.com Oy

Fin

AtomChat

Verse.ai

Voxie

Contlo

List of Tables

Table 1. Global Conversational Marketing Software Market Size Growth Rate by Type (US$ Million): 2021 vs 2025 vs 2032

Table 2. Key Players of Cloud Based

Table 3. Key Players of On-Premises

Table 4. Key Players of Customer Service Team

Table 5. Key Players of Sales Team

Table 6. Key Players of Marketing Team

Table 7. Global Conversational Marketing Software Market Size Growth Rate by Group (US$ Million): 2021 vs 2025 vs 2032

Table 8. Global Conversational Marketing Software Market Size Growth by Application (US$ Million): 2021 vs 2025 vs 2032

Table 9. Global Conversational Marketing Software Market Size by Region (US$ Million): 2021 vs 2025 vs 2032

Table 10. Global Conversational Marketing Software Market Size by Region (US$ Million), 2021–2026

Table 11. Global Conversational Marketing Software Market Share by Region (2021–2026)

Table 12. Global Conversational Marketing Software Forecasted Market Size by Region (US$ Million), 2027–2032

Table 13. Global Conversational Marketing Software Market Share by Region (2027–2032)

Table 14. Conversational Marketing Software Market Trends

Table 15. Conversational Marketing Software Market Drivers

Table 16. Conversational Marketing Software Market Challenges

Table 17. Conversational Marketing Software Market Restraints

Table 18. Global Conversational Marketing Software Revenue by Players (US$ Million), 2021–2026

Table 19. Global Conversational Marketing Software Market Share by Players (2021–2026)

Table 20. Global Top Conversational Marketing Software Players by Tier (Tier 1, Tier 2, and Tier 3), based on Conversational Marketing Software Revenue, 2025

Table 21. Ranking of Global Top Conversational Marketing Software Companies by Revenue (US$ Million) in 2025

Table 22. Global 5 Largest Players Market Share by Conversational Marketing Software Revenue (CR5 and HHI), 2021–2026

Table 23. Global Key Players of Conversational Marketing Software, Headquarters and Area Served

Table 24. Global Key Players of Conversational Marketing Software, Products and Applications

Table 25. Global Key Players of Conversational Marketing Software, Date of General Availability (GA)

Table 26. Mergers and Acquisitions, Expansion Plans

Table 27. Global Conversational Marketing Software Market Size by Type (US$ Million), 2021–2026

Table 28. Global Conversational Marketing Software Revenue Market Share by Type (2021–2026)

Table 29. Global Conversational Marketing Software Forecasted Market Size by Type (US$ Million), 2027–2032

Table 30. Global Conversational Marketing Software Revenue Market Share by Type (2027–2032)

Table 31. Global Conversational Marketing Software Market Size by Application (US$ Million), 2021–2026

Table 32. Global Conversational Marketing Software Revenue Market Share by Application (2021–2026)

Table 33. Global Conversational Marketing Software Forecasted Market Size by Application (US$ Million), 2027–2032

Table 34. Global Conversational Marketing Software Revenue Market Share by Application (2027–2032)

Table 35. North America Conversational Marketing Software Market Size Growth Rate by Country (US$ Million): 2021 vs 2025 vs 2032

Table 36. North America Conversational Marketing Software Market Size by Country (US$ Million), 2021–2026

Table 37. North America Conversational Marketing Software Market Size by Country (US$ Million), 2027–2032

Table 38. Europe Conversational Marketing Software Market Size Growth Rate by Country (US$ Million): 2021 vs 2025 vs 2032

Table 39. Europe Conversational Marketing Software Market Size by Country (US$ Million), 2021–2026

Table 40. Europe Conversational Marketing Software Market Size by Country (US$ Million), 2027–2032

Table 41. Asia-Pacific Conversational Marketing Software Market Size Growth Rate by Region (US$ Million): 2021 vs 2025 vs 2032

Table 42. Asia-Pacific Conversational Marketing Software Market Size by Region (US$ Million), 2021–2026

Table 43. Asia-Pacific Conversational Marketing Software Market Size by Region (US$ Million), 2027–2032

Table 44. Latin America Conversational Marketing Software Market Size Growth Rate by Country (US$ Million): 2021 vs 2025 vs 2032

Table 45. Latin America Conversational Marketing Software Market Size by Country (US$ Million), 2021–2026

Table 46. Latin America Conversational Marketing Software Market Size by Country (US$ Million), 2027–2032

Table 47. Middle East & Africa Conversational Marketing Software Market Size Growth Rate by Country (US$ Million): 2021 vs 2025 vs 2032

Table 48. Middle East & Africa Conversational Marketing Software Market Size by Country (US$ Million), 2021–2026

Table 49. Middle East & Africa Conversational Marketing Software Market Size by Country (US$ Million), 2027–2032

Table 50. Drift Company Details

Table 51. Drift Business Overview

Table 52. Drift Conversational Marketing Software Product

Table 53. Drift Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 54. Drift Recent Development

Table 55. Quiq(Snaps) Company Details

Table 56. Quiq(Snaps) Business Overview

Table 57. Quiq(Snaps) Conversational Marketing Software Product

Table 58. Quiq(Snaps) Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 59. Quiq(Snaps) Recent Development

Table 60. Verloop Company Details

Table 61. Verloop Business Overview

Table 62. Verloop Conversational Marketing Software Product

Table 63. Verloop Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 64. Verloop Recent Development

Table 65. IAdvize Company Details

Table 66. IAdvize Business Overview

Table 67. IAdvize Conversational Marketing Software Product

Table 68. IAdvize Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 69. IAdvize Recent Development

Table 70. LiveWorld Company Details

Table 71. LiveWorld Business Overview

Table 72. LiveWorld Conversational Marketing Software Product

Table 73. LiveWorld Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 74. LiveWorld Recent Development

Table 75. Intercom Company Details

Table 76. Intercom Business Overview

Table 77. Intercom Conversational Marketing Software Product

Table 78. Intercom Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 79. Intercom Recent Development

Table 80. HubSpot Company Details

Table 81. HubSpot Business Overview

Table 82. HubSpot Conversational Marketing Software Product

Table 83. HubSpot Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 84. HubSpot Recent Development

Table 85. Conversica Company Details

Table 86. Conversica Business Overview

Table 87. Conversica Conversational Marketing Software Product

Table 88. Conversica Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 89. Conversica Recent Development

Table 90. 6sense Company Details

Table 91. 6sense Business Overview

Table 92. 6sense Conversational Marketing Software Product

Table 93. 6sense Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 94. 6sense Recent Development

Table 95. giosg.com Oy Company Details

Table 96. giosg.com Oy Business Overview

Table 97. giosg.com Oy Conversational Marketing Software Product

Table 98. giosg.com Oy Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 99. giosg.com Oy Recent Development

Table 100. ActiveCampaign Company Details

Table 101. ActiveCampaign Business Overview

Table 102. ActiveCampaign Conversational Marketing Software Product

Table 103. ActiveCampaign Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 104. ActiveCampaign Recent Development

Table 105. Podium Company Details

Table 106. Podium Business Overview

Table 107. Podium Conversational Marketing Software Product

Table 108. Podium Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 109. Podium Recent Development

Table 110. Qualified Company Details

Table 111. Qualified Business Overview

Table 112. Qualified Conversational Marketing Software Product

Table 113. Qualified Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 114. Qualified Recent Development

Table 115. Genesys Cloud CX Company Details

Table 116. Genesys Cloud CX Business Overview

Table 117. Genesys Cloud CX Conversational Marketing Software Product

Table 118. Genesys Cloud CX Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 119. Genesys Cloud CX Recent Development

Table 120. Tidio Company Details

Table 121. Tidio Business Overview

Table 122. Tidio Conversational Marketing Software Product

Table 123. Tidio Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 124. Tidio Recent Development

Table 125. Fin Company Details

Table 126. Fin Business Overview

Table 127. Fin Conversational Marketing Software Product

Table 128. Fin Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 129. Fin Recent Development

Table 130. Textedly Company Details

Table 131. Textedly Business Overview

Table 132. Textedly Conversational Marketing Software Product

Table 133. Textedly Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 134. Textedly Recent Development

Table 135. LivePerson Company Details

Table 136. LivePerson Business Overview

Table 137. LivePerson Conversational Marketing Software Product

Table 138. LivePerson Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 139. LivePerson Recent Development

Table 140. Twixor Company Details

Table 141. Twixor Business Overview

Table 142. Twixor Conversational Marketing Software Product

Table 143. Twixor Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 144. Twixor Recent Development

Table 145. Smartsupp Company Details

Table 146. Smartsupp Business Overview

Table 147. Smartsupp Conversational Marketing Software Product

Table 148. Smartsupp Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 149. Smartsupp Recent Development

Table 150. Klaviyo Company Details

Table 151. Klaviyo Business Overview

Table 152. Klaviyo Conversational Marketing Software Product

Table 153. Klaviyo Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 154. Klaviyo Recent Development

Table 155. Text Request Company Details

Table 156. Text Request Business Overview

Table 157. Text Request Conversational Marketing Software Product

Table 158. Text Request Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 159. Text Request Recent Development

Table 160. AtomChat Company Details

Table 161. AtomChat Business Overview

Table 162. AtomChat Conversational Marketing Software Product

Table 163. AtomChat Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 164. AtomChat Recent Development

Table 165. Verse.ai Company Details

Table 166. Verse.ai Business Overview

Table 167. Verse.ai Conversational Marketing Software Product

Table 168. Verse.ai Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 169. Verse.ai Recent Development

Table 170. Leadoo Company Details

Table 171. Leadoo Business Overview

Table 172. Leadoo Conversational Marketing Software Product

Table 173. Leadoo Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 174. Leadoo Recent Development

Table 175. Customers.ai Company Details

Table 176. Customers.ai Business Overview

Table 177. Customers.ai Conversational Marketing Software Product

Table 178. Customers.ai Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 179. Customers.ai Recent Development

Table 180. Voxie Company Details

Table 181. Voxie Business Overview

Table 182. Voxie Conversational Marketing Software Product

Table 183. Voxie Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 184. Voxie Recent Development

Table 185. Charles Company Details

Table 186. Charles Business Overview

Table 187. Charles Conversational Marketing Software Product

Table 188. Charles Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 189. Charles Recent Development

Table 190. Contlo Company Details

Table 191. Contlo Business Overview

Table 192. Contlo Conversational Marketing Software Product

Table 193. Contlo Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 194. Contlo Recent Development

Table 195. Gupshup Company Details

Table 196. Gupshup Business Overview

Table 197. Gupshup Conversational Marketing Software Product

Table 198. Gupshup Revenue in Conversational Marketing Software Business (US$ Million), 2021–2026

Table 199. Gupshup Recent Development

Table 200. Research Programs/Design for This Report

Table 201. Key Data Information from Secondary Sources

Table 202. Key Data Information from Primary Sources

Table 203. Authors List of This Report

List of Figures

Figure 1. Conversational Marketing Software Picture

Figure 2. Global Conversational Marketing Software Market Size Comparison by Type (US$ Million), 2021–2032

Figure 3. Global Conversational Marketing Software Market Share by Type: 2025 vs 2032

Figure 4. Cloud Based Features

Figure 5. On-Premises Features

Figure 6. Customer Service Team Features

Figure 7. Sales Team Features

Figure 8. Marketing Team Features

Figure 9. Global Conversational Marketing Software Market Size Comparison by Group (US$ Million), 2021–2032

Figure 10. Global Conversational Marketing Software Market Size by Application (US$ Million), 2021–2032

Figure 11. Global Conversational Marketing Software Market Share by Application: 2025 vs 2032

Figure 12. Large Enterprises Case Studies

Figure 13. SMEs Case Studies

Figure 14. Conversational Marketing Software Report Years Considered

Figure 15. Global Conversational Marketing Software Market Size (US$ Million), Year-over-Year: 2021–2032

Figure 16. Global Conversational Marketing Software Market Size, (US$ Million), 2021 vs 2025 vs 2032

Figure 17. Global Conversational Marketing Software Market Share by Region: 2025 vs 2032

Figure 18. Global Conversational Marketing Software Market Share by Players in 2025

Figure 19. Global Conversational Marketing Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

Figure 20. The Top 10 and 5 Players Market Share by Conversational Marketing Software Revenue in 2025

Figure 21. North America Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 22. North America Conversational Marketing Software Market Share by Country (2021–2032)

Figure 23. United States Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 24. Canada Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 25. Europe Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 26. Europe Conversational Marketing Software Market Share by Country (2021–2032)

Figure 27. Germany Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 28. France Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 29. U.K. Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 30. Italy Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 31. Russia Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 32. Ireland Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 33. Asia-Pacific Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 34. Asia-Pacific Conversational Marketing Software Market Share by Region (2021–2032)

Figure 35. China Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 36. Japan Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 37. South Korea Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 38. Southeast Asia Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 39. India Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 40. Australia & New Zealand Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 41. Latin America Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 42. Latin America Conversational Marketing Software Market Share by Country (2021–2032)

Figure 43. Mexico Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 44. Brazil Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 45. Middle East & Africa Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 46. Middle East & Africa Conversational Marketing Software Market Share by Country (2021–2032)

Figure 47. Israel Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 48. Saudi Arabia Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 49. UAE Conversational Marketing Software Market Size YoY Growth (US$ Million), 2021–2032

Figure 50. Drift Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 51. Quiq(Snaps) Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 52. Verloop Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 53. IAdvize Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 54. LiveWorld Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 55. Intercom Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 56. HubSpot Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 57. Conversica Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 58. 6sense Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 59. giosg.com Oy Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 60. ActiveCampaign Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 61. Podium Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 62. Qualified Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 63. Genesys Cloud CX Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 64. Tidio Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 65. Fin Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 66. Textedly Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 67. LivePerson Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 68. Twixor Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 69. Smartsupp Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 70. Klaviyo Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 71. Text Request Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 72. AtomChat Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 73. Verse.ai Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 74. Leadoo Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 75. Customers.ai Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 76. Voxie Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 77. Charles Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 78. Contlo Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 79. Gupshup Revenue Growth Rate in Conversational Marketing Software Business (2021–2026)

Figure 80. Bottom-up and Top-down Approaches for This Report

Figure 81. Data Triangulation

Figure 82. Key Executives Interviewed

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